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Skills:

Sales, Product Development, Procurement

Job type:

Full-time

• Analyze market trends, consumer behavior, and competitor insights to develop proactive strategies for customer acquisition.
• Develop retention strategies and CRM programs to increase customer loyalty and lifetime value.
• Product Portfolio Strategy & Lifecycle Management.
• Define product strategies that align with market needs, and manage the full product lifecycle.
• Collaborate with product development and procurement teams to select high-potential items and enhance product value.
• Multi-Channel Sales & Distribution Management.
• Plan and manage both offline (physical stores) and online (e-Commerce) sales, including B2B channels.
• Explore and develop new sales opportunities via emerging platforms such as marketplaces, mobile apps, and franchising.
• Brand & Marketing Communications Management.
• Drive consistent brand communication across all platforms, aligned with brand positioning.
• Supervise advertising, public relations, digital marketing, and brand image campaigns.
• Team Development & Leadership.
• Structure and lead agile marketing and sales teams aligned with business goals.
• Foster team capability through continuous skill development, career path planning, and succession management.
• Strategic Partnership Development.
• Build partnerships with automotive brands, relevant product suppliers, insurers, and after-sales service providers to boost sales value.
• Negotiate commercial terms that benefit the organization and support long-term collaboration.
• Data Analytics & Performance Measurement.
• Oversee analytics of sales performance, campaign effectiveness, and customer behavior to support strategic planning.
• Prepare sales and marketing performance reports for executive management.
• Budget Control & Risk Management.
• Manage sales and marketing budgets efficiently within the defined framework.
• Anticipate market risks and proactively plan mitigation strategies.
• QualificationsBachelor s degree or higher in Marketing, Business Administration, or a related field.
• A Master s degree in Strategic Marketing, Brand Management, or Digital Business is a plus..
• Minimum 12 years of experience in senior marketing and sales roles.
• Proven track record in industries such as retail, automotive, spare parts, or related FMCG sectors.
• Strong leadership experience in managing large teams and driving omni-channel marketing initiatives.

Skills:

Microsoft Office, Excel, English

Job type:

Full-time

• Manage Director s calendar, meetings and appointments.
• Assist and coordinate meetings and internal events.
• Arrange travel plans including booking flights, accommodations, and transportation to Director and Team.
• Deliver and collect documents requiring the director and authorized signature.
• Prepare monthly expense reports and payment forms for the Director.
• Act as the point of contact between the Director and internal/external stakeholders.
• Provide personal assistance and errands as required by the Director.
• Bachelor s degree in Business Administration, Marketing, Communications, or related field.
• At least 3-5 years of experience as an executive assistant or secretary, preferably supporting senior-level executives.
• Previous experience as a flight attendant or hospitality career is a strong advantage, especially for candidates with excellent service mindset, adaptability, and polished communication skills.
• Excellent written and verbal communication skills in both Thai and English.
• Strong organizational and time-management skills; able to manage multiple priorities and meet tight deadlines.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) and familiarity with online collaboration tools (e.g. Teams, Zoom, Google Workspace).
• High level of professional discretion and confidentiality.
• Should be comfortable participating in social or business settings where alcohol is served.

Skills:

Microsoft Office, Excel, Meet Deadlines, English

Job type:

Full-time

• Manage and organize the Head of Marketing s schedule, including appointments, meetings, and travel arrangements.
• Prepare reports, presentations, and meeting materials as required.
• Handle correspondence, emails, and phone calls on behalf of the Head of Marketing.
• Assist in coordinating marketing projects and campaigns with internal teams and external partners.
• Liaise with various departments to ensure smooth operations within the marketing team.
• Bachelor s degree in Business Administration, Marketing, or a related field.
• Minimum 2-3 years of experience in an administrative or secretarial role, preferably in a marketing or corporate environment.
• Strong organizational and time-management skills.
• Excellent communication skills in English.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Ability to work under pressure, meet deadlines, and handle confidential information.
• A proactive, detail-oriented, and problem-solving mindset.

Job type:

Full-time

• Lead the development of annual category, channel plan covering assortment, merchandising, pricing, promotion and trade spend framework to achieve business objectives and align across all channels (offline & online) for the assigned category.
• Develop deep understanding of current market situation and trend to identify business opportunity in term of channel and leverage insights to turn them into actionable plan
• Develop a channel activity plans based on given trade spend, media (EC) and ensure e ...
• Develop and ensure all POSM, sales support materials and giveaways channel/customer activities and communication comply to latest marketing plan/ brand guidelines supplied by marketing
• Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs. Be a partner with marketing to jointly agree on the marketing plan - Initiate pack price solution to drive business performance. (Utilize POS data, Monthly report)
• Ensure successful execution and implementation of category activation across channel and responsible for evaluation the effectiveness of promotions including NPD tracking as well as lead monthly meeting with sales team
• Ensure up-to-date category, channel & customer analysis and work closely with the Marketing team to conduct monthly meetings shared to team.
• Leading, motivating, and guiding a team to achieve its goals while fostering a positive and productive work environment.

Skills:

Digital Marketing, Social media, SEO

Job type:

Full-time

• To be a key contact with media agency and work with internal team (Brand com, Loyalty, Own brand, Cluster, Mall, O2O, retail media and others) to get requirements on media, share expertise on media to comments media proposal, manage performance, find solution to manage performance to achieve as planned.
• To work with media agency to develop media strategy, annual brand plan, campaign and share creative best practice for each platform, as well as building and leading a high-performance marketing capabilities to achieve KPI as planned.
• To manage budget to meet performance goals both offline and Digital (KPIs, Digital Funnel and ROI) and collaborating with cross-functional internal and to be key contact with digital agency/media agency/business partner (e.g Meta/Google/LINE/TikTok/X) for achieving growth targets in own channels.
• To handle testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
• To plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win-back - digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
• To coach sub-ordinate media team.
• Responsible for Digital Analytics - Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
• To utilize strong analytical ability to evaluate media across multiple channels and customer touch points, in order to preparing and presenting recommendations, reports and finding from data to team. Lead on media dashboard project.
• To evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• To follow our Business Code of Conduct and always act with integrity and due diligence.
• To perform other assignments as deem appropriate..
• Proven working experience in media at least (5 years).
• Expertise of digital social media SEO/SEM/ASO, e-mail marketing, CRM Database, and GA.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in media agency or marketing as expert on media.
• Strong analytical skills and data-driven thinking.
• Strong ROI and growth mindset with track record of building performance marketing functions in fast-paced environment.
• Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

Skills:

Marketing Strategy, Excel, English

Job type:

Full-time

• Developing trade marketing strategy of own brand with utilizing all channels to meet established sales and market share tarket.
• Executing that strategy by setting sales targets and activity in all channels, and by review it monthly base.
• Control sales and budget of own brand category collaborating with Division manager.
• Provide competitive activity for all channels based on marketing strategry.
• Job Qualification.
• Bachalor degree or higher in Business Administration, Marketing, Economics or any field related.
• Having 2-3 years experiences in sales, marketing, buyer will be preferable.
• Background in FMCG and knowledge of customer data (Nielsen, Kantar, Egg Digital) is preferable.
• Proficiency in Excel (VLOOKUP, Pivot Table).
• Good analytical and Logical Thinking skill.
• Strong attitude and eager to learn new things.
• Good command of writing and speaking English.

Skills:

Product Development

Job type:

Full-time

• Work with C-level executives and other internal stakeholders to craft a global pricing strategy, taking into account Agoda's strategic priorities.
• Manage a multi-million dollar budget and provide visibility to internal stakeholders.
• Work with the Product team to build the tools to execute and monitor pricing actions and to improve price display across all channels.
• Work with the Market Development team to collect benchmarking data and intelligence from local markets, and to respond to moves from competitors and hotel partners.
• Design and deploy pricing campaigns, balancing short term financial goals with the longer term strategic imperatives.
• Inspire and coach a team of analysts and campaign managers and expand it by hiring talent.
• What you need to be good at to succeed in this role.
• Experience in articulating strategic issues and negotiating with C-level executives - experience in leading strategy consulting projects a plus.
• Excellent analytical skills - you really need to love data for this role.
• Ability to foster cooperation across teams and across nationalities.
• People management - track record of hiring and developing stars.
• P&L management.
• Entrepreneurial spirit, get-things-done attitude.
• Exposure to IT and Product Development.
• Equal Opportunity Employer.
• At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
• We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
• Disclaimer.
• We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.

Skills:

Social media, English

Job type:

Full-time

• Set budget and manage marketing expenses.
• Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
• Direct the planning and execution of annual marketing campaigns in collaboration wit ...
• Analyze the data and implement new steps.
• Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
• Implement marketing promotional, online/offline activities.
• Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
• Bachelor degree in Marketing or related field.
• Experience in the field at least 3-5 years.
• Good understanding of Chinese social media platforms both Redbook and Douyin as main.
• Excellent communication skills in Chinese and Thai with additional English would be a plus.
• Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
• Proactive and details oriented.
• Ability to interact and cooperate with internal and external parties.

Skills:

Research, Market Research, Problem Solving

Job type:

Full-time

• Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
• Entrusted to deliver flawless research and analytics to our clients.
• Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue.
• Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals.
• Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.
• Qualifications At least 10 years of Experience in Market Research.
• Customer Centric mindset.
• Awareness of data analytics industry, business model, products, services and solutions like Brand Health, Segmentation, Usage & Attitude, Customer Experience & Shopper solutions etc.
• Awareness of market trends and its interdependencies impacting customers.
• Excellent time management and prioritization skills with a proven track record of delivering projects on time.
• Confident numerically & ability to analyse data confidently.
• Problem solving and solutions orientated.
• Performs work accurately and effectively with attention to detail.
• Engaging presenter.
• Good at building relationships, internally and with clients.
• Strong verbal and written communication skills.
• Experience of working in an analytical environment.
• Capable of leveraging tools such as Microsoft excel and PowerPoint.
• Additional Information
• Our Benefits.
• Flexible working environment.
• Volunteer time off.
• LinkedIn Learning.
• Employee-Assistance-Program (EAP).
• About NIQ.
• NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
• For more information, visit NIQ.com.
• Want to keep up with our latest updates?.
• Follow us on: LinkedIn | Instagram | Twitter | Facebook.
• Our commitment to Diversity, Equity, and Inclusion.
• NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.

Skills:

Negotiation, English

Job type:

Full-time

• Manage the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
• Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
• Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
• Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
• Ensure up-to-date category & channel analysis and competitor understanding shared to team.
• Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
• Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
• Sign off cycle plan and sales brief materials.
• Bachelor Degree in Marketing / Advertising or related field.
• At least 2 years in sales, marketing or category management in FMCG.
• Good command of spoken and written in English and Computer Literacy.
• Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
• Interpersonal, negotiation, and compromising skills.
• Strong team player, communication and listening skills.
• Leader, problem-solving skills, coaching and training skills.
• Good planning and management skill.
• Berