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Bangkok, Product / Brand Management
,Marketing / Advertising
,Strategy / Planning
Product / Brand Management,Marketing / Advertising,Strategy / Planning
Skills:
Excel, English
Job type:
Full-time
Salary:
negotiable
- GTM Strategy: Develop and execute GTM strategies aligned with category goals, brand ambitions, and channel dynamics. Differentiate strategies by retailer and track sell-out and market share targets.
- GTM Activation: Define assortment plans, promotional strategies, and in-store activations in collaboration with Shopper Marketing and Visual Merchandising teams.
- Retailer Collaboration: Build strong relationships with retailers and work with KAMs to present GTM strategies and drive commercial action.
- Category Growth: Ensure activation plans are balanced across banners to meet both category and brand objectives.
- You'll thrive in this role if you:Excel in Stakeholder Management and Business Relationship Management.
- Have expertise in Data-Driven Decision Making, Category Growth Management, and Assortment Optimization.
- Are fluent in Thai and English and hold a Bachelor's degree in Marketing, Business, or a related field.
- Bring a strong vision for category development and activation.
- What's In It For YouA place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!).
- Real responsibility from day 1 there's no sitting on the sidelines at L'Oréal.
- An environment where people of every ethnicity, social background, age, religion, gender, and sexual orientation, as well as people with disabilities, are accepted, can speak up, will thrive, and are celebrated!.
- A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference.
- Join us at L'Oréal, the world's beauty company present in over 150 markets. For over a century, we have been transforming, fueled by data, tech, innovation, and science. Together, we tackle big challenges while staying committed to making the world a more inclusive and better place for everyone & our planet.
- We're committed to guaranteeing inclusive recruitment processes and advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual's gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
13 days ago
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Bangkok, Product / Brand Management
,Management
,Marketing / Advertising
Product / Brand Management,Management,Marketing / Advertising
Job type:
Full-time
Salary:
negotiable
- Lead the development of annual category, channel plan covering assortment, merchandising, pricing, promotion and trade spend framework to achieve business objectives and align across all channels (offline & online) for the assigned category.
- Develop deep understanding of current market situation and trend to identify business opportunity in term of channel and leverage insights to turn them into actionable plan
- Develop a channel activity plans based on given trade spend, media (EC) and ensure e ...
- Develop and ensure all POSM, sales support materials and giveaways channel/customer activities and communication comply to latest marketing plan/ brand guidelines supplied by marketing
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs. Be a partner with marketing to jointly agree on the marketing plan - Initiate pack price solution to drive business performance. (Utilize POS data, Monthly report)
- Ensure successful execution and implementation of category activation across channel and responsible for evaluation the effectiveness of promotions including NPD tracking as well as lead monthly meeting with sales team
- Ensure up-to-date category, channel & customer analysis and work closely with the Marketing team to conduct monthly meetings shared to team.
- Leading, motivating, and guiding a team to achieve its goals while fostering a positive and productive work environment.
11 days ago
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Bueng Kum, Bangkok, Marketing / Advertising
,Product / Brand Management
Marketing / Advertising,Product / Brand Management
Skills:
SEO, SEM, Project Management
Job type:
Full-time
Salary:
negotiable
- To be key contact with media agency and work with internal team (Brand com, Loyalty, Own brand, Cluster, Mall, O2O, retail media and others) to get requirements on media, share expertise on media to comments media proposal, manage performance, find solution to manage performance to achieve as planned.
- Work with media agency to develop media strategy, annual brand plan, campaign and share creative best practice for each platform, as well as building and leading a high high-performance marketing capabilities to achieve KPI as planned.
- Managing budget to meet performance goals both offline and Digital (KPIs, Digital Funnel and ROI) and collaborating with crisscross-functional internal and to be key contact with digital agency/media agency/business partner ( e.g. Meta/Google/LINE/ TikTok TikTok/X) for achieving growth targets in own channels.
- Testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
- Plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win win-back - digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
- Responsible for Digital Analytics - Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
- Utilize strong analytical ability to evaluate media across multiple channels and customer touch points, in order to preparing preparing and presenting recommendations, reports and finding from data to team. Lead on media dashboard project.
- Follow our Business Code of Conduct and always act with integrity and due diligence.
- Other assignments as deem appropriate.
- Proven working experience in media at least (5 years).
- Expertise of digital social media SEO/SEM/ASO, e e-mail marketing, CRM Database, and GA.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in media agency or marketing as expert on media.
- Strong analytical skills and data data-driven thinking.
- Strong ROI and growth mindset with track record of building performance marketing functions in in fast -paced environment.
- Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .
4 days ago
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Bangkok, Marketing / Advertising
,Assistant
,Management
Marketing / Advertising,Assistant,Management
14 days ago
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Wattana, Bangkok, Marketing / Advertising
,Sales
,Product / Brand Management
Marketing / Advertising,Sales,Product / Brand Management
Experience:
No experience required
Skills:
Sales
Job type:
Full-time
Salary:
฿30,000 - ฿35,000, commission paid with salary
- Are you a results-driven professional with a passion for health and wellness? We re seeking an Assistant Marketing & Sales Manager to help elevate our health-focused products. This role involves analyzing market trends, monitoring sales performance, and implementing impactful marketing strategies to drive growth and enhance market presence in the health sector. Join us in making a positive impact on people s lives while contributing to the success of our health products!.
- Analyze and monitor sales performance, marketing campaigns, competitor movements, an ...
- Plan and execute marketing initiatives, promotions, and activities to align with business objectives and drive sales growth.
- Provide data-driven insights and recommendations to enhance revenue and profitability.
- Collaborate with internal teams (Marketing, Sales, and Digital) and external partners (agencies, organizers) to ensure timely and effective campaigns delivery.
- Manage online sales channels and leverage marketplace tools (e.g., Seller Center) to optimize shop performance and monitor platform campaigns.
- Support assortment planning, stock management, and pricing strategies based on data-driven insights.
- Work with designers to develop artwork and materials that reflect current trends and brand positioning.
- Oversee marketing and sales documentation and control expenses according to budgets and monthly sales plans.
- Bachelor s degree or higher in Business Administration, Marketing, or related fields.
- Minimum 3 years of experience in Sales, Marketing, or E-Commerce operations.
- Strong analytical, negotiation, and problem-solving skills.
- Highly proactive, well-organized, and able to work under pressure.
- Skilled in managing multiple projects and priorities in a fast-paced environment.
- Good command of English and computer literacy.
7 days ago
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Khlong Toei, Bangkok, Product / Brand Management
,Marketing / Advertising
,Purchasing
Product / Brand Management,Marketing / Advertising,Purchasing
Skills:
Research, Product Development, Negotiation, English
Job type:
Full-time
Salary:
negotiable
- Research, analyze, and develop new Food & Flavor products aligned with market trends and company strategies..
- Serve as a Product Expert, providing technical knowledge and insights to support Sales and Marketing teams..
- Conduct pitching and presentation sessions with suppliers and customers to strengthen partnerships and drive sales growth..
- Collaborate with cross-functional teams (R&D, QA, Supply Chain) to ensure smooth product development processes..
- Analyze market, competitors, and innovation trends to identify new opportunities and propose product solutions.
- Provide technical support by resolving product-related issues and addressing customer inquiries.
- Balance the needs of suppliers, customers, and internal stakeholders to achieve business objectives.
- Support special assignments or strategic projects as assigned by management..
- Bachelor s degree or higher in Food Science, Food Technology, or a related field..
- Minimum 7-10 years of experience in Marketing or Supplier Management within the Food or Flavor industry.
- Proven experience in supplier pitching, presentation, and negotiation..
- Strong understanding of food ingredients, flavor technology, and supplier collaboration..
- Excellent negotiation and relationship management skills, with the ability to build long-term supplier partnerships..
- Effective presentation and communication skills, capable of delivering clear and persuasive product pitches.
- Deep awareness of market trends and innovations in the Food & Flavor industry.
- Strong collaboration skills with cross-functional teams such as R&D, QA, and Procurement to drive product success.
- Excellent English communication skills both written and spoken.
7 days ago
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Skills:
Digital Marketing, Social media, Branding
Job type:
Full-time
Salary:
negotiable
- Kick off community page to recruit new customer and retain existing.
- To manage channel and community day to day as End to End (Admin, Creative, Content, Media and performance).
- To co co-operate with internal to get information and develop brief for agency to develop content.
- To monitor channel and media performance for optimizing day to day to maximize result.
- To react immediately for accelerate growth channels as KPI.
- To be key contact with agencies on creative and media.
- To find new opportunity how to drive channel growth and new idea to recruit new target for Lotus Lotus s.
- To maintain digital own channel (Growth channels) such as Go fresh and others which have to co co-operate with media and creative agency to deliver KPI.
- Develop engagement content.
- Channel strategy and channel management.
- Monitor media and channel performance to get learning for improvement.
- Manage agency to deliver tasks as committed.
- Other assignments as deem appropriate.
- Follow our Business Code of Conduct and always acting with integrity and due diligence.
- At least 1 yrs experiences of working in Digital Marketing/Social Media or Creative/Media/Branding/Event agency.
