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Skills:

Market Research, Research, Marketing Strategy

Job type:

Full-time

• Market Research & Analysis: Conduct thorough research to understand the market landscape, user needs, and competition. Analyze data to inform marketing strategies and decisions.
• Brand Development: Help develop and maintain the brand identity of the Super App. Ensure all marketing materials align with the brand s voice and vision.
• Marketing Strategy: Plan and implement comprehensive marketing strategies to drive app adoption, user engagement, and retention. This includes online and offline market ...
• Digital Marketing: Utilize various digital marketing channels (SEO, SEM, social media, email marketing) to enhance visibility and reach the target audience.
• Content Creation: Oversee the development of engaging content that resonates with the audience and promotes the app s features and benefits.
• Partnerships & Collaborations: Establish and manage partnerships with other companies, influencers, or platforms to expand the app s reach and improve user growth.
• Campaign Management: Plan, execute, and monitor marketing campaigns. Analyze performance metrics to optimize future campaigns.
• User Experience & Feedback: Collaborate with product teams to ensure a seamless user experience and gather user feedback to inform product improvements.
• Budget Management: Allocate and manage marketing budgets effectively, ensuring a return on investment.
• Reporting & Analytics: Track marketing performance and provide reports on campaign outcomes, user acquisition, and engagement metrics to stakeholders.
• Networking & Events: Represent the app at industry events and conferences to build a network and stay up-to-date with market trends.
• Cross-Functional Coordination: Work closely with product development, sales, and customer service teams to ensure unified messaging and user satisfaction.

Skills:

Microsoft Office, Excel

Job type:

Full-time

• ตรวจสอบความถูกต้องของเอกสารสั่งซื้อและสั่งจ่ายงานกิจกรรมกีฬา เช่น ฟุตบอล (26 สโมสร), ลักบี้, มวย, กอล์ฟ, MotoGP และกิจกรรมอื่น ๆ ที่แผนกจัดทำขึ้น.
• ติดตามการใช้งบประมาณกิจกรรมให้สอดคล้องกับข้อกำหนดในสัญญา รวมถึงการตรวจสอบประโยชน์ (benefit) ที่ระบุไว้ในข้อตกลง และแผนการใช้ POSM โดยรวม.
• มอบหมายและดูแลการควบคุมงบประมาณภาพรวมของกิจกรรมต่าง ๆ.
• ดูแลและตรวจสอบความถูกต้องของเอกสารสัญญาที่เกี่ยวข้อง.
• วางแผนและดูแลการบริหารจัดการ Benefit ที่นำเสนอ เพื่อให้เกิดความคุ้มค่า เช่น การนำบัตรกอล์ฟหรือกิจกรรมกีฬามาจัดทำกิจกรรมที่ส่งเสริมยอดขาย.
• ตรวจสอบรูปแบบ สี และองค์ประกอบต่าง ๆ ของงานตามหลักการเบื้องต้น และแจ้งประเด็นที่พบให้ผู้จัดการทราบ สำหรับงาน Benefit ตามสัญญาที่มีการขอผลิตใหม่หรือเป็นงานสั่งซ้ำ.
• ลงพื้นที่เพื่อดูแลและประเมินผลการจัดกิจกรรมต่าง ๆ ที่เกิดขึ้น.
• ปริญญาตรีในสาขา การจัดการอีเวนต์, การโรงแรม, บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
• มีประสบการณ์ในการทำงานเป็น ผู้ประสานงานอีเวนต์ หรือในบทบาทการบริหารจัดการเอกสารและงานธุรการ.
• ประสบการณ์ในการจัดการอีเวนต์และดูแลเอกสารที่เกี่ยวข้อง เช่น สัญญา, ตารางเวลา, ใบแจ้งหนี้, รายงานต่างๆ.
• สามารถใช้โปรแกรม Microsoft Office (Word, Excel, PowerPoint), Google Workspace และโปรแกรมจัดการอีเวนต์ต่างๆ.
• สอบถามเพิ่มเติม:.
• สำนักทรัพยากรบุคคล.
• บริษัท ช้างอินเตอร์เนชั่นแนล จำกัด (สำนักงานใหญ่).
• อาคารไทยเบฟควอเตอร์ ชั้น 8,9 ถนนรัชดาภิเษก แขวงคลองเตย เขตคลองเตย กรุงเทพมหานคร 10110.

Skills:

Finance, Procurement, English

Job type:

Full-time

• Administrative Support: Co-ordinate with Local MKT team in each market and OSP Finance HQ to ensure all payment processes happen on time.
• Marketing Support: Co-ordinate with external suppliers and internal procurement to prepare marketing materials/supplies needed.
• Vendor & Partner relations: Register new vendors, organize cross-functional team/suppliers meeting.
• Others: Perform other related duties as assigned e.g. assist on business trip and accommodation booking as well as trip expense reimbursement.
• Bachelor s degree in business administration or related field with 1-2 years of experience.
• Fresh graduation is also welcomed.
• Good command of English.
• Good interpersonal skills, positive attitude and service-minded.

Experience:

3 years required

Skills:

Digital Marketing, Email Marketing / Newsletters, Content Creator, English

Job type:

Full-time

• OPTIMA Training & Consulting is the Leading provider of innovative training solutions that focus on Sales & Leadership performance. Our mission is to help companies grow by ensuring their Sales Force performs at their best through ongoing training programs that are practical and tailor-made for each client, using blended learning methods for maximum efficiency, users adoption and measurable results.
• The Marketing Executive will have a key role in the development of the company's brand while generating inbound leads through multiple marketing channels, such as Websi ...
• create awareness and develop the OPTIMA brand
• communicate with target audiences, build and develop customer relationships
• help with marketing plans, advertising, direct marketing and campaigns
• organize and attend events such as conferences, seminars, exhibitions, and networking functions
• support the Managing Director in delivering agreed activities
• source advertising opportunities and manage Google ads campaigns to ensure ROI
• work closely with external agencies to design marketing materials such as website, brochures, etc.
• write and proofread marketing copy for both online and print campaigns (both Thai & English)
• produce creative content, including videos and blog posts
• run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
• source and secure sponsorship
• liaise with designers and printers and organize photo/video shoots
• arrange the effective distribution of marketing materials
• maintain and update customer databases
• conduct market research, for example using customer questionnaires and focus groups
• develop relationships with key stakeholders both internal and external
• Reports directly to Managing Director.
• Very savvy with digital marketing and social media strategies
• Outgoing personality, Goal oriented, and Passionate about Learning & Self-development
• Can work autonomously and take initiatives
• Fluent in Thai with good level of English (CEFR level B2).
• Friendly working environment, where you will have a chance to work autonomously, take initiatives and manage your own projects from start to finish
• Opportunity to learn/develop your skills and expertise related to Marketing, Sales, Coaching & Training
• Position is evolutive for talented employees who have proven their ability to deliver results and think strategically.
• Working hours: Monday - Friday, 9:00 - 18:00.

Skills:

Marketing Strategy, Negotiation, Microsoft Office

Job type:

Full-time

• Develop and execute marketing strategies, marketing tenant, promotion and advertising campaigns, events, and communication plan, including online and offline media to drive traffic, awareness, revenues and sales.
• Manage marketing budgets and costs according to annual allocations to ensure efficient usage of resources, where applicable.
• Define marketing campaign & PR objectives that appropriate for target audience.
• Lead the development and implementation of holistic marketing strategy especially in in-store activity, event marketing and media planning.
• Work closely with retail team, agencies, trade partners, to ensure desired business result..
• At least 2 years of experience in marketing, promotion, events, or related fields.
• Bachelor s degree in Marketing, Business Administration, or related fields.
• Good communication, presentation as well as negotiation skills.
• Proficient skills in Microsoft Office Suite (Excel, PowerPoint, Word).
• Proactive and committed to delivering results in a fast-paced.

