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Skills:
Sales, Product Development, Procurement
Job type:
Full-time
Salary:
negotiable
- Analyze market trends, consumer behavior, and competitor insights to develop proactive strategies for customer acquisition.
- Develop retention strategies and CRM programs to increase customer loyalty and lifetime value.
- Product Portfolio Strategy & Lifecycle Management.
- Define product strategies that align with market needs, and manage the full product lifecycle.
- Collaborate with product development and procurement teams to select high-potential items and enhance product value.
- Multi-Channel Sales & Distribution Management.
- Plan and manage both offline (physical stores) and online (e-Commerce) sales, including B2B channels.
- Explore and develop new sales opportunities via emerging platforms such as marketplaces, mobile apps, and franchising.
- Brand & Marketing Communications Management.
- Drive consistent brand communication across all platforms, aligned with brand positioning.
- Supervise advertising, public relations, digital marketing, and brand image campaigns.
- Team Development & Leadership.
- Structure and lead agile marketing and sales teams aligned with business goals.
- Foster team capability through continuous skill development, career path planning, and succession management.
- Strategic Partnership Development.
- Build partnerships with automotive brands, relevant product suppliers, insurers, and after-sales service providers to boost sales value.
- Negotiate commercial terms that benefit the organization and support long-term collaboration.
- Data Analytics & Performance Measurement.
- Oversee analytics of sales performance, campaign effectiveness, and customer behavior to support strategic planning.
- Prepare sales and marketing performance reports for executive management.
- Budget Control & Risk Management.
- Manage sales and marketing budgets efficiently within the defined framework.
- Anticipate market risks and proactively plan mitigation strategies.
- QualificationsBachelor s degree or higher in Marketing, Business Administration, or a related field.
- A Master s degree in Strategic Marketing, Brand Management, or Digital Business is a plus..
- Minimum 12 years of experience in senior marketing and sales roles.
- Proven track record in industries such as retail, automotive, spare parts, or related FMCG sectors.
- Strong leadership experience in managing large teams and driving omni-channel marketing initiatives.
Skills:
Social media, English
Job type:
Full-time
Salary:
negotiable
- Set budget and manage marketing expenses.
- Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
- Direct the planning and execution of annual marketing campaigns in collaboration wit ...
- Analyze the data and implement new steps.
- Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
- Implement marketing promotional, online/offline activities.
- Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
- Bachelor degree in Marketing or related field.
- Experience in the field at least 3-5 years.
- Good understanding of Chinese social media platforms both Redbook and Douyin as main.
- Excellent communication skills in Chinese and Thai with additional English would be a plus.
- Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
- Proactive and details oriented.
- Ability to interact and cooperate with internal and external parties.
Skills:
Negotiation
Job type:
Full-time
Salary:
negotiable
- Planning to work with Brand Marketing to build a long-term business relationship.
- Drive & Support Tenant Business (Brand in Shopping Complex) by highlight/showcase brand marketing activity & co-create collaboration.
- Negotiating with brand marketing and related department to deal promotional for marketing campaign for win-win situations to the company.
- Follow up with Brand Marketing and improve plans to achieve campaign objectives.
- Complete details of the work with Brand Marketing and The Mall Group related team.
- Act as an intermediary for coordinating all cases Between The Mall Group Marketing.
- Coordinating between Brands Marketing team and The Mall marketing team and the brand to facilitate all teams involved.
- Take care of Brands in category you are in charge to deal promotions, media visibility and support both of in store and online media, new store openings and activities and all related activities with tenant.
- Monitoring, Comparison and Analyzing Competitors (same brand at others stores)..
- Bachelor s degree or higher in Business Administration, Marketing, or related field.
- At least 5 years of working experience in Marketing field from Retails industry / B2B Marketing / Retail & Tenant Experience would be preferred (if possible) / Negotiation / Partnership is preferable.
- Good presentation skills in writing, formatting, and presenting.
Experience:
5 years required
Skills:
Branding, Social media, Marketing Strategy
Job type:
Full-time
Salary:
negotiable
- Lead, initiate, develop, and oversee brand strategy and creative direction aligned with the brand s vision and positioning.
- Design and execute 360 campaigns across online and offline channels (social media, digital ads, influencer, activation, events, PR).
- Develop and manage content strategy and content calendars to ensure consistent messaging across platforms.
- Craft compelling brand stories, key messages, and visual identities that stand out and resonate with the target audience.
