RESPONSIBILITIES:

• Complete Technical SEO Audits

• Performing keyword research and continually analyzing results to optimize website content, as well as reporting progress and results

• Analyze and understand complex SEO issues or needs to produce simple explanations and specific action plans that support the client’s SEO strategy

• Optimize all technical aspects of client websites for maximized indexing and keyword relevance

• Keep pace with SEO, search engine, and internet marketing industry trends and developments and report changes (and subsequent strategy updates) as needed

• Consulting with web developers and IT administrators to ensure necessary technical architecture is in place • Advise, collaborate with, and synthesize feedback from internal teams, to push for technical SEO best practices

• Use a variety of tools to monitor rankings, traffic, conversions, competitors, and link profiles for clients

• Maximize organic traffic growth for clients, ensuring that modern SEO techniques are properly and consistently implemented

• Setup and configuration of WordPress website & plugins

REQUIREMENTS:

• 3 years of technical SEO experience (in-house or agency), preferred experience in igaming industry

• Extensive experience (and proficiency) with Webmaster Tools and Google Analytics

• Proven ability to investigate issues with Webmaster Tools, analyze changes in organic (and other) traffic to deliver business insights and recommendations.

• Experienced with Google Tag Manager

• Experience working with back-end SEO elements such as .htaccess, robots.txt, metadata,and site speed optimization to optimize website performance

• Experience in quantifying marketing impact and SEO performance

• Strong understanding of technical SEO (sitemaps, crawl budget, canonicalization, Schema.org, etc.)

• Proven ability to navigate WordPress, troubleshoot issues, and fulfill technical SEO resolutions within WordPress

• Excellent problem solving and analytical skills with the ability to dig extensively into metrics and analytics

• Effective (efficient and clear) cross-functional communicator