Experience:

No experience required

Skills:

Digital Marketing, Marketing Strategy, Social Media Management, Branding, Graphic Design, English, Thai

Job type:

Full-time

• Overseeing & managing all marketing aspects of both companies.
• Spearheading the enhancement of the branding of both companies & their respective product lines.
• Managing both companies' digital channels including social media platforms & websites.
• Managing both companies' e-commerce platforms.
• Managing all offline marketing projects of both companies, such as sales materials.
• Creating content in Thai & English for all marketing materials.
• Working closely alongside the group's executives as well as other departments in order to strategize & execute effective marketing strategies to drive the organization & brand value forward.
• Fluent in Thai & English.
• Experience in marketing, especially digital marketing.
• Understanding of business & equal understanding of branding and/or design.
• Detail-oriented & self-motivated.
• Highly knowledgeable in managing social media & e-commerce platforms.
• A bonus if profficient in Wordpress.
• A bonus if profficient in Adobe softwares.
• Is This Job for You.
• This job is for someone who wants to work for both an established company in transformation & a startup.
• This job is for someone who is interested to grow in marketing & business development.
• This job is for someone who wants to take on a role to oversee the entire scope of a company's core function.
• This job is for someone who is motivated to learn more about how business, design & strategy intersect, working closely with the company's executives.
• Rapos Group is a family-owned enterprise established in 1988 in Thailand. Our group is engaged in the textiles, chemicals & hospitality industries with multiple business units under the three.
• In textiles, Rapos (Thailand) Co., Ltd. (www.rapos.com) & associated companies is the leading supplier of manufacturing raw material for garment factories.
• In chemicals, Cleanfirm Co., Ltd. (www.cleanfirm.co.th) is engaged in the business of cleaning supplies distribution for hotels, restaurants & commercial spaces.
• In hospitality, our portfolio consists of 4 hotels & 500 rooms, specializing in the luxury boutique segment, as well as a number of renowned upscale F&B outlets.
• If this job sounds like you, we look forward to seeing your application!.

Skills:

Negotiation, English

Job type:

Full-time

• Develop campaigns for tenants such as Special Deals/Promotion to generate more traffic and revenue.
• Able to provide information about promotions in Viz Privilege and One Siam Super App to tenants.
• Organize marketing related activities to boost sales for tenants.
• Create content and select media channels to promote tenants movement.
• Coordinate with internal departments regarding the installation of promotional materials for retailers.
• Regularly meet with tenants to discuss marketing strategies.
• Bachelor's degree in Business Administration, Management/Marketing, or related fields.
• At least 2-3 years of experience in tenant services within shopping centers.
• Good personality, a passion for customer service, and strong negotiation skills.
• Proficient in MS Office.
• Able to communicate in English.
• Ability to read construction plans will be an advantage.
• Work 5 days a week (Monday - Friday).

Experience:

1 year required

Skills:

Data Analysis, Digital Marketing, Marketing Strategy, English, Mandarin

Job type:

Full-time

• มีพื้นฐานในการทำ Data Analytics เพื่อวางแผนการสร้างกลยุทธทางการตลาด.
• ติดต่อประสานงานกับ Partner ตามแผนงานของฝ่ายการตลาด และค้นหา Partner ใหม่ๆ.
• ควบคุมดูแลและตรวจสอบรายละเอียดข้อมูล product ของบริษัท.
• วางแผนและควบคุม Content ของการตลาด ให้มีประสิทธิภาพและตรงเวลาตามกำหนด.
• พัฒนาและสร้างโปรไฟล์ผลิตภัณฑ์และการส่งเสริมการขายใหม่ตามกลยุทธ์ของบริษัท.
• ประสานงานกับทีมงาน (ฝ่ายสร้างสรรค์, ฝ่ายการตลาด, ฝ่ายปฎิบัติการ ).
• นำเสนอและสื่อสารข้อมูลรวมถึงการประชาสัมพันธ์ในรูปแบบสื่อใหม่ๆ ของบริษัทฯ ผ่านทางโซเชียล มีเดีย.
• สามารถเดินทางไปติดต่อประชุมกับ Partner ในการทำ Product Promotion ได้.
• หญิง (อายุ 23-30 ปี).
• วุฒิปริญญาตรี การตลาด หรืออื่นๆ ที่เกี่ยวข้อง.
• ประสอบการณ์ 1 ปี ขึ้นไป เกี่ยวกับสื่อนอกบ้านหรือเอเจนซี่จะรับพิจารณาเป็นพิเศษ.
• มีทักษะด้านมนุษยสัมพันธ์ที่ดี.
• จัดการงานหลายอย่างและรับมือกับความกดดันได้ดี.
• มีรถยนต์เป็นของตัวเอง / สามารถเดินทางไปต่างจังหวัดได้(ทางเครื่องบิน).
• ความหลงใหลในความสำเร็จและประสิทธิภาพในการทำงาน.

