WorkScore™ คืออะไร?
WorkScore™ คืออะไรเหรอ? แถบสีน้ำเงินด้านข้างตำแหน่งงานแต่ละตำแหน่งจะแสดงค่าความเหมาะสมของโพรไฟล์คุณกับตำแหน่งงาน คุณจำเป็นต้องใส่รายละเอียดในโพรไฟล์อย่างน้อย 80% ขึ้นไป จึงจะสามารถดูค่าความเหมาะสมของ WorkScore ได้ ใครอยากรู้ กรอกโปรไฟล์เลย



ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Own the execution of marketing activities in each online marketing channel and optimize the message to drive quality online traffic.
- Partner with the Brand Marketing team and collaborates with Venders/ Production to create commercial messages and ideas.
- Manage Social Media channels day-to-day activities and monitor & follow up with production to ensure the marketing activities are run correctly and on time.
- Develop and manage digital campaign and content for existing & new brand.
- Design, create and manage promotions and social advertising campaigns.
- Work closely with external vendors (e-commerce platform localizing agency, third party content providers and bloggers).
- Work closely with internal stakeholders (existing brands within the Minor Retail Group).
- Monitor trends in social media tools, channels, content, design and strategies.
- QualificationsBachelors or Master's Degree, preferably in Marketing, Business Administration.
- Minimum of 3 years working experience in online Marketing, Social media and E Commerce Marketing.
- Experience in fashion and media business.
- Background in FMCG, retail companies or online businesses / e-commerce.
- Additional InformationHas experience in Marketing database, social media and advertising.
- Strong interpersonal & communication skills.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Proficient at writing consumer driven copy.
- Good interpersonal skills and be able to work on tight deadlines.
- Ability to work under pressure and be very responsive.


ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Digital Marketing, Creative Presentation, Facebook Marketing, Social Media Management
ประเภทงาน:
งานประจำ
เงินเดือน:
฿20,000 - ฿40,000, สามารถต่อรองได้
- บ้านบ้าน แฮปปี้ฟู้ดส์ ไม่เพียงแต่ใส่ใจในลูกค้า แต่เรายังใส่ใจพนักงานทุกท่านที่เป็นส่วนหนึ่งในการเติบโตของเรา เรามีสวัสดิการที่คำนึงถึงสิทธิประโยชน์ของพนักงานทุกท่านอย่างเท่าเทียม ตัวชี้วัดความสำเร็จอันดับหนึ่งของเราไม่ใช่เพียงสาขาและยอดขายที่เพิ่มขึ้น แต่เราวัดความสำเร็จจากความสุขของพนักงานที่ได้ร่วมงานกับเราเช่นกัน.
- สร้าง Content วางแผน ดำเนินงาน และโพสต์งาน ในรูปแบบคลิปวิดีโอ ผ่าน Tiktok, Reels Ig 5-7 คลิป ต่อสัปดาห์ (ใช้คลิปวิดีโอเดียวกันโพสต์ 2 ช่องทางได้).
- สามารถทำรูปแบบวิดีโอ สินค้าบ้านบ้าน ให้เป็นที่นิยมในช่องทาง Tiktok, IG.
- สร้างสรรค์ผลงานนำเสนอรูปแบบเนื้อหา สินค้าของบ้านบ้าน ให้แปลกใหม่ น่าสนใจ อัพเดทเทรนด์ใหม่เสมอ.
- สร้างสรรค์ผลงานให้เข้าถึงง่าย สามารถดึงเทรนด์แฟชั่น เข้ามาทำให้ Content ดูน่าสนใจ ได้อย่างรวดเร็ว.
- มีประสบการณ์ในด้านการตลาดและโซเชี่ยลมีเดีย 1-3 ปี.
- มีประสบการณ์หรือเป็นผู้เชี่ยวชาญในแพลตฟอร์ม Tiktok, IG 1-2 ปี.
