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ทักษะ:
Graphic Design, Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- สร้างสรรค์และควบคุม การใช้งานแบรนด์ (CI User Guideline).
- วางแผนและบริหาร งานสื่อสารการตลาด แบรนด์ และองค์กร (Communication) ทั้ง Online และ Offline.
- วางแผนและบริหาร งานส่งเสริมการตลาดและการขาย (Promotion) ทั้ง Online และ Offline.
- วางแผนและบริหาร งานออกแบบ สื่อประชาสัมพันธ์ (Graphic Design) สินค้าและบริการ (Product & Service) รายการส่งเสริมการตลาดและการขาย (Promotion) แบรนด์ (Brand) และองค์กร (Corporate).
- วางแผนและบริหาร งานผลิต และจัดส่ง สื่อประชาสัมพันธ์และอุปกรณ์การตลาด (Production / Distribution).
- ประสานงานและร่วมวางแผนการตลาดร่วมกับกลุ่มธุรกิจบางจากและสื่อสารองค์กร.
- วางแผนและบริหาร งานการตลาดบน Digital Platform (Digital Marketing).
- อาทิ Social Network / Online Media / Online Delivery / E-Commerce / E-Commerce / E-Wallet.
- ร่วมวางแผนกลยุทธ์การตลาดและสื่อสารแบรนด์.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Business Development, Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
What we do "KOLLAB", an Influencer Matching Platform that is a technology-driven intermediary. Our service facilitates the collaboration between brands and influencers in the Influencer Marketing industry, utilizing cutting-edge technology to enhance productivity and effectiveness. Our clients range from agencies, SMEs, and Corporate organizations. Join the KOLLAB team and be a part of the next level of influencer marketing campaigns and partnerships. We're seeking fun, creative, and innovative individuals who are committed to creating endless connections and opportunities for the ...
ทักษะ:
Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Strategic Leadership & Category Growth.
- Define and implement brand and category growth strategies aligned with business objectives.
- Lead annual brand planning, portfolio prioritization, and resource allocation to maximize return on investment.
- Ensure clear brand positioning, differentiation, and alignment across all consumer touchpoints.
- Leverage consumer insights and market trends to drive both short-term business results and long-term brand equity.
- Brand Equity & P&L Management.
- Manage full P&L responsibility for domestic categories, ensuring profitability and sustainable growth.
- Drive pricing, promotion, and product mix strategies in collaboration with Sales and Finance teams.
- Track and analyze key performance and brand health metrics to ensure continuous improvement.
- Innovation & Portfolio Development.
- Lead the innovation pipeline from concept to commercialization, ensuring consumer relevance and business viability.
- Partner with R&D, Supply Chain, and external partners to deliver innovation on time and within budget.
- Scale successful innovations across markets and cultivate a test-and-learn culture to accelerate growth.
- Cross-Functional Collaboration & Commercial Execution.
- Serve as the marketing lead interfacing with Sales, R&D, Finance, Supply Chain, and Regulatory Affairs.
- Oversee integrated launch readiness and ensure excellence in market execution.
- Align A&P investments, media, and digital activities with commercial priorities and channel strategies.
- Utilize data and insights to inform decision-making and optimize campaign effectiveness.
- People Leadership & Team Development.
- Build, lead, and develop a high-performing marketing team with a focus on accountability, agility, and creativity.
- Set clear objectives, KPIs, and development plans to enhance team capability and engagement.
- Foster a culture of innovation, collaboration, and continuous improvement.
- Champion internal capability-building programs to strengthen strategic and creative marketing excellence.
- Regional Collaboration & Innovation Advocacy.
- Represent the domestic business in regional innovation forums and cross-market initiatives.
- Identify and pilot locally relevant innovations with potential for regional expansion.
- Ensure brand consistency while adapting strategies to meet local consumer needs.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 10 years of progressive FMCG marketing experience with a proven track record in brand building, innovation, and business growth.
- Strong expertise in P&L management, brand portfolio development, and category expansion.
- Demonstrated ability to translate consumer and market insights into impactful marketing, innovation, and communication strategies.
- Proven success in leading cross-functional teams and driving results in fast-paced, highly competitive market environments.
- Outstanding leadership, coaching, and talent development capabilities with the ability to build high-performing teams and foster a culture of excellence.
- Strategic thinker with strong commercial acumen, analytical skills, and a results-oriented mindset.
ทักษะ:
Sales, Data Analysis, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Establish strategic objectives and budget for the marketing unit in line with both business and functional goals.
- Establish overall marketing strategies, directions and operational goals in line with the organization's objectives.
- Oversee the execution of marketing initiatives, ensuring they effectively support the organization's strategic goals.
- Provide leadership and management oversight for the marketing team, ensuring high performance and operational efficiency.
- Manage resources effectively, including personnel and budget, to ensure optimal productivity and achievement of marketing goals.
- Continuously evaluate and improve marketing practices and processes to enhance the performance and capabilities of the team.
- Bachelor's or Master's Degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 10 - 15 years of experience in Marketing, with at least 5 years in a managerial or leadership role overseeing a marketing function or team..
- Strong experience in developing and executing strategic marketing plans aligned with overall business objectives and organizational direction..
- Proven track record in setting marketing objectives, KPIs, budgets, and resource allocation to maximize business impact and return on investment..
- Strong understanding of marketing strategy, brand management, customer insights, market trends, and integrated marketing communication..
- Demonstrated ability to lead and manage a high-performing marketing team, including talent development, performance management, and capability building..
- Strong business acumen and analytical skills, with the ability to translate market and business insights into actionable marketing strategies..
- Excellent stakeholder management and cross-functional collaboration skills, with the ability to influence senior management and work effectively across functions..
- Experience in optimizing marketing processes, evaluating performance, and driving continuous improvement to enhance team effectiveness and business results..
