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ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- กำหนดกลยุทธ์การสื่อสารการตลาดและดูแลควบคุมแคมเปญสื่อสารรูปแบบต่างๆ ทั้งการโฆษณา ประชาสัมพันธ์ กิจกรรมส่งเสริมการขาย การจัด event และอื่นๆ.
- ออกแบบและดำเนินแคมเปญ IMC ทั้งออนไลน์และออฟไลน์ เพื่อเพิ่มการรับรู้และกระตุ้นยอดขาย.
- วิเคราะห์ตลาดและผู้บริโภค เพื่อนำข้อมูลมาใช้ในการวางกลยุทธ์การสื่อสาร.
- บริหารงบประมาณการตลาด ให้เกิดประสิทธิภาพสูงสุดและวัดผลได้ชัดเจน.
- ติดตามและประเมินผลแคมเปญ กำหนดเป้าหมาย และการวัดผลของการทำงาน โดยใช้เครื่องมือที่เหมาะสม.
- มีความเข้าใจในการใช้ media tool รวมถึง KPI ต่างๆ.
- บริหารทีมงาน เพื่อให้แผนงานสอดคล้องกับเป้าหมายธุรกิจได้อย่างมีประสิทธิภาพ.
- การศึกษาระดับปริญญาตรีหรือโทด้านการตลาด การสื่อสาร บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
- ประสบการณ์อย่างน้อย 15 ปีขึ้นไป ในด้านการตลาดและการสื่อสาร โดยมีประสบการณ์ในอุตสาหกรรมน้ำมัน พลังงาน หรือธุรกิจที่เกี่ยวข้องจะพิจารณาเป็นพิเศษ.
- มีทักษะการคิดเชิงกลยุทธ์และการสร้างแบรนด์ สนใจที่จะเรียนรู้สิ่งใหม่ๆ อยู่ตลอดเวลา.
- มีความเป็นผู้นำ สามารถบริหารทีมและการทำงานร่วมกับผู้บริหารระดับสูง และสามารถประสานงานกับหน่วยงานต่างๆ ได้อย่างมีประสิทธิภาพ.
- มีความเข้าใจด้านการตลาดดิจิทัลและการใช้ข้อมูลเชิงลึก (Consumer Insight).
- มีทักษะการสื่อสารภาษาไทยและอังกฤษในระดับดีเยี่ยม.
ทักษะ:
Creative Thinking, Public Relations, Social media, Recruitment, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿40,000 - ฿60,000, สามารถต่อรองได้
- Strategize marketing communications and oversee the comprehensive marketing framework across all channels for the assigned brand.
- Develop sales promotion strategies and execute public relations initiatives with monitoring and evaluation.
- Establish partnerships with Key Opinion Leaders (KOLs), influencers, and various channels for online/offline campaigns.
- Lead and manage the team to achieve organizational objectives.
- Complete additional assigned duties.
- Bachelor's degree or higher in relevant field.
- Proficiency managing social media platforms (preferred).
- Ability to coordinate with various online media channels effectively.
- Strong creative thinking and communication abilities.
- Basic English reading and writing proficiency.
- Application Method: Send CV to [email protected].
- Location: 81-81/1 Soi Phetchakasem 54, Bangkok, Thailand 10160.
ทักษะ:
Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- วางแผนกลยุทธ์และแคมเปญการสื่อสารการตลาดออนไลน์ Key visual, Key Message.
- ส่งเสริมการขายและสร้างการรับรู้ของแบรนด์ผ่านช่องทางออนไลน์ เช่น Facebook, Instagram, LINE, TikTok.
- สร้างสรรค์ Content ที่ทันสมัยและตรงกลุ่มเป้าหมาย.
- วิเคราะห์ข้อมูลการตลาด (Marketing Analytics)และผลลัพธ์จากแคมเปญเพื่อนำมาปรับปรุงในงาน.
- จัดทำรายงานประเมินผลการดำเนินงานของกิจกรรมและแคมเปญต่างๆ พร้อมนำเสนอผู้บริหาร.
- มีความรู้ ความเข้าใจ ในการยิง Ad ในแพลตฟรอมต่างๆ จะพิจารณาเป็นพิเศษ.
- ปริญญาตรีหรือสูงกว่าในสาขาการตลาด การสื่อสาร สื่อดิจิทัล โฆษณา หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์ในการดูแลทีม มีทักษะด้าน Leadership.
- มีประสบการณ์ด้านการตลาดดิจิทัลอย่างน้อย 4-5 ปี และมีความเชี่ยวชาญในการใช้เครื่องมือและช่องทางดิจิทัลต่าง ๆ.
- มีความคิดสร้างสรรค์ และทันสมัยกับแนวโน้มและนวัตกรรมการตลาดดิจิทัล.
- มีความเข้าใจลึกซึ้งในพฤติกรรมและความต้องการของผู้บริโภคออนไลน์.
- ทักษะการคิดเชิงวิเคราะห์และการแก้ไขปัญหาที่ดี สามารถวางแผนและติดตามผลการดำเนินงานได้อย่างมีประสิทธิภาพ.
ทักษะ:
Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and drive marketing communication and brand communication strategies to strengthen FWD's brand awareness, consideration, and overall brand equity.
- Lead the planning, development, and execution of integrated marketing communication campaigns across multiple channels to support business objectives and deliver measurable brand and business outcomes.
- Identify and evaluate strategic marketing communication opportunities, marketing collaboration partnerships, sponsorships, and engagement platforms to enhance audience ...
- Translate consumer insights, market intelligence, and competitive analysis into actionable marketing communication strategies, messaging frameworks, and campaign plans.
- Define success metrics, monitor campaign and brand performance, generate insights, and recommend optimization strategies to improve communication effectiveness, audience engagement, and ROI.
- Partner with internal and external stakeholders to ensure effective delivery of marketing communication programs and consistent execution of brand standards across all customer and communication touchpoints.
- Act as a strategic advisor to business functions on marketing communication strategy, campaign development, audience engagement, and integrated marketing planning, ensuring alignment with FWD's brand objectives and business priorities.
- Master degrees in Marketing, Business, Communication or related.
- 7-10 years working experiences in leading roles under brand/comms team or related.
- A good understanding in integrated marketing communications, media planning, event/experiential experience, partnership experience, and project management.
- Strong leadership, communications, and good analytical skills with business acumen.
- High understanding of AI, digital and market trend. Hands on and can-do attitude with high ambitious to drive for a high-performance team.
- Excellence communication in both Thai and English.
- Hybrid working (2 days in office/week).
- Office at BTS Nana station.
- Insurance coverage for employee and family.
- Performance Bonus.
- Annual leaves 20 days/year.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Project Management, Digital Marketing, Recruitment, Tableau, YouTube
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
About Agoda At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the sa ...
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Marketing Strategy, Digital Marketing, Problem Solving, Negotiation, Teamwork, English, Thai
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Work collaboratively with.
- Marketing Manager, Thailand team and Regional office to.
- develop.
- holistic marketing strategies, messages, communication, brand awareness.
- and recognition to consumers via every platforms and channels.
- Assist in the.
- c.
- oordinated.
- and executed efficiency of marketing plans, projects and events on both.
- online and offline medias.
- Brainstorm with marketing team.
- to.
- create visually impactful marketing collaterals to promote Carsome products and.
- services in Thailand.
- Able to lead and.
- conduct potential.
- in research and analyze data, pain point, customer focus,.
- trends and insights then support in Marketing or digital marketing strategy.
- plan, brand awareness plan and sustainable plan.
- Source, negotiate and manage.
- agencies and vendors to optimize resources in producing marketing.
- collaterals.
- Provide support in corporate.
- communication, events, marketing campaigns, and partner events.
- Able to oversee,.
- copywrite, and edit marketing collaterals.
- Have a strong mindset to.
- increase brand equity in the market.
- Support all ad hoc projects as.
- directed by Marketing Manager and/or management.
- Bachelor's or Master's.
- Degree in Marketing or a related field.
- Minimum 3 years'.
- experience in field of.
- media planning for online and offline channel or.
- brand management from Agency or FMCG business.
- Expertise in Microsoft.
- Advance.
- Solid.
- in Brand awareness, Online and Offline Marketing.
- Ability to lead project,.
- drive for results and business savvy. Self-motivated. Can work independently or.
- minimal supervision.
- Excellent verbal and.
- written communication skills in Thai and English.
- Strong an inquisitive.
- nature systematic analytic background, problem solving and process oriented.
- Strong effective.
- communication with all parties ranging from top management to the ground and be.
- able to influence all. Good negotiation skills with positive attitude.
- Able.
- to think out of the box and think creatively to help grow the brand in a.
- dynamic way.
- High emotional.
- intelligence, Interpersonal savvy, and adaptability skills.