- มีความเข้าใจและนำเทรนด์วิดีโอ Tiktok, IG อยู่ตลอดเวลา.
- มีความคิดสร้างสรรค์ พบเจอเหตุการณ์ซึ่งสามารถนำมาสร้าง Content Video Tiktok, IG ได้แบบด่วนเร็วทันใจ.
- มีความรู้เรื่องการตัดต่อคลิปวิดีโอ สำหรับ Tiktok, IG (ไม่ต้อง Production แต่เราเน้นเรียลและเร็ว).
- ประกันสังคม สวัสดิการอื่นๆ.
- วันลาพักร้อน สูงสุด 12 วัน/ปี.
- วันหยุดตามประเพณี 18 วัน/ปี.
- ลาคลอดบุตร ผู้หญิง: ลาได้ 98 วัน (นับรวมวันหยุดและการลาเพื่อไปตรวจครรภ์ก่อนคลอดด้วย) ผู้ชาย: ลาได้ 15 วัน เพื่อดูแลภรรยาคลอดบุตร -ลาเพื่อรับราชการทหาร.
- ลาป่วยตามที่ป่วยจริง ไม่เกิน 30 วันต่อปี.
- ลาผ่าตัดแปลงเพศ 30 วัน/ปี -ลากิจ 4 วัน/ปี.
- ลาพักใจ 5 วัน (เนื่องจากบุคคลในครอบครัวเสียชีวิต).
- ลาอุปสมบท 15 วัน -ค่าเพื่อนแนะนำเพื่อน 1,500 บาท/คน.
- เงินช่วยเหลืองานศพบุคคลในครอบครัว 2,000 บาท พวงหรีด -ของเยี่ยม ในกรณีพนักงานเข้ารักษาตัวในโรงพยาบาล -เงินช่วยเหลือกรณีคลอดบุตร 2,000 บาท -เงินช่วยเหลือกรณีแต่งงาน 2,000 บาท.
- วันเกิดพนักงาน ของขวัญวันเกิดและวันลาหยุดพิเศษ 1 วัน.
- รับผลิตภัณฑ์ของบริษัทฟรีทุกเดือน เดือนละ 1 กล่อง (ขนมเปี๊ยะกล่องละ 8 ลูก).
- สิทธิ์ในการซื้อสินค้า (ราคาพนักงาน).
- สิทธิ์ในการรับบริการคลีนิกเสริมความงาม (ราคาพนักงาน).


ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Leadership Skill, Good Communication Skills, Market Analysis, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿15,000 - ฿18,000, สามารถต่อรองได้
- Maknow Academy ประกอบธุรกิจด้านการสร้างสื่อและผลิตภัณฑ์ความรู้เกี่ยวกับโลกของนาฬิกา ROLEX เราพร้อมช่วยให้คุณประสบความสำเร็จในโลกของนาฬิกา ROLEX ได้อย่างมีประสิทธิภาพ ไม่ว่าจะเป็นบริการจัดคอร์ส Workshop, คอร์สเรียนออนไลน์, หนังสือ เสริมสร้างอาชีพ, ด้านการลงทุนเรื่องนาฬิกา และเป็นที่ปรึกษาให้คุณ ดูแลติดตามแบบใกล้ชิด เป็นกันเอง.
- โปรโมทแคมเปญโฆษณา สินค้าและเผยแพร่ตามช่องทางออนไลน์ของบริษัท ตามตารางที่กำหนดให้
- ตอบลูกค้าตามรูปแบบที่กำหนดให้
- การบริหารความสัมพันธ์ที่ดีกับลูกค้า
- ประสานงานกับหน่วยงานที่เกี่ยวข้อง
- ดูแลเรื่องการจัดส่งสินค้า และรวบรวมข้อมูลต่างๆ.
- เพศชาย-หญิง อายุ 26 ปีขึ้นไป.
- มีประสบการณ์การทำงาน 2 ปีขึ้นไป.