- Strong leadership, strategic thinking, decision-making, communication, and problem-solving skills.
- Experience in Corporate Sales, B2B, Retail, FMCG, Consumer Business, or related industries would be an advantage..
- Good command of English communication and strong proficiency in MS Office / presentation and data analysis tools..
ทักษะ:
Statistics, Multitasking, Power BI
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- วิเคราะห์และบูรณาการข้อมูลจากหลากหลายแหล่ง เช่น ข้อมูลลูกค้า ข้อมูลทางการตลาด และข้อมูลคู่แข่ง เพื่อสนับสนุนการตัดสินใจเชิงกลยุทธ์ในการริเริ่มและพัฒนาโครงการ.
- ประเมินความเป็นไปได้และโอกาสความสำเร็จของโครงการ พร้อมนำเสนอแนวทางในการปรับปรุง ปรับเพิ่ม หรือลดรูปแบบโครงการให้สอดคล้องกับข้อมูลและเป้าหมายทางธุรกิจ.
- ใช้ข้อมูลเชิงลึกในการคาดการณ์ผลลัพธ์ของโครงการ (Performance & Outcome) และจัดทำข้อเสนอแนะเชิงกลยุทธ์สำหรับผู้บริหารและผู้มีส่วนเกี่ยวข้อง.
- ติดตาม วัดผล และประเมินความสำเร็จของโครงการ พร้อมสรุปข้อค้นพบและข้อเสนอแนะเพื่อการพัฒนาอย่างต่อเนื่อง.
- รับผิดชอบการวิเคราะห์และขับเคลื่อนโครงการหลัก Service Champion เพื่อยกระดับคุณภาพการให้บริการของพนักงาน และสร้างประสบการณ์ที่ดีแก่ลูกค้า.
- สำเร็จการศึกษาระดับปริญญาตรีในสาขา Data Science, Statistics, Computer Engineering, Information Technology, Data Management หรือสาขาอื่นที่เกี่ยวข้อง.
- มีประสบการณ์ทำงานด้าน Data Analytics, Business Intelligence หรือ Data Strategy อย่างน้อย 8 - 12 ปี.
- มีประสบการณ์ในการบริหารทีมงานด้านข้อมูล หรือการบริหารโครงการด้านกลยุทธ์ข้อมูลอย่างน้อย 3 - 5 ปี.
- มีประสบการณ์ทางด้านการบริหารยอดขาย และการตลาด (คุณสมบัติจำเป็น).
- มีประสบการณ์ในธุรกิจค้าปลีก ร้านอาหาร ธุรกิจน้ำมัน หรือธุรกิจอาหารและเครื่องดื่ม (F&B) (คุณสมบัติจำเป็น).
- มีทักษะในการทำงานหลายด้านพร้อมกัน (Multitasking) มีภาวะผู้นำ และมีทักษะในการบริหารจัดการทีมที่ดี.
- มีความสามารถในการคิดเชิงกลยุทธ์และเชิงระบบ โดยสามารถเชื่อมโยงการดำเนินงานเข้ากับกลยุทธ์ทางธุรกิจได้อย่างมีประสิทธิภาพ.
- มีความเชี่ยวชาญในการใช้ Power BI รวมถึงเครื่องมือและโปรแกรมด้านการวิเคราะห์ข้อมูลอื่น ๆ ได้เป็นอย่างดี (คุณสมบัติจำเป็น).
- สามารถนำเครื่องมือวิเคราะห์ข้อมูลมาใช้ในการประมวลผล วิเคราะห์ และสรุปผลเชิงลึก เพื่อสนับสนุนการตัดสินใจทางธุรกิจอย่างมีประสิทธิภาพ.
- มีความเข้าใจในการจัดการข้อมูล การสร้างรายงาน และการนำเสนอข้อมูลในรูปแบบที่ชัดเจน เหมาะสมต่อผู้บริหารและผู้มีส่วนเกี่ยวข้อง.
- สามารถทำงานในประเทศไทยได้อย่างถูกต้องตามกฎหมาย.
- สามารถเดินทางไปปฏิบัติงานต่างจังหวัดได้ตามที่ได้รับมอบหมาย.
ประสบการณ์:
8 ปีขึ้นไป
ทักษะ:
Business Development, Project Management, Social media, Branding, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Sales Team.
- The.
- Head of Sales & Marketing.
- oversees the growth of the divisions direct to customer sales and revenue stream. The role requires expertise in sales SOPs, sales team leadership, traveller facing business development, and promotions. Also oversee the growth of the divisions travel trade partnerships and revenue stream. The role requires expertise in sales SOPs, sales team leadership, travel trade business development, and lead generation and closure. The role will predominantly support the growth of our DMC, Experience Brands, Hotels & Resorts, and Hostel brands etc.
- Build and lead a strong sales team, proving strong revenue generation and customer service in all of our destinations.
- Build and lead a strong sales team, targeting our key markets (APAC, EMEA, NA Etc.).
- Ability to reach and exceed sales targets (as a team and individually).
- Lead by example, driving your own sales, and training your team to duplicate your success.
- Support marketing and branding efforts across our division.
- CRM Management and target setting.
- Publishing regular marketing collateral and social media.
- Publishing regular trade facing marketing collateral, newsletters and social media.
- Implement marketing campaigns.
- Help to manager DMC branding and PR.
- Support the Operations Team whenever needed.
- Support wider company sales efforts whenever needed.
- Attend trade conferences and expos when required.
- Manage third party assets, such as exterior marketing and PR service providers.
- Core Requirements.
- 5 years professional sales experience. Experience within travel/hospitality an advantage.
- Leadership experience.
- Project management experience.
- CRM experience.
- Excellent training, mentoring and monitoring skills.
- Fluent in English. Additional languages an advantage.