- Teamwork, good.
- collaborative working style, Honest and trustworthy and multitasks.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Business Development, Project Management, Recruitment, Power point, Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
About Agoda At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the sa ...
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Project Management, Recruitment, YouTube, SQL
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
- Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
- No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you're ready to begin your best journey and help build travel for the world, join us.
- Strategic Partnerships is a team of creative entrepreneurs that develop solutions for Agoda's non-accommodation partners and promote Agoda's top and bottom-line growth. We design tailored business and product solutions with our partners and help them generate measurable value. Members of our team are empowered and supported to grow their market(s) or accounts. We develop win-win relationships and leverage Agoda's unique accommodations portfolio and tech solutions to bring our partners the advantages they seek. Utilizing our strong brand and resources, we build new channels to increase the visibility of Agoda, introduce more travelers to our great products and service and deliver significant revenues to the overall business.
- We are seeking a Senior Manager, Commercial Excellence to join our Financial Institutions (FI) Vertical within the Strategic Partnerships team, supporting commercial excellence and driving growth across Agoda's Financial Institutions portfolio.
- In this role, you will be at the forefront of commercial analytics and FI-focused project management, combining sharp analytical capabilities with strong commercial judgment to support strategic decision-making across our FI partnerships, spanning banks, card schemes, and wallet partners.
- You will need to bring a strong analytical and commercial acumen, coupled with structured problem-solving discipline, project management rigor, and attention to detail. A key part of this role is your ability to act as a strategic bridge across commercial, product, operations, and FinTech teams, translating data-driven insights into measurable business outcomes and influencing cross-functional stakeholders at all levels.
- Commercial analytics.
- Own strategic and performance analysis for FI partners across growth, funnel, commercial performance, and profitability, and translate insights into clear recommendations and portfolio priorities.
- Build and maintain dashboards, recurring reporting, KPI frameworks, and business review materials to improve visibility, decision-making, and performance management.
- Lead deep dives to identify performance drivers, diagnose gaps, evaluate market opportunities, and develop business cases, commercial models, and go-to-market recommendations.
- Support action planning and impact tracking against commercial targets, particularly in areas of underperformance or strategic focus.
- Partner with cross-functional teams to turn analytical insights into business actions and improve reporting quality, analytical rigor, and fact-based decision-making across the FI organization.
- FI Project Management.
- Lead or coordinate key FI initiatives from scoping and planning through execution tracking, stakeholder alignment, and leadership updates.
- Drive cross-functional delivery across commercial, product, finance, legal, operations, FinTech, and marketing teams to support initiatives involving banks, card schemes, and wallets.
- Establish workplans, timelines, governance, and tracking mechanisms, while managing milestones, dependencies, risks, and issue resolution across FI initiatives.
- Act as a central coordinator across FI workstreams, aligning business priorities, analytical insights, and execution plans to drive measurable outcomes.
- Support special projects and help build scalable processes and best practices for how FI initiatives are prioritized, managed, and reviewed.
- Scope / impact.
- High-impact role at the intersection of strategy, analytics, and commercial execution.
- Direct influence on FI vertical growth, partner performance, and prioritization decisions.
- Strong exposure to senior stakeholders and cross-functional leadership teams.
- Opportunity to shape the commercial excellence agenda, including how performance is measured, managed, and improved.
- 5+ years of relevant experience in commercial analytics, strategy, project management, consulting, revenue optimization, performance management, or similar fields.
- Strong analytical and problem-solving skills, with the ability to structure ambiguity, derive insight from data, and translate analysis into actionable business recommendations.
- Strong commercial acumen and business judgment, with a clear understanding of how analysis informs growth, prioritization, and financial outcomes.
- Proven ability to influence or lead cross-functional initiatives, manage stakeholders, and drive execution in complex and ambiguous environments.
- Experience developing business cases, performance frameworks, and executive-ready recommendations.
- Excellent communication skills, including the ability to influence senior stakeholders and present complex ideas in a clear, concise, and compelling way.
- High ownership, attention to detail, and strong execution discipline.
- Experience with SQL, BI tools, or data visualization tools is strongly preferred.
- Experience leading cross-functional initiatives from insight generation through execution and impact tracking.
- International or regional experience in a matrix organization is advantageous.
- Experience in OTA, e-commerce, financial institutions, payments, loyalty, travel, e-commerce, fintech, strategic partnerships, or other highly data-driven consumer industries.
