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Skills:

Marketing Strategy, Research

Job type:

Full-time

• Develop and work with SEA BW & CNV country leads to execute a comprehensive marketing strategy that supports the company's business objectives and drives revenue growth.
• Drive the cross-functional and cross-organizational delivery of the strategy and global product portfolio marketing plans, including value propositions, positioning, and segmentation.
• Partner with Regional Clinical/ Education team for clinical claims, competitive mess ...
• Partner with broader commercial team to successfully deliver on business plans and execute global strategies in each region, driving regional alignment and leverage resource and best practice sharing.
• Lead NPI process and drives governance and product life cycle management by collaborating with local, APAC & Global team on implementation of plans in local markets.
• Lead in development and usage of business dashboards and drive data driven decision making.
• Acquire market, category, KOL insights to collaborate with clinical and commercial team to develop new market and channel strategy.
• Partner with Regional Clinical/ Education team to lead key opinion leadership engagement with customers and internal management, including symposiums, congresses, and educational sessions.
• Assist in the development of short-term tactical marketing plans and longer-term product business plans.
• Develop and manage regional marketing budgets, ensuring that all expenditures are within budget and aligned with the company's goals.
• Education:
• Bachelor's degree in business administration, Marketing, Engineering, and advanced degree is preferred.
• Required:
• 8-10 years of relevant business experience in Marketing, General Management, Clinical research, or a related field, preferably medical device.
• Demonstrated ability to operate in highly complex, hybrid and diversified markets.
• Excellent communication skills, both written and verbal, with the ability to communicate effectively with all levels of the organization.
• Proven ability to lead through influencing cross-functional and senior management to impact decision -making.
• Proven behaviors as a strong partner and team player with diverse functions namely education, clinical affairs, commercial, regulatory affairs, clinical affairs, supply chain and operations.
• Strong interpersonal skills and the ability to develop and maintain strong relationships with external partners.
• Strong analytical skills and the ability to use data to inform decision-making.
• Preferred:
• Cardiovascular industry and clinical electrophysiology knowledge with proven ability to learn complex technology/clinical applications is preferred.
• Experience in marketing to health professionals preferred.
• Other:
• Strong entrepreneurial mindset & leadership qualities.
• Strong desire to learn along with professional drive.
• Passion for career development and regional exposure, ability to travel independently.

Skills:

Marketing Strategy, Event Planning, Market Research

Job type:

Full-time

• Develop a comprehensive event marketing strategy, set clear objectives, and identify target audiences to ensure successful event outcomes.
• Oversee the creation of marketing materials and promote events across various channels to maximize reach and engagement.
• Manage relationships with vendors, negotiate rates, and oversee event budgets to ensure cost-effectiveness.
• Establish mechanisms for tracking, evaluation, and follow-up to assess event performance and potential return on investment (ROI).
• Bring innovative ideas to the event planning process, demonstrating a creative mindset and the ability to think outside the box.
• Foster a supportive atmosphere that encourages collaboration and the sharing of creative ideas across teams.
• Conduct market research to identify trends and insights that inform event marketing strategies and tactics.
• Bachelor's degree in Marketing, Event Management, or a related field.
• 3-5 years of experience in marketing, with a strong focus on event marketing and campaign management.
• Proven track record in event management and marketing.
• Strong project management and communication skills.
• Analytical mindset with the ability to interpret complex data.
• Creative thinking and a supportive attitude towards teamwork.

Skills:

Branding, Business Development, Project Management

Job type:

Full-time

• Conducting market and business analyses.
• Serving as a dedicated representative throughout the project lifecycle.
• Crafting a comprehensive business plan encompassing strategies for branding, communication, marketing, and overall commercial success.
• Establishing pivotal success drivers for the project, while instituting a daily operational approach that prioritizes financial gains and sustainable business expansion.
• Overseeing and managing the Profit & Loss (P&L) statement, financial budget, and sales targets for the designated project.
• Collaborating closely with both internal and external stakeholders, bearing the responsibility for a triumphant project launch and the attainment of impactful outcomes for the entire group.
• The ideal candidate should possess the following background.
• Possess a minimum of 1-3 years experience in areas such as Business Development, Project Management, Branding & Marketing, or related fields in Business Management.
• Demonstrate robust analytical prowess, encompassing a comprehension of financial and accounting management.
• Exhibit exceptional aptitude in marketing and branding communication.
• Deadline-oriented: excellent time management and organizational skills.
• Accuracy and attention to details.
• Professional approach to time, costs and deadlines.
• Have outstanding interpersonal communication skills, leadership and can work well as a team.
• Ability to work well with people from many fields with different experience.

Skills:

Digital Marketing, SEO, SEM

Job type:

Full-time

• Developing digital strategy, channel management, work on content and share creative best practice for each platform, as well as building and leading a high-performance marketing capabilities to achieve KPI as planned.
• Managing budget to meet performance goals (KPIs, Digital Funnel and ROI) and collaborating with cross-functional internal and to be key contact with digital agency/media agency/business partner (e.g Meta/Google/LINE/TikTok/X) for achieving growth targets in own channels.
• Testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
• Conceiving and executing on variety of content campaign to drive consideration, purchase intention and engagement to build advocacy and brand love.
• Plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win-back digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
• Plan and execute all digital marketing, including SEO/SEM, marketing database on data signal, email marketing, social media, application, website and display advertising campaigns.
• Responsible for Digital Analytics Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, in order to preparing and presenting recommendations, reports and finding from data to team.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Follow our Business Code of Conduct and always act with integrity and due diligence.
• Other assignments as deem appropriate.
• Proven working experience in digital.
• Expertise of social media SEO/SEM/ASO, e-mail marketing, CRM Database, Adobe Analytic and marketing automation tools as Salesforce.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in growth marketing in platform management or performance marketing (in retail industry is a plus).
• Strong analytical skills and data-driven thinking.
• Strong ROI and growth mindset with track record of building performance marketing functions in fast-paced environment.
• Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
• Lotus's
• Ek-Chai Distribution System Co., Ltd.
• Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

Skills:

Branding, Business Development, Project Management

Job type:

Full-time

• Conducting market and business analyses.
• Serving as a dedicated representative throughout the project lifecycle.
• Crafting a comprehensive business plan encompassing strategies for branding, communication, marketing, and overall commercial success.
• Establishing pivotal success drivers for the project, while instituting a daily operational approach that prioritizes financial gains and sustainable business expansion.
• Overseeing and managing the Profit & Loss (P&L) statement, financial budget, and sales targets for the designated project.
• Collaborating closely with both internal and external stakeholders, bearing the responsibility for a triumphant project launch and the attainment of impactful outcomes for the entire group.
• The ideal candidate should possess the following background:
• Possess a minimum of 3-5 years' experience in areas such as Business Development, Project Management, Branding & Marketing, or related fields in Business Management.
• Demonstrate robust analytical prowess, encompassing a comprehension of financial and accounting management.
• Exhibit exceptional aptitude in marketing and branding communication.
• Deadline-oriented: excellent time management and organizational skills.
• Accuracy and attention to details.
• Professional approach to time, costs and deadlines.
• Have outstanding interpersonal communication skills, leadership and can work well as a team.
• Ability to work well with people from many fields with different experience.

Experience:

5 years required

Skills:

Research, Market Research

Job type:

Full-time

• Responsible for creating and delivering marketing tactics and advertising campaigns.
• Analyzes customer requirements, develops messaging architecture and competitive positioning, specifies vehicles/projects, secures resources, communicates project development and drives creative development processes.
• Responsible for the development, implementation and analysis of interactive advertising and e-commerce programs and packages.
• Manages the marketing and implementation of programs and analyzes their effectiveness.
• May be responsible for processing and/or scheduling web-based advertising.
• Develops models for vertical markets, campaigns and ad models and conducts research studies.
• Responsible for implementing and driving channel programs.
• Defines and maintains VAR programs and agreements; recruits and develops joint business ventures of VARs and defines and implements VAR marketing, training and support programs.
• Responsible for planning and market research activities designed to increase sales growth and expand market share.
• Develop and implement strategic marketing policies and objectives.
• Evaluate and adjust strategies to respond to changing and/or competitive markets.
• Identifies and maintains relationships with product partners, third-party vendors, etc. Responsible for strategic customer acquisition programs.
• Develops and implements direct mail programs; develops, conducts and maintains consumer marketing and customer profiling practices and directs list management and analysis.
• Develops marketing strategies for new and existing products and services.
• Researches trends and technologies to meet customer needs.
• Works with sales to ensure that sales reps have the necessary collateral and advertising materials.
• What you bring to the role:Manages large team which would typically consist of both experienced professionals and supervisors/managers.
• Focus on policy and strategy implementation of operational plans.
• Problems faced may be difficult to moderately complex.
• Influences others outside of their own job area regarding policies, processes and procedures.
• Receives assignments in the form of objectives and determines how to use resources to meet schedules and goals.
• Provide input in defining operation plans and strategies.
• Provides input into strategic decisions that impact functional area.
• Manages subordinate professional staff, may manage lower level associates through Supervisor/Manager.
• Works toward objectives established by upper levels of management.
• Will recommend and implement departmental-specific procedures.
• Assignments are defined in terms of objectives.
• Provides input to strategic decisions that affect functional area of responsibility.
• Objectives for the assigned area defined by upper management.
• Latitude to make decisions to achieve goals.
• Assists executives in defining operational plans and strategies.
• Managers at this level may become involved in day-to-day activities where their acquired expertise and knowledge provide direction to subordinates.
• Uses interpersonal skills to influence customers, suppliers and other comparable level managers.
• A four-year college degree (or additional relevant experience in a related field).
• Minimum of a 4-year degree and 8 years functional experience including a minimum of 5 years position-specific experience.
• Minimum of 5 years of supervisory experience preferably managing through subordinate managers.
• Mastery over subject area, ability to make significant contributions to the company.
• This is not a complete listing of the job duties. It's a representation of the things you will be doing, and you may not perform all of these duties.

Skills:

Social media, Marketing Strategy, Market Research

Job type:

Full-time

• Plan and develop marketing campaigns that effectively promote our brand and products.
• Develop marketing materials, including brochures, flyers, and social media posts.
• Manage and maintain our social media accounts, including Facebook, Twitter, and Instagram.
• Collaborate with other members of the marketing team to create and execute a comprehensive marketing strategy.
• Conduct market research to identify new marketing opportunities.
• Track and analyze campaign performance and use data to optimize future campaigns.
• Develop and maintain relationships with key stakeholders, including customers, vendors, and industry influencers.
• Attend industry events and conferences to promote our brand and products.
• Write and edit compelling marketing copy for a variety of mediums, including emails, landing pages, and blog posts.
• Bachelor's degree in Marketing, Communications, or related field.
• Minimum of 3 years of experience in a marketing role.
• Strong written and verbal communication skills.
• Experience creating and executing marketing campaigns across a variety of channels, including social media, email, and digital advertising.
• Strong project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Strong analytical skills, with the ability to track and analyze data to inform marketing strategy.
• Proficiency in Microsoft Office and Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.
• Experience with marketing automation tools, such as HubSpot or Market, is preferred.
• Ability to work independently and collaboratively as part of a team.
• Lotus's
• Ek-Chai Distribution System Co., Ltd.
• Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

Skills:

Product Development, Compliance

Job type:

Full-time

• Support trade marketing manager to develop Channel Strategy to achieve defined business objectives for all product categories.
• Develop channel initiatives that support category growth.
• Working closely with key customers to provide category and shopper insights to drive performance.
• Support Key account team on customer joint business plan and new product list in.
• Marketing / Promotion Communication.
• Identify opportunity and develop trade program to deliver business objective.
• Establish communication tools & process summarizing all MU initiatives to the field execution team after aligning with Marketing team.
• Develop sell in decks, POS material, customer specific mechanics, and premiums if required for each type of activity by working closely with Category Development Team.
• Develop and delivery of new product development (NPD) plans.
• Work with sales team to ensure effective of trade program execution and POSM utilization in keeping with the KPIs and activity plan.
• Define and leverage channel insight, competitor update & channel opportunity into trade program plan and execution.
• Manage agencies for any locally required support material in line with the agreed brand plans.
• Financial Control.
• Responsible for ensuring the effectiveness of trade marketing budget and control to execute aligned trade activities within given budget.
• To ensure compliance with all regulatory systems of the company..
• Skill and Experience:
• Bachelor s or Master s degree in marketing or business administration.
• At least 3 years of trade marketing experience.
• Strong analytical skills & leadership skills.
• Executive maturity and strong influencing skill.
• Fluent English skills.

Experience:

5 years required

Skills:

Business Development, Marketing Strategy, English

Job type:

Full-time

• Drive and deliver yearly business results.
• Lead category strategy development & guideline and Co-developed innovation launch with marketing team since campaign development, financial P&L, channels & activation plan, pack, price, promotion suggestions.
• Provide a detailed analysis of actual sales vs forecast result and propose the rolling channel or action plans to the management..
• Work jointly with marketing team to assess category opportunities and analyze competitor and channel behavior for the annual plan, forecast and identify areas of opportunity..
• Plan, execute and evaluate options jointly with CBD (Key Account Managers and BD) for tailor made activities to enhance retailers' commitment and integrating support plans.
• Communicate to the CBD and retail partner team on any marketing/trade marketing initiatives to ensure smooth operation during implementation..
• Development category specific to each channel and customer, lead the development and execution of category plan, category JBP, D4R and D4C.
• Managing and optimizing category investment, BMI, CCP to achieve turnover with optimal investment..
• Essential Experience/Skill/Knowledge:
• Bachelor s or Master s degree in job related field..
• Minimum 5 years of trade marketing, categoryanalyst or any related role in FMCG environmentexperiences will be advantage..
• Strong customer marketing know-how as a base to deliver relevant and important inputs to marketing, CBD (including field force), finance and planning teams..
• Able to synthesize various data inputs to shape strategy and executable actions..
• Working knowledge of data visualization and report software (Tableau, PowerBI, Nielsen Retail Index) and Microsoft Office Applications (Excel, PowerPoint)..
• Excellent in English and Thai.
• Good in presentation, alignment and negotiation..
• Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Job type:

Full-time

• PLEIN TEMPS.
• THAÏLANDE.
• BANGKOK.
• RETAIL/MAGASIN.
• MINIMUM 5 ANS.
• DATE DE PUBLICATION - 21-FÉVR.-2024.
• REFERENCE - CDC08787.

Experience:

5 years required

Skills:

Data Analysis, Project Management, English

Job type:

Full-time

• Create category strategy development & guideline, focusing on pack & place..
• Analyze EPOS sales data, consumer & shopper insight to identify opportunities in maximizing business across existing and new channels..
• Co-Developed innovation launch pack with marketing team since campaign development, financial P&L, channels & activation plan, pack, price, promotion suggestions.
• Ensure On time in full (OTIF) NPD launch into market with readiness in all touchpoints e.g. POSM management, sufficient pipeline volumes planning, on time promotional calendar.
• Provide promotion guideline and rules based on learning from post-evaluation and deliver category objectives..
• Coordinate with cross-functions to implement category plan across channels..
• Evaluate and review implemented marketing activities for developing future plan..
• Ensure Brand standards for channels are adhered to. E.g. consistent use of brand key visuals, customer activation themes aligned with brand activation.
• Ability to collaborate across multiple teams and functions including CD, Marketing, Supply Chain and Finance..
• Develop medium to long term category & channel growth plan utilizing market data to frame +1 Year strategy through Go-to-Market plan (GTM).
• Bachelor s or master s degree in job related field..
• At least 5 years of trade marketing, category analyst, commercial finance and FMCG environment experiences..
• Experience in beauty industry/company/channel is a plus..
• Candidate from market research also welcome to apply..
• Ability to analyze large amounts of data..
• Excellent in English and Thai..
• Good in presentation and negotiation..
• Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Experience:

5 years required

Skills:

Creativity, Problem Solving, Research

Job type:

Full-time

• Utilize an in-depth knowledge on client category, brands and specific client requests and needs to provide appropriate input and direction to the agency units driving the entire value exchange process.
• Lead account 'project manager' for the entire business accountable for achieving deadlines across all campaigns and deliverables.
• Act as key liaison accountable for the entire work product (for assigned client brands) among each business unit (Business Planning, Invention and Exchange) that contri ...
• In this role, your goals will be: In three months:
• Begun to develop relationships with the key day-to-day team, client and media partner contacts.
• Used your strong media contacts to unlock innovative solutions for the client both proactively and in response to briefs.
• Have a clear understanding of the day-to-day implementation and reporting tools utilised by the team.
• In six months:
• Motivated and inspired the team to produce a high quality work.
• A thorough understanding of the client's business, working as an extension of their marketing team and fostering strong relationships with key stakeholders.
• Become familiar with the Mindshare Adaptive Marketing Framework, and applied it to client briefs.
• Been involved with annual negotiations to maximise client investmen.
• In 12 months:
• Ensured that your client servicing is best in class.
• Trained and mentored junior team members.
• Shared your specialist digital knowledge with the agency to contribute to our continuous learning environment.
• Ensured client is kept up to date on the media landscape, providing necessary media information and updates and competitor reports.
• What you'll bring:
• Developing innovative and effective digital communication solutions in response to client briefs.
• Ensuring creativity, accuracy and timely output across the portfolio.
• You will have a strong point of view on the digital landscape and will be comfortable presenting new, innovative thinking to clients.
• Your success will be measured through success in team engagement, delivering award-worthy case studies, impressive feedback scores from clients and year on year delivery against financial targets.
• Under graduate degree in communication or media or business management (Post-graduate/masters preferred).
• At least 5 years in media planning experience or related field required.
• Knowledgeable about and experienced with the concepts, approaches and issues involved in tactical media planning.
• Familiar with the timelines, processes and needs of the implementation of all media.
• Knowledgeable about new approaches to and developments in tactical planning.
• Demonstrated critical thinking and problem solving.
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
• Ability to make decisions and use critical thinking.
• Knowledge and use of various research systems.
• More about Mindshare
• We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - We believe that in today's world, everything begins and ends in media. We aim to be our clients' lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.
• Mindshare APAC has won 500 awards in the last year alone, including "Agency Network of the Year 2017" by both the MMA SMARTIES and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world's leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare.
• About Thailand.
• In a population of 69 million people, Thailand's mobile penetration is at a whopping 120% with smart phone penetration at 50%. Digital spend has grown 38% year-on-year and most people are now accessing the internet via mobile devices. Bangkok is one of the top Facebook cities in the world and Thailand ranks high in time spend viewing YouTube.
• The audience fragmentation, following years of a virtual FTA TV duopoly, is creating huge trading and content opportunities. Thailand is one of the fastest-growing media markets in the region. Those looking for a rewarding and dynamic career in media have no better place to be than Thailand.
• GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.