- สามารถทำงานช่วงเวลา 9.45-19.00 น.ได้.
- สามารถทำงาน 6 วัน/สัปดาห์ได้.
- สามารถทำงานเป็นทีมได้ มีมนุษย์สัมพันธ์ที่ดี.
- ถ้ามีประสบการณ์ด้านการตลาดออนไลน์ พิจารณาเป็นพิเศษ.
- พักอาศัยอยู่บริเวณใกล้เคียง เดินทางสะดวก.


ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develops and designs research methodologies for advancing knowledge on social development at regional and national levels with a focus on reducing inequalities, leaving no one behind and broadening social protection.t.
- Initiates and implements research projects on a variety of cross-cutting socioeconomic issues, with a view to strengthening the evidence base of the social dimension of sustainable development.
- Collects, processes and analyzes data through the use of advanced quantitative metho ...
- Assesses and evaluates existing policies, programmes and initiatives to reduce inequality and leave no one behind.
- Liaises with other Divisions and Sections within the organizations as well as intergovernmental organizations, academic institutions, government bodies and NGOs to exchange ideas and enlist support for research analysis and other initiatives.
- Ensures that lessons learned are disseminated and incorporated into development programmes and other social development initiatives and activities.
- Organizes and provides substantial servicing of legislative meetings, intergovernmental meetings, expert group meetings, conferences, seminars and workshops.
- Develops draft policy recommendations and formulates proposals for regional strategies to address key challenges related to inequality and social protection.
- Prepares a variety of studies, reports, background papers, parliamentary documentation, etc. on a wide range of social development and related issues.
- Intergovernmental SupportProvides substantive support on social development issues to intergovernmental bodies (such as the General Assembly, the Economic and Social Council, and ESCAP Commission session and the Committee for Social Development).
- Represents the organizational unit at international, regional and national meetings.
- Organizes panels, round tables and related forums on social development issues for intergovernmental processes.
- Technical CooperationProvides technical assistance to ESCAP members and associate members to enhance national capacity to develop and implement social development policies aiming at reducing inequalities.
- Designs, monitors, backstops and assesses the implementation of technical cooperation programmes and projects.
- Undertakes missions to member states, either alone or as a participant in a diverse team, as part of the Organization's technical cooperation activities and/or in support of the work programme.
- Prepares global, regional, national or sectoral analyses that provide a basis for advising national governments on social development issues.
- Conducts training seminars and workshops for government officials and others.
- Formulates technical modalities for the evaluation of individual technical cooperation projects.
- GeneralParticipate in planning and preparation of the Section's budget and work programme and in the administration of its day-to-day operations.
- Provides leadership and work direction to assigned work team, and/or mentors and supervises the work of new/junior officers.
- Prepares statements on social and economic issues for senior management, as required.
- Performs other related duties as required.
- Competencies - Professionalism: Strong knowledge and understanding of theories and concepts related to socioeconomic development with a focus on inequality and leaving no one behind. A deep knowledge of and the ability to use quantitative methods and techniques. Strong analytical capacity and the ability to identify, analyze and articulate complex issues. Strong research skills, including ability to evaluate and integrate information from a variety of sources using standard methodologies and analytical techniques, draw conclusions and assess impact of policies in the area of social development. Ability to provide guidance to new/junior staff. Shows pride in work and in achievements; demonstrates professional competence and mastery of subject matter; is conscientious and efficient in meeting commitments, observing deadlines and achieving results; is motivated by professional rather than personal concerns; shows persistence when faced with difficult problems or challenges; remains calm in stressful situations. Takes responsibility for incorporating gender perspectives and ensuring the equal participation of women and men in all areas of work.Communication: Speaks and writes clearly and effectively; listens to others, correctly interprets messages from others and responds appropriately; asks questions to clarify, and exhibits interest in having two-way communication; tailors language, tone, style and format to match audience; demonstrates openness in sharing information and keeping people informed.
