เงื่อนไขการค้นหา

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Compliance, YouTube, SEO, English

ประเภทงาน:

งานประจำ

• Localize and execute brand positioning strategy for Thai consumers behavior, cultural nuances, and insurance awareness levels.
• Define content pillars, brand messaging, and storytelling frameworks for both B2C and partner/agent audiences.
• Coordinate ATL/BTL campaigns, including PR, on-ground, and partnerships.
• Collaborate with local PR and creative agencies for execution.
• Plan and run influencer/KOL campaigns aligned with product priorities.
• Audience & Insight Research.
• Deeply understand Thai customer segments motorbike riders, urban millennials, families, health-conscious groups, and insurance-averse customers.
• Analyze behavioural data, search trends, social conversations, and competitive content.
• Use insights to craft angles that address trust concerns, claims anxiety, and product complexity.
• Cross-functional Collaboration.
• Work with regional team to align on product, campaign, and reporting roadmap.
• Act as the bridge between regional marketing team and local execution.
• Provide local insights to improve messaging, creative, and media targeting.
• 3-5 years experience in content strategy, content marketing, copywriting, or brand communications.
• Experience in insurance, fintech, financial services, comparison platforms, or regulated industries is a strong advantage.
• Familiarity with creative production, influencer outreach, or local event execution.
• Strong understanding of full-funnel marketing and user journey metrics.
• Excellent communication skills in Thai and English.
• Hands-on attitude, flexible, and comfortable working with agencies and central teams.
• Familiarity with Thai consumer behavior and cultural nuances.
• Prior experience in tech, insurance, fintech, or e-commerce preferred.

ประเภทงาน:

งานประจำ

• Working closely with key stakeholders to understand the current market situation and to devise and implement a marketing plan according to our brand objectives and strategies i.e. brand communication, advertisement, development of packaging and new product development
• Researching/ Studying market opportunity for current and new product development to ensure the business direction alignment
• Responsible for planning digital, media and PR to ensure all event activities commun ...
• Creating and utilizing new communications channel to enhance sales opportunities (especially digital and social media)
• Implement 360 communication plan and follow up marketing campaign according to master plan of marketing by working closely with agencies and internal marketing communication team
• Monitor all brand activities are smoothly executed and aligned with brand strategy
• Monitoring the sale performance
• Analyze market, competitors, and consumer data to evaluate brand and campaign performance
• Track and manage marketing spending of assigned projects
• Bachelor degree or above in Marketing / Business Administration / Management or and related field
• At least 3 years experience in Marketing / Brand Management / Brand Strategy will be advantage
• Knowledge of 360 marketing communications and media management both offline and online
• Experience in using Nielsen, Consumer Panel, Brand Health and Sales data
• FMCG project management skills
• Excellent communication with influencing skills and ability to engage cross functional teams effectively
• Fluent in English language
• Presentation and storytelling skills
• Passionate, active, result oriented, strive for the best
• Strong in computer skill (Excel, Power point).
• Office of Human Capital
• Chang International Company Limited
• Thaibev Quarter Building, 8-9th Floor, Ratchadaphisek Rd., Khlong Toei, Bangkok 10110.

ประเภทงาน:

งานประจำ

• ศึกษา รวบรวมข้อมูลสภาพแวดล้อมทางการตลาด เศรษฐกิจ วัฒนธรรม พฤติกรรมผู้บริโภค กฎระเบียบข้อบังคับ รวมถึงปัจจัยต่าง ๆ ที่มีส่วนเกี่ยวข้อง ตามที่ได้รับมอบหมาย เพื่อใช้เป็นข้อมูล ในการจัดทำแผนธุรกิจอย่างมีประสิทธิภาพ.
• วิเคราะห์ จัดทำรายงานการศึกษาตลาด ตรวจสอบกิจการ (Due Diligence) และการวิเคราะห์ความคุ้มค่าการลงทุนทางเศรษฐศาสตร์ การประเมินมูลค่าสุทธิของกิจการ (Enterprise Value), การประเมินมูลค่า (Valuation) และการวิเคราะห์ด้านอื่น ๆ ของการลงทุนโครงการธุรกิจใหม่ในลักษณะ Merger & Partnership หรือ Joint Venture นำเสนอต่อผู้บังคับบัญชา.
• ติดต่อ ประสานงานกับพันธมิตรทางธุรกิจ บริษัทวาณิชธนกิจ หรือบริษัท Project Developers อื่น ๆ ที่เกี่ยวข้อง เพื่อให้สามารถพัฒนาธุรกิจได้สอดคล้องกับทิศทางและนโยบายของบริษัท.
• รับผิดชอบงานโครงการพัฒนาธุรกิจใหม่ที่ได้รับอนุมัติให้ลงทุน ตามบทบาท หน้าที่ที่ได้รับมอบหมาย เพื่อสนับสนุนการดำเนินโครงการให้สำเร็จได้ตามเป้าหมายที่กำหนด และสามารถส่งมอบให้กับบริษัทย่อยหรือหน่วยงานปฏิบัติการที่เกี่ยวข้องได้.
• ปริญญาตรีขึ้นไป สาขาการเงิน เศรษฐศาสตร์ การตลาด บริหารธุรกิจ หรือวิศวกรรมศาสตร์.
• ประสบการณ์ทำงานมากกว่า 5 ปีขึ้นไป (กรณีจบการศึกษาระดับปริญญาโทขึ้นไป) หรือ ประสบการณ์ทำงานมากกว่า 7 ปีขึ้นไป (กรณีจบการศึกษาระดับปริญญาตรี).
• มีทักษะการพัฒนาธุรกิจ ความรู้ด้านบริหารธุรกิจ การเงิน การตลาด การวิเคราะห์โครงการ.
• หากมีประสบการณ์ในการพัฒนาธุรกิจ Non-Oil ด้าน Food & Beverage, Fast Fit, Health Care, Property/Retail Management หรือ Oil ด้าน Gas Station, Industrial Trade, Oil Logistics, Lubricants จะได้รับการพิจารณาเป็นพิเศษ..

ทักษะ:

Research, Problem Solving, Project Management

ประเภทงาน:

งานประจำ

• Solutioning, Designing, executing, presenting and implementing analytic insights related to media analytics (MMM and lift solutions) and tools to meet clients research objectives.
• Ensure pro-active insights and action-oriented solutions are delivered to our clients by being an expert in your practice area(s) and data/insight storytelling, with an ability to explain methodologies behind all key analytical solutions to the client.
• Work as a part of an international project team that helps FMCG & Tech Durable clien ...
• Manage team resources, timelines and priorities both internally and externally, sometimes consisting of moving targets and conflicting deadlines.
• Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.
• Creatively find ways to enhance the capabilities of our Advanced Analytics team through ideation, process improvements, best practices, skills development/coaching or cross-functional initiatives.
• Drive client value, successful implementation and ongoing usage/integration of analytic solutions focusing on activation based outcomes.
• Partner with the sales organization to grow the media effectiveness analytics business.
• Coordinate project execution between teams of experts, this will involve liaison with clients, publishers, media agencies and remote NIQ teams.
• General Skills & Competencies.
• Expertise in Manufacturer Marketing and Media functions as well as media agencies.
• Experience and expertise with media effectiveness analytics, including marketing mix, attribution model etc.
• Strong logic, deductive reasoning, problem solving and critical thinking skills.
• Skilled & polished communicator, including group presentations and storytelling.
• Robust project management skills.
• Demonstrated mastery in data analysis & application to client business issues, including designing custom solutions to address client business objectives and deliver client value from the engagement.
• Demonstrated strength in maintaining positive client relationships in complex situations & resolving client issues with the ability to interface with client executives (VPs, Directors etc.).
• Strong people management and team leadership skills to promote a strong team culture, positive work environment and associate skills development.
• Able to work collaboratively with internal & external teams.
• Strong sense of urgency and accountability to drive client outcomes.
• CPG industry knowledge, experience and acumen.
• Consistently drives best practices, process improvements and thought leadership to advance the business.
• Background and Technical Skills.
• Bachelor's degree required.
• MBA or advanced/analytics degree preferred.
• 7-10 years of relevant experience in Market Research, Consumer Packaged Goods, Consulting, Analytics, Media.
• Strong analytic background and knowledge of statistical or data science methodologies and applications.
• Strong Marketing/Research background.
• Additional InformationNIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.
• Our Benefits.
• Flexible working environment.
• Volunteer time off.
• LinkedIn Learning.
• Employee-Assistance-Program (EAP).
• About NIQ.
• NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
• For more information, visit NIQ.com.
• Want to keep up with our latest updates?.
• Follow us on: LinkedIn | Instagram | Twitter | Facebook.
• Our commitment to Diversity, Equity, and Inclusion.
• At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Research, Market Analysis, Finance

ประเภทงาน:

งานประจำ

• Lead macroeconomic and cross-asset class market analysis to identify key risks and opportunities for portfolio positioning.
• Develop and refine strategic and tactical asset allocation strategies tailored to diverse wealth client segments.
• Communicate investment insights through high-quality reports, media appearances, webinars, and client-facing presentations.
• Collaborate with internal stakeholders and external partners to align investment strategies with business objectives and market perspectives.
• Supervise and mentor junior analysts, ensuring high standards of research quality and analytical rigor.
• Qualifications Master s degree in Finance, Economics, Business Administration, or a related field.
• Minimum of 5-8 years of experience in investment research, strategy, or portfolio advisory roles within banking, wealth management, or asset management.
• Strong understanding of global macroeconomics, asset allocation frameworks, and investment products (e.g., equities, fixed income, alternatives, mixed funds).
• Excellent communication skills, with experience as a media representative or public speaker on financial markets and investment strategy.
• Proficiency in Bloomberg, Excel, and data visualization tools (e.g., Power BI, Tableau).
• Must hold a valid Investment Analyst License (IA) authorized by the Thai SEC. A CFA designation (or progress toward it) is highly preferred.
• We're committed to bringing passion and customer focus to the business. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.

ทักษะ:

Compliance

ประเภทงาน:

งานประจำ

• Assists with the coordination and execution of marketing campaigns.
• Works closely with the Marketing team to help with the development and execution of marketing activities in line with business objectives and revenue targets.
• Helps with the maintenance of the marketing activity calendar and supporting information.
• Helps the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
• Works closely with relevant stakeholders, to help with the tracking and measurement of the success of these demand generation programs.
• Assists the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
• Helps with the delivery of content, tools and materials for internal and external communications.
• Participates in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
• Collaborates with the Sales Enablement teams to ensure that sales enablement components feature prominently in all relevant communications.
• Helps with the coordination of programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas.
• Supports the development of marketing collateral that enable sales and generate interest, including contributing to bid and proposal content.
• Performs any other related task as required.
• Developing knowledge and understanding of all relevant industry standards.
• Developing knowledge and understanding of best practices for marketing.
• Excellent written and verbal communication skills.
• Excellent ability to interact with a variety of internal team members at different levels in the organization.
• Demonstrates good understanding of the features and benefit of the company s products and services.
• Developing understanding how databases are utilized in effective marketing.
• Ability to articulate company's value proposition.
• Ability to work with and manage many projects within the required deadlines.
• Awareness of data privacy and compliance as they relate to marketing activities.
• Developing knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
• Developing understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.
• Bachelor s degree or equivalent in Marketing Management or related field.
• Moderate level of experience with a solid background in all aspects of marketing.
• Moderate level of work experience as a Marketing Specialist.
• Moderate level of experience with marketing service delivery software.
• Moderate level of experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365.
• On-site Working About NTT DATA
• NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
• Equal Opportunity Employer
• NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.