- Expertly lead storytelling across multiple formats: text, visuals, videos, motion graphics, and scripts.
- Lead the production of high-quality original content for both BAU (Business As Usual) and major campaigns across multiple platforms.
- Collaborate closely with the design team to provide clear briefs, creative guidance, and actionable feedback on artwork and materials.
- Product Marketing & Go-to-MarketAnalyze consumer insights, market trends, and competitors to identify creative angles and develop products that meet market demand and align with business objectives.
- Create and develop go-to-market strategies for new products, features, and services. Work with marketing and product teams to craft materials that highlight product features, benefits, and differentiators, ensuring alignment with the overall marketing strategy.
- Performance & OptimizationApply marketing and creative content effectively to drive impact across the marketing funnel, from awareness to conversion.
- Analyze campaign performance data to generate insights, refine creative direction, and inform future strategies.
- Oversee the entire production process, ensuring quality, deadline adherence, and alignment with strategic goals.
- Take full ownership of delivering results, measuring campaign KPIs, brand lift, engagement, and earned media, and continuously improving based on learnings.
- Basic QualificationsBachelor s degree in Marketing, Communications, Business, Design, or a related field.
- 5+ years of experience in brand marketing, product marketing, or creative strategy roles, preferably in a senior or leadership position.
- Strong portfolio demonstrating impactful creative campaigns, brand work, and/or product marketing success.
- Strong copywriting and storytelling skills, with the ability to adapt tone and messaging for different audiences.
- Solid understanding of branding principles and user-centric marketing.
- Excellent skills in storytelling, creative direction, content development, and cross-functional collaboration.
- Growth mindset, open to feedback, and passionate about innovation and continuous improvement.
- Highly organized, detail-oriented, and capable of managing multiple projects with tight deadlines.
- Preferred QualificationsExperience working at a fast-paced startup, creative agency, or tech company.
- Strong visual and creative sensibility; comfortable working with designers and reviewing creative assets.
- Familiarity with performance marketing metrics and how brand efforts contribute to growth.
- Knowledge of the service marketplace industry or B2C platforms.
- Experience with influencer/creator campaigns, experiential marketing, or brand partnerships.
- Proficiency with marketing tools (e.g., Google Analytics, Meta Ads, or content management platforms).
- Perks & Benefits Flat Structure As we continue to grow fast, we strive to retain our culture where everyone is heard, contributes, and grows with the company..
- Work-life Harmony We believe that quality time outside of work is important to sustaining a healthy and happy lifestyle.
- Remote Work Hybrid-mode activated! It comes with the package: flexibility, focus and productivity!.
- Urban Office One breath from Phrom Phong BTS. No sweat whatsoever! The office should also feel like a second home so we dedicated a lot of care and resources into building the best environment for you to wake up to every morning.
- Fun Workshop The best relationships are built over new experiences, that s why we have workshops filled with a range of activities for you to look forward to and enjoy.
- Game Tournament It s getting fun and competitive! Challenge doesn t only have to come from work. Own the championship and show the peeps how great of a gamer (and player) you are.
- Group Insurance Health comes first, we know, don t worry, we ve got you covered.
- Health & Wellness Only a healthy army wins the war. We invest to take care of you from physical, mental and happiness-level. Adopted health & wellness applications plus activities to make sure everyone here is on cloud nine
Job type:
Full-time
Salary:
negotiable
- Develop and execute marketing plan that will promote business-to-business and business-to-customer via corporate web site and other digital channels as to meet the company s visions and missions.
- Major Accountabilities.
- Planning: Digital Marketing Strategy.
- Define company s objectives for each Digital Marketing Plan.
- Ensure Digital Marketing Plan and its Execution achieves company objectives and adheres to the quality standards regarding appearance and contents.
- Monitor, manage and evaluate on-going projects.
- Develop budgets for projects, provide status reports and incorporate feedbacks from the management.
- Major Challenge.
- E-Channel Target.
- Emerging Media and Technology.
- Work Conditions/Work Environment.
- High Performance Notebook.
- Internet Access.
- Job Qualification.
- Bachelor s Degree in Engineering, statistics, marketing or any related field.
- Minimum 7 years of experience in Digital Marketing and 1 year of experience in management level...
Skills:
Negotiation, English
Job type:
Full-time
Salary:
negotiable
- Manage the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
- Provide a channel GT activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel GT activities.
- Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
- Ensure up-to-date category & channel GT analysis and competitor understanding shared to team.
- Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
- Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
- Sign off cycle plan and sales brief materials.
- Bachelor Degree in Marketing / Advertising or related field.
- At least 2 years in sales, marketing or category management in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
- Berli Jucker Public Co., Ltd.
- Human Resources Division
- 99 Soi Rubia, Sukhumvit 42,
- Phrakanong, Klongtoey, Bangkok 10110
- Visit us at: www.bjc.co.th
- Facebook Fan Page: BJC Careers.
- Line ID: @bjccareers.
Skills:
Project Management, Microsoft Office, Social media, English
Job type:
Full-time
Salary:
negotiable
- Support the implementation of SCX s brand strategy and marketing campaigns.
- Coordinate with the Creative Design team to develop materials aligned with SCX s brand identity.
- Analyze market trends, consumer behavior, and competitor activities to inform strategic decisions.
- Assist in the development and management of marketing campaigns across multiple channels.
- Monitor and report on key marketing KPIs and campaign performance metrics.
- Collaborate with cross-functional teams to ensure consistent and cohesive brand messaging.
- Plan, organize, and manage marketing events, promotions, and related activities.
- Support content creation for digital platforms and marketing collateral.
- Assist with budget planning and track expenses for marketing initiatives.
- Bachelor s degree in Marketing, Communications, or a related field.
- 3-5 years of experience in marketing.
- Knowledge of the hospitality or logistics/warehouse industries (depending on role focus).
- Experience in developing and executing marketing campaigns.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office, marketing software, and social media platforms.
- Fluency in Thai and English, both written and spoken.
Experience:
5 years required
Skills:
SQL, Tableau, Big Data
Job type:
Full-time
Salary:
negotiable
- Spearhead the development, execution, and optimization strategy for growing Agoda's new & emerging marketing channels.
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
- Extensive Experience: 5+ years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry. Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
- Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
- Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations. Chinese language skills are a strong plus.
- Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
- Experience in digital or social media marketing.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
- Disclaimer.
- We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
Skills:
Negotiation, English
Job type:
Full-time
Salary:
negotiable
- Manage the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
- Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
- Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
- Ensure up-to-date category & channel analysis and competitor understanding shared to team.
- Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
- Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
- Sign off cycle plan and sales brief materials.
- Bachelor Degree in Marketing / Advertising or related field.
- At least 2 years in sales, marketing or category management in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
- Berli Jucker Public Co., Ltd.
- Human Resources Division
- 99 Soi Rubia, Sukhumvit 42,
- Phrakanong, Klongtoey, Bangkok 10110
- Visit us at: www.bjc.co.th
- Facebook Fan Page: BJC Careers.
- Line ID: @bjccareers.
Experience:
5 years required
Skills:
SEM, Industry trends, Data Analysis, English
Job type:
Full-time
Salary:
negotiable
- Customer First.
- Push Boundaries.
- Critical Thinking.
- Build for Scale.
- Less is More.
- Win as One.
- We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!.
- Responsibilities:Develop and execute SEM strategies to optimize performance for the hotel and car rental business.
- Manage daily SEM operations, including campaign optimization and task execution.
- Collaborate with cross-functional teams to align SEM activities with overall business goals.
- Analyze data insights and lead test-and-learn initiatives to drive data-driven decision-making and business growth.
- Monitor and optimize SEM campaigns to enhance online presence and booking conversions.
- Maintain awareness of SEM industry trends and implement best practices for continuous performance improvement.
- Qualifications:Bachelor's degree in Marketing, Advertising or Mathematical related field.
- 3-5 years of practical experience in SEM (Hospitality experience preferred).
- Strong numerical and data analysis skills, including data mining.
- Familiarity with Python/SQL (a plus).
- Excellent English communication skills.
- Demonstrated learning agility and a proactive approach to industry knowledge.
- Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We re dedicated to creating a welcoming and supportive culture where everyone belongs.
Job type:
Full-time
Salary:
negotiable
- We are seeking a dynamic Product Marketing Manager to drive the success of our Lazada Sponsored Solutions within the e-commerce landscape across Southeast Asia (Thailand, Vietnam, Philippines, Indonesia, Singapore, Malaysia). The ideal candidate will possess a unique blend of product, technical, and B2B marketing expertise, with a strong understanding of e-commerce platforms and digital advertising business. In this role, you will lead B2B advertising product positioning, content development, and market research, while collaborating with cross-functional teams to ensure successful ...
- Develop compelling B2B product positioning and narratives that resonate with our target customers and differentiate our solutions in the Southeast Asia region.
