เงื่อนไขการค้นหา

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Plan and implement communications plan or IMC for Disney+ Hotstar contents in AIS PLAY.
• Plan, control and implement media plan for both offline & online.
• Able to guide, contribute ideas, and control creative materials to deliver the campaign's objective.
• Job DescriptionPlan and implement communications plan or IMC for Disney+ Hotstar contents in AIS PLAY.
• Plan, control and implement media plan for both offline & online.
• Able to guide, contribute ideas, and control creative materials to deliver the campaign's objective.
• Recruiter Phanchita Warasirikunlawat (พัณณ์ชิตา วราสิริกุลวัชร์)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Plan, set up and optimize end-to-end processes across digital platforms (Google, Facebook, Twitter, THAN, Programmatic) to drive campaign performance.
• Monitor and track performance of campaigns to ensure budget utilization is on track and to achieve the KPIs.
• Give suggestion to client about campaign performance and next step action for better media performance.
• Trouble shooting campaign issues such as ad visibility, tracking and coding integration, etc.
• Qualification Bachelor's degrees in BBA / Marketing/ Digital Marketing or related field.
• 1-2 Years for Senior level in advertising field, digital advertising or marketing.
• Knowledge of online marketing tools and technology.
• Required Google Adwords certificate and Facebook Blueprint.
• Recruiter Atitaya Dechpan (อทิตยา เดชปาน)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Analyze the market situation, competitors, and external factors that affect our business to plan for cement products.
• Use information collected from market research to develop marketing tools to create more business opportunities.
• Define marketing strategy in the project channel.
• Survey market to find the opportunity to expand customer sector of project channel.
• Coordinate with the internal department such as factory and sales channel to find solutions for customers.
• Create strategy that pushes hybrid transformation of cement business.
• คุณสมบัติ:Bachelor's or Master's degree in Business Administration, Economics, Accounting, Finance, or related field.
• Achieve a minimum GPA of 2.70 for a bachelor's degree and 3.30 for a master's degree.
• TOEIC at least 550/IELTS at least 4.0/TOEFL at least 31/BULATS at least 40.
• Having experience of at least 1 year in sales, and marketing, especially in the cement and construction industry would be an advantage.
• Excellent communication and coordination skills.
• ฺCan work in the North area of Thailand. (3 weeks in the South area and 1 week at Bangsue headquarter).