Skills:

Multitasking, Project Management, English

Job type:

Full-time

• Excellent both Thai and English written and verbal communication skills.
• Process knowledge of marketing media management.
• Work under pressure.
• Well-organized and multitasking skills.
• Skills in considering, planning, deciding, and solving problems.
• Project management skill.
• Sirapatsorn Traipein ( Meen ).
• Human Capital Business Partner - Spirits.
• Office of Human Capital | ThaiBev Marketing Co., Ltd.
• Sangsom Building 1, 4th Floor, 15 Moo 14, Vibhavadi Rangsit Rd.,.
• Chomphon, Chatuchak, Bangkok, Thailand 10900.
• Email: [email protected].

Experience:

1 year required

Skills:

Video Editing, Social Media Management, Customer Relationship Management (CRM), Thai, English

Job type:

Full-time

• Achieve Sales and/or Marketing objectives as set out by the company, and assist in day-to-day retail showroom operations.
• Provide exceptional customer service in presenting brand & product, and resolving client objections and concerns.
• Establish and Maintain long-term customer relationships, by developing new customer base and institutional accounts.
• Generate and edit diverse content, spanning graphic design and written materials.
• Design, create and maintain digital marketing efforts including website and social media platforms.
• Pleasant personality and excellent communication skills.
• Highly self-motivated and responsible team player.
• Well-groomed, with a good sense of refinement.
• Ability to work on rotation including weekends.
• Piano-playing and/or appreciation for music & arts.
• Flat hierarchy with emphasis on open communication.
• Dynamic and supportive environment with focus on self-development.
• Competitive remuneration in line with performance and skill-set.

Skills:

Negotiation, English

Job type:

Full-time

• Develop and implement innovative trade marketing strategies to increase brand visibility and boost sales performance across various retail channels..
• Collaborate closely with the sales team to execute impactful in-store promotions, merchandising, and other trade marketing activities..
• Analyze sales data and market trends to identify new opportunities and optimize initiatives..
• Conduct market visits to gather insights from stores to support planning for market expansion and promotions..
• Build and manage relationships with key trade partners, including distributors and retailers, to ensure effective product placement..
• Plan and present product listings and premium product arrangements for both Modern Trade and Traditional Trade channels..
• Develop and coordinate promotional campaigns with department stores and retail partners..
• Contribute to the creation and maintenance of trade marketing tools, templates, and resources..
• Coordinate with internal teams, partners, and factories..
• Prepare monthly sales analysis reports and quarterly performance updates for partners and management..
• Provide mentorship and support to junior members of the Trade Marketing team when needed..
• What We're Looking ForBachelor s or Master s degree in Business Administration or Marketing..
• 3+ years of relevant experience in Trade Marketing, preferably within the FMCG industry..
• Proven track record in executing successful trade marketing campaigns in both Traditional and Modern Trade..
• Strong analytical and problem-solving skills, with the ability to interpret data and market trends..
• Proficient in Microsoft Excel (VLOOKUP, Pivot Table) and familiar with CRM systems and data visualization tools..
• Excellent communication, presentation, and negotiation skills..
• Good command of English (listening, speaking, reading, and writing)..
• In-depth understanding of the Thai retail landscape and distribution channels..
• Able to travel upcountry as required..
• Adaptable and resourceful with a collaborative mindset and the ability to work independently..
• Competitive remuneration.
• Career development opportunities.
• A dynamic, supportive, and empowering workplace.
• A culture that encourages innovation and growth.
• Comprehensive benefits to support your wellbeing.
• About UsSaha Pathanapibul Public Company Ltd. is one of Thailand s leading FMCG companies, offering a diverse portfolio of trusted and well-known brands. Our mission is to enrich lives through high-quality products and innovative solutions. With a strong focus on sustainability and customer satisfaction, we are committed to long-term growth and delivering value to our stakeholders.
• Ready to grow your career with us?If you're excited by the prospect of joining a passionate and high-performing team, apply now and help shape the future of our FMCG brands.

Experience:

2 years required

Skills:

Market Analysis, English

Job type:

Full-time

• Strategic Planning.
• Sales Management.
• Marketing Management.
• Customer Relationship Management.
• Reporting & Analysis.
• Bachelor s degree in Electrical Engineering, Business Administration, Marketing, or related field.
• Minimum 2-3 years of experience in Sales & Marketing (Fresh graduates are welcome to apply).
• Experience with EGAT, PEA, MEA, Government agencies, Electrical panel builder, Contractors or Consultants will be considered an advantage.
• Good personality and professional appearance.
• Strong communication, presentation, and negotiation skills.
• Excellent interpersonal skills with the ability to build strong client relationships.
• Proficiency in English (both written and spoken).
• Good analytical and problem-solving skills.
• Leadership ability and experience in managing a sales & marketing team.
• Proficiency in MS Office and familiarity marketing tools is an advantage.
• Compensation & Benefits.
• Salary: Based on experience and mutual agreement.
• Performance bonus.
• Overseas travel allowance.
• Car fuel allowance.
• Annual leave and public holidays.
• Annual health check-up.
• Training and career development opportunities.

Experience:

No experience required

Skills:

Excel, Analytical Thinking, High Responsibilities, Biddable Media, Digital Marketing, Thai, English

Job type:

Full-time

• Become a Data Detective: Dive into campaign performance, user behavior, and key metrics. Your mission is to uncover insights and proactively optimize campaigns to deliver the best possible results.
• Master the Platforms: Get hands-on with a wide array of digital platforms. You'll be the one making sure campaigns are set up and managed flawlessly.
• Think Strategically, Act Proactively: You re not just a follower; you're a thinker. We want you to question, test, and propose new ideas that move the needle.
• Embrace the Future: The digital world is always evolving, and so are we. You ll stay on top of the latest trends and updates, continuously building your expertise.
• Experience: You've got 0-2 year of experience in digital marketing, either from a past role, an internship, or even an impressive school project.
• Education: A bachelor's degree in a quantitative field (Statistics, Economics, Mathematics, Computer Science) is a huge plus it tells us you've got the analytical foundation we love.
• The Right Attitude: You're a self-starter and proactive with a natural knack for numbers and a deep desire to solve puzzles. You're ready to dig into data and find the answers that drive growth.

Job type:

Full-time

to adjust the jd before posting.

Experience:

1 year required

Skills:

Research, Excel

Job type:

Full-time

• Department: Marketing.
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
• Execute offline media strategies for concerts and festivals.
• Negotiate with media owners and service providers to secure optimal placements and pricing.
• Research and monitor offline media trends that align with the target audiences of concerts and festivals.
• Coordinate with suppliers and business partners to ensure media advertisements align with the planned strategy.
• Oversee the installation and deployment of media advertisements on-site to ensure effective execution..
• Bachelor s degree or higher in Marketing, Mass Communication, Business Administration, or a related field.
• At least 1-3 years of experience in the media industry or as a project coordinator within the concert, event, or festival industry.
• Proficiency in MS Office (Word, Excel, PowerPoint), including advanced Excel functions.
• A strong understanding of target audience behavior for concerts and festivals, with the ability to select appropriate offline media channels.
• Ability to work under pressure and manage multiple projects simultaneously.
• ประสบการณ์ 1 ปีขึ้นไป.
• จำนวน 1 อัตรา.