- Teamwork: Works collaboratively with colleagues to achieve organizational goals; solicits input by genuinely valuing others' ideas and expertise; is willing to learn from others; places team agenda before personal agenda; supports and acts in accordance with final group decision, even when such decisions may not entirely reflect own position; shares credit for team accomplishments and accepts joint responsibility for team shortcomings.
- EducationAdvanced university degree (Master's degree or equivalent) in social affairs, economics, development, sociology, or other social science related field is required. A relevant first-level university degree in the above fields in combination with two additional years of qualifying experience may be accepted in lieu of the advanced university degree. PhD in a relevant field is desirable.
- Work ExperienceA minimum of seven years of progressively responsible experience in socioeconomic development, research and policy analysis is required.
- Demonstrated experience from own quantitative research and the use of advanced statistical methodologies is required.
- Experience from working in the region on issues relating to inequality, social protection and leaving no one behind is desirable.
- LanguagesEnglish and French are the working languages of the United Nations Secretariat. For this post, fluency in English is required. Knowledge of another UN official language is an advantage.
- AssessmentQualified applicants may be evaluated through a competency-based interview and/or other assessment methods.
- Special NoticeThis is a temporary position and will initially be available until 30 November 2022. If selected, an internal candidate will be on temporary assignment to the post; an external candidate will initially be offered a temporary appointment. Any extension of appointment is subject to satisfactory performance and continued availability of the post.
- ESCAP is committed to promoting diversity and gender equality within the Secretariat. Women candidates are strongly encouraged to apply.
- Subject to availability of funding for the position, the eligibility for this temporary job opening may be limited to candidates based at the duty station.
- United Nations ConsiderationsAccording to article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity. Candidates will not be considered for employment with the United Nations if they have committed violations of international human rights law, violations of international humanitarian law, sexual exploitation, sexual abuse, or sexual harassment, or if there are reasonable grounds to believe that they have been involved in the commission of any of these acts. The term "sexual exploitation" means any actual or attempted abuse of a position of vulnerability, differential power, or trust, for sexual purposes, including, but not limited to, profiting monetarily, socially or politically from the sexual exploitation of another. The term "sexual abuse" means the actual or threatened physical intrusion of a sexual nature, whether by force or under unequal or coercive conditions. The term "sexual harassment" means any unwelcome conduct of a sexual nature that might reasonably be expected or be perceived to cause offence or humiliation, when such conduct interferes with work, is made a condition of employment or creates an intimidating, hostile or offensive work environment, and when the gravity of the conduct warrants the termination of the perpetrator's working relationship. Candidates who have committed crimes other than minor traffic offences may not be considered for employment.
- Due regard will be paid to the importance of recruiting the staff on as wide a geographical basis as possible. The United Nations places no restrictions on the eligibility of men and women to participate in any capacity and under conditions of equality in its principal and subsidiary organs. The United Nations Secretariat is a non-smoking environment.
- The paramount consideration in the appointment, transfer, or promotion of staff shall be the necessity of securing the highest standards of efficiency, competence, and integrity. By accepting an offer of appointment, United Nations staff members are subject to the authority of the Secretary-General and assignment by him or her to any activities or offices of the United Nations in accordance with staff regulation 1.2 (c). In this context, all internationally recruited staff members shall be required to move periodically to discharge new functions within or across duty stations under conditions established by the Secretary-General.
- Applicants are urged to follow carefully all instructions available in the online recruitment platform, inspira. For more detailed guidance, applicants may refer to the Manual for the Applicant, which can be accessed by clicking on "Manuals" hyper-link on the upper right side of the inspira account-holder homepage.
- The evaluation of applicants will be conducted on the basis of the information submitted in the application according to the evaluation criteria of the job opening and the applicable internal legislations of the United Nations including the Charter of the United Nations, resolutions of the General Assembly, the Staff Regulations and Rules, administrative issuances and guidelines. Applicants must provide complete and accurate information pertaining to their personal profile and qualifications according to the instructions provided in inspira to be considered for the current job opening. No amendment, addition, deletion, revision or modification shall be made to applications that have been submitted. Candidates under serious consideration for selection will be subject to reference checks to verify the information provided in the application.
- Job openings advertised on the Careers Portal will be removed at 11:59 p.m. (New York time) on the deadline date.
- No FeeTHE UNITED NATIONS DOES NOT CHARGE A FEE AT ANY STAGE OF THE RECRUITMENT PROCESS (APPLICATION, INTERVIEW MEETING, PROCESSING, OR TRAINING). THE UNITED NATIONS DOES NOT CONCERN ITSELF WITH INFORMATION ON APPLICANTS' BANK ACCOUNTS.


ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Social Media Lead for Disney+ Asian Title Campaigns across SEA.
- Develop the regional social media strategy for Asian titles, including what channels to build, communities and influencers we should tap into and content we need to create that will cut through.
- Write social media creative briefs for regional Asian title campaigns and input on monthly always on creative briefs.
- Planning and developing content calendars for priority Asian title campaigns.
- Oversee all Asian Titles Social Media execution (campaigns like Snowdrop, Rookie Cops, Outrun by Running Man, Grid, Crazy Love).
- Ideate and write scripts for content featuring talent, oversee production and delivery.
- Manage all local Social Media and influencer activations for Asian Titles.
- Liaise with Asian studios for asset sourcing and content approvals.
- Manage any localisations needed for assets provided by the local studios.
- Review and approve social captions - as voice of the brand there maybe times where you have to step on and write copy so it is in the correct tone of voice.
- Ensure fast delivery of all creatives to market leads.
- Provide reporting and analysis of results, including strategic recommendations and tactical tips that are directly related to insights in your market.
- Analyse current-state Social Media channels and determine areas of improvement, expansion and refinement.
- Have a strong awareness of emerging trends and behaviours on social channels. Able to link behaviours to root causes and interpret digital culture to find relevance for the business.
- Consistent and strong collaborator who elevates the work of cross-functional teams.
- Basic Qualifications:Minimum of 7 years of experience in social planning in house or at digital/ social agencies.
- Experience in Social Media/Content/Editorial/Digital Marketing.
- Should be fluent in written and spoken English.
- Social Native who is embedded into Asian culture.
- Creative individual who is passionate about Asian content.
- Hands-on experience developing insights from social listening. Detailed understanding of social analytics across channels. Ability to synthesize data from many sources into actionable insights.
- Highly informed and thoughtful perspectives on social platforms. Ability to adapt brand expression and campaign strategy to relevant social channel experiences and strategy.
- Working knowledge of tools a plus, e.g. Sprinklr, Social Bakers, Hootsuite, Meltwater, Radian 6 etc.
- Ability to work at rapid pace.
- The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
- LI-DNI


ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Devise and propose new marketing campaigns based on data, customer feedbacks, competitive environment, and market movement.
- Evaluate feedbacks from BM, RM, and related department to create new campaigns.
- Cooperate with TIS, and dealers to devise and launch co-campaigns.
- Prepare budget and investment outline to be utilized on each new campaign developed.
- Handle special assignments and new project development assigned from management.
- Coordinate and collaborate among departments to launch cross functional projects in the predetermined schedule.
- Organize meetings to consult and report on project progress with related departments.
- Write internal MEMOs and circulate to get the management approval.
- Conduct post-campaign analysis from internal data, market feedback, and report the results.
- Summarize campaign usage, trends, user profiles, and profit and loss of each special campaign launched.
- Report the monthly volume and contract details of a specific campaign to related departments to proceed necessary processes e.g., billing, settlement, etc.
- Collect market data and competitors' campaigns from social media, websites, and events to benchmark our products and services competitiveness.
- Conduct monthly online survey to BM on competitors' movement, financial condition, and overall situation to keep track of the market.
