WorkScore™ คืออะไร?
WorkScore™ คืออะไรเหรอ? แถบสีน้ำเงินด้านข้างตำแหน่งงานแต่ละตำแหน่งจะแสดงค่าความเหมาะสมของโพรไฟล์คุณกับตำแหน่งงาน คุณจำเป็นต้องใส่รายละเอียดในโพรไฟล์อย่างน้อย 80% ขึ้นไป จึงจะสามารถดูค่าความเหมาะสมของ WorkScore ได้ ใครอยากรู้ กรอกโปรไฟล์เลย
ทักษะ:
Data Analysis, Social media, Work Well Under Pressure, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Conceptualize, develop and execute marketing & branding initiatives to achieve commercial target.
- Conduct in-depth data analysis to identify opportunities to grow Whisky product portfolio in Thailand on a regular basis.
- Formulate strategies and operation plan and execute visibilities excellence to bring brand to the next level.
- Lead and execute communication campaign online via social media and influencers by partnering with multi-agencies to ensure impact and integrated launch plan.
- Always think creatively, researching new trends to implement in content strategy.
- Oversee and plan marketing activations including events and sponsorship, ensuring consistent brand experience across online and offline platform.
- Create performance evaluation matrix, ROI analysis to ensure campaign effectiveness.
- Disciplinarily execute on brand and commercial plan including prioritize and well manage key milestones/timeline, update brand performance on a monthly basis and build actions for improvement.
- Regular market visits to maintain great relationships with business partners, collecting insights & competitor s movements to be analyzed for trend and recommendations for future or tactical strategies.
- SPECIFICATION.
- Bachelor degree in business and/or marketing is appreciated. Master s degree will be given special consideration.
- Age between 28 - 35 years old.
- Minimum 5 years of experience in sales & marketing or business consultant (alcoholic beverage brand experience is a plus).
- Fluent in communicating in Thai and English.
- High command in MS Office.
- Expert in social network marketing.
- Initiative and flexible.
- Resilient work well under pressure and agility to response under complexity.
- Likes to travel around and meet new people of many different nationality.
- Able to adapt to various working environments and people from different background.
- Energetic, organized with result oriental mindset.
- Strong communication skills.
- Interpersonal skills.
- Able to travel around Thailand and regular market visits at night.
ทักษะ:
English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Co-create channel & trade marketing strategies for assigned channel and support all initiatives and executions throughout the year.
- Track effectiveness and impact of all Initlatives and activities.
- Monitor and analyze market trends, consumer insight, competitor movement and propose creative idea to brand manager.
- Work dosely with external agencies to ensure all campaigned and activities are implemented successfully to drive brand growth.
- Ensure and maximize the usage of marketing materials e.g. POSMs across all channels and evaluate effectiveness.
- Regular market visits to maintain great relationships with business partners, collecting insights & competitor's movements to analyzed and plan for tactical strategies.
- Monitor brand performance regularly.
- Bachelor's degree or higher in Marketing or related fields.
- At least 3 years of working experiences especially in marketing/brand management.
- Experience in FMCG company is an advantage.
- Excellence communication skills in English.
ทักษะ:
Excel, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead brand growth by leading project & brand activities including budget to achieve brand KPI.
- Evaluating market landscape and identifying brand gaps and developing actions to strengthen brand positioning in the market.
- Developing range architecture and assortment plans that strengthen brand positioning in the market.
- Developing business case and investment strategy for NPD/deployment plans to ensure effective resource planning and efficiency.
- Selecting communications channels that adhere to consumer media behavior and help to deliver on objective for brand.
- Working with Trade/Sale partners to achieve listings, availabilities, and visibilities targets for in market executions across selected channels.
- Tracking performance and optimizing brand plan/mixes to deliver against KPIs.
- Bachelor's degree in business/marketing/communication related fields.
- 3-5 years in managing brand or cross-categoy brand.
- Ability to review, plan and analyze Profit and Loss for the brand.
- Experience in beverage industry is a plus.
- Proficiency in Microsoft Word, PowerPoint and Excel.