Skills:

Social media, Business Development, Project Management, English

Job type:

Full-time

• Develop marketing plans to drive growth and explore new business opportunities in the cosmetic ingredients industry.
• Identify trends, customer needs, and competitive landscape to create effective promotional tools for both offline and online platforms.
• Manage product pricing to enhance success and achieve sales profitability targets.
• Develop and implement marketing plans to drive growth in short, medium and long term.
• Stay informed of market movement and competitor activities, and adapting strategies to maintain a competitive advantage.
• Lead the creation and development of promotion materials for offline and online channels (event, roadshow, exhibition, social media, etc.).
• Drive and monitor sales performance of leads generation to achieve sales pipelines target.
• Lead cross-functional teams (sales, lab application, marcom, and external agency) to ensure success of marketing activities.
• Manage product pricing to achieve sales profitability target.
• Build strong, long-lasting relationships with supplier as the main point of contact for existing suppliers.
• Identify and source new suppliers to enhance and expand the company s product portfolio.
• Bachelor s degree or higher in Cosmetic Science, Chemistry, Marketing, or a related field.
• At least 3-5 years of experience in product management, marketing, or business development within the cosmetic ingredients..
• Strong knowledge of cosmetic ingredients and market trends in the beauty and personal care sector..
• Proven experience in developing marketing content and executing promotional activities (e.g., events, roadshows, social media)..
• Excellent project management and coordination skills, with the ability to manage multiple stakeholders and external partners (e.g., event organizers, creative agencies).
• Good interpersonal skills with a proactive mindset in managing supplier relationships and identifying new sourcing opportunities..
• Proficient in Microsoft Office (especially PowerPoint and Excel); experience with social media platforms and tools is a plus.
• Fluent in Thai and English, both written and spoken...

Skills:

Project Management, Social media

Job type:

Full-time

• วางแผนจัดการ ดูแลงานโฆษณาสื่อสารการตลาดน้ำมันหล่อลื่น (Project Management & Content Planner Skill).
• วางแผนจัดการ ดูแลงานโฆษณาสื่อสารโปรโมชั่นน้ำมันเชื้อเพลิง (Project Management & Content Planner Skill).
• วางแผน จัดการ ดูแล งาน Event และกิจกรรม Car Community (มีความรู้ ความสนใจเกี่ยวกับเรื่องรถ จะพิจารณาเป็นพิเศษ).
• วางแผน จัดการ ดูแล วางแนวทางการซื้อสื่อ โดยเฉพาะสื่อออนไลน์ (Online media).
• ประเมินผลความ effective ของแผนงานสื่อสาร และการซื้อสื่อ (Online media).
• ประสานงานกับผู้เกี่ยวข้องหลายภาคส่วนได้อย่างมีประสิทธิภาพเพื่อผลักดันงานให้เป็นไปตามแผนงานที่วางไว้ (Co-ordinator Skill).
• จบปริญญาตรี หรือปริญญาโท สาขา Marketing Communication, Marketing, หรือสาขาอื่นๆ ที่เกี่ยวข้อง.
• มีประสบการณ์อย่างน้อย 7 ปี ด้าน Online Communication / Social Media / Marketing PR.
• มีทักษะการเขียนเพื่อการสื่อสาร เช่น เขียนข่าวบทความ online content (writing communication skill).
• มีประสบการณ์ด้านการจัดอีเวนท์ รู้จักกลุ่มรถ (car community).
• มีความรู้ด้านรถยนต์ ด้านตลาดน้ำมันหล่อลื่น จะพิจารณาเป็นพิเศษ.

Experience:

2 years required

Job type:

Full-time

• Department: Marketing.
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
• Develop sales strategies and monthly, quarterly, and annual sales promotion activities plans.
• Organize marketing promotion activities.
• Introduce new sales packages or monthly packages that meet market demands.
• Work with the sales department to achieve monthly plans as scheduled.
• Summarize sales figures according to quotas and promotional items.
• Project timeline management with budget management..
• Bachelor's Degree in any related field.
• Team management experienced is required.
• Have at least 2-5 years of experience in Trade Marketing, Trade Activation or any related fields.
• Knowledgeable in analyzing sales figures, expenses, and suitable types of sales promotion items.
• Able to travel and work in different provinces..
• ประสบการณ์ 2 ปีขึ้นไป.
• จำนวน 1 อัตรา.

Job type:

Full-time

• Manage integrated campaigns for both the Big C PLUS App and House Brand.
• Analyze metrics (CPI, CPR, CPA, MAU, retention) and provide optimization insights.
• Coordinate creative and brand communication for message alignment.
• Ensure brand consistency across all touchpoints.
• Collaborate cross-functionally (Marketing, Tech, CRM, Data, Creative, Operations).
• Prepare reports and campaign summaries for management review.

Skills:

Compliance, Social media, Finance, English

Job type:

Full-time

• Maintain and develop a consistent brand image and tone across all marketing channels.
• Supervise brand assets, visual communication, and ensure compliance with brand guidelines.
• Collaborate with internal design and content teams to deliver impactful and on-brand creatives.
• Strategy & Planning.
• Develop integrated marketing strategies aligned with business goals, brand positioning, and revenue targets.
• Identify key market trends, customer insights, and opportunities to drive business growth.
• Translate strategy into clear action plans with KPIs tied to sales performance and ROI.
• Events Planning & Execution.
• Plan and manage marketing events, activations, and collaborations that drive customer traffic and sales uplift.
• Work with Operations teams to ensure seamless execution and track event ROI.
• Analyze post-event results and identify best practices for continuous improvement.
• Campaign Planning & Execution.
• Lead the development and execution of creative campaigns across online and offline channels.
• Align campaigns with brand calendar, promotional periods, and outlet revenue goals.
• Track campaign results focusing on customer engagement, conversion rate, and sales impact.
• Marketing Plan & Budgeting.
• Develop and manage the annual marketing plan and budget in alignment with growth objectives.
• Allocate resources efficiently based on expected ROI and channel performance.
• Provide regular financial and performance reports to management.
• Digital & Performance Marketing.
• Oversee all digital channels including social media, website, paid media, influencers, and CRM.
• Track and optimize key digital KPIs such as engagement rate, cost per lead/acquisition, and conversion-to-sale ratio.
• Continuously improve marketing ROI and lower cost per customer acquisition.
• Data, Reporting & Presentation.
• Analyze and report on marketing effectiveness using dashboards and analytics tools.
• Provide monthly updates on key marketing metrics: traffic, engagement, conversion, and revenue contribution.
• Present insights and actionable recommendations to management.
• Revenue & Growth Accountability.
• Take ownership of marketing-driven revenue and growth KPIs (e.g., traffic increase, customer acquisition, repeat rate).
• Collaborate with Operations and Finance to track and analyze revenue performance by campaign.
• Marketing ROI: Increasing return on marketing spend..
• Customer Growth: YoY increase in customer base or visits..
• Revenue Contribution: Marketing-attributed sales uplift per campaign or activation..
• Ensure marketing efforts contribute directly to profitability and sustainable brand growth.
• Team Leadership.
• Lead, coach, and motivate the marketing team to deliver outstanding performance.
• Foster a data-driven, creative, and collaborative work culture.
• Manage team performance and development through clear objectives and feedback.
• Bachelor s or Master s degree in Marketing, Business Administration, or related field.
• Minimum 5-7 years of experience in marketing, preferably in F&B, lifestyle, or hospitality industries.
• Proven record of achieving measurable growth through marketing campaigns.
• Strong understanding of branding, customer behavior, and performance marketing.
• Highly analytical, commercially minded, and ROI-driven.
• Excellent leadership, communication, and presentation skills.
• Proficiency in English and Thai (both written and spoken).