- Request data queries to obtain raw data and analyze the data to identify potential new customers or new market segment.
- Collect sales and hire purchase volume data of each dealers from BM report, and BROP to analyze trend of market penetration by dealers, and region.
- Able to handle problems that might arise in day to day operation and report the issue and possible solution to the direct supervisor.
- Share responsibilities, allocate and manage tasks, and share necessary knowledge to the team and newcomers to create a mutual learning environment.
- Supervise and provide guidance to junior staffs while ensuring that their performance is on track.
- Identify process bottlenecks and propose suggestion to improve work flow and process efficiency.
- Propose change request and system modification, where necessary, to improve productivity and efficiency.
- คุณสมบัติ เพศ: ไม่ระบุ อายุ(ปี): 28 - 38 ระดับการศึกษา: ปริญญาตรี - ปริญญาโท ประสบการณ์(ปี): 2 - 5 อื่นๆ: ไม่ระบุ คุณสมบัติเพิ่มเติมBachelor or Master's degree in marketing, finance and banking, economic or related fields.
- Minimum of 2-5 years' work experience in marketing, leasing or any related fields. (For senior officer, chief level).
- Proficiency in English communication and presentation skills.
- Good interpersonal, organizational, and planning skills.
- Excellent analytical and logical thinking skills.
- Strong attention to detail.
- Flexible and have good adaptability to rapid changing in business.
- Ability to work and negotiate with people of higher power or authority.
- Computer literate in Microsoft Office.
- ทำงานสัปดาห์ละ 5 วัน.
- ประกันชีวิต.
- ตามข้อตกลงของบริษัท.
- วิธีการรับ รับผ่านทาง [email protected]


ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
High Responsibilities, Good Communication Skills, Meet Deadlines, Positive Thinker, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿25,000 - ฿27,000, สามารถต่อรองได้
- สมาคมนักลงทุนเน้นคุณค่า (ประเทศไทย).
- องค์กรที่เผยแพร่ความรู้ด้านการลงทุนหุ้นแนวเน้นคุณค่า (Value Investing) โดยจัดสัมมนาและกิจกรรมพบปะแลกเปลี่ยนความรู้ในหุ้นของหมู่สมาชิก และดำเนินการทำกิจกรรมสาธารณะประโยชน์ให้แก่องค์การกุศล.
- มีความประสงค์รับสมัครพนักงานประจำ 1 ตำแหน่ง
- ตำแหน่ง "หัวหน้าด้านสื่อสารและดูแลสมาชิก".
- เพศ หญิง หรือ ชาย.
- อายุ 27 -35 ปี.
- วุฒิปริญญาตรี ทุกสาขา.
- รับผิดชอบงานสมัคร/ต่ออายุสมาชิก.
- รับส่งอีเมล / รับโทรศัพท์ / บันทึกข้อมูลลงรายงาน.
- มีความรู้ด้าน Social Media และใช้งานฟังค์ชั่นต่างๆ ได้คล่อง รวมทั้งมีความคิดสร้างสรรค์.
- เขียน content ลงสื่อได้.
- สามารถทำงานนอกสถานที่ได้.
- สามารถใช้โปรแกรม Ms.Office ได้ เช่น Word, Excel, Power point, Photoshop.
- พร้อมเริ่มงานทันที (จะพิจารณาเป็นพิเศษ).
- ทำงาน จันทร์ - ศุกร์ เวลา 8.00 - 17.00 น.
- ประกันสังคม (ตามที่กฏหมายกำหนด).
- ประกันสุขภาพกลุ่ม.
- กองทุนสำรองเลี้ยงชีพ.
- ตรวจสุขภาพประจำปี.
- เงินช่วยเหลืองานศพครอบครัวพนักงาน.
- โบนัสประจำปี (ตามผลประกอบการ).
- การฝึกอบรม / สัมมนา เพื่อความก้าวหน้าในสายอาชีพ.
- ค่าล่วงเวลา (OT) และเบี้ยเลี้ยง.