- Understand the unique value propositions of Lazada Sponsored Solutions and articulate them clearly to internal and external stakeholders.
- Demonstrate a deep understanding of e-commerce platforms, their economic models, and the value they provide to sellers.
- Leverage this knowledge to shape B2B product strategies and marketing campaigns that drive seller engagement and success.
- Lead the development of engaging and informative marketing content for assigned product domains and projects.
- Manage product launches from conception to execution, ensuring consistent communication with stakeholders and timely delivery of deliverables.
- Contribute to the success of B2B marketing campaigns, primarily through owned channels.
- Conduct thorough market research to identify target seller customer segments, understand their needs, and analyze product use cases.
- Develop detailed seller personas to guide product positioning and messaging.
- Partner with the sales team to provide them with the necessary knowledge and tools to effectively pitch Lazada Sponsored Solutions.
- Manage key B2B marketing operations, including governance, traffic generation and more.
- Education: Bachelor's degree in Business, Marketing or related fields.
- Experience: 5+ years of experience in product marketing, preferably in e-commerce, B2B and/or advertising industries in Southeast Asia.
- Strong understanding of e-commerce platforms, advertising solutions, and B2B marketing strategies.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Proven track record of developing compelling B2B product positioning and narratives.
- Project management experience, with the ability to lead cross-functional initiatives.
- Analytical skills, familiarity with marketing analytics tools, experience conducting market research and e-commerce platforms.
- Exceptional proficiency in English communication.
- Proficiency in an additional Southeast Asian language and Mandarin is highly preferred.
Experience:
5 years required
Skills:
Research, Problem Solving, Excel
Job type:
Full-time
Salary:
negotiable
- Lead junior research analysts to deliver consistent and high-quality actionable insight.
- Build and maintain strong relationships with senior client stakeholders.
- Coach, develop and inspire team to develop careers and drive innovative approaches to client briefs.
- Manage internal stakeholders and projects to ensure the client s requirements are translated into delivering the very best NIQ-GFK CMI can offer.
- Proactively share and exchange best practice and industry knowledge across NIQ-GFK internal teams.
- Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
- Entrusted to deliver flawless research and analytics to our clients.
- Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue.
- Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals.
- Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.
- About you.
- You are a high-performing individual thriving in ensuring high client centricity & customer satisfaction. You know how to take care of client requirements & develop long-lasting client relationships. Awareness of the market landscape, our CMI products, and our processes is at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meet goals and grow.
- Graduate or Post Graduate with at least 5+ years of experience in data analytics and delivery.
- Ideally a first experience in a related industry but not essential.
- Customer Centric mindset.
- Awareness of data analytics industry, business model, products, services and solutions like Brand Health, Segmentation, Usage & Attitude, Customer Experience & Shopper solutions etc.
- Awareness of market trends and its interdependencies impacting customers.
- Excellent time management and prioritization skills with a proven track record of delivering projects on time.
- Problem solving and solutions-oriented.
- Engaging presenter.
- Good at building relationships, internally and with clients.
- Strong verbal and written communication skills.
- Experience of working in an analytical environment.
- Coaching or managerial experience.
- A positive and creative approach to problem solving.
- Excellent presentation skills.
- Capable of leveraging tools such as Microsoft Excel and PowerPoint.
- Additional InformationRemote-hybrid based role, must be physically located within Thailand and candidate must be a Country/Region Resident.
- Our Benefits.
- Flexible working environment.
- Volunteer time off.
- LinkedIn Learning.
- Employee-Assistance-Program (EAP).
- About NIQ.
- NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
- For more information, visit NIQ.com.
- Want to keep up with our latest updates?.
- Follow us on: LinkedIn | Instagram | Twitter | Facebook.
- Our commitment to Diversity, Equity, and Inclusion.
- NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.
Experience:
5 years required
Skills:
Digital Marketing, Ability to travel upcountry, Business Development, Thai, English
Job type:
Full-time
Salary:
฿30,000 - ฿40,000, commission paid with salary
- Deeply understand objectives of both branding and marketing. Be a brand leader to inspire everyone the same brand belief.
- Develop and implement comprehensive marketing plans for stores including promotions, events, social media, and seasonal campaigns (master campaign and local campaign).
- Co-lead with sales team to accomplish sales target.
- Lead activities to expand brand partnerships.
- Manage marketing budgets and allocate resources efficiently across channels.