- An understanding of content & digital media across a range of channels, particularly social media.
- Experience in social media tools, Listening tools, Community Management and Social Care with Crisis.
- Expert on using Microsoft excel, power power-point.
- Professionally active on Digital and Social Media Media e.g Facebook, TikTok, YouTube, Instagram and Google, X and others.
- Analytical ability to make data driven and VOC on latest trends and understand the engagement metrics and KPI s.
- Able to operate in a collaborative and cross functional environment.
- In -depth understanding of various social media platforms and their algorithm change.
- Flexibility working to serve business dynamic.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .
11 days ago
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Khlong Toei, Bangkok, Marketing / Advertising
,Product / Brand Management
Marketing / Advertising,Product / Brand Management
Job type:
Full-time
Salary:
negotiable
- Manage integrated campaigns for both the Big C PLUS App and House Brand.
- Analyze metrics (CPI, CPR, CPA, MAU, retention) and provide optimization insights.
- Coordinate creative and brand communication for message alignment.
- Ensure brand consistency across all touchpoints.
- Collaborate cross-functionally (Marketing, Tech, CRM, Data, Creative, Operations).
- Prepare reports and campaign summaries for management review.
14 days ago
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Suan Luang, Bangkok, Marketing / Advertising
,Product / Brand Management
Marketing / Advertising,Product / Brand Management
Job type:
Full-time
Salary:
negotiable
- Leading development of the Trade Planning to achieve defined business objectives across all product categories.
- Responsible for management, monitoring, evaluating trade promotions and trade marketing investments and initiatives execution and performance.
- Development of a trade promotional plan with key customers and channels to grow the categories.
- Define range plan (quantities and price range) based on consumer analytics to deliver against financial target.
- Responsible for developing commercial campaign to drive sale by working closely with marketing and business intelligence team.
- Collaborate with commercial and marketing team to make sure consumer and stores input into merchandise decisions.
- Finalization the range of assortment plan.
- Drive sales performance by developing and initiating the promotional program.
- Responsible for conducting campaign analysis alongside business intelligence team to gain commercial insights.
- Responsible for monitoring and evaluating campaign on product assortment planning.
- Bachelor's degree (communications, marketing, advertising or business) preferred.
- At least 5-7 years in Marketing, Merchandising, or related field with experience in driving campaign development to revenue growth; retail experience is a plus.
- Strong analytical skills, ability to relate results to business objectives.
- Outstanding communicator with strong presentation skills; excellent analytical skillset required.
- Can work in a fast paced environment; Is highly organized and a creative problem solver with an attention to detail.
13 days ago
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Skills:
Sales, Excel
Job type:
Full-time
Salary:
negotiable
- ปริญญาตรี หรือสูงกว่า.
- มีประสบการณ์ในการทำงานที่เกี่ยวข้องอย่างน้อย 5 ปีขึ้นไป.
- มีทักษะการสื่อสารทั้งภาษาไทยและภาษาอังกฤษได้เป็นอย่างดี.
- มีทักษะในการบริหารจัดการ การประสานงาน การสื่อสาร การนำเสนอข้อมูลให้แก่ผู้บริหารและการเจรจาต่อรอง.
- มีทักษะความสามารถในการพิจารณา, การวางแผน, การตัดสินใจ และการแก้ปัญหา.
- มีความระมัดระวังในข้อมูลข่าวสารที่เป็นความลับ สามารถเก็บรักษาข้อมูลความลับได้.
- มีบุคคลิกภาพดี และมนุษยสัมพันธ์ที่ดี.
- มีความซื่อสัตย์ สุจริต มีคุณธรรม มีระเบียบวินัย และมีความรับผิดชอบ.
- มีความกระตือรือร้น มุ่งมั่นในการปฏิบัติงาน และตอบสนองรวดเร็ว.
- มีทักษะ ความรู้ความเชี่ยวชาญในการใช้คอมพิวเตอร์ ใช้ Excel ในการวิเคราะห์ข้อมูลได้เป็นอย่างดี.
- ตำแหน่งงานนี้จำเป็นต้องผ่านการตรวจสอบประวัติอาชญากรรมตามหลักเกณฑ์ที่บริษัทกำหนด .
- ติดต่อสอบถาม.
- คุณเปรมสุดา โทร.
- สำนักทรัพยากรบุคคล.
- บริษัท ไทยเบฟเวอเรจ จำกัด (มหาชน).
- อาคารแสงโสม ถ.วิภาวดีรังสิต แขวงจอมพล เขตจตุจักร กรุงเทพฯ 10900.
5 days ago
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