- ส่ง Resume มาที่ฝ่ายบุคคลอีเมล [email protected] ค่ะ..


ประสบการณ์:
6 ปีขึ้นไป
ทักษะ:
Digital Marketing, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿60,000 - ฿80,000, สามารถต่อรองได้
- The position of Head of Marketing and Branding demands an individual who is action oriented and sho has an ability to think strategically and who has a passion for tactical and detailed marketing execution. In this position the Head of Marketing and Branding is responsible for the generation of revenue through the provision of efficient and effective marketing and branding programs..
- The Head of Marketing and Branding is responsible for driving awareness, acquisition, and retention. The Head of Marketing and Branding delivers this through the launch ...
- Responsibilities of the Head of Marketing and Branding.
- Leadership/Supervisory Role: The primary role of the Head of Marketing and Branding is to lead the marketing and branding department and oversee all marketing and branding activities. In this position, the Head of Marketing and Branding defines the departmental vision and instills it in all levels of the marketing and branding department to make up part of the working culture. The Head of Marketing and Branding oversees the brand planning process inclusive of the definition of target consumers and the development of marketing mix and strategies on consumer brand-interaction in order to encourage increased purchase.
- At this capacity, the Head of Marketing and Branding also leads the development and refinement of the brand s messages and creative designs in order to attract potential consumers. He also leads go-to-market planning and drives cross-functional collaboration within the business, for example, with departments such as CRM, public relations and so forth. The Head of Marketing and Branding also leads consumer-facing communication approaches for the brand and serves as a primary marketing point of contact with the external business partners, enabling strong, collaborative working relationships.
- The Head of Marketing and Branding also plays a mentorship role to key brand marketing personnel, assisting in the execution of their duties upon request, ensuring their professional growth, and essentially preparing them to take up his functions in his absence or retirement..
- Strategy: The Head of Marketing and Branding also plays a leading role in the establishment of the business s brand building strategies across all channels. This is done in collaboration with key marketing and branding departmental leaders and all team members.
- The Head of Marketing and Branding additionally develops weekly/monthly/annual marketing and branding strategies and monitors the performance of those strategies in order to make necessary updates and improvements. At this capacity, The Head of Marketing and Branding also creates messaging strategies for key segments and provides marketing and branding personnel with necessary brand and communications assets..
- Analytics: The Head of Marketing and Branding manages and maintains program specific research efforts inclusive of consumer/business insights, consumer/business segmentation, competitive intelligence, industry trends, and developments. The Head of Marketing and Branding also manages the forecast and revenue delivery for the business s product through monitoring performance and availing transparent weekly/monthly/annual reporting to the Chief Marketing Officer and relevant stakeholders on the performance of brand marketing program initiatives, their progress, and results. This is for the purpose of the formulation of new brand strategies, improvement of existent brand strategies, and the capitalization of the brand on any emergent opportunities..
- Collaboration: The role of the head of marketing and branding is a highly collaborative position and, as such, she/he partners with the business development department for the purpose of creating brand demand and marketing plans. She/He also works with external consumer insight organizations in identifying suitable campaign insights that will enable brand differentiation and offer the business a competitive edge in the market in terms acquisition and retention. The Head of Marketing and Branding also partners with key marketing department teams in the development and management of consumer and potential-consumer messaging.
- The Head of Marketing and Branding additionally partners with the IT department, Business Development, Community Relationship, and other marketing department teams in the development, deployment, and enhancement of strategies across the program website, digital and social media, email campaigns, SEO/SEM etc.
- At this capacity, The Head of Marketing and Branding also works closely with the HR department in the development of effective recruitment approaches specific to the marketing and branding department in order to guarantee skilled and efficient personnel for the brand marketing department, which will lead to smooth, effective, and efficient performance of duties within the department. The Head of Marketing and Branding also works with the Public Relations in order to gain traction in media outlets that play a major role in furthering brand awareness efforts..