- Be a flexible team player with a start-up/fast growth mentality.
- Able to travel regularly.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
฿50,000 - ฿75,000, สามารถต่อรองได้
- Create and execute digital marketing plans, including but not limited to search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and display advertising.
- Plan, execute, and optimize multi-channel digital marketing campaigns to increase brand visibility, drive website traffic, and generate qualified leads.
- Monitor campaign performance and make data-driven adjustments to maximize results.
- Collaborate with cross-functional teams to develop compelling and relevant content for various digital platforms, including website, social media channels, blogs, email newsletters, and more.
- Ensure content aligns with brand guidelines and resonates with target audiences.
- Oversee the company's social media presence and strategy across major platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- Develop engaging and shareable content, manage community interactions, monitor social media analytics, and implement strategies to grow followers and enhance engagement.
- Monitor and enhance website performance, user experience, and conversion rates.
- Collaborate with web development and design teams to optimize website content, landing pages, and user journeys.
- Stay updated on industry trends and best practices to implement innovative strategies.
- Utilize web analytics tools (such as Google Analytics) to track key performance indicators (KPIs), analyze campaign effectiveness, and provide actionable insights and recommendations.
- Prepare regular reports on digital marketing activities and present findings to stakeholders.
- Manage digital marketing budgets effectively, ensuring efficient allocation of resources and maximizing return on investment (ROI).
- Monitor and analyze campaign costs, identify cost-saving opportunities, and optimize budget utilization.
- Continuously research and stay informed about emerging digital marketing trends, technologies, and best practices.
- Implement new strategies and tools to keep the company at the forefront of the digital marketing landscape.
- Bachelor's degree in marketing, communications, or a related field (or equivalent work experience).
- Proven work experience as a Digital Marketing Manager or similar role.
- In-depth knowledge of digital marketing techniques, platforms, and tools.
- Proficient in using web analytics tools (e.g., Google Analytics) and marketing automation software.
- Strong analytical skills, with the ability to interpret data and derive actionable insights.
- Experience in managing and optimizing digital advertising campaigns (e.g., Google Ads, Facebook Ads).
- Solid understanding of SEO principles and best practices.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box and develop innovative marketing campaigns.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
- Team player with exceptional interpersonal skills and the ability to collaborate effectively with cross-functional teams.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Project Management, Digital Marketing, Public Relations, Power point, Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- As a Marketing Key Account Manager (MKAM) at aCommerce, you will lead strategic paid media planning and execution for top e-commerce clients across Southeast Asia. Your primary responsibility is to ensure that integrated campaigns across Meta, Google, TikTok, Shopee, Lazada, and other online media effectively drive traffic, conversions, and revenue growth.
- You will act as the key liaison between clients and internal teams including paid media, SEO, CRM, platform specialists, and other key stakeholders overseeing campaign ...
- Client Management.
- Serve as the key strategic contact for assigned e-commerce clients.
- Understand client business goals and translate them into actionable digital marketing plans.
- Lead client communications and performance reviews.
- Provide clear briefs and direction to internal teams.
- Maintain strong client relationships and ensure high satisfaction.
- Campaign & Project Coordination.
- Oversee and manage the execution of campaigns across various platforms.
- Collaborate with internal teams including media planners, creatives, SEO, CRM, and marketplace specialists.
- Ensure campaigns are launched on time, within budget, and meet quality standards.
- Monitor progress, troubleshoot issues, and ensure alignment with overall strategy.
- Media, SEO & CRM Collaboration.
- Coordinate with MPS (Media Planning Specialist) to develop strategic media plans.
- Review and ensure the completeness and quality of media plans before presentation to clients.
- Ensure SEO and CRM initiatives are aligned with overall campaign objectives.
- Facilitate integration of media, SEO, and CRM efforts to drive performance.
- Platform Expertise & Strategy.
- Leverage platform-specific knowledge across Meta, Google, TikTok, Shopee, Lazada, and other online media
- Advise clients on platform trends, ad formats, and marketplace best practices.
- Guide optimization strategies to improve ROAS, conversion rates, and customer engagement.
- Reporting & Analysis.
- Review and consolidate campaign performance data and reports.
- Analyze metrics such as GMV, ROAS, CTR, and CPC to derive actionable insights.
- Present reports and strategic recommendations to clients.
- Use data to inform future media planning and creative direction.
- Bachelor's degree in communications, marketing, public relations, or a related field.
- 6+ years of experience in digital marketing, client servicing, or performance marketing (e-commerce or agency background preferred).
- Team Leadership & Mentorship: Proven ability to lead, motivate, and develop a team of account managers or specialists. Experience in workload management, coaching junior talent, and fostering a high-performance culture.
- Strategic Stakeholder Management: Ability to influence internal cross-functional teams (Media, SEO, CRM) and lead high-level discussions with C-suite or Brand Lead clients.
- Analytical Mindset: Strong ability to leverage data for decision-making and translate complex metrics into executive-level narratives.
- Platform Expertise: Deep understanding of online media platforms including Meta, Google, TikTok, Shopee, and Lazada.
- Project Management: Proven track record of managing multiple large-scale projects simultaneously under tight deadlines.
- Communication: Excellent written and verbal communication skills; ability to present complex strategies clearly.
- Technical Proficiency: High command of MS Office (Excel, PowerPoint, Word).
ทักษะ:
Business Development, Product Development, Thai
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Consumer behavior, preferably in the consumer goods sector in matrix environment.
- Developing a seamless consumer experience.
- Managing business objectives beyond brand and budget.
- Analytics and creativity.
- Leading and influencing teams and managing trade-offs.
- Communicating effectively, verbally and in writing, and executive presentation skills.
- Markets with diverse economic environments a distinct advantage.
- The Opportunity.
