เงื่อนไขการค้นหา

ประสบการณ์:

1 ปีขึ้นไป

ทักษะ:

Analytical Thinking, Thai

ประเภทงาน:

งานประจำ

• Develop and implement comprehensive marketing strategies to increase brand awareness, market share, and revenue.
• Conduct market research, competitor analysis, and customer behavior insights to identify new opportunities.
• Collaborate with cross-functional teams (e.g., Sales, Product, Creative) to align marketing strategies with business goals.
• Monitor and evaluate the performance of marketing campaigns using KPIs and analytics tools.
• Prepare and present strategic plans, reports, and recommendations to management.
• Stay updated with industry trends, emerging marketing tools, and digital platforms.
• Manage and optimize the marketing budget for maximum ROI.
• Support brand positioning and go-to-market strategy for new products or services..
• Bachelor s degree or higher in Marketing, Business Administration, or a related field.
• 2-5 years of experience in strategic marketing, strategic planning, or digital marketing.
• Strong analytical, problem-solving, and strategic thinking skills.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Experience in B2B or B2C marketing is a plus..

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Digital Marketing, English, Mandarin

ประเภทงาน:

งานประจำ

• Fully manage and scale sales on Shopee, Lazada, and TikTok Shop.
• Platform algorithms.
• Product ranking mechanics.
• CTR / CVR optimization.
• Keyword and search performance..
• Flash Sale, Voucher, Affiliate, Promotion Calendar.
• Manage ad execution and optimize budget allocation.
• Collaborate with Graphic and Content teams to produce high-converting creatives.
• Analyze data extract insights improve performance continuously.
• Prepare weekly/monthly performance reports with actionable next steps.
• Take ownership of sales and profitability of the marketplace channels.
• We are not looking for someone who only knows how to use the platform.
• We are looking for someone who knows how to win on the platform.
• Minimum 3+ years experience in Marketplace / E-commerce operations.
• Proven track record of driving growth for Shopee / Lazada / TikTok Shop stores.
• Ranking logic and algorithms.
• Ads optimization (CTR, CVR, CPA).
• Keyword strategy and conversion funnel..
• Strong analytical and data-driven mindset.
• Ability to translate strategy into execution.
• Ownership mindset and strong decision-making skills.
• Nice to have.
• Experience in performance ads / affiliate optimization.
• Experience with lifestyle or premium consumer brands.
• Support Structure.
• Graphic Designer banners, creatives, A+ content.
• Content & Online Sales Executive social content & KOL coordination.
• You lead marketplace direction.
• The team executes with you.
• What We Offer.
• Competitive salary.
• Opportunity to scale a premium brand into multiple markets.
• How to Apply.
• Resume.
• Portfolio / performance results (e.g., dashboard screenshots, before/after case studies)..

ทักษะ:

Negotiation, English

ประเภทงาน:

งานประจำ

• Develop and implement innovative trade marketing strategies to increase brand visibility and boost sales performance across various retail channels..
• Collaborate closely with the sales team to execute impactful in-store promotions, merchandising, and other trade marketing activities..
• Analyze sales data and market trends to identify new opportunities and optimize initiatives..
• Conduct market visits to gather insights from stores to support planning for market expansion and promotions..
• Build and manage relationships with key trade partners, including distributors and retailers, to ensure effective product placement..
• Plan and present product listings and premium product arrangements for both Modern Trade and Traditional Trade channels..
• Develop and coordinate promotional campaigns with department stores and retail partners..
• Contribute to the creation and maintenance of trade marketing tools, templates, and resources..
• Coordinate with internal teams, partners, and factories..
• Prepare monthly sales analysis reports and quarterly performance updates for partners and management..
• Provide mentorship and support to junior members of the Trade Marketing team when needed..
• What We're Looking ForBachelor s or Master s degree in Business Administration or Marketing..
• 3+ years of relevant experience in Trade Marketing, preferably within the FMCG industry..
• Proven track record in executing successful trade marketing campaigns in both Traditional and Modern Trade..
• Strong analytical and problem-solving skills, with the ability to interpret data and market trends..
• Proficient in Microsoft Excel (VLOOKUP, Pivot Table) and familiar with CRM systems and data visualization tools..
• Excellent communication, presentation, and negotiation skills..
• Good command of English (listening, speaking, reading, and writing)..
• In-depth understanding of the Thai retail landscape and distribution channels..
• Able to travel upcountry as required..
• Adaptable and resourceful with a collaborative mindset and the ability to work independently..
• Competitive remuneration.
• Career development opportunities.
• A dynamic, supportive, and empowering workplace.
• A culture that encourages innovation and growth.
• Comprehensive benefits to support your wellbeing.
• About UsSaha Pathanapibul Public Company Ltd. is one of Thailand s leading FMCG companies, offering a diverse portfolio of trusted and well-known brands. Our mission is to enrich lives through high-quality products and innovative solutions. With a strong focus on sustainability and customer satisfaction, we are committed to long-term growth and delivering value to our stakeholders.
• Ready to grow your career with us?If you're excited by the prospect of joining a passionate and high-performing team, apply now and help shape the future of our FMCG brands.