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Plan and execute go-to-market activities to create customer awareness and lead to sales of AIS Business as Most Trusted Digital Enabler for Business (5G & CCII).
• AIS own events (BKK & region, including online).
• AIS Innovation Center visited by customer.
• AIS product workshops.
• Partner's event sponsorship.
• Build Community & Ecosystem of 5G & IoT.
• Promote AIS Business solutions & products via online channels e.g., website, facebook.
• Work with the Line of Business team, Sales and related teams to formulate a product GTM strategy, launch a product, prepare sales tools and capability, initiate service design, get requirement / feedback from customers to enhance product capability to achieve enterprise revenue target.
• Build a product portfolio of 5G and IoT in both horizontal and selected vertical solutions, e.g., smart manufacturing, smart transportation & logistics, smart property, smart health, and smart agriculture.
• Present and demonstrate products, convince and negotiate with external parties, e.g., customers and partners, in order to create sales leads.
• Work with Product Development Team in developing new products/ enhancing existing product capabilities.
• Increase enterprise salesperson competency and capability; provide sales training; and create sales materials and a knowledge base.
• Qualifications Bachelor's or Master's degree in Computer/Telecom Engineering, IT, Business Administration.
• Technical background with experience in Digital / ICT products and services.
• At least 5 years of experience in relation to enterprise customer marketing or sales.
• Strong strategic and analytical thinking with excellent problem-solving skills.
• Excellent communication and presentation skills both in Thai and English.
• Strong interpersonal skill to influence cross-functional teams with/ without formal authority.
• High self-motivated with growth mindset to drive KPI successfully.
• Able to work under pressure with changing priorities.
• Knowledge and proficient in the use of Microsoft Office.
• Recruiter Jidapha Sukeelak (จิดาภา สุขีลักษณ์)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Execute the marketing communications activities to deliver on time in full through the whole customer journey and align with brand CI/ guideline, policies and ensure great customer experiences for the whole journey, mainly focus on communication related and help drive/ remind other stakeholders to deliver great experience.
• Work closely with all value chains, i.e. product, segment, operation, CX, frontline, compliance, risk, legal, CRM, social media, etcs to deliver the effective communication and customer experience.
• Undertake continuous analysis of competitive environment and economic trends to define key challenges and propose to the management team.
• Evaluate campaign effectiveness and develop/initiate the improvement plan.
• Manage budget efficiently to deliver utmost communication plan with great quality.
• Qualification Bachelor's or master's in marketing, Digital Marketing, Mass Communications, Communication Arts or related filed.
• Minimum of 5 years' experience in marketing or marketing communications or Advertising Agency experience.
• Experience with the cross functional team leadership, project management skills, strategic thinking with excellent interpersonal and communications skills including creative judgement capability and digital marketing.
• Experience in the financial institution would be a plus.
• Able to write or edit various types of communication content is desirable.
• We're committed to bringing passion and customer focus to the business. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• วางแผนสร้าง Brand Awareness โดยออกแบบ A/W ให้ Consumer เกิดการรับรู้และ ประสบการณ์ที่ดีใน ตัวสินค้าและบริการที่นำเสนอ.
• บริหารจัดการเรื่อง Brand visibility / POP ในช่องทางจัดจำหน่าย และ Strategic areas ในพื้นที่กรุงเทพ รวมถึงการจัดกิจกรรมการตลาดต่างๆ.
• วางแผน ออกแบบ A/W คัดสรรการผลิต POP/ Premium สำหรับการจัดกิจกรรมการตลาด โดยประสานงานกับหน่วยงาน Marcom, จัดซื้อ เพื่อดำเนินการผลิต สร้างการรับรู้เข้าถึงตัวผู้ใช้โดยตรงและกระตุ้นให้เกิดการขาย ในช่องทางจัดจำหน่าย และเพื่อเป็นการสร้าง Brand awareness.
• วิเคราะห์และติดตามสถานการณ์ในภาคสนาม เช่น ข้อมูลกิจกรรมทางการตลาดของคู่แข่ง ในช่องทางต่างๆ เช่น การผลิต POP ที่คู่แข่งมีการผลิตและนำไปจัดกิจกรรม แจกให้กับร้านค้า / End user เพื่อรายงานและเสนอแนวหรือรูปแบบในการผลิตใหม่ๆ.
• ร้านค้า / End user เพื่อรายงานและเสนอแนแนวทางหรือรูปแบบในการผลิตใหม่Marketing Analysis วิเคราะห์ ข้อมูล Revenue Market Share / Target Achievement /ยอดขาย สินค้าต่างๆ ทั้ง Voice & Data รวมถึงวิเคราะห์ข้อมูล Customer Database.
• เพื่อวางแผนการเพิ่มยอดขายในแต่ละช่องทางจัดจำหน่าย ให้สามารถ Achieve Target ตาม KPI ของบริษัทวางแผนพัฒนา สื่อสำหรับช่องทางจัดจำหน่ายให้มีประสิทธิภาพ และเพื่อทำยอดขายเพิ่มมากขึ้น.
• Job Descriptionวางแผนสร้าง Brand Awareness โดยออกแบบ A/W ให้ Consumer เกิดการรับรู้และ ประสบการณ์ที่ดีใน ตัวสินค้าและบริการที่นำเสนอ.
• บริหารจัดการเรื่อง Brand visibility / POP ในช่องทางจัดจำหน่าย และ Strategic areas ในพื้นที่กรุงเทพ รวมถึงการจัดกิจกรรมการตลาดต่างๆ.
• วางแผน ออกแบบ A/W คัดสรรการผลิต Premium / POP สำหรับการจัดกิจกรรมการตลาด โดยประสานงานกับหน่วยงาน Marcom, จัดซื้อ เพื่อดำเนินการผลิต สร้างการรับรู้เข้าถึงตัวผู้ใช้โดยตรงและกระตุ้นให้เกิดการขาย ในช่องทางจัดจำหน่าย และเพื่อเป็นการสร้าง Brand awareness.
• วิเคราะห์และติดตามสถานการณ์ในภาคสนาม เช่น ข้อมูลกิจกรรมทางการตลาดของคู่แข่ง ในช่องทางต่างๆ เช่น การผลิต POP ที่คู่แข่งมีการผลิตและนำไปจัดกิจกรรม แจกให้กับร้านค้า / End user เพื่อรายงานและเสนอแนวทางหรือรูปแบบในการผลิตใหม่ๆ.
• Marketing Analysis วิเคราะห์ ข้อมูล Revenue Market Share / Target Achievement /ยอดขาย สินค้าต่างๆ ทั้ง Voice & Data รวมถึงวิเคราะห์ข้อมูล Customer Database เพื่อวางแผนการเพิ่มยอดขายในแต่ละช่องทางจัดจำหน่าย ให้สามารถ Achieve Target ตาม KPI ของบริษัท.
• งานด้าน Admin support ต่างๆ และปฏิบัติงานตามที่ผู้บังคับบัญชามอบหมาย.
• Recruiter Siriya Inrit (สิริญา อินทร์ฤทธิ์)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Job Posting Location Bangkok
• Job Summary Contact Center Operation Support
• Job Description Contact Center Operation Support KPIs monitoring & prepare performance analysis reports for operations & management Design or redesign call routing for mobile / AIS Fibre / Corp to fully support Self Service call flow Design or redesign interactive script for IVR / Voice AI (AIS Fibre / Corp / Partner) Configure call queue reserve & agent skill for daily operation and emergency Configure IVR service f ...