- Thailand is one of the most exciting marketing leadership roles in Southeast Asia. You will lead a multi-category portfolio of power brands with genuine category leadership ambitions, in a dynamic market and high growth business that rewards cultural fluency, creative confidence, executional excellence and commercial precision.
- Candy.
- Halls is the candy brand in Thailand. You will lead the brand end to end in partnership with the Halls GAT, responsible for locally relevant equity and activation, whilst defining the future of brand partnerships and the next breakthrough innovation in the market.
- Biscuits.
- Oreo is already the biscuit brand in Thailand, with strong momentum. Your challenge is to sustain that trajectory whilst defining the strategic levers that can propel Oreo towards outright market leadership.
- Chocolate.
- Cadbury represents a distorted scale-up opportunity in an already sizable and premium leaning category. You will define and lead the strategy to build Cadbury towards market leadership capitalizing on significant headroom and the momentum to get there.
- How You Will Contribute.
- Portfolio Strategy and Commercial Impact.
- Own end-to-end brand and portfolio strategy for Thailand, making smart trade-offs across competing priorities to fuel the 2x Business ambition. Drive profitable top-line growth through strong P&L orientation, resource prioritization, and commercial judgement that goes well beyond brand creativity. You will be accountable for both the quality of the thinking and the rigor of the delivery.
- Modern Marketing in a Socially Native Market.
- Thailand is one of the most digitally advanced and socially native consumer markets in Southeast Asia. You will lead marketing that is culturally fluent, platform-native, and built for how Thai consumers actually discover, engage with, and buy brands today. This includes social commerce, creator partnerships, performance marketing, data-driven media optimization, and building brand love in feeds as well as in store. You will do this across a retail landscape that demands a distinct playbook for each arena: Modern Trade giants, a sprawling Traditional Trade network, and fast-growing digital platforms including Shopee and Lazada, where discovery, conversion, and loyalty all operate by different rules.
- Innovation and Brand Building.
- Localize global and regional innovation with deep understanding of Thai consumer behavior, cultural nuances, and the competitive landscape. Define locally relevant brand positioning that resonates authentically. Lead breakthrough innovation thinking, particularly in Candy, where the opportunity to define Halls next growth chapter is significant.
- Matrix Navigation and Stakeholder Leadership.
- Operate effectively within the SEA matrix: align with regional leadership, Equity and Innovation teams, and global brand teams, whilst maintaining local commercial momentum. Influence without direct authority. Represent Thailand credibly in regional forums and advocate for what the market needs to win.
- Commercial Partnership.
- Partner with Commercial, Customer, and Finance teams to ensure brand strategies translate into winning channel execution across all touchpoints. Build joint business plans that integrate brand ambition with commercial reality, and champion marketing's role as a growth driver in cross-functional forums. Bring rigor to promotional planning and investment allocation, working closely with Sales and Revenue Growth Management to optimize return across Modern Trade, Traditional Trade, and digital channels. Represent the marketing perspective with confidence in P&L discussions, and build the commercial literacy of your team so that brand decisions are always grounded in business impact.
- Team Leadership.
- Lead, inspire, and develop a high-performing marketing team. Build a culture of creative ambition, psychological safety, and commercial accountability. Balance drive and assertiveness with genuine care and the nurturing of talent. Develop the capability of every person on the team, not just the outcomes they deliver.
- Who You Are.
- A culturally fluent marketer. You understand Thailand deeply, or you have demonstrated the ability to assimilate rapidly into a new culture and lead with local relevance from day one. You do not impose external playbooks; you build from local insight, and the best work you produce feels unmistakably of this market. You appreciate the nuances that make Thailand distinct: the on-the-go snacking culture of Bangkok's urban consumers, the diversity of upcountry communities and their deeply local purchase occasions, the role of convenience-store culture in everyday brand discovery, and the blend of modern digital behavior with enduring traditional values. You bring genuine cultural empathy to every brief, activation, and team interaction.
- A modern marketing leader. You are native to social-first, platform-led marketing. You understand how brands are built in feeds, not just in media plans. You bring real fluency in creator ecosystems, social commerce, and community-led brand building, and you apply that fluency with strategic intent, not just tactical execution.
- A commercially rigorous brand builder. You combine creative ambition with P&L discipline. You have delivered aggressive growth targets, and you know how to make trade-offs that fuel both short-term performance and long-term brand equity. You see the numbers and the idea as inseparable.
- A confident matrix operator. You have worked in regional or global structures and know how to influence across markets and functions without direct authority. You bring stakeholders with you rather than working around them, and you navigate competing priorities with maturity and clarity.
- A leader who balances drive with care. You are assertive, decisive, and hold high standards for yourself and your team. You also genuinely invest in people: developing talent, building engagement, and creating an environment where people do their best work. You understand that sustainable performance is built on both ambition and psychological safety, and you model both.
- What You Bring.
- Proven track record of brand and portfolio leadership with measurable commercial impact in FMCG or consumer goods.
- Strong P&L management experience and a history of delivering aggressive growth targets.
- Experience in a regional or global matrix environment with demonstrated ability to influence without direct authority.
- Deep knowledge or curiosity of the Thai market, or a comparable Southeast Asian market: consumer behavior, media ecosystem, cultural dynamics, and the regulatory landscape.
- Fluency in modern, digital-first marketing: social commerce, performance marketing, creator partnerships, and platform strategy.
- People leadership track record: building team engagement, developing talent, and delivering results through others.
- Excellent communication skills with the maturity to work across markets, cultures, and levels of seniority.
- An instinct for cultural assimilation and the ability to lead authentically in a locally grounded context.
- Country to country Relocation support available through our Global Mobility Policies.
- Business Unit Summary.
- Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like _Oreo_ and _Tiger _biscuits, _Kinh Do_ mooncakes, _Jacob's _crackers, _Cadbury Dairy Milk_ chocolate, _Tang_ powdered beverage, _Halls_ candy and _Eden_ cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.
- Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
- Job Type.
- Regular.
- Brand & Portfolio Management.
- Marketing.
ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ทักษะ:
English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿50,000 , สามารถต่อรองได้, มีค่าคอมมิชชั่น
- GOLFTEC is looking for a driven marketing & BD manager to take ownership of local operations, structure new initiatives, and drive strategic growth.
- Who We Are Looking for.
- Self-starter & problem solver: Takes full ownership, creates workflows, and executes effectively in a fast-paced environment. Comfortable managing day-to-day activations, events, and partnership pipelines while actively pursuing expansion opportunities.
- Bridge to HQ: Excellent written and spoken English for daily syncs with SG/HK regional teams.
- Golf/lifestyle savvy: Understands the Thai golf community, target audience, and consumer behavior.
- Strategic marketing & campaign management.
- Campaign & event: Plan and execute promotional campaigns, tournament activations, and brand awareness initiatives across online and offline channels.
- Data analytics & insights: Analyze performance metrics, organic post statistics, and paid ad campaign data to evaluate marketing ROI and optimize future strategies.
- Content & visual assets: Direct and create visual assets, promotional materials, and brand collateral to ensure high design standards consistent with global brand guidelines.
- Business development.
- Package & offer optimization: Monitor market response to refine localized pricing models, lesson packages, and membership perks.
- B2B & strategic partnerships: Identify, secure, and manage partnerships across various industries (including luxury lifestyle brands, golf brands, corporate accounts, and key opinion leaders/influencers).
- Corporate sales: Drive corporate sales deals, group packages, and cross-promotional partnerships to open up new client acquisition channels.
- Sales management & reporting: Collaborate closely with the local team to track sales performance and review sales funnels.
- Language proficiency: Excellent verbal and written English.
- Golf insight: Solid understanding of the golf community/lifestyle in Thailand (playing ability is a bonus, but market comprehension is essential).
- Mindset: Proactive, organized, adaptable, and comfortable taking ownership of new projects.
- Education: Bachelor's degree in marketing, business administration, communications, or related fields.
- What We Offer.
- Competitive compensation package (Base salary + performance incentives).
- High-impact role: Room to take real ownership, shape processes, and directly drive brand success in Thailand.
ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
฿80,000+ , สามารถต่อรองได้
- สถานที่ปฏิบัติงาน: สำโรงใต้ อำเภอพระประแดง จังหวัดสมุทรปราการ (ไกล้ BTS ปู่เจ้า).
- รายงานตรงต่อ: กรรมการผู้จัดการ / เจ้าของกิจการ (Managing Director).
- ลักษณะงาน: งานประจำ เต็มเวลา.
- อัตราที่รับสมัคร: 1 อัตรา.
- เกี่ยวกับบริษัท.
- บริษัท เพ้นท์เวิร์คส์ จำกัด เป็นบริษัทในเครือเดียวกับ Bangkok China Paint Mfg. Co., Ltd. ผู้ผลิตสี Sherwin-Williams ภายใต้ License จาก The Sherwin-Williams (USA) รวมถึงสีแบรนด์อื่นๆ ในเครือ เช่น Giraffe, Eco-Paint, Shershield และดอกไม้.
- เพ้นท์เวิร์คส์ให้บริการโซลูชันงานสีแบบครบวงจร ทั้งในฐานะตัวแทนจัดจำหน่ายผลิตภัณฑ์สีระดับโลก และผู้ให้บริการรับเหมางานสีสำหรับงานอาคารและงานอุตสาหกรรม ด้วยความเชี่ยวชาญเชิงลึกทั้งด้านผลิตภัณฑ์และงานเทคนิคเฉพาะทาง เราจึงได้รับความไว้วางใจในการส่งมอบมาตรฐานระดับสากลแก่ลูกค้าอย่างต่อเนื่องมาตลอดกว่า 70 ปี.
- เพื่อรองรับการขยายตัวทางธุรกิจ เรากำลังมองหาผู้นำระดับสูงในตำแหน่ง General Manager - Sales & Marketing มาร่วมกำหนดทิศทางกลยุทธ์ บุกเบิกโอกาสทางการตลาดใหม่ๆ และพัฒนาขีดความสามารถของทีมงาน หากคุณเป็นผู้นำที่ขับเคลื่อนด้วยผลลัพธ์ (Result-driven) มีวิสัยทัศน์เฉียบคม และพร้อมสร้างความเปลี่ยนแปลงที่จับต้องได้ Paintworks พร้อมมอบเวทีและทรัพยากรเพื่อสร้างความสำเร็จร่วมกัน.
- กำหนดและขับเคลื่อนกลยุทธ์การขายและการตลาด ให้สอดคล้องกับเป้าหมายและทิศทางธุรกิจของบริษัท.
- บริหาร พัฒนา และสร้างแรงจูงใจให้ทีมขาย รวมถึงกำหนดเป้าหมายยอดขายทั้งระดับบุคคลและทีม.
- สร้างและรักษาความสัมพันธ์กับลูกค้าหลัก ผู้รับเหมา ดีลเลอร์ ผู้พัฒนาโครงการ และสถาปนิก.
- วิเคราะห์สภาพตลาด แนวโน้มอุตสาหกรรม และกิจกรรมของคู่แข่ง เพื่อวางแผนเชิงรุกและหาโอกาสทางธุรกิจใหม่.
- วางแผนและควบคุมงบประมาณฝ่ายขายและการตลาดให้เป็นไปตามเป้าหมายที่ตั้งไว้.
- ประสานงานกับฝ่ายควบคุมคุณภาพและฝ่ายผลิต เพื่อให้มั่นใจว่าผลิตภัณฑ์และบริการตอบโจทย์ความต้องการของตลาด.