- Coordinate with external agencies, designers, and vendors to execute campaigns.
- Maintain brand consistency and enhance brand visibility.
- KPI: new store sales growth.
- Monitor and analyze daily, weekly, and monthly store revenue and KPI performance.
- Identify opportunities for revenue growth through pricing strategies, product placement, and promotional offers.
- Work with store managers to optimize in-store customer experience to increase average transaction value and conversion rates.
- KPI: sales target of each store.
- Manage performance-based content to attract new customers, maintain current customers and make customers loyal to the brand short and long term.
- Oversee digital marketing initiatives including social media, email marketing, and online advertising.
- Track campaign performance and adjust strategies based on ROI and customer engagement.
- KPI: content engagement.
- Bachelor s degree in Marketing, Business, or related field (Master s preferred).
- 3-5 years of experience in marketing and/or revenue management, preferably in retail or consumer-facing industries.
- Strong analytical skills with experience using tools such as Excel, Google Analytics, POS systems, etc.
- Creative thinker with a track record of successful marketing campaigns.
- Excellent communication, leadership, and project management skills..
- Familiarity with CRM and loyalty program management.
- Experience in both offline and online marketing.
- Ability to thrive in a fast-paced, data-driven environment.
Skills:
Fast Learner, Project Management, English
Job type:
Full-time
Salary:
negotiable
- a mission we aim towards achieving every day.
- To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
- Courage? Always. At TikTok, we create together and grow together.
- That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
- From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
- We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
- As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
- Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
- Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
- Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
- Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
- Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
- Develop and execute marketing strategies across owned digital platforms.
- Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
- Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
- Minimum 4 years of experience in a strategy or marketing role.
- Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
- A deep understanding of the.
- Small & Medium Businesses industry is needed.
- Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
- Have a strong business understanding of Thailand and APAC markets.
- Experience designing and executing content strategies and analyzing content strategy performance.
- Ability to identify opportunities, develop project scope and independently lead ideation and execution.
- Have a strong business understanding of Thailand and APAC markets.
- Preferred Qualifications.
- Fast learner with a good sense of judgment and original thinking.
- Ability to thrive in ambiguity and adjust quickly to change.
- Strong data and analytical skills (measurement, ROI, forecasting).
- Have a commercial mindset with a history of delivering against stretching performance goals.
- Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
- Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
- Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Skills:
Purchasing, Data Analysis
Job type:
Full-time
Salary:
negotiable
- Oversee the planning, development, and implementation of merchandising strategies to maximize sales and profitability through effective merchandise planning and allocation.
- Oversee of Assortment Planning, determining the product mix based on market trends, customer preferences, and sales data, ensuring a balance between customer demand, profitability, and brand image. Give an insight recommendation to team if need.
- Promote the initiative new product assortment implementation and ensure it s meet wi ...
- Collaborate with Purchasing and Supply Chain to ensure overall inventory levels to minimize stockouts and overstock situations, optimizing turnover and profitability.
- Collaborate with Marketing and Purchasing team to develop pricing and promotional strategies to drive sales and meet business objectives.
- Collaborate with visual merchandisers (Display Planning) to create appealing product displays that enhance the customer shopping experience.
- Work closely with other functions such as Customer, Trade Plan, Supply Chain, and Store Operations to ensure alignment and support for the merchandising strategies implementation.
- Analyze sales data, market trends, and customer feedback to identify opportunities for product assortment improvements.
- Lead and develop a team of merchandising professionals capabilities to achieve departmental goals and objectives.
- Develop and manage the departmental budget, ensuring financial goals are met.
- Bachelor's degree in Business Administration, Merchandising, or related field; Master's degree preferred.
- Minimum of 10+ years of experience in merchandising, Retail, FMCG or Personal care business, with at least 3 years in a leadership role.
- Strong analytical skills and ability to translate data into actionable insights.
- Excellent communication and leadership skills.
- Proven track record of developing and executing successful merchandising strategies.
- Strong leadership skills and high resilience.
- Customer centric mindset.
- Persuasion, Supplier management, Stakeholder management.
- Strong in Data analysis, Strategy planning and market insight.
- Category Management and Commercial Acumen as well as developing Category Strategy.
- Experience in working cross-functionally to deliver step-change projects.
- Leading a team and understanding of country and global supply chain products.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .
Skills:
Contracts, Legal, Compliance, English
Job type:
Full-time
Salary:
negotiable
- Strategically oversees FR Transformation short and long term growth plans to align with company s strategic goals and targets by setting visible milestones and identifying MRA business opportunities and potential partners across all geographic areas.
