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ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ทักษะ:
Sales
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 - ฿35,000, มีค่าคอมมิชชั่น
- Are you a results-driven professional with a passion for health and wellness? We re seeking an Assistant Marketing & Sales Manager to help elevate our health-focused products. This role involves analyzing market trends, monitoring sales performance, and implementing impactful marketing strategies to drive growth and enhance market presence in the health sector. Join us in making a positive impact on people s lives while contributing to the success of our health products!.
- Analyze and monitor sales performance, marketing campaigns, competitor movements, an ...
- Plan and execute marketing initiatives, promotions, and activities to align with business objectives and drive sales growth.
- Provide data-driven insights and recommendations to enhance revenue and profitability.
- Collaborate with internal teams (Marketing, Sales, and Digital) and external partners (agencies, organizers) to ensure timely and effective campaigns delivery.
- Manage online sales channels and leverage marketplace tools (e.g., Seller Center) to optimize shop performance and monitor platform campaigns.
- Support assortment planning, stock management, and pricing strategies based on data-driven insights.
- Work with designers to develop artwork and materials that reflect current trends and brand positioning.
- Oversee marketing and sales documentation and control expenses according to budgets and monthly sales plans.
- Bachelor s degree or higher in Business Administration, Marketing, or related fields.
- Minimum 3 years of experience in Sales, Marketing, or E-Commerce operations.
- Strong analytical, negotiation, and problem-solving skills.
- Highly proactive, well-organized, and able to work under pressure.
- Skilled in managing multiple projects and priorities in a fast-paced environment.
- Good command of English and computer literacy.
ทักษะ:
Salesforce
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and execute multi-channel marketing plans to generate and accelerate pipeline for enterprise sales teams.
- Own and scale account-based marketing (ABM) programs across targeted hotel groups, working hand-in-hand with sales and the wider marketing team.
- Activate go-to-market plans for new enterprise solutions in different regions including 1:1 and 1:few strategies.
- Create localised campaigns and content that engage C-level decision-makers and drive brand relevance, while leveraging account and contact-level insights.
- Partner with events and partnerships teams to lead SiteMinder s presence at key industry events, roundtables, and trade shows.
- Develop sales enablement materials, including case studies, pitch decks, and playbooks tailored to enterprise buyers.
- Report on campaign and program performance, using data to optimise for impact and alignment with sales goals.
- Be a voice of the enterprise customer internally to inform product, brand, and messaging strategies.
- What you have.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Extensive marketing experience.
- Enterprise Marketing and Account-Based Marketing (ABM) in a B2B environment..
- Proven track record of developing and executing successful mulit-channel ABM strategies that drive pipeline and revenue growth.
- Understanding of the enterprise buyer persona, sales cycle and buyer journey.
- Proficiency with Marketing platforms (Marketo) and CRM systems (Salesforce).
- Our Perks & Benefits .
- Equity packages for you to be a part of the SiteMinder journey.
- Hybrid working model (in-office & from home).
- Mental health and well-being initiatives.
- Generous parental (including secondary) leave policy.
- Paid birthday, study and volunteering leave every year.
- Sponsored social clubs, team events, and celebrations.
- Employee Resource Groups (ERG) to help you connect and get involved.
- Investment in your personal growth offering training for your advancement.
- Does this job sound like you? If yes, we'd love for you to be part of our team! Please send a copy of your resume and our Talent Acquisition team will be in touch.
- When you apply, please tell us the pronouns you use and any adjustments you may need during the interview process. We encourage people from underrepresented groups to apply.
ประสบการณ์:
5 ปีขึ้นไป
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Integrated Marketing Communications Manager - Global Business Solutions
- Bangkok
- Employment Type
- Regular
- Job Code
- A23734
- Team Introduction
- Our Team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for an excellent marketer to help us listen better, be more agile and continually look for ways to deliver real value to all our stakeholders, internal and external, and across the region.
- Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
- Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
- Independently own and lead strategic projects that need cross-functional collaboration, including sales, product, finance, operation departments and more.
- Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
- Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
- Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
- Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thailand market.
- 5+ years of professional experience in marketing, communications, consulting or business strategy.
- Ability to thrive in a rapid, agile, and often ambiguous growth environment.
- Good understanding and appreciation of the business landscape and culture in Thailand.
- A team player and collaborator, strong relationship-building and leadership skills.