- จัดทำรายงานยอดขาย พยากรณ์ยอดขาย (Sales Forecast) และนำเสนอผลการดำเนินงานต่อผู้บริหาร.
- วางแผนและกำกับดูแลการพัฒนาสื่อการตลาด แผนประชาสัมพันธ์ และกิจกรรมส่งเสริมการขาย เพื่อเสริมสร้างการรับรู้แบรนด์.
- เป็นตัวแทนบริษัทในงานแสดงสินค้า กิจกรรมทางการตลาด และการเจรจาธุรกิจสำคัญ.
- วุฒิการศึกษาระดับปริญญาตรีขึ้นไป สาขาบริหารธุรกิจ การตลาด วิศวกรรมศาสตร์ หรือสาขาอื่นที่เกี่ยวข้อง (ปริญญาโทจะได้รับการพิจารณาเป็นพิเศษ).
- มีประสบการณ์การบริหารงานขายและการตลาดในระดับบริหาร (Management level) อย่างน้อย 10 ปี โดยมีประสบการณ์ตรงในการบริหารทีมขาย.
- มีประสบการณ์ในธุรกิจสี สารเคลือบผิว วัสดุก่อสร้าง หรืออุตสาหกรรม B2B ที่เกี่ยวข้อง จะได้รับการพิจารณาเป็นพิเศษ (ไม่จำเป็นต้องมาจากอุตสาหกรรมนี้โดยตรง หากมีประสบการณ์บริหารงานขายระดับสูงที่โดดเด่น).
- มีผลงานที่พิสูจน์ได้ว่าสามารถสร้างยอดขาย ขยายส่วนแบ่งตลาด และบรรลุเป้าหมายทางธุรกิจได้สำเร็จ.
- มีทักษะความเป็นผู้นำ การบริหารทีม และการพัฒนาบุคลากรที่ดี.
- มีทักษะการเจรจาต่อรอง การสื่อสาร และมนุษยสัมพันธ์ที่ดีเยี่ยม.
- มีความสามารถในการคิดเชิงกลยุทธ์ วิเคราะห์ข้อมูลตลาด และวางแผนธุรกิจ.
- สามารถสื่อสารภาษาอังกฤษได้ในระดับดี ทั้งการพูดและการเขียน.
- มีทักษะการใช้โปรแกรม MS Office เป็นอย่างดี.
- มีรถยนต์ส่วนตัวและใบอนุญาตขับขี่ สามารถเดินทางปฏิบัติงานต่างจังหวัดได้.
- ค่าตอบแทนและสวัสดิการ.
- เงินเดือน: พิจารณาตามประสบการณ์และความสามารถ (Negotiable).
- โบนัส/ค่าคอมมิชชั่นตามผลงาน ตามโครงสร้างของบริษัท.
- ประกันสังคม และสวัสดิการอื่นๆ ตามที่บริษัทกำหนด.
- วิธีการสมัคร.
- อีเมล: [email protected].
- บริษัท เพ้นท์เวิร์คส์ จำกัด หมู่ 1 สำโรงใต้ อำเภอพระประแดง จังหวัดสมุทรปราการ.
ทักษะ:
Finance, Accounting
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Own the brand from a commercial and strategic perspective, not only marketing.
- Translate brand vision into annual and mid-term business plans.
- Define growth priorities across revenue streams (retail, services, products, community, membership, event, workshop, collaboration, etc).
- Revenue growth.
- Gross margin.
- Cost efficiency.
- Customer retention and lifetime value.
- Brand Strategy & Stewardship.
- Develop and safeguard Pet's brand DNA, positioning, and long-term direction.
- Store experience.
- Product assortment.
- Pricing & promotion logic.
- Communication and content.
- Act as the final decision-maker on brand alignment.
- Marketing Strategy & Execution.
- Develop and execute annual and campaign-based marketing plans.
- Oversee both online and offline marketing initiatives.
- Ensure marketing efforts are commercially driven and measurable.
- Connect marketing activities directly to sales performance and operational capacity.
- Product, Pricing & Promotion Strategy.
- Understand product mix, contribution margin, and category performance.
- Brand positioning.
- Market competitiveness.
- Margin sustainability.
- Create promotion frameworks that drive meaningful behaviour without eroding brand equity or profitability.
- Operational & System Understanding.
- Store operations.
- Inventory and supply flow.
- Service delivery.
- Back end systems.
- Identify operational bottlenecks and propose scalable solutions.
- Collaborate effectively with Operations, Finance, and Supply Chain teams.
- Financial Acumen & P&L Ownership.
- Read, interpret, and manage P&L statements and financial projections.
- Monitor cost structure, marketing ROI, and break even logic.
- Develop corrective action plans to close performance gaps.
- Demonstrate practical understanding of accounting principles relevant to business decision-making.
- Reporting & Performance Management.
- Produce clear, decision-ready reports for management.
- Translate data into insights, actions, and next-step recommendations.
- Ensure transparency across performance, risks, and opportunities.
- Leadership & People Management.
- Lead and coordinate cross-functional teams.
- Set clear direction, priorities, and accountability.
- Act as a strong brand representative internally and externally.
- Demonstrate maturity, ownership, and the ability to make tough decisions.
- Retail Operations Management (Pet Stores);.
- Oversee day-to-day store operations across all Pet locations.
- Drive sales performance, customer experience, and service standards.
- Manage inventory, product display, manpower, and store readiness.
- Support new store openings, renovations, and layout planning.
- Provide coaching and leadership to Store Managers and front line staff.
- Event & Activation Management (Ruff Runner, PetCon, etc.).
- Plan, coordinate, and execute all Pet -related events, both internal and external.
- Manage booth setup, logistics, manpower, and on-site operations for events.
- Work closely with marketing teams on brand activations and pet community engagement.
- Ensure seamless execution of large-scale pet events (e.g., races, festivals, expos).
- Handle vendor coordination, scheduling, budget control, and event materials.
- Cross-functional Coordination.
- Collaborate with Marketing, VM, Operations, and Buying teams on campaigns and promotions.
- Ensure Pet brand presence is consistent across stores and events.
- Communicate with external organizers and partners for event participation.
- Team Leadership.
- Lead a diverse team covering retail operations and event support.
- Plan manpower for stores and events; train staff for both routine operations and on-site event roles.
- Evaluate team performance and drive continuous improvement.
- Business Growth & Customer Engagement.
- Develop initiatives to increase brand awareness through events and retail channels.
- Create customer engagement opportunities within the pet community.
- Analyse event impact and store performance, providing insights and improvement plans.
- Required.
- Proven experience in brand, marketing, or business leadership roles.
- Strong business mindset with hands-on execution capability.
- Experience building and executing business or marketing plans.
- Comfortable working with financial data and performance metrics.
- Excellent communication and stakeholder management skills.
- Ability to operate independently with high accountability.
- Preferred.
- Background in retail, FMCG, service, or multi-location businesses.
- Experience working closely with founders or executive leadership.
- Exposure to scaling or turnaround situations.
- Experience managing cross-functional teams.
- 5-7 years of experience in Retail Management (Pet industry preferred).
- Experience managing events, activation, or large-scale expos is a strong advantage.
- Strong leadership, communication, and project-management skills.
- Ability to work on weekends during events and travel to multiple locations..
ทักษะ:
Project Management, Microsoft Dynamics, Marketing Strategy, Digital Marketing, Social media
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
What You Can Expect: Campaign Execution & Project Management (APAC, Central East Asia and MEA) Execute regional and country-level campaigns aligned with the regions' marketing strategy. Lead end-to-end project management across online and offline channels in collaboration with Sales, Social Media, Go-to-Market and Product teams. Select and manage the most effective channels based on regional requirements. Adapt global guidelines and processes for local relevance while maintaining brand consistency. Digital Campaigns Plan and execute digital campaigns (e.g., paid ads, webinars, emai ...
ทักษะ:
Business Development, Analytical Thinking, Project Management, Marketing Strategy, Recruitment
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
About Agoda At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the sa ...
ทักษะ:
Statistical Analysis, Marketing Strategy, Digital Marketing, Social media, Recruitment, Big Data, Tableau, YouTube, Python, SQL
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
- Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
- No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you're ready to begin your best journey and help build travel for the world, join us.
- The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.
- Define Marketing strategy for Flights Vertical (outside of pricing).
- Spearhead the development, execution, and optimization strategy for growing Agoda's Flights business on different channels (e.g., CRM, Paid Performance marketing).
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions, especially Marketing Accommodation, Flights product and flights supply, to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau to drive meaningful initiatives.
- Monitor and report on the effectiveness of business initiatives, providing insights and recommendations for continuous improvement.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
- Lead, mentor, and develop a team of analysts and managers; participate in hiring and onboarding new team members.
- Extensive Experience.
- 8+.
- years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry.
- Bachelor's degree in computer science/Statistics/Math or Engineering or Economics and Finance.
- Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations.
- Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
- Stakeholder management.
- Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
- People management.
- experience: including hiring, coaching, and developing team members.
- Entrepreneurial mindset.
- A proactive, entrepreneurial mindset with a strong sense of ownership and a get-thing-done attitude.
- Experience in digital or social media marketing.
- Experience in the online travel or e-commerce industry.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
- London.
- PricingStrategy.
- Travel.
- Please review our Hiring Process Guidelines before your interview click.
- here.
- to learn how interviewing at Agoda works.
- Discover more about working at Agoda.
- Agoda Careers.
- https://careersatagoda.com.
- Facebook.
- https://www.facebook.com/agodacareers/.
- LinkedIn.
- https://www.linkedin.com/company/agoda.
- YouTube.
- https://www.youtube.com/agodalife.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
- Disclaimer.
- We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
ทักษะ:
Research, Business Development, Market Research
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and execute B2B growth marketing strategies to generate qualified business opportunities.
- Identify and develop new lead generation opportunities through targeted campaigns and industry engagement.
- Conduct market, competitor, customer, and industry research to identify business opportunities and emerging trends.
- Develop targeted marketing campaigns for key customer and business segments.
- Build and manage strategic partnerships with relevant organizations, business networks, and industry partners.
- Plan and participate in industry events and business networking activities to strengthen market presence and generate leads.
- Utilize digital channels and CRM data to support lead generation, customer insights, and relationship management.
- Monitor market trends, business performance, and competitor activities, translating findings into actionable recommendations.
- Develop thought leadership and strategic content to strengthen brand positioning and business credibility.
- Prepare reports, presentations, and business insights to support management decision-making.
- About you.
- Bachelor's degree or higher in Marketing, Business Administration, Economics, Communications, or a related field.
- 3 - 5 years of experience in Growth Marketing, B2B Marketing, Business Development, Market Research, Strategy, or a related field.
- Strong understanding of B2B marketing, lead generation, market research, and customer insights.
- Experience in developing targeted campaigns and building relationships with business partners.
- Strong analytical and strategic thinking skills, with the ability to translate data and market insights into actionable business recommendations.
- Good understanding of digital marketing, CRM, and marketing analytics.
- Strong communication, presentation, and stakeholder management skills.
- Proactive, entrepreneurial mindset with strong ownership and initiative.
- Comfortable working in a dynamic, fast-paced environment and across multiple business areas.
- About us.
- SCX Corporation is a subsidiary of SC Asset Corporation Public Company Limited, focusing on creating and developing new business opportunities across diverse sectors.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Electronics, eCommerce, English, Thai
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Channel Pricing Strategy and Governance.
- Manage online pricing strategy across Samsung eStore, Pure Players, and 3PD platforms to ensure pricing competitiveness and consistency.
- Monitor real-time price fluctuations and market trends to guide pricing actions and mitigate cross-channel conflicts.
- Coordinate with product and sales teams to maintain healthy margins while adapting to external pricing pressures.
- Promotion Planning and Execution.
- Design and lead campaign-level promotion strategies in collaboration with online sales and product marketing teams.
- Tailor promotional schemes to each platform and category to support demand generation and sell-out velocity.
- Review campaign performance and identify opportunities to improve promotional effectiveness and cost efficiency.
- Product Visibility and Online Merchandising.
- Manage homepage placement, banner strategy, and storefront navigation for CE products across key online channels.
- Collaborate with creative and media teams to ensure consistency in visual presentation, brand message, and seasonal priorities.
- Propose adjustments based on performance data and evolving consumer behavior.
- Lifecycle and Launch Support.
- Support product launches with coordinated visibility and pricing plans across key online platforms.
- Drive focus models and clear slow-moving inventory through structured promotional pushes.
- Ensure each product phase (launch, maturity, push-out) is supported with the right mix of trade tactics.
- Campaign Insights and Performance Monitoring.
- Analyze campaign data (traffic, conversion, ASP, promo uptake) and provide post-campaign reviews.
- Generate insights to inform future price and promotion strategies based on observed channel behavior.
- Track category-level and SKU-level sell-through performance to guide adjustments in future planning.
- Cross-Team Collaboration and Stakeholder Management.
- Act as the online trade marketing point of contact for internal stakeholders (Online Sales, BU Product Management, and Performance Marketing), agencies and external platforms.
- Ensure online trade plans align with broader business goals and offline marketing efforts.
- Contribute to integrated campaign planning with performance and media teams to maximize investment return.
- Bachelor's degree in Marketing, Business Administration, or related field.
- At least 5 years of experience in trade marketing, eCommerce, or sales operations, ideally within consumer electronics, appliances, or FMCG (Preferable on Trade marketing as priority).
- Strong understanding of Thailand's eCommerce platforms and marketplace dynamics.
- Proven experience in managing price positioning, promotional planning, and digital product visibility.
- Data-driven mindset with strong Excel and campaign analysis skills.
- Able to work cross-functionally with multiple internal and external stakeholders.
- Effective communicator in both Thai and English.
- Experience in new product launch coordination and category merchandising is a plus.
ทักษะ:
Product Development, Marketing Strategy, Recruitment, Leadership Skill, YouTube
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
About Agoda At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the sa ...
ทักษะ:
CPA
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Initiate and develop end-to-end marketing promotion campaigns to drive product growth, business volume, customer usage, and MOA (Main Operating Account).
- Translate business objectives into clear campaign strategies, target segments, and compelling value propositions.
- Leverage customer insights and data analytics to improve targeting, engagement, and conversion.
- Design and execute campaigns aligned with seasonal priorities and business objectives.
- Define campaign KPIs and establish performance tracking frameworks.
- Manage campaign timelines, deliverables, and quality control across all stakeholders.
- Monitor and optimize campaign performance against KPIs (e.g., CPA, CPL, conversion rate, booking volume, revenue).
- Conduct post-campaign analysis and generate actionable insights for continuous improvement.
- Bachelor's or Master's degree in Marketing or any related fields.
- Minimum 5+ years marketing experiences in banking / financial industry / FMCG.
- Minimum 5+ years experiences in marketing campaign / marketing promotion / promotion campaign in Retail Bank.
- Hands-on experience in managing end-to-end marketing campaigns (strategy execution performance tracking).
- Strategic thinking with strong execution discipline.
- Background in retail banking, financial services, payments, or related industries.
- Experience managing stakeholders and external partners. Ability to work cross-functionally with Product, Digital, Media Agency, Partnerships, Segment, and Branch teams.
- Analytical mindset with ability to interpret data and translate insights into actions.
- Sense of ownership with a results-driven mindset.
- Problem-solving capability, especially in improving campaign performance.
ทักษะ:
Social media
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Build & Lead Content Ecosystem.
- Establish and lead in-house content studio (graphic, video, adaptation).
- Define content production model, workflow, and templates.
- Drive transition from agency-dependent model scalable in-house capability.
- Ensure speed, consistency, and quality of content output.
- Content Strategy & Platform Leadership.
- Define platform role and content strategy across: TikTok, Instagram, Facebook, Ecommerce platforms.
- Translate brand campaigns into multi-format content ecosystem.
- Drive always-on content approach beyond campaign-based marketing.
- Influencer & Creator Ecosystem.
- Develop and lead influencer strategy (macro, micro, seeding).
- Build and manage long-term creator network.
- Identify and scale high-performing influencers.
- Ensure strong alignment between influencer content and brand direction.
- Social & Community Engagement.
- Oversee social media direction and engagement strategy.
- Ensure active community management (comments, interaction, responsiveness).
- Build stronger consumer connection and brand relevance.
- Content Performance & Optimization.
- Define and track content performance metrics.
- Lead test & learn approach (format, messaging, creators).
- Continuously improve content ROI and efficiency.
- Cross-functional Integration.
- Brand Team (strategy & campaign direction).
- Ecommerce Team (conversion & performance).
- Ensure one integrated marketing ecosystem.
- Team Leadership & Capability Building.
- Lead and develop content team and Influencer Manager (or Assistant Manager).
- Set clear priorities, workflow, and performance standards.
- Build a fast, execution-driven, high-output team culture.
- Budget & Efficiency Management.
- Manage content and influencer budget allocation.
- Optimize cost efficiency vs agency production.
- Improve output per cost and ROI.
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