- Knowledge/Creativity: The Head of Marketing and Branding is also tasked with keeping up with and understanding industry best practices and emerging strategies that will keep the brand marketing and branding up to date and ensure the business a competitive edge in brand awareness, consumer/partner acquisition, and retention. She/He also has a responsibility of developing new creative, innovate, and out-of-the-box approaches in applying the business s messages.
- The Head of Marketing and Branding is tasked with becoming an expert in marketing and branding on behalf of the business, constantly honing his skills and developing a deep understanding of consumer/partner mindsets and barriers to marketing and branding and subsequently offering the department creative and sustainable solutions..
- Other Duties: The Head of Marketing and Branding also performs other duties as he deems necessary in the execution of his duties and other duties as delegated by the Chief Marketing Officer or the employer..
- Required Qualifications of The Head of Marketing and Branding.
- Education: The Head of Marketing and Branding has to have a degree in Marketing, Business Administration, or any other related field. An equivalent of this educational requirement in working experience is also acceptable for the position..
- Experience: A candidate for this position must have had at least 6 years of working experience developing creative and innovative marketing strategies that heavily leverage offline and online mediums/channels in facilitating effective brand marketing programs and messages, preferably working in the position of a Head of Marketing and Branding.
- The candidate must also have had experience in demand generation marketing tactics and strategies in addition to having vast experience in digital marketing channels and tactics inclusive of display advertising, SEM/SEO, social media, email, and so forth. A suitable candidate will have vast proven and successful experience managing a marketing team from the conceptualization of a strategy to its close. The candidate will also have proven and successful relationship building skills, having an ability to leverage partnerships across the business as well as externally..
- Analytical Skills: Analytical skills are imperative for this position and a candidate must, therefore, portray an ability to enable data-driven decisions and show a deep interest and comfort working with ROI and metric-driven models. A candidate for this position will also show proficiency in databases, and marketing automation and related marketing system. She/He must also demonstrate proficiency in Google Analytics, Business Intelligence. Inwhich are necessary for the creation of marketing and branding materials..
- Communication Skills: The Head of Marketing and Branding will also possess superior communication skills and must be display comfort interacting with executives and external business partners. The efficiency of the marketing and branding department is highly dependent on the Director s clarity in the conveyance of information and instructions down the line. These skills will also be necessary in the delivery of reports and presentations to the Chief Marketing Officer, relevant stakeholders, and external partners. The candidate must demonstrate sufficient skills that will enable him to tailor even the most complex messages in clear, understandable, and convincing terms..
- Ms Office/MacOs office/Software: The Head of Marketing and Branding must also be highly proficient in Ms Word/Pages, PowerPoint/Keynote, and Ms Excel/Number, which are necessary in the creation of both verbally and visually engaging branding materials, reports, and presentations for the department, collaborating personnel, relevant stakeholders, and external partners. She/He must also demonstrate superior proficiency in other similar softwares, which she/he will employ in the creation of various branding materials..
- Interpersonal Skills: A candidate for this position must demonstrate exceptional problem solving skills, have an entrepreneurial spirit and passion to the brand as his own, have exceptional organizational skills, be detail orientated, be a strategic and creative thinker with a keen eye for detail, display comfort working in cross functional settings both as a leader and a player, have an ability to think outside of the box and find creative and unorthodox program solutions that give the brand its edge.
- The candidate must also be able to prioritize and complete multiple projects in a timely manner, be self motivated and proactive, and display composure and calmness under stress and uncertainty while inspiring the same in others..
- Leadership/People Skills: A candidate for the position must possess exceptional leadership skills, being able to move and inspire a cross-functional group, leading it into a unified direction and with a common vision. People skills will also guarantee that he is able to establish meaningful and long lasting relationships with other people.
- As such, he will be better positioned to establish quality relationships with external investors, media outlets, consumers, and external partners on behalf of the business, leading to enhanced brand awareness and revenue generation.
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