- Fluent in spoken and written Thai and English
- Resilient and able to work under pressure & business dynamic.
ทักษะ:
Branding, Business Development, Project Management
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Conducting market and business analyses.
- Serving as a dedicated representative throughout the project lifecycle.
- Crafting a comprehensive business plan encompassing strategies for branding, communication, marketing, and overall commercial success.
- Establishing pivotal success drivers for the project, while instituting a daily operational approach that prioritizes financial gains and sustainable business expansion.
- Overseeing and managing the Profit & Loss (P&L) statement, financial budget, and sales targets for the designated project.
- Collaborating closely with both internal and external stakeholders, bearing the responsibility for a triumphant project launch and the attainment of impactful outcomes for the entire group.
- The ideal candidate should possess the following background:
- Possess a minimum of 3-5 years' experience in areas such as Business Development, Project Management, Branding & Marketing, or related fields in Business Management.
- Demonstrate robust analytical prowess, encompassing a comprehension of financial and accounting management.
- Exhibit exceptional aptitude in marketing and branding communication.
- Deadline-oriented: excellent time management and organizational skills.
- Accuracy and attention to details.
- Professional approach to time, costs and deadlines.
- Have outstanding interpersonal communication skills, leadership and can work well as a team.
- Ability to work well with people from many fields with different experience.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Project Management, Branding, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Leads over-all Brand CampaignsLead external media and creative agencies in creating new campaigns for local activations, and deployment mixes - ranging from purpose communications, traditional activations, and e-commerce campaigns.
- Lead internal cross-functional team in the operations supporting the launches of projects and activations.
- Brand Custodian - managing the local marketing mix (Proposition, Product, Pack, Price, Place and Promotions).
- Executions Lead for brand campaigns and innovations to drive business growth.
- Frontliner for Day-to-Day Brand Operations:Sales and Operations Planning (S&OP) Processes from activity and demand planning to sales monitoring and analysis.
- Brand Health, Consumer and Retail Data Analysis.
- Project Management with internal and external teams.
- Docking with Global Brand teams.
- Delivering Business Results - topline and bottom line:Driving growth opportunities and constant monitoring performance.
- Overseeing topline S&OP: sales and supply chain issues of the brand.
- A&P budget management.
- KEY REQUIREMENTS.
- 3 - 4 years' experience in marketing or sales.
- Experience in Beauty company/industry/channel is a plus.
- Strong project management and problem-solving skills.
- Knowledge on communication development, and media planning process, public relations, and e-commerce.
- Good with numbers (sales analysis, knowledge of P&L, budgeting) and has experience in strategy development.
- An excellent English language communicator with senior stakeholders and peers (conversational and presentational).
- Experience in managing relationships with a variety of stakeholders - both internal and external partners.
- Experience in leading an internal cross functional task force and working with external agencies.
- Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead the development and execution of brand strategies for the new category, including product innovation, positioning, and messaging.
- Act as the primary champion for digital marketing within the team, leveraging digital platforms to drive brand awareness, engagement, and conversion.
- Develop and implement digital marketing campaigns across paid media, social media, and other digital channels, ensuring alignment with brand objectives and KPIs.
- Collaborate with cross-functional teams to drive new product development initiatives, from concept ideation to launch, ensuring timely delivery and market readiness.
- Analyze market trends, consumer insights, and competitive landscape to identify growth opportunities and inform strategic decision-making.
- Stay up-to-date with emerging digital marketing trends, tools, and technologies, and integrate new skills and best practices into the team.
- Track and analyze digital marketing performance metrics, identify areas for optimization, and make data-driven recommendations for improvement.
- Collaborate with internal and external stakeholders, including agencies and vendors, to execute marketing initiatives effectively and efficiently.
- Support e-commerce initiatives as needed, leveraging digital channels to drive online sales and enhance the overall customer experience.
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- Minimum of 3-5 years of experience in brand management or marketing, preferably in the FMCG industry, with a focus on digital marketing.
- Proven track record of developing and executing successful marketing strategies, including new product development and communication development.
- Strong understanding of digital marketing principles and best practices, including paid media, social media, content development, and digital analytics.
