เงื่อนไขการค้นหา

ทักษะ:

Data Analysis, Industry trends

ประเภทงาน:

งานประจำ

• Loyalty Program Strategy: Develop a comprehensive loyalty program strategy using tools such as AIS Points, Serenade, and the myAIS app. Your goal is to enhance customer engagement.
• Data Analysis: Analyze customer behavior and transaction data to identify patterns and opportunities for loyalty initiatives.
• Segmented Marketing: Create segmented marketing strategies to target specific customer groups with personalized offers and communications.
• Strategic Partnerships: Establish and maintain partnerships with external businesses to enhance loyalty program offerings and expand market reach.
• Collaboration: Work closely with marketing, sales, and customer service teams to integrate loyalty strategies across all customer touchpoints.
• Performance Measurement: Measure and report on the effectiveness of loyalty programs, adjusting strategies based on data-driven insights.
• Innovation: Stay informed about industry trends and competitor loyalty initiatives to continually innovate and improve our loyalty offerings.
• Education: Bachelor s degree in Marketing, Business Administration, Economics, or a related field; Master s degree preferred.
• Experience: Minimum of 5 years in a strategic role focused on customer loyalty, preferably within telecommunications or banking sectors.
• Track Record: Proven success in developing and managing customer loyalty programs.
• Analytical Skills: Strong analytical skills with experience in data analysis and customer segmentation.
• Communication Skills: Excellent communication and interpersonal skills, with the ability to influence and engage diverse stakeholders.
• Proficient in CRM, data analysis tools, and loyalty management platforms.

ประสบการณ์:

1 ปีขึ้นไป

ทักษะ:

Analytical Thinking, Thai

ประเภทงาน:

งานประจำ

• Develop and implement comprehensive marketing strategies to increase brand awareness, market share, and revenue.
• Conduct market research, competitor analysis, and customer behavior insights to identify new opportunities.
• Collaborate with cross-functional teams (e.g., Sales, Product, Creative) to align marketing strategies with business goals.
• Monitor and evaluate the performance of marketing campaigns using KPIs and analytics tools.
• Prepare and present strategic plans, reports, and recommendations to management.
• Stay updated with industry trends, emerging marketing tools, and digital platforms.
• Manage and optimize the marketing budget for maximum ROI.
• Support brand positioning and go-to-market strategy for new products or services..
• Bachelor s degree or higher in Marketing, Business Administration, or a related field.
• 2-5 years of experience in strategic marketing, strategic planning, or digital marketing.
• Strong analytical, problem-solving, and strategic thinking skills.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Experience in B2B or B2C marketing is a plus..

ทักษะ:

Public Relations, Social media, Product Development

ประเภทงาน:

งานประจำ

• Develop go-to-market plans and execute marketing strategies and campaigns to drive subscriptions, revenue, and viewership for both the Premier League and Thai League.
• Define the target audience and key messages to effectively reach and engage the target audience.
• Manage and oversee a range of media channels aimed at driving sales growth, including direct-to-customer media, in-store visibility, and integrated online and offline platforms.
• Manage all sales channels efficiently, delivering sales support information, materials to support sales team, or incentives program when needed.
• Manage all content displayed on AIS PLAY broadcasting platforms, including big matches and matchday programming.
• Design the end-to-end customer journey, oversee full implementation, and ensure a smooth and successful deployment, including preparing customer Q&A and managing customer inquiries.
• Monitor sales performance, prepare reports, and analyze data to ensure targets are met and optimize future marketing initiatives.
• Motivate and maintain relationships with partners and work closely with them.
• Work closely with cross-functional teams, including communication, public relations, social media, product development, regional marketing, and internal designers.
• Manage the budget effectively to ensure marketing initiatives are executed within allocated resources.
• Take prompt action and remain on standby to manage any urgent changes.
• Bachelor s degree or higher in Marketing, Business Administration, Communications, or a related field.
• 5-8 years of experience in marketing, content strategy, or commercial operations preferably in media, sports, or digital platforms.
• Proven track record in developing and executing go-to-market strategies and multi-channel campaigns.
• Strong understanding of sports fan behavior and ability to craft engaging, targeted messaging.
• Experience managing sales channels and supporting sales teams with tools, materials, and incentive programs.
• Familiarity with content management across digital broadcasting platforms.
• Skilled in designing and implementing customer journeys, including handling inquiries and preparing FAQs.
• Strong analytical skills with the ability to monitor performance, generate reports, and optimize future initiatives.
• Excellent collaboration skills to work cross-functionally with internal teams and external partners.
• Budget management experience with a focus on ROI and resource efficiency.
• Ability to work under pressure and respond quickly to urgent changes or challenges..
• AIS PLAY Sport Media Team Lead.
• Define and target key audience segments to optimize reach and engagement.
• Design departmental workflows and foster effective collaboration with other divisions to maximize operational efficiency.
• Develop and implement weekly and monthly content plans to ensure consistent and impactful communication.
• Analyze engagement metrics and devise innovative strategies for content presentation and monetization, continuously enhancing the performance of AIS PLAY s social media presence.
• Employ advanced strategic analysis tools, such as SWOT and the 7S Framework, to inform planning and decision-making.
• Leverage AI technologies to enhance workflow and productivity..
• A degree in Marketing, Business Administration, communications, advertising, or public relations or a related field.
• 5 years experience in content creation, campaign management, data analysis, and community engagement.
• Proven experience in marketing, especially within the sports industry.
• Deep understanding of the football audience, culture, fan behavior of the football league.
• Experience in social media marketing, sport KOLs/influencers, content creation, sport online campaigns to effectively reach audiences.
• Solid understanding of digital marketing principles, including SEO, content marketing, and analytics.
• Excellent command of English, both written and spoken.
• Excellent written and verbal communication skills are essential for crafting engaging content and interacting with audiences.
• High creative skills to develop creative content, campaigns, and visual strategies.
• Strong interpersonal skills Building relationships with followers and stakeholders..

ทักษะ:

Social media, Digital Marketing, Data Analysis, English

ประเภทงาน:

งานประจำ

• Responsible for conceptualizing, developing, and executing Brand IP marketing campaigns.
• Keep abreast of trends on social media, e-Commerce, digital marketing, and industry developments, and leverage trends and developments to optimize campaigns.
• Data Analysis and Projection:Responsible for projecting potential Brand IP campaign targets to serve various platform objectives.
• Conduct data analysis on campaign performance (including against order and GMV targets) and offer ongoing recommendations for campaign optimization, such as innovative ideas, partnerships and activations that enhance campaign performance.
• Cross-Functional Collaboration:Collaborate and coordinate across stakeholders, including campaigns, channel marketing, platform operations, product, and sales teams to ensure alignment of marketing communication plans with promotion details and implementation timeline.
• Collaborate with the design team and external agencies for creative development and content creation that align with marketing key messages.
• Cooperate with relevant marketing channel owners and analytics teams to report and provide insights on channel performance and propose action plans for future improvements.
• Minimum Qualifications:Bachelor's degree in Business, Economics, Marketing, or related field of study. Master's degree is a plus.
• 3 years+ of experience in Internet companies, brand companies, or agencies.
• English and local Thai language proficiency required.
• Excellent marketing planning skills with innovative spirit, great logical thinking ability; and had the experience of owning a comprehensive marketing campaign from ideation to execution.
• Preferred Qualifications:Keen user product awareness, familiar with domestic and foreign strong interactive products such as TikTok and instagram, like to understand and accept new things, have a wide range of interests, and are sensitive to marketing hotspot.
• Strong executive ability, communication ability, and pressure resistance, can quickly get the results.
• Excellent communication and resource integration skills.
• Job Information
• About TikTok
• TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
• Why Join Us
• Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
• We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
• Diversity & Inclusion
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ประสบการณ์:

7 ปีขึ้นไป

ทักษะ:

Public Relations, Marketing Strategy, Social media, English

ประเภทงาน:

งานประจำ

• Work with the local leadership and Head of Marketing to shape media and communications strategy, plan editorial pipeline and carry out media engagement for BCG across the priority media channels for coverage in key publications.
• Focus on building relationships with local Thailand media and regional/international media based in Thailand.
• Identify key events and conferences in Thailand and SEA for our spokespersons to join, speak at and network.
• Identify key industry organizations our spokespersons should be members of, or that BCG should collaborate with for co-branded initiatives.
• Work with and provide counsel to the senior leadership team, based on the marketing strategy that is aligned with business priorities.
• Develop and manage bespoke client-focused engagements that showcase BCG s expertise and experience to the desired target audience.
• Take the lead in end-to-end event/webinar management, from agenda-setting to post-event follow-up, for priority BCG engagements.
• Create/coordinate high-quality print and electronic communications for BCG s clients (direct mail, web, brochures, etc.) and the public at large for country-specific and regional distribution. Draft and/or edit op-eds, articles, publications, social media posts, and other marketing documents when required.
• Liaise with translators, and review marketing documents (e.g. op-eds, articles, written interview responses) translated from English to Thai to ensure translation quality aligns with business standards and requirements.
• Take the lead in drafting and distributing a quarterly marketing newsletter tailored specifically for Bangkok, collaborating closely with the local leadership team to curate content relevant for each issue.
• Work with AP Marketing and global practice area marketing teams to amplify BCG SEA activities to the wider BCG community.
• Lead and coach marketing administrators and executive assistants who support event management for Marketing events.
• What You'll Bring.
• YOU SHOULD HAVE.
• Experience in Communications Marketing and a strong grasp of traditional and digital media with 5-7 years of related industry experience (In-house/agency).
• Excellent oral and written communication skills, along with the ability to analyze information and present data in a meaningful way.
• Clarity, tact, professionalism, maturity and consensus building skills - in writing, speaking and presenting information.
• Exceptional organizational and project management skills combined with an ability to multi-task and adapt quickly in a fast-paced and demanding environment.
• A keen sense of the market landscape and your finger on the pulse of current events, topics, and trends in Thailand relevant to our business.
• An ability to provide cultural or market-specific insights for Thailand.
• An ability to work independently and take initiative.
• Strong attention to detail, accurate and thorough.
• Bilingual fluency or business-level proficiency in English and Thai required.
• Be willing to travel (occasional travel within the SEA region).
• PREFERABLY YOU ALSO HAVE.
• A strong network of relationships with local Thai business media.
• Experience working in a similar capacity within the professional services industry / corporate communications/public relations consultancy.
• Experience dealing with senior level stakeholders (internal or external).
• IN RETURN, YOU LL GET.
• An opportunity to be part of a regional team covering six diverse markets in Southeast Asia.
• The freedom to contribute to shaping our practice; as a fairly new marketing team in a fast-growing region, we have the chance to chart our own path and make up the rules as we go along.
• Exposure to working with various cross-functional global teams and senior stakeholders with diverse expertise areas across international markets.
• The unique position of working with both local and international/regional media.
• To be part of a spirited team that values ideas and welcomes innovation, a flat organization with no hierarchies.
• Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
• BCG is an E - Verify Employer. Click here for more information on E-Verify.

ทักษะ:

Compliance

ประเภทงาน:

งานประจำ

• Assists with the coordination and execution of marketing campaigns.
• Works closely with the Marketing team to help with the development and execution of marketing activities in line with business objectives and revenue targets.
• Helps with the maintenance of the marketing activity calendar and supporting information.
• Helps the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
• Works closely with relevant stakeholders, to help with the tracking and measurement of the success of these demand generation programs.
• Assists the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
• Helps with the delivery of content, tools and materials for internal and external communications.
• Participates in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
• Collaborates with the Sales Enablement teams to ensure that sales enablement components feature prominently in all relevant communications.
• Helps with the coordination of programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas.
• Supports the development of marketing collateral that enable sales and generate interest, including contributing to bid and proposal content.
• Performs any other related task as required.
• Developing knowledge and understanding of all relevant industry standards.
• Developing knowledge and understanding of best practices for marketing.
• Excellent written and verbal communication skills.
• Excellent ability to interact with a variety of internal team members at different levels in the organization.
• Demonstrates good understanding of the features and benefit of the company s products and services.
• Developing understanding how databases are utilized in effective marketing.
• Ability to articulate company's value proposition.
• Ability to work with and manage many projects within the required deadlines.
• Awareness of data privacy and compliance as they relate to marketing activities.
• Developing knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
• Developing understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.
• Bachelor s degree or equivalent in Marketing Management or related field.
• Moderate level of experience with a solid background in all aspects of marketing.
• Moderate level of work experience as a Marketing Specialist.
• Moderate level of experience with marketing service delivery software.
• Moderate level of experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365.
• On-site Working About NTT DATA
• NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
• Equal Opportunity Employer
• NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.