- Evaluate and approve MRA store openings and develop partnership agreements, contracts, and terms that are mutually beneficial for both parties according to MRA tiers (Gold & Red), ensuring legal and regulatory compliance.
- Build and maintain strong relationships with partners to ensure their business succe ...
- Evaluate success, impact, and quality of partnerships through all key sales metrics, while evaluating all other aspects of store performance with corrective action plans if require.
- Assess and mitigate risks associated with partnerships, including financial, legal, and operational risks.
- Manage the budget allocated for partnership activities and ensure efficient use of resources.
- Supervise, motivate, and mentor a team responsible for Partner Acquisition and end to end Operational services.
- Provides technical and operational training to team and shop supervisors to be equipped with business acumen and know-how on end to end operations to drive rapid business expansion and sales growth.
- Regularly update business plan, performance, and progress to senior management.
- Bachelor s Degree in Business Administration, Operation Management, or related field.
- Minimum 10 years experience with increasing responsibility in operations management, partner acquisition, business development, including P&L management; experience in retail is a plus.
- Strong negotiation, contract management, communication, analytical, and problem solving skills with a customer centric mindset.
- Demonstrated expertise with Word, Excel, and other MS Office suite applications.
- Leadership and team management experience.
- Good command of English (Report to Expat Manager).
Skills:
Negotiation, Finance, Legal
Job type:
Full-time
Salary:
negotiable
- Relevant experience in retail leasing, preferably on an international scale, is crucial. The Senior Manager (is equivalent to VP level) should possess excellent negotiation skills, a deep understanding of the retail market trends globally, and a proven track record of successful leasing transactions. Strong leadership, strategic thinking, and effective communication skills are also essential for this high-level role. Help team to prioritize job.
- Short list, contact, propose, negotiate and finalize leasing deals for target tenant ...
- NEW PROJECT: develop messaging and strategy across scalable portfolio including identifying key sales points, customer experience journey, clearly defined target audience, likely revenue streams, tenant mix, public infrastructure and brand mix.
- Align leasing performance to timeline, appropriate revenue models & sensory experience.
- Coordinate with tenant provisions M&E requirements by unit; coordinate and handover as appropriate with property team; coordinate with finance and legal teams to process paperwork as needed to finalize and sign deals.
- Define unit plans and layouts with property team and internal stakeholders to ensure alignment with project customer experience.
- Support financial modelling/ feasibility studies and analysis; support and guide marketing to create meaningful initiatives, sales kit & materials.
- Record, build and maintain prospect/tenant database; set up appropriate processes with dashboard reporting, present weekly results and updates.
- Direct experience in international leasing brand/ Luxury (retail or office etc.) - Food and Non-Food to contact and present to tenant prospects at least 5 years.
- Good knowledge/understanding of value proposition development, smart city, leasing process, financial reporting, sales, legal, category planning.
- Good communication skills both oral and written - Eng/Thai.
- Strong connections within market, excellent sales and presentation skills in Eng/Thai, integrity and industry knowledge, forward and future thinking.
- Team leadership, communication & interpersonal skills, dynamic team player across multiple functions.
- Self-driven and result oriented individual, with strong desire to learn and upskill.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy.".
Skills:
Market Research, Research, Social media
Job type:
Full-time
Salary:
negotiable
- Develop & implement effective marketing strategies & plans to achieve brand objectives.
- Manage and analyze the results of marketing campaigns and create comprehensive reports.
- Carry out market research to keep updated with customer trends, market situations, and competitors.
- Manage and allocate marketing budget effectively to achieve objectives.
- Build brand awareness for new products and new targets.
- Create product concepts and strategy/direction to meet business objectives.
- Maintain consistency in branding in all areas of marketing.
- Coordinate with clients, agencies, and colleagues across departments to achieve results as planned.
- Lead end-to-end digital campaigns, from conceptualization to execution, across social media, and influencer collaborations.
- Collaborate with the performance marketing team to integrate content and influencer initiatives with paid media strategies.
- Analyze campaign performance, key insights and their implications, and provide actionable recommendations based on data to refine content and influencer strategies, ensuring alignment with audience expectations and market opportunities.
- Develop and oversee the execution of the brand's content strategy and content calendar ensuring alignment with brand and target audience.
- Collaborate with internal teams (Brand and Design) to create high-quality, engaging content across digital platforms, including social media, website, and other digital media.
- Optimize content performance through data-driven insights, SEO, and emerging trends in digital storytelling.
- Identify, engage, and build relationships with key influencers, brand ambassadors, and content creators in the beauty, lifestyle, and other related categories.
- Plan and execute influencer campaigns that drive brand awareness, product launches, and audience engagement, or other communication objectives.
- Monitor and evaluate influencer performance metrics, ensuring alignment with campaign objectives and ROI goals.
- Provide actionable recommendations based on data to refine content and influencer strategies, ensuring alignment with audience expectations and market opportunities.
- Strong marketing experience in either product innovation/ brand development/ brand building in FMCG.
- Be able to orchestrate digital marketing plan - social, performance marketing together with the offline to drive the business result.
- Understand the e-commerce mechanism in order to leverage the merits for business beneficial.
- Strategic thinking with the ability to creatively maximize the resources.
- Mature, positive attitude, entrepreneurial spirt with growth mindset. Be able to work under pressure.
- Strong leadership skills with the ability to inspire, lead, and collaborate with others.
Skills:
Financial Analysis, Budgeting, Accounting
Job type:
Full-time
Salary:
negotiable
- Develop and execute financial strategies that support growth, profitability, and scalability.
- Provide strategic recommendations to the Board, CEO and executive team based on financial analysis and projections.
- Ensure all major financial and operational decisions align with shareholder directives.
- Work closely with the Board and CEO to consult and agree upon key financial and business decisions as dictated by shareholders.
- Lead budgeting, forecasting, and long-term financial planning.
- Financial Operations & Reporting.
- Oversee accounting, tax, treasury, and financial reporting functions.
- Ensure compliance with TGAAP, tax regulations, and financial reporting standards.
- Implement internal controls to safeguard company assets and improve financial accuracy.
- Procurement & Supply Chain Finance.
- Oversee procurement strategy to ensure cost-effective sourcing of raw materials and packaging.
- Negotiate supplier contracts, optimize vendor relationships, and identify cost-saving opportunities.
- Collaborate with operations and supply chain teams to improve purchasing efficiencies and manage inventory levels.
- Analyze and mitigate risks related to supply chain disruptions and commodity price fluctuations.
- Develop and implement procurement policies and processes to enhance transparency and cost control.
- Profitability & Cost Management.
- Drive gross margin improvements by optimizing cost of goods sold (COGS), pricing, and supply chain efficiencies.
- Monitor and control inventory costs, waste reduction, and working capital.
- Collaborate with operations and procurement teams to manage ingredient costs, production expenses, and vendor negotiations.
- Fundraising & Investor Relations.
- Manage capital structure and fundraising efforts, including equity, debt, and strategic partnerships.
- Lead financial due diligence and investor communications.
- Build and maintain relationships with banks, investors, and financial institutions.
- Scaling & Business Growth.
- Support expansion into new markets, channels (domestic, overseas), and product lines.
- Implement financial systems and technology to enhance reporting and decision-making.
- 10+ years of financial leadership experience, preferably in food & beverage, or manufacturing.
- Strong background in financial planning, accounting, and operational finance including business justification, and governance and control.
- Experience managing procurement, supply chain finance, and vendor negotiations.
- Experience with scaling businesses, fundraising, and working with investors.
- Deep understanding of cost structures, inventory management, and margin optimization in the food industry.
- Proven ability to work within a shareholder-driven decision-making framework.
- CPA or MBA preferred.
- Hands-on, entrepreneurial mindset with the ability to work in a fast-paced environment.
- Dynamic and be able to lead productive discussion and ability to manage stakeholders.
Skills:
Research, Purchasing, Negotiation
Job type:
Full-time
Salary:
negotiable
- Conduct category reviews to assess performance of across customer segments, stores and items.
- Leading and facilitating the strategic sourcing process for the Food Service - Non Food category.
- Market and industry analysis, supplier research and review, category and supplier segmentation, sourcing events, analysis, negotiations, contracting and implementation.
- Sales & Profit & Other income management.
- Monitor by daily budget. Performance Review MTD, YTD by store by category by customer.
- Yearly budgeting (Sales, margin, other income) by buyer by customer / Category by customer.
- Business report analysis: Analyse Sales by Category and by Supplier vs Market.
- Preparing Business Report: Sales & Margin Update.
- Maintain a cost saving approach to purchasing by continual investigation of new sources of supply and new processes.
- Supplier management.