- Proven experience in media, advertising or technology industries preferred.
- Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
- Excellent in project management. Ability to quickly complete/execute large volumes of work with high quality and attention to detail.
- Passion for TikTok marketing, and up for the challenge of building something from the ground up.
- Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
- Job Information
- About TikTok
- TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
- Why Join Us
- Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
- We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
- Diversity & Inclusion
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Google Ads, YouTube, SEO
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Manage end-to-end campaigns across Google Ads, Meta (Facebook/Instagram), YouTube, and Tiktok platforms.
- Plan and manage digital budgets, ensuring maximum ROI and cost efficiency.
- Use data-driven insights to refine targeting, creative, and channel mix.
- Oversee paid media campaigns to drive lead generation, E-Commerce sales, or app installs.
- Monitor KPIs and optimize campaigns for performance.
- Collaborate with agencies or internal teams for execution and reporting.
- Drive organic growth through SEO strategy keyword research, on-page/off-page optimization, and content planning.
- Collaborate with agency and designer to ensure brand consistency across digital touchpoints.
- Develop and manage social media calendars, content strategies, and community engagement.
- Track social metrics (reach, engagement, sentiment) and leverage insights to improve brand presence.
- Analyze data from Google Analytics, Meta Business Suite, and CRM dashboards to measure effectiveness.
- Create weekly/monthly performance reports with actionable insights and recommendations.
- Implement marketing automation, attribution modeling, and audience segmentation for better performance tracking.
- Optimize landing pages, website UI/UX, and conversion funnels.
- Oversee online store management ( UI/UX design, User Journey, logic structure, payment gateway ).
- Manage CRM platforms (email, SMS and push notifications ) and ensure data accuracy.
- Analyze CRM performance metrics such as open rates, repeat purchase rate, churn and LTV.
- Provide insights to product and marketing teams for continuous improvement.
- Manage and closely work with Web Developer and E-com operation team member.
- Skills and Qualifications
- QualificationsBachelor s or Master s degree in Marketing, Business, or related field.
- 5-7 years of experience in digital marketing, e-Commerce, D2C experience and performance marketing roles.
- Strong expertise in Google Ads, Meta Ads, SEO, and Analytics.
- Proficiency with marketing automation tools (Google Analytics, Tag Manager, and Looker Studio, CRM tools ).
- Strong communication, analytical, and project management skills.
- Creative thinker with a problem-solving attitude and attention to detail.
- Excellent communication and project management skills.
- Data-driven decision-making with measurable ROI.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Data Analysis, Graphic Design, Digital Marketing, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Data Analysis: Analyze monthly sales data, identifying top performers and key insights.
- Campaign Strategy: Develop and execute marketing campaigns for both B2B and B2C audiences.
- Performance Review: Review campaign results, providing data-driven insights for improvement.
- Public Relations: Manage PR initiatives to enhance the organization s image.
- Budget Management: Oversee marketing costs and ensure budget adherence.
- Marketing Plans: Present monthly marketing plans, including strategies and analyses.
- Content & Graphics: Curate and manage organizational content, including overseeing graphic design.
- Digital Marketing: Lead digital marketing efforts across SEO, SEM, social media, and online advertising.
- Additional Projects: Handle additional tasks and projects as assigned.
- Bachelor s degree in marketing, communications, or a related discipline.
- Demonstrated experience in brand management, marketing communications, and public relations, with a minimum of 5 years in the automotive sector.
- Strong analytical skills for efficient budget management and performance evaluation.
- Proficient in verbal and written communication in both English and Thai.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Digital Marketing, Social media, YouTube
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Participate as an active member of the global digital marketing team, contributing ideas to improve structure and processes.
- Actively engage Crimson s country managers and local area marketing managers, helping them build their local digital strategies and plans.
- Digital Campaign Execution.
- Consistently launch paid advertising campaigns across all markets managed (you will be owning digital marketing across Asia), following global processes, guidelines, and budgets.
- Select and design A/B tests in order to consistently improve knowledge and results.
- Consistently track leads, lead progress, and sales/revenue generated from your activities.
- Explore local digital marketing resources, market by market, in order to optimize spend and maximize revenue in each market.
- Analysis and Reporting.
- Analyse and report on campaigns, A/B tests, leads, and revenue and ROAS.
- Contribute to developing Crimson s global digital marketing best practices and knowledge base.