- Experience working with partner-facing commercial teams and translating commercial needs into analytical solutions.
- Advanced Excel and PowerPoint skills; ability to build structured presentations for senior leadership.
- Experience managing or mentoring team members is a plus.
- Bangkok DC.
- Please review our Hiring Process Guidelines before your interview click.
- here.
- to learn how interviewing at Agoda works.
- Discover more about working at Agoda.
- Agoda Careers.
- https://careersatagoda.com.
- Facebook.
- https://www.facebook.com/agodacareers/.
- LinkedIn.
- https://www.linkedin.com/company/agoda.
- YouTube.
- https://www.youtube.com/agodalife.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our.
- privacy policy.
- Disclaimer.
- We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
ประสบการณ์:
4 ปีขึ้นไป
ทักษะ:
Marketing Strategy, Social media, Negotiation, Power point, eCommerce
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
As CREA's Senior Key Account Manager, you're the pivotal link between our brands and internal teams, overseeing a seamless e-commerce journey. You'll collaborate with various departments to boost customer experience and drive brand growth. The ideal candidate is more than just a quick learner and a problem solver. You need the ability to work cross-functionally, balancing financial acumen with interpersonal skills, all while prioritizing the brand's objectives. Responsibilities: Growing brand portfolio through joint business planning: Preparing joint business plan and driving weekl ...
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Digital Marketing, Google Analytics, Industry trends, Market Research, Data Analysis
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
CREA is a leading e-commerce enabler, committed to driving the growth of global brands on platforms like Lazada, Shopee, and TikTok Shop. We work with top-tier brands to deliver innovative solutions that boost their presence and performance across the online retail landscape. As we expand our TikTok Shop operations, we're seeking a dynamic and detail-oriented Senior Affiliate Executive to join our team in Bangkok. Position Overview: We are looking for an energetic Senior Affiliate Executive to manage and grow our affiliate network. This role will be responsible for identifying, onb ...
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Business Development, Negotiation, Purchasing, Energetic, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Anantara Hotels & Resorts is a global luxury hotel and resort brand rooted in Thai culture, with an intrinsic sense of authentic hospitality. Inspired by the Sanskrit word meaning 'without end', our spirit embodies freedom, movement, and harmony. We believe every journey should leave a lasting impression for our guests and for our people. Founded in 2001 in Thailand, we have since expanded across the world, welcoming guests in some of the world's most captivating locales from pristine beaches and private islands to ancient sites and vibrant metropolises. If you are driven by a pass ...
ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Branding
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Overview Minor Lifestyle is one of Thailand's leading lifestyle retail and distribution companies, with more than 200 points of sale nationwide. We represent a carefully curated portfolio of internationally recognized brands across fashion, home and lifestyle - including Anello, Charles & Keith, Sunnies, Crash Baggage, Zwilling J.A. Henckels, Villeroy & Boch, Joseph Joseph and Minor Smart Kids. We're also expanding into new territory. Through a joint venture with Pop Mart - the globally renowned collectible toy and art figure brand - Minor Lifestyle is growing beyond traditional re ...
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Biddable Media, SEM, English, Thai
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Richemont, one of the world leaders in the luxury sector, has various Houses specializing in jewelry, watches and high-end accessories. Each Maison proudly embodies a tradition of style, quality and craftsmanship and Richemont strives to preserve the heritage and identity specific to each of them. At the same time, we are committed to innovating and designing new products in line with the values of our Houses, through a process of permanent creativity. HOW YOU WILL MAKE AN IMPACT Lead media campaign execution across all media touchpoints (Online/Offline/Retail Media) to ensure time ...
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Microsoft Office, Cloud Computing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
About Monster Energy: Forget about blending in. That's not our style. We're the risk-takers, the trailblazers, the game-changers. We're not perfect, and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. But our drive is unrivaled, just like our athletes. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way. We are much more than a brand here. We are a way of life, a mindset. Join us. A day in the life: As a Senior Content Manager at Monster, y ...
ทักษะ:
Microsoft Office, Industry trends, Negotiation, Power point, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Anantara Hotels & Resorts is a global luxury hotel and resort brand rooted in Thai culture, with an intrinsic sense of authentic hospitality. Inspired by the Sanskrit word meaning 'without end', our spirit embodies freedom, movement, and harmony. We believe every journey should leave a lasting impression for our guests and for our people. Founded in 2001 in Thailand, we have since expanded across the world, welcoming guests in some of the world's most captivating locales from pristine beaches and private islands to ancient sites and vibrant metropolises. If you are driven by a pass ...