- Work with appropriate local and overseas suppliers to develop and launch high quality products that meet Siam Makro strategy.
- Manage Trade Term Agreement (Yearly Trading Contract) Ensure the most optimal terms and conditions for Food Service - Non Food, while not negatively impacting service or quality.
- Monitor Sales, Purchase, Margin & other income budgeting by category by customer group and monthly and Responsible Purchasing Supplier by Target. Monitoring Purchase of each Supplier by Monthly, Quarterly and Yearly.
- Manage supplier relationships and performance. Establish reporting of purchasing activities (hot topics, achievements, risks & opportunities).
- Identify new suppliers to support future growth. Evaluate potential suppliers concerning the viability of their products and acceptability of their manufacturing facilities.
- Assortment Management and Pricing Management.
- Price Negotiation: Price Speed Change / Price Policy & Price Structure / Improve Cost of Goods: Improve Negotiation / Price Setting / New item Negotiate.
- Assortment review: New item selection / Deletion item review / Plan-O-Gram review & approve / Performance review by item.
- Develop proposals for stocking strategies for price optimization.
- Stock management: Maintains assigned SKU maintenance in system to ensure product availability.
- Promotion management.
- Determine product offerings and promotional plans for assigned categories to achieve operating results.
- Conducts post-promotional reviews and analysis to determine if promotional requirements were met and if there were problem areas, develops solutions.
- Promotion management.
- Promotion year plan: Makro mail planning / Special events and activities.
- Reviews all product costs and marketing plan to ensure items purchased are at the lowest cost consistent with considerations of quality, reliability of source, and urgency of need in order to meet marketing plan.
- Action plan for sales gap recovery by store.
- Collaboration.
- Lead or participate in cross-functional team projects related to product specifications, quality inquiries, product recall, sourcing new ingredients, testing new products, and other key company initiatives.
- Provide all necessary information and documents (i.e. product knowledge, selling tips, article no., supplier, ordering, promotions) to the stores.
- Visits stores, as needed, to monitor programs, obtain store feedback and to assess overall implementation effectiveness as needed.
- Develop and mentor members of buying team.
- Master or Bachelor in Business Administration, Science, Marketing or a technical / any related filed. MBA preferred.
- A Bachelor s degree or culinary degree is preferable.
- 10+ years professional experience in retail food service management, retail operations, and/or consumer product goods, preferred.
- 5 - 7 years strategic sourcing experience preferred.
- Department level supervisory/managerial experience of direct and indirect reports.
- Demonstrated understanding food safety principles and operational requirements.
- Retail or FMCG business, Wholesales industry knowledge and experience.
- Be able to deal with top manufacturers and retailers.
- Demonstrated ability to develop market expertise and credibility in the Retail industry and/or consumer product segment, including customers, suppliers, products, applications, technology, pricing, value; industry or market problems and opportunities.
- Negotiation skills: Must possess ability to establish strong working relationships and persuade/influence others; ability to negotiate and defend pricing, contracts, and agreements with suppliers and customers in a mutually beneficial manner while maintaining professionalism and achieving goals.
- Demonstrated people/team leadership experience with proven ability to motivate, engage, and develop a high performing team. Ability to coach and provide constructive feedback to overcome performance gaps.
- Seeks solutions that strengthen quality, value, service and effectiveness.
- Demonstrates Business Acumen and Business Agility.
- Engages in effective operational and strategic planning.
- Ability to travel 30% to suppliers, internal meetings, industry meetings, trade shows, and joint sales calls.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .
Senior Marketing Manager - General Job Description and duties.
Overview:A Senior Marketing Manager is responsible for developing and executing marketing strategies to increase brand awareness and drive sales. They are responsible for creating and managing marketing campaigns, overseeing the marketing budget, and analyzing the effectiveness of marketing efforts. They also work closely with other departments to ensure that marketing initiatives are aligned with the company’s overall goals.
Common Responsibilities:
Developing and executing marketing strategies:
Developing and executing marketing strategies to increase brand awareness and drive sales.
Creating and managing marketing campaigns:
Creating and managing marketing campaigns to reach target audiences.
Overseeing the marketing budget:
Overseeing the marketing budget to ensure that marketing initiatives are cost-effective.
Analyzing the effectiveness of marketing efforts:
Analyzing the effectiveness of marketing efforts to ensure that they are meeting the desired goals.
Working with other departments:
Working closely with other departments to ensure that marketing initiatives are aligned with the company’s overall goals.
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