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Developing trust relationships with dealers and ensure not to turn to competitors.
• Fully understand the dealer market in order to develop strategic plan to boost up the volume.
• Seeking for new opportunities for achieving the company goals.
• Resolve any issues and problems regarding products, network and technically topics.
• Recruiter Sunatda Ariyakabuthra (สุณัฐดา อริยกะบุตร)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Collaborate with field activity and event to drive prepaid sales in the area.
• Summarize Report & Analyze competitor's activities and market share developing market strategies and create marketing plans.
• Job Description '- Due to deparment needs the employee to plan & implement Prepaid strategy in Bangkok to achieve targetTo focus on Prepaid products, segments and activities geared towards driving expected business results.
• To communicate & co-operate with AE-ADP & Field Activity team for planning & monitoring campaign & strategy in Bangkok.
• Recruiter Siriya Inrit (สิริญา อินทร์ฤทธิ์)

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Co-work with Product Marketing and Sales Team to develop and implement both nationwide campaigns and customized channel promotions for products.
• Identify and implement key KPI metrics for measurement of efficiency and resource allocation.
• Ensure the perfect execution to meet timelines, KPIs, result tracking, and report to management on weekly basis with excel and power point documentation.
• Regularly monitor campaign performance and responsible for defining root cause of underperforming campaign. Tackle operational issues and initiate on-time and results oriented tactical campaign to ensure the target are achieved.
• Lead SBT (Sales-Boosting Tools) projects to enable more possible campaigns.
• The role needs to work closely with Product Marketing Managers, Retail Marketing Manager and Sales Teams in various channels.
• Ensuring alignment across the sales and marketing on field sales needs and marketing initiatives and budget management.
• Coordinate and manage training and development of Channels and Retail marketing.
• Analyze channel sell through and promotion results and implement improvement plans.
• Conduct and check competitive benchmarking, competitor movement and feedback to Product Marketing and Sales Team.
• Analyze channel/shop performance on related campaigns and provide feedback to Product Marketing Managers and Sales Team.
• Have a systematic retail outreach program to ensure high share of mind with store managers, floor salesmen and other influencers.
• Create synergy in Marketing data tracking, store capacity mapping, shops mapping and develop improvement plans.
• Providing seasoned leadership in the translation and execution of the marketing strategy into impact programs.
• Performs other duties as assigned by management /direct supervisor.
• Skills and Qualifications.
• Possess a Degree or higher preferably in Business, Economics or Marketing.
• At least 3 years relevant sales and marketing experiences with FMCG industry, lifestyle or competitive companies.
• Experience in trade marketing,category management,account management background.
• Strong record of creating a winning vision in an environment,emphasis on merchandising,promotion and partnerships.
• Ability to create and implement business strategies that grow sales & margins and manage key business metrics.
• Innovative and creative-ability to identify and evaluate creative ideas, focusing on those that will create competitive advantage.
• Proven ability to manage multiple tasks concurrently under aggressive timelines in a dynamic environment.
• Familiar with retail environment, dealers and channel management.
• Strong business acumen, awareness of market and retail trends.
• Those with good analytical, mathematical and statistics abilities are encouraged to apply.
• Excellent interpersonal and communication skills.
• Excellent in Microsoft Excel (Advance program).
• Ability to work in a very fast paced, multi-disciplinary company.
• Comfortable working across functional areas.