- Support in compiling and reviewing global analytics and revenue reporting.
- 3+ years of experience developing and executing social media strategies and paid advertising campaigns across Facebook and Google.
- Experience working with other paid advertising platforms such as or similar to WeChat, YouTube, LinkedIn, Snapchat, and TikTok.
- Excellent verbal and written communication skills.
- Experience managing multiple projects in a fast-paced environment with other team members and stakeholders.
- Ability to productively and efficiently collaborate with a globally dispersed team.
- Outstanding analytical and problem-solving skills.
- Exceptional learning agility.
- Experience with Google Analytics, Marketo, Salesforce, or close equivalents for each is preferred.
- Basic understanding of the UK and US admissions process.
- Please keep an eye on your spam/junk email folder for correspondence from the Team.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Automation, English, Vietnamese
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Be the voice of the market and customers synthesize insights for product improvements and GTM decisions.
- Influence and partner closely with product teams to realize product improvements that drive product market fit.
- Build a data-backed view of SMB segments for key product areas: size the opportunity, track trends, and pinpoint performance gap.
- Lead Regional GTM Strategy (Outbound)Define and execute regional (APAC/market-specific) GTM strategy for evolving ads products - from launch to GA.
- Set clear product adoption targets and success metrics; align cross-functionally on the plan.
- Drive product adoption led revenue growth via scalable activations in close partnership with cross-function teams (e.g. sales, marketing, product, strategy and data science team.).
- Product & Ops ExcellenceCreate and maintain scalable processes, workflows, and automation to that support Inbound and Outbound.
- Support BAU operations of the PMM team such as regular product updates to the sales team, speaking at sales events about new product launches, etc.
- Minimum Qualification(s)3-5 years of experience in product management, marketing or operations, with experience with SMB advertising.
- Strong research, data analysis and problem solving skills, with customer centric mindset.Experience in leading and delivering complex cross-functional projects on a fast-paced schedule.
- A quick learner with critical and innovative thinking, able to thrive in ambiguity and adapt to change.
- Excellent communication, presentation, and analytical skills.
- Proficiency in English and Thai is a must in order to communicate with the global product team and local sales team.
- Proficiency in Vietnamese, Bahasa Indonesia, or Japanese (fluent written and spoken) is required, with the ability to cover the corresponding market(s) and liaise with external stakeholders. A high level of language proficiency is needed, as the role involves complex communications with partners and clients in these markets.
- Job Information
- About TikTok
- TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
- Why Join Us
- Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
- We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
- Diversity & Inclusion
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ประสบการณ์:
8 ปีขึ้นไป
ทักษะ:
Compliance, Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop Customer-Centric Strategies - Design tailored marketing strategies based on insights into HNWI/UHNWI lifestyles to align with their preferences and values.
- Lead Investment & Lifestyle Marketing - Create impactful campaigns that combine wealth management principles with premium lifestyle experiences, including luxury travel.
- Execute Integrated Marketing Campaigns - Manage marketing activities across online, offline, and sponsorship channels, ensuring seamless execution and brand consistency ...
- Drive Cross-Border Collaboration - Coordinate with international teams to align global marketing strategies and ensure effective communication.
- Manage Partnerships & Brand Integrity - Identify high-value partnerships, oversee sponsorship negotiations, and act as a brand guardian to ensure all materials align with corporate identity and compliance standards.
- Qualifications Bachelor s degree or higher in Marketing, Business Administration, Mass Communications, or a related field.
- At least 8 years of work experience in marketing communications, content management and activity, or digital marketing experience in the banking or wealth management industry is a strong advantage.
- Strong knowledge of digital and emerging technologies; critical thinker with creative skills.
- In-depth understanding of affluent and high-net-worth client lifestyles, with the ability to manage partnerships, curate lifestyle experiences (e.g. trips), and oversee event execution with performance tracking.
- A strong sense of aesthetics and an appreciation of luxury and wealth-oriented lifestyles is a plus.
- Proven ability to lead in a modern, customer-centric working environment.
- We're committed to bringing passion and customer focus to the business. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions.
- Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact.
- We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.
- We encourage flexible work arrangement.
- Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.
- Click the link to learn more about What makes Trip.com Group a leading global travel service provider?
- Click the link to learn more about This is a Trip Where Both Your Career and Life Can Flourish!
- Find out more job opportunities at https://careers.trip.com
- Have a good trip, and see you soon!
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Social media, Copywriting, Google Analytics
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead, initiate, develop, and oversee brand strategy and creative direction aligned with the brand s vision and positioning.
- Design and execute 360 campaigns across online and offline channels (social media, digital ads, influencer, activation, events, PR).
- Develop and manage content strategy and content calendars to ensure consistent messaging across platforms.
- Craft compelling brand stories, key messages, and visual identities that stand out and resonate with the target audience.
- Expertly lead storytelling across multiple formats: text, visuals, videos, motion graphics, and scripts.
- Lead the production of high-quality original content for both BAU (Business As Usual) and major campaigns across multiple platforms.
- Collaborate closely with the design team to provide clear briefs, creative guidance, and actionable feedback on artwork and materials.
- Product Marketing & Go-to-MarketAnalyze consumer insights, market trends, and competitors to identify creative angles and develop products that meet market demand and align with business objectives.
- Create and develop go-to-market strategies for new products, features, and services. Work with marketing and product teams to craft materials that highlight product features, benefits, and differentiators, ensuring alignment with the overall marketing strategy.
- Performance & OptimizationApply marketing and creative content effectively to drive impact across the marketing funnel, from awareness to conversion.
- Analyze campaign performance data to generate insights, refine creative direction, and inform future strategies.
- Oversee the entire production process, ensuring quality, deadline adherence, and alignment with strategic goals.
- Take full ownership of delivering results, measuring campaign KPIs, brand lift, engagement, and earned media, and continuously improving based on learnings.
- Basic QualificationsBachelor s degree in Marketing, Communications, Business, Design, or a related field.
- 5+ years of experience in brand marketing, product marketing, or creative strategy roles, preferably in a senior or leadership position.
- Strong portfolio demonstrating impactful creative campaigns, brand work, and/or product marketing success.
- Strong copywriting and storytelling skills, with the ability to adapt tone and messaging for different audiences.
- Solid understanding of branding principles and user-centric marketing.
- Excellent skills in storytelling, creative direction, content development, and cross-functional collaboration.
- Growth mindset, open to feedback, and passionate about innovation and continuous improvement.
- Highly organized, detail-oriented, and capable of managing multiple projects with tight deadlines.
- Preferred QualificationsExperience working at a fast-paced startup, creative agency, or tech company.
- Strong visual and creative sensibility; comfortable working with designers and reviewing creative assets.
- Familiarity with performance marketing metrics and how brand efforts contribute to growth.
- Knowledge of the service marketplace industry or B2C platforms.
- Experience with influencer/creator campaigns, experiential marketing, or brand partnerships.
- Proficiency with marketing tools (e.g., Google Analytics, Meta Ads, or content management platforms).
- Perks & Benefits Flat Structure As we continue to grow fast, we strive to retain our culture where everyone is heard, contributes, and grows with the company..
- Work-life Harmony We believe that quality time outside of work is important to sustaining a healthy and happy lifestyle.
- Remote Work Hybrid-mode activated! It comes with the package: flexibility, focus and productivity!.
- Urban Office One breath from Phrom Phong BTS. No sweat whatsoever! The office should also feel like a second home so we dedicated a lot of care and resources into building the best environment for you to wake up to every morning.
- Fun Workshop The best relationships are built over new experiences, that s why we have workshops filled with a range of activities for you to look forward to and enjoy.
- Game Tournament It s getting fun and competitive! Challenge doesn t only have to come from work. Own the championship and show the peeps how great of a gamer (and player) you are.
- Group Insurance Health comes first, we know, don t worry, we ve got you covered.
- Health & Wellness Only a healthy army wins the war. We invest to take care of you from physical, mental and happiness-level. Adopted health & wellness applications plus activities to make sure everyone here is on cloud nine
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
eCommerce, Data Analysis
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and execute online trade marketing plans across various online channels namely Shopee, Lazada, Konvy and other potential platforms in pipeline to drive traffic, conversion, and revenue.
- Ensure online promotional campaigns align with the overall brand strategy. This includes effectively communicating the brand's key messages, values, and positioning in effective online expressions.
- Determine a monthly promotion budget based on overall business objectives. Regularly ...
- Leverage data and analytics tools to gain insights into the performance on each online channel. Track ecommerce metrics and able to use insights to identify areas of improvement and make data-driven decisions.
- Plan product portfolio management including sets proposal, stock demand projection, PLV allocation in alignment with brand strategy.
- Collaborate closely with cross-functional teams to plan product portfolio management. Proposing product sets, projecting stock demand, and allocating samples are key priorities driven by strong data analysis.
- You Have.
- 3-5 years in trade marketing; beauty and consumer or FMCG industries is preferred.
- 2-3 years of ecommerce experience.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Strong analytical and problem-solving abilities, with a data-driven approach to decision-making.
- Ability to manage multiple projects and prioritize tasks in a fast-paced environment.
- Why us?.
- We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership role of your dreams. Progressive leadership track - opportunities for growth & development.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Research, Procurement, Data Analysis, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Developing and leading pharma pricing, access, and reimbursement strategies through cross functional networking at local and regional levels.
- Supporting the development and execution of integrated value and access strategies relevant to pharma which align with the wider external affairs strategy and support the achievement of the organization's commercial goals.
- Building and maintaining a deep understanding of the payer landscape, including barriers and opportunities.
- Informing and executing strategic pricing decisions in pharma including collaborating with the Head of Market Access, regional market access, and global pricing team on value-based pricing.
- Collaborating with the pharma BUD to develop market access strategy plans, with a particular emphasis on pharma - key growth drivers and priority products.
- Developing and communicating value propositions for each key stakeholder to achieve market access objectives.
- Developing and communicating evidence submissions to relevant HTA and / or other decision-taking processes.
- Shaping tender design in key therapy areas.
- Designing bespoke approaches to the out-of-pocket market in Thailand, including through business-to-business.
- Communicating and disseminating health economic analyses.
- Developing a thorough understanding of the policy objectives, health priorities, and planned initiatives of government, particularly as they may impact on access for company s franchise.
- Collaborate with Policy colleagues in the assessment of and development of action plan to shape the value frameworks and other policies impacting value assessment.
- Monitoring access and pricing environment.
- HEOR.
- Supervising the development, adaptation, and implementation of Health Economic (HE) models and programs to meet customer needs and achieve commercial targets.
- Determining outcomes research requirements and developing local data generation strategies in collaboration with a respective TA market access manager.
- Searching literature and critically reviewing, extracting, and summarizing relevant evidence.
- Supporting the wider external affairs team to engage in evidence-based conversations with key stakeholders as appropriate.
- Developing strategy and design, in collaboration with medical affairs, of local data generation studies.
- Designing market access LDG projects in alignment with CORE.
- Overseeing the data procurement, data analysis, and reporting.
- Overseeing the publication of findings and dissemination of finding to commercial teams.
- Present at conferences on the topic of health economics and LDG findings to strengthen value and affordability cases to key leaders in the industry.
- Provide strategic input into market access and commercial plans.
- The building of models to explore different scenarios to inform strategic decisions. E.g. alternative reimbursement models, business case models for new product launches, pricing strategies, etc.
- Assist with the analysis of current data and trends, partnering with the relevant market access managers in guiding the commercial teams on strategic decisions.
- Leadership and strategic counsel.
- WHAT YOU MUST HAVE.
- University educated to a high level (Bachelor s degree is required; advanced/graduate degree preferred (PhD, MPH, MPP, MBA, other)).
- 5-7 years experience of the pharmaceutical sector in Thailand.
- Experience of working at a senior level in a market access role or in Health economic area.
- Detailed knowledge of the key market access issues relating to national health system, reimbursement, and experience of working to overcome them.
- Evidence of strategic and analytical thought.
- Proven track record of success in developing and implementing access strategies.
- Proven ability to establish strong influential relationships with key stakeholders/government officials.
- Proven ability to lead evidence-based development project, especially in health economic evaluation area.
- Strong organizational and project management skills.
- Demonstrated leadership skills and experience leading and managing cross-functional teams within a matrix organization.
- Demonstrated ability to influence and lead without direct reporting relationships; be a change agent to the cross-functional teams.
- Demonstrated attitude with commercial & strategic thinking.
- Interpersonal effectiveness, particularly in working productively under pressure with team.
- Fluent English language skills.
- Critical competencies for success.
- Ability to navigate the market access environment: the market access manager will be able to assist in identifying optimal routes to reimbursement, and help develop and address any needs and requirements of the routes identified - including requirements for HTA and/ or tender processes as appropriate.
- Understanding of the payer mindset: the market access manager will have an understanding of, and insights into, the attitudes of payers.
- Other personal characteristics.
- Highly committed.
- Able to engage a complex set of issues.
- Attentive to detail.
- Of impeccable integrity.
- Calm under pressure.
- Good communication and negotiation skills.
- Able to work in a highly dynamic situation.
- Ability to embrace a mindset of Networking, Empowering, Experimenting, Sharing & Learning, whilst maintaining focus on Purpose, High Integrity &Ethics, Patient-Focus and Diversity & Inclusiveness.
- Accountability, Accountability, Adaptability, Business Decisions, Communication, Cost Effectiveness Analysis, Data Analysis, Detail-Oriented, Direct Marketing, Dynamic Pricing, Healthcare Reimbursement, Health Economic Modeling, Health Economics, Health Economics Research, Health Policy Analysis, Health Technology Assessment (HTA), Interpersonal Relationships, Management Process, Market Access, Market Research, Oncology, Outcomes Research, Price Modelling, Pricing Processes, Pricing Strategies {+ 3 more}
- Current Employees apply HERE.
- Current Contingent Workers apply HERE.
- Search Firm Representatives Please Read Carefully
- Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
- Regular
- Not Applicable
- 12/31/2025A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
- Requisition ID:R371674.
ประสบการณ์:
5 ปีขึ้นไป
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Head of Business Marketing, Thailand
- Bangkok
- Employment Type
- Regular
- Job Code
- A108115A
- Team Introduction
- Our Team aims to help businesses and brands unleash their creative side, connect with our audience, and drive revenue and growth. We are looking for an excellent marketer to help us listen better, be more agile and continually look for ways to deliver real value to all our stakeholders, internal and external, and across the region.
- As Global Business Marketing Lead for Thailand, you will be leading and building the marketing team behind commercial business that amplifies our mission of "Inspire Creativity and Bring Joy". This role oversees two core disciplines Integrated Marketing Communications (IMC) and Commercial Partnership Solutions (CPS) to strengthen the TikTok For Business brand, drive strategic marketing initiatives, and deliver CPS revenue in close partnership with the Sales team.
- We are seeking a marketing leader with a strong track record in business marketing and commercial impact. You will be responsible for defining market strategy, nurturing team capabilities, and partnering with the Country General Manager and cross-functional teams to translate marketing strategies into scalable programs, tools, and client solutions.
- This position reports to the Greater APAC Global Business Marketing Lead.
- Partner with Greater APAC Business Marketing leadership to translate regional strategy into relevant plans and initiatives, collaborating with the Country General Manager to achieve market commercial objectives.
- Serve as a trusted partner to the Country General Manager, providing strategic marketing guidance to drive revenue growth and ensure brand and cultural alignment.
- Manage the team in Thailand, consisting of Marketing Managers and Commercial Partnership Solutions Managers, to deliver marketing programmes, initiatives and commercial packages with the aim of growing brands' investment on TikTok.
- Develop "TikTok For Business" brand strategy and create go-to-market guidelines for all upcoming activities, position TikTok as the leading media platform for domestic and global brands, and deliver messaging via various media channels and B2B touch points.
- Oversee marketing functional areas including marketing strategy, marketing communications, event production, creative and brand strategy, and commercial partnership development.
- Collaborate with peer sales leaders to drive industry and market engagement to influence brand and commercial outcomes.
- Closely collaborate with TikTok's regional and global marketing teams to adopt best practices and share success. Drive managerial processes: annual planning, budget prioritisation, impact measurement in Thailand.
- 8-10 years of experience in marketing or media, with strong data-driven, analytical, and commercial acumen; experience leveraging marketing channels and campaigns to drive results and own revenue targets preferred.
- Experience in business marketing and commercial partnerships, content solutions or sponsorships with at least 5 years of experience managing a team of 10 or more.
- Strong understanding of digital marketing, especially the mobile, social landscape in Thailand.
- Experience working with both B2B and B2C customers in an international environment.
- Demonstrated ability to manage multiple projects under tight deadlines in a fast-paced environment.
- Self-starter, fast learner who is detail-oriented and has critical thinking. Ability to navigate change and ambiguity in a fast-paced environment.
- Strong communication skills, positive attitude, and a collaborative mindset.
- Preferred Qualifications
- Experience of building and leading a marketing and brand department at a commercial organisation.
- Experience managing change and working in a fast-paced startup environment.
- Experience working with global partners in different time zones and cultures.
- Superb understanding of TikTok's owned-and-operated properties is preferred.
- Job Information
- About TikTok
- TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
- Why Join Us
- Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
- We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
- Diversity & Inclusion
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ทักษะ:
Salesforce, Digital Marketing, SQL, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Act as the local reference and technical expert for all client touchpoints (EDM, SMS, MMS, 1:1 clienteling, local platforms) powered by Salesforce Marketing Cloud.
- Serve as a strategic advisor and proactive partner to business teams, translating business needs into holistic client activation strategies.
- Champion a performance-driven culture by establishing robust briefing structures, KPI frameworks, and post-activation feedback loops.
- Spearhead a structured roadmap of local pilots and proof-of-concepts to drive innovation and elevate client engagement.
- Journey Design & Campaign Optimization Ideate and design complex, client-centric journeys across all stages (pre-, during, and post-boutique visit) to drive traffic and engagement, embedded in local CRM ecosystems and landscape (Thailand and Vietnam).
- Collaborate with internal SFMC experts to bring business needs to life through tailored journeys.
- Provide elevated targeting and segmentation strategies to maximize campaign performance and efficiency.
- Design end-to-end RSVP flows for events, including cloud pages, RSVP management, on-site check-in, and post-event journeys.
- Define and deliver differentiated client journeys on local platforms (e.g., Line BC, Zalo exploration) across sampling, events, marketing, and services.
- Champion the solutioning of hyper-personalized journeys and online experiences.
- Infrastructure & Process Excellence Optimize campaign management processes and ensure continuous improvement through insights and feedback.
- Collaborate closely with the Data Analytics Manager to activate client data and generate actionable insights.
- Join cross-functional taskforces for large-scale initiatives, delivering scalable end-to-end solutions.
- Reflect on existing processes and propose enhancements to elevate operational efficiency and effectiveness.
- Ensure accuracy and relevance of CRM reporting and post-activation learnings.
- Collaboration, Capability Building & Regional Integration Bridge CRM and media strategies to enhance media investments through first-party data enablement.
- Animate a community of marketing users, fostering knowledge transfer and upskilling to build organizational capabilities.
- Stay abreast of industry innovations and best practices, cultivating a local network of partners and agencies.
- Embrace a regional mindset by sharing best practices and learning from other SEAA markets.
- Contribute to the ideation of One House client paths and activations, and circulate generated intelligence internally.
- You are Energized by Collaborating with a large and diverse stakeholder landscape (internal and external), managing multiple projects and priorities in parallel.
- Translating complex and diverse business objectives into tangible client activation strategies with clear outcomes and KPIs.
- Sharing your knowledge with the business user community, fostering organizational capability elevation.
- Striving for simplicity and managing ambiguity, making autonomous decisions using sound judgment.
- Building connections and relationships, working on critical topics, and facilitating meaningful conversations in a non-hierarchical environment.
- Engaging with the wider community throughout SEAA and North Asia, leveraging best practices from other markets and regions.
- What You Will Bring Degree in management, digital marketing, communications or equivalent.
- A strategic perspective and deep industry knowledge in client journey design and CRM solutions.
- A successful track record in digital marketing funnel strategy and CRM (8-year experience in the field) and SQL proficiency.
- Expertise in Salesforce, especially Marketing Cloud (SFMC certification email specialist as a minimum requirement).
- Knowledge of and interest in local platforms such as LINE and Zalo.
- Proficiency in English.
- Excellent communication and presentation skills, with the ability to articulate digital concepts and strategic recommendations to stakeholders.
- A pioneering spirit, balanced with a profound respect for the traditions that define CHANEL.
- What Chanel Can Offer You Brand Legacy: In-depth exposure into the rich brand and cultural evolution of the House of Chanel.
- Leadership: Collaborate closely with Market, Regional and Global leadership to develop strategic goals.
- Talent Development: Chanel is committed to developing and empowering our people.
- Collaborative Culture: Be part of a collaborative and inclusive culture, where diverse perspectives are valued, and partnerships are fostered across functions and regions.
- Support and Resources: As a leader at Chanel, you will have access to the resources, support and infrastructure needed to continue to grow successfully.
- At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity, and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience, and potential you could bring to Chanel.
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