ทักษะ:
Product Development, Project Management, Market Research, Negotiation, Procurement
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
This position will have an assignment test before interview. Job Description Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good understanding in consumer insight Be able to work and collaborate closely with internal departments i.e. product development, sales, trade, design, procurement, e-commerce team etc. to drive product launch plan successfully and manage existing products Manage and lead the discussion with external parties (i.e. Agencies, business partners, production houses etc.) Efficiently plan and track budget spe ...
ประสบการณ์:
8 ปีขึ้นไป
ทักษะ:
Google Cloud Platform, Business Development, Quality Assurance, Architecture, Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Are you ready to unleash your potential? At Deloitte, our purpose is to make an impact that matters for our clients, our people, and the communities we serve. We believe we have a responsibility to be a force for good, and WorldImpact is our portfolio of initiatives focused on making a tangible impact on society's biggest challenges and creating a better future. We strive to advise clients on how to deliver purpose-led growth and embed more equitable, inclusive as well as sustainable business practices. Hence, we seek talented individuals driven to excel and innovate, working toget ...
ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Project Management, Social media
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Campaign & Creative Development.
- Lead and support the end-to-end development of marketing campaigns from ideation, creative brainstorming, and concept development to execution.
- Propose fresh and innovative creative ideas that align with BEARHOUSE brand identity and customer passion points.
- Collaborate closely with the design, content, and product teams to ensure creative assets reflect campaign goals and brand tone.
- Campaign Management & Coordination.
- Manage overall campaign timelines, deliverables, and daily operations to ensure smooth execution.
- Coordinate with cross-functional teams, including stores, operations, commercial, finance, and senior management.
- Work closely with external partners such as agencies, production houses, and vendors to deliver campaign materials on time and with quality.
- Monitor campaign performance and support post-campaign analysis.
- Communication & Media Execution.
- Develop and manage communication plans across online/offline channels.
- Coordinate with media agencies on planning and execution.
- Ensure all communication materials are consistent with brand messaging and visual guidelines.
- Assist in creating content briefs and reviewing communication materials before launch.
- Competitor & Market Trend Monitoring.
- Monitor competitor campaigns, promotions, and marketing activities.
- Keep up-to-date with industry and pop culture trends relevant to BEARHOUSE.
- Provide insights and recommendations to improve campaigns, product positioning, and creative direction.
- Bachelors degree in Marketing, Communications, Business, or relevant fields.
- 1-3 years of experience in marketing, brand, or campaign management (F&B experience is a plus).
- Age not over 30.
- Ability to use AI tools (e.g., ChatGPT, Midjourney, CapCut, Canva AI, analytics AI tools) to support creative development, research, content ideation, and productivity.
- Strong creativity with a passion for brand storytelling.
- Excellent project management and coordination skills.
- Good communication and interpersonal abilities.
- Ability to work under pressure and manage multiple tasks.
- Familiar with social media trends, KOL landscape, and youth-driven pop culture.
- สมัครงาน.
- หรือแนะนำผู้อื่น.
- แชร์.
- Facebook.
- Line.
- LinkedIn.
- X (Formerly Twitter).
- Whatsapp.
- Email.
ทักษะ:
Architecture, Negotiation, Electronics, Purchasing, Leadership Skill
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Category Strategy & Business Planning.
- Develop and execute the overall buying and merchandising strategy for Gadget, Accessories, and related product categories.
- Define category vision, product portfolio, assortment strategy, pricing architecture, and commercial direction in line with company objectives.
- Identify market trends, consumer insights, emerging technologies, and new product opportunities to drive category growth.
- Develop annual and seasonal business plans, including sales, margin, inventory, and profitability targets.
- Continuously review category performance and identify opportunities for growth and portfolio optimization.
- Buying & Merchandising Management.
- Lead end-to-end buying activities, from product selection and assortment planning to purchasing, allocation, and product lifecycle management.
- Build a balanced product portfolio across different price points, brands, and customer segments.
- Manage new product launches, product refreshes, and promotional assortments.
- Ensure optimal product availability across retail stores and online channels.
- Monitor inventory turnover, stock aging, sell-through, markdowns, and stock productivity.
- Vendor & Brand Management.
- Develop and maintain strong strategic relationships with key brands, manufacturers, distributors, and suppliers.
- Lead commercial negotiations covering pricing, margins, trading terms, rebates, marketing support, inventory commitments, and promotional activities.
- Identify and onboard new brands, products, and suppliers to strengthen the company's product portfolio.
- Establish strategic partnerships to secure competitive products, exclusive launches, and differentiated offerings.
- Monitor vendor performance and ensure commercial agreements are delivered as agreed.
- Commercial & P&L Management.
- Own and drive category sales, gross margin, inventory, and profitability performance.
- Develop pricing and promotional strategies to maximize revenue and margin.
- Analyze sales performance, market trends, competitor pricing, and customer behavior to support commercial decisions.
- Manage category P&L and ensure performance is aligned with business targets.
- Develop action plans to address underperforming categories, products, or vendors.
- Omnichannel & Retail Collaboration.
- Partner with Retail Operations and E-Commerce teams to develop category strategies across offline and online channels.
- Ensure assortment and product strategies are aligned with customer demand across different channels.
- Collaborate with Marketing and CRM teams on product campaigns, promotions, launches, and customer engagement initiatives.
- Work closely with Supply Chain and Inventory teams to optimize product availability and inventory efficiency.
- Market & Competitive Intelligence.
- Monitor market trends, competitor assortments, pricing, promotions, and new product launches.
- Identify emerging categories, technologies, brands, and consumer trends.
- Translate market and consumer insights into actionable buying and merchandising strategies.
- Maintain a strong understanding of the evolving Gadget & Accessories ecosystem.
- Team Leadership & Development.
- Lead, coach, and develop the Buying and Merchandising team.
- Establish team objectives, KPIs, and performance management processes.
- Build a high-performing team with strong commercial, analytical, negotiation, and category management capabilities.
- Develop succession plans and strengthen organizational capabilities within the function.
- Bachelor's or Master's degree in Business Administration, Marketing, Retail Management, or a related field.
- 10+ years of experience in Buying, Merchandising, Category Management, Commercial, or related functions.
- Strong experience managing Gadget, Accessories, Consumer Electronics, IT Products, Lifestyle Products, or related categories.
- Proven experience in a senior leadership role within Retail, Consumer Electronics, E-Commerce, or Distribution businesses.
- Strong commercial acumen with proven experience managing sales, gross margin, inventory, and category profitability.
- Strong negotiation and vendor management skills with experience working with major brands and suppliers.
- Strong understanding of retail merchandising, assortment planning, pricing, promotions, and product lifecycle management.
- Strong analytical and strategic thinking skills with the ability to translate data and market insights into business decisions.
- Excellent leadership, communication, and stakeholder management skills.
- Strong business acumen and ability to operate in a fast-paced, highly competitive retail environment.
- Good command of English, both written and spoken.
ทักษะ:
Sales, Data Analysis, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Establish strategic objectives and budget for the marketing unit in line with both business and functional goals.
- Establish overall marketing strategies, directions and operational goals in line with the organization's objectives.
- Oversee the execution of marketing initiatives, ensuring they effectively support the organization's strategic goals.
- Provide leadership and management oversight for the marketing team, ensuring high performance and operational efficiency.
- Manage resources effectively, including personnel and budget, to ensure optimal productivity and achievement of marketing goals.
- Continuously evaluate and improve marketing practices and processes to enhance the performance and capabilities of the team.
- Bachelor's or Master's Degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 10 - 15 years of experience in Marketing, with at least 5 years in a managerial or leadership role overseeing a marketing function or team..
- Strong experience in developing and executing strategic marketing plans aligned with overall business objectives and organizational direction..
- Proven track record in setting marketing objectives, KPIs, budgets, and resource allocation to maximize business impact and return on investment..
- Strong understanding of marketing strategy, brand management, customer insights, market trends, and integrated marketing communication..
- Demonstrated ability to lead and manage a high-performing marketing team, including talent development, performance management, and capability building..
- Strong business acumen and analytical skills, with the ability to translate market and business insights into actionable marketing strategies..
- Excellent stakeholder management and cross-functional collaboration skills, with the ability to influence senior management and work effectively across functions..
- Experience in optimizing marketing processes, evaluating performance, and driving continuous improvement to enhance team effectiveness and business results..
- Strong leadership, strategic thinking, decision-making, communication, and problem-solving skills.
- Experience in Corporate Sales, B2B, Retail, FMCG, Consumer Business, or related industries would be an advantage..
- Good command of English communication and strong proficiency in MS Office / presentation and data analysis tools..
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