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Co-work with Product Marketing and Sales Team to develop and implement both nationwide campaigns and customized channel promotions for products.
• Identify and implement key KPI metrics for measurement of efficiency and resource allocation.
• Ensure the perfect execution to meet timelines, KPIs, result tracking, and report to management on weekly basis with excel and power point documentation.
• Regularly monitor campaign performance and responsible for defining root cause of underperforming campaign. Tackle operational issues and initiate on-time and results oriented tactical campaign to ensure the target are achieved.
• Lead SBT (Sales-Boosting Tools) projects to enable more possible campaigns.
• The role needs to work closely with Product Marketing Managers, Retail Marketing Manager and Sales Teams in various channels.
• Ensuring alignment across the sales and marketing on field sales needs and marketing initiatives and budget management.
• Coordinate and manage training and development of Channels and Retail marketing.
• Analyze channel sell through and promotion results and implement improvement plans.
• Conduct and check competitive benchmarking, competitor movement and feedback to Product Marketing and Sales Team.
• Analyze channel/shop performance on related campaigns and provide feedback to Product Marketing Managers and Sales Team.
• Have a systematic retail outreach program to ensure high share of mind with store managers, floor salesmen and other influencers.
• Create synergy in Marketing data tracking, store capacity mapping, shops mapping and develop improvement plans.
• Providing seasoned leadership in the translation and execution of the marketing strategy into impact programs.
• Performs other duties as assigned by management /direct supervisor.
• Skills and Qualifications.
• Possess a Degree or higher preferably in Business, Economics or Marketing.
• At least 3 years relevant sales and marketing experiences with FMCG industry, lifestyle or competitive companies.
• Experience in trade marketing,category management,account management background.
• Strong record of creating a winning vision in an environment,emphasis on merchandising,promotion and partnerships.
• Ability to create and implement business strategies that grow sales & margins and manage key business metrics.
• Innovative and creative-ability to identify and evaluate creative ideas, focusing on those that will create competitive advantage.
• Proven ability to manage multiple tasks concurrently under aggressive timelines in a dynamic environment.
• Familiar with retail environment, dealers and channel management.
• Strong business acumen, awareness of market and retail trends.
• Those with good analytical, mathematical and statistics abilities are encouraged to apply.
• Excellent interpersonal and communication skills.
• Excellent in Microsoft Excel (Advance program).
• Ability to work in a very fast paced, multi-disciplinary company.
• Comfortable working across functional areas.

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Development & Planning Digital ID Services: NDID both IDP Agent and Public IDP.
• Strategic Planning & Implement Sale and Marketing for IDP Agent and Public ID.
• Partnership Management- External: BOT, ETDA, RPs, NBTC: Banks & Nonbanks, AIS Shop, Telewiz, AIS Buddy, ARS and cross function.
• Planning Promotion & Communication services.
• Recruiter Sunatda Ariyakabuthra (สุณัฐดา อริยกะบุตร)

ประสบการณ์:

6 ปีขึ้นไป

ทักษะ:

Branding, High Responsibilities, Project Management, Work Well Under Pressure, Multitasking, English

ประเภทงาน:

งานประจำ

• Thai with proven records on marketing only -.
• Managing overall marketing and strategic planning.
• Leading the digital marketing idea,strategy, marketing plan and implement aligned direction to identify the most effective and efficient ways to grow business. Focused on impact marketing with unconventional approach of low cost.
• Analyzing the market potential and profitability of various products.
• Implementing strategies through market research, IMC Plan, advertising,CSR, CSV and responsible for planning and successful execution of all marketing measures to ensure effective and efficient result.
• Engaging with t teams on the launch and life-cycle management of products including development of key deliverable, messaging and ongoing communications with markets and working closely with internal cross-functional teams and top management.
• Managing clients and supervising team.
• Bachelor s Degree or higher in Marketing or related field, ENG study program or international experience is preferred.
• At least 5 years marketing experience plus at least 2 years in managerial level, preferably in similar business (Marketing Agency, Healthcare Services, Production, Brand field).
• Strong background in selling and marketing background with strong analytical skill.
• Strong experience and knowledge of Marketing Strategy, Pricing, Marketing Intelligence, Marketing Research, Brand building strategy and Marketing tools with proven track record in developing and monitoring marketing program.
• Experience to have a supported team and able to coach and supervise.
• Be a strategic thinker, initiative, proactive, creative and result-oriented.
• Able to travel upcountry/crosscountry sometimes and can work under pressure.
• Very good command of both written and spoken English required.
• Have experience in advertising, consumer and USP, launch product, advertising experience.
• ประกันสังคม.
• เบี้ยเลี้ยงวันหยุด.
• ค่า OT.
• เงินช่วยเหลือกรณีต่างๆ.
• ลาพักร้อน 6-12 วัน/ปี (ขึ้นอยู่กับอายุงานและตำแหน่ง).
• ค่าเดินทางและค่าโทรศัพท์ (เฉพาะบางตำแหน่ง).
• รางวัลตามอายุงาน.
• ท่องเที่ยวในประเทศและต่างประเทศ.
• โบนัส ตามผลงาน, เงื่อนไขเป็นไปตามที่บริษัทฯกำหนด.

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ประเภทงาน:

งานประจำ

• Devise and propose new marketing campaigns based on data, customer feedbacks, competitive environment, and market movement.
• Evaluate feedbacks from BM, RM, and related department to create new campaigns.
• Cooperate with TIS, and dealers to devise and launch co-campaigns.
• Prepare budget and investment outline to be utilized on each new campaign developed.
• Handle special assignments and new project development assigned from management.
• Coordinate and collaborate among departments to launch cross functional projects in the predetermined schedule.
• Organize meetings to consult and report on project progress with related departments.
• Write internal MEMOs and circulate to get the management approval.
• Conduct post-campaign analysis from internal data, market feedback, and report the results.
• Summarize campaign usage, trends, user profiles, and profit and loss of each special campaign launched.
• Report the monthly volume and contract details of a specific campaign to related departments to proceed necessary processes e.g., billing, settlement, etc.
• Collect market data and competitors' campaigns from social media, websites, and events to benchmark our products and services competitiveness.
• Conduct monthly online survey to BM on competitors' movement, financial condition, and overall situation to keep track of the market.
• Request data queries to obtain raw data and analyze the data to identify potential new customers or new market segment.
• Collect sales and hire purchase volume data of each dealers from BM report, and BROP to analyze trend of market penetration by dealers, and region.
• Able to handle problems that might arise in day to day operation and report the issue and possible solution to the direct supervisor.
• Share responsibilities, allocate and manage tasks, and share necessary knowledge to the team and newcomers to create a mutual learning environment.
• Supervise and provide guidance to junior staffs while ensuring that their performance is on track.
• Identify process bottlenecks and propose suggestion to improve work flow and process efficiency.
• Propose change request and system modification, where necessary, to improve productivity and efficiency.
• คุณสมบัติ เพศ: ไม่ระบุ อายุ(ปี): 28 - 38 ระดับการศึกษา: ปริญญาตรี - ปริญญาโท ประสบการณ์(ปี): 2 - 5 อื่นๆ: ไม่ระบุ คุณสมบัติเพิ่มเติมBachelor or Master's degree in marketing, finance and banking, economic or related fields.
• Minimum of 2-5 years' work experience in marketing, leasing or any related fields. (For senior officer, chief level).
• Proficiency in English communication and presentation skills.
• Good interpersonal, organizational, and planning skills.
• Excellent analytical and logical thinking skills.
• Strong attention to detail.
• Flexible and have good adaptability to rapid changing in business.
• Ability to work and negotiate with people of higher power or authority.
• Computer literate in Microsoft Office.
• ทำงานสัปดาห์ละ 5 วัน.
• ประกันชีวิต.
• ตามข้อตกลงของบริษัท.
• วิธีการรับ รับผ่านทาง [email protected]

ประสบการณ์:

6 ปีขึ้นไป

ทักษะ:

Digital Marketing, Thai, English

ประเภทงาน:

งานประจำ

• The position of Head of Marketing and Branding demands an individual who is action oriented and sho has an ability to think strategically and who has a passion for tactical and detailed marketing execution. In this position the Head of Marketing and Branding is responsible for the generation of revenue through the provision of efficient and effective marketing and branding programs..
• The Head of Marketing and Branding is responsible for driving awareness, acquisition, and retention. The Head of Marketing and Branding delivers this through the launch ...
• Responsibilities of the Head of Marketing and Branding.
• Leadership/Supervisory Role: The primary role of the Head of Marketing and Branding is to lead the marketing and branding department and oversee all marketing and branding activities. In this position, the Head of Marketing and Branding defines the departmental vision and instills it in all levels of the marketing and branding department to make up part of the working culture. The Head of Marketing and Branding oversees the brand planning process inclusive of the definition of target consumers and the development of marketing mix and strategies on consumer brand-interaction in order to encourage increased purchase.
• At this capacity, the Head of Marketing and Branding also leads the development and refinement of the brand s messages and creative designs in order to attract potential consumers. He also leads go-to-market planning and drives cross-functional collaboration within the business, for example, with departments such as CRM, public relations and so forth. The Head of Marketing and Branding also leads consumer-facing communication approaches for the brand and serves as a primary marketing point of contact with the external business partners, enabling strong, collaborative working relationships.
• The Head of Marketing and Branding also plays a mentorship role to key brand marketing personnel, assisting in the execution of their duties upon request, ensuring their professional growth, and essentially preparing them to take up his functions in his absence or retirement..
• Strategy: The Head of Marketing and Branding also plays a leading role in the establishment of the business s brand building strategies across all channels. This is done in collaboration with key marketing and branding departmental leaders and all team members.
• The Head of Marketing and Branding additionally develops weekly/monthly/annual marketing and branding strategies and monitors the performance of those strategies in order to make necessary updates and improvements. At this capacity, The Head of Marketing and Branding also creates messaging strategies for key segments and provides marketing and branding personnel with necessary brand and communications assets..
• Analytics: The Head of Marketing and Branding manages and maintains program specific research efforts inclusive of consumer/business insights, consumer/business segmentation, competitive intelligence, industry trends, and developments. The Head of Marketing and Branding also manages the forecast and revenue delivery for the business s product through monitoring performance and availing transparent weekly/monthly/annual reporting to the Chief Marketing Officer and relevant stakeholders on the performance of brand marketing program initiatives, their progress, and results. This is for the purpose of the formulation of new brand strategies, improvement of existent brand strategies, and the capitalization of the brand on any emergent opportunities..
• Collaboration: The role of the head of marketing and branding is a highly collaborative position and, as such, she/he partners with the business development department for the purpose of creating brand demand and marketing plans. She/He also works with external consumer insight organizations in identifying suitable campaign insights that will enable brand differentiation and offer the business a competitive edge in the market in terms acquisition and retention. The Head of Marketing and Branding also partners with key marketing department teams in the development and management of consumer and potential-consumer messaging.
• The Head of Marketing and Branding additionally partners with the IT department, Business Development, Community Relationship, and other marketing department teams in the development, deployment, and enhancement of strategies across the program website, digital and social media, email campaigns, SEO/SEM etc.
• At this capacity, The Head of Marketing and Branding also works closely with the HR department in the development of effective recruitment approaches specific to the marketing and branding department in order to guarantee skilled and efficient personnel for the brand marketing department, which will lead to smooth, effective, and efficient performance of duties within the department. The Head of Marketing and Branding also works with the Public Relations in order to gain traction in media outlets that play a major role in furthering brand awareness efforts..
• Knowledge/Creativity: The Head of Marketing and Branding is also tasked with keeping up with and understanding industry best practices and emerging strategies that will keep the brand marketing and branding up to date and ensure the business a competitive edge in brand awareness, consumer/partner acquisition, and retention. She/He also has a responsibility of developing new creative, innovate, and out-of-the-box approaches in applying the business s messages.
• The Head of Marketing and Branding is tasked with becoming an expert in marketing and branding on behalf of the business, constantly honing his skills and developing a deep understanding of consumer/partner mindsets and barriers to marketing and branding and subsequently offering the department creative and sustainable solutions..
• Other Duties: The Head of Marketing and Branding also performs other duties as he deems necessary in the execution of his duties and other duties as delegated by the Chief Marketing Officer or the employer..
• Required Qualifications of The Head of Marketing and Branding.
• Education: The Head of Marketing and Branding has to have a degree in Marketing, Business Administration, or any other related field. An equivalent of this educational requirement in working experience is also acceptable for the position..
• Experience: A candidate for this position must have had at least 6 years of working experience developing creative and innovative marketing strategies that heavily leverage offline and online mediums/channels in facilitating effective brand marketing programs and messages, preferably working in the position of a Head of Marketing and Branding.
• The candidate must also have had experience in demand generation marketing tactics and strategies in addition to having vast experience in digital marketing channels and tactics inclusive of display advertising, SEM/SEO, social media, email, and so forth. A suitable candidate will have vast proven and successful experience managing a marketing team from the conceptualization of a strategy to its close. The candidate will also have proven and successful relationship building skills, having an ability to leverage partnerships across the business as well as externally..
• Analytical Skills: Analytical skills are imperative for this position and a candidate must, therefore, portray an ability to enable data-driven decisions and show a deep interest and comfort working with ROI and metric-driven models. A candidate for this position will also show proficiency in databases, and marketing automation and related marketing system. She/He must also demonstrate proficiency in Google Analytics, Business Intelligence. Inwhich are necessary for the creation of marketing and branding materials..
• Communication Skills: The Head of Marketing and Branding will also possess superior communication skills and must be display comfort interacting with executives and external business partners. The efficiency of the marketing and branding department is highly dependent on the Director s clarity in the conveyance of information and instructions down the line. These skills will also be necessary in the delivery of reports and presentations to the Chief Marketing Officer, relevant stakeholders, and external partners. The candidate must demonstrate sufficient skills that will enable him to tailor even the most complex messages in clear, understandable, and convincing terms..
• Ms Office/MacOs office/Software: The Head of Marketing and Branding must also be highly proficient in Ms Word/Pages, PowerPoint/Keynote, and Ms Excel/Number, which are necessary in the creation of both verbally and visually engaging branding materials, reports, and presentations for the department, collaborating personnel, relevant stakeholders, and external partners. She/He must also demonstrate superior proficiency in other similar softwares, which she/he will employ in the creation of various branding materials..
• Interpersonal Skills: A candidate for this position must demonstrate exceptional problem solving skills, have an entrepreneurial spirit and passion to the brand as his own, have exceptional organizational skills, be detail orientated, be a strategic and creative thinker with a keen eye for detail, display comfort working in cross functional settings both as a leader and a player, have an ability to think outside of the box and find creative and unorthodox program solutions that give the brand its edge.
• The candidate must also be able to prioritize and complete multiple projects in a timely manner, be self motivated and proactive, and display composure and calmness under stress and uncertainty while inspiring the same in others..
• Leadership/People Skills: A candidate for the position must possess exceptional leadership skills, being able to move and inspire a cross-functional group, leading it into a unified direction and with a common vision. People skills will also guarantee that he is able to establish meaningful and long lasting relationships with other people.
• As such, he will be better positioned to establish quality relationships with external investors, media outlets, consumers, and external partners on behalf of the business, leading to enhanced brand awareness and revenue generation.