- Experience with e-commerce is a plus.
- Excellent project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
- Strong analytical skills with the ability to interpret data, draw insights, and make strategic recommendations.
- Creative thinking and problem-solving skills, with a passion for driving innovation and continuous improvement.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
- Adaptability and willingness to learn and embrace new skills and technologies in the rapidly evolving digital landscape.
ทักษะ:
Project Management, Product Development, Marketing Strategy, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Be responsible for all aspects of Products comprising of project management, marketing plan development, control & evaluation, annual sales budget preparation, A&P control, sales and profit monitoring.
- Formulate specific brand strategies and business/marketing plans consistent with overall category strategies.
- Properly follow up, control and evaluate each marketing activity and promptly propose necessary measure to direct toward the set objectives if necessary.
- Coordinate and motivate the parties concerned for smooth and effective execution of the planned marketing program within the set deadline.
- Monitor the market with the specific attention on product s distribution, display, off-take, pricing, product s condition, to propose appropriate corrective measures.
- Keep up with the economical market situation and competitive activities and propose proper counter action activities if necessary.
- Initiate concept development for new products and continuously identify market opportunities and propose new product development within the company s objectives & resources, to serve the market need.
- Monitor progress in product launches; identify task success, program setbacks and failures, capture learning for future improvements.
- Work in liaison with advertising agency for proper development of advertising strategy and effectively plan and execute advertising program to achieve the marketing objectives.
- Be conscious of company and division expense and cost, and try to optimize all kinds of expenditures.
- Propose the product cost saving whenever the opportunity arises.
- Effectively plan the production requirement and the consequent optimum inventory level.
- Master's Degree in Marketing / Advertising or related field.
- At least 5 years experience in marketing or related field (FMCG is preferable).
- Good creative, interpersonal, negotiation, and compromising skills.
- Good planning and management skill.
- Good analytical, problem-solving skills.
- Ability to use personal computer.
- Good knowledge of written and spoken English.
- We offer an attractive compensation, benefits package and career opportunities to the successful candidate. If this profile largely fits your background, personality and ambition, we would be very interested in talking to you, in person.
- Berli Jucker Public Co., Ltd.
- Human Resources Division
- 99 Soi Rubia, Sukhumvit 42,
- Phrakanong, Klongtoey, Bangkok 10110
- Visit us at: www.bjc.co.th
- Facebook Fan Page: BJC Careers.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Adobe Illustrator, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿20,000 - ฿40,000, สามารถต่อรองได้
- Work with Art manager, Snr. Graphic designer and art team to understand Wild Sky Media s brand guidelines and art needs.
- Produce strong concepts and illustrations that are engaging, unique, and reflect the brand aesthetic. Work needs to be eye-catching and help grow our audience..
- Develop a wide range of images ranging from paintings to mixed-media collages to animations to typography-based images.
- Creating content for conversion (advertising, marketing, user acquisition).
- Conduct research for new ideas and concepts that reflect the brand s editorial strategy.
- Mentor & guide creative brief to junior, ability to persuasively communicate art concepts and justify design decisions.
- Planning and tracking tasks, be able to assign tasks to artists.
- Support the Sales department by working with designer to create visuals with clear, organized, and dynamic compositions for brands and agencies.
- Meet multiple deadlines, prioritize work, and keep projects moving forward.
- Skills and Experience: .
- Good English reading, writing and speaking skills.
- 2-6 years of related experience.
- Must submit a portfolio that displays versatile skills: illustration, painting, composition, photo editing, typography.
- Resourceful, quick, and able to collaborate at all levels.
- Must have excellent time-management and communication skills.
- Proficiency in Adobe Creative Suite (specifically Photoshop and Illustrator).
- Animation and video editing experience is a plus.
- Good understanding of anatomy is a plus.
- Open-minded, friendly, and positive attitude; must be comfortable working on content for a broad range of modern lifestyle topics.
- Revise illustrations and style based on feedback from Art manager.
- Communicate with global Creative Team and iterate quickly based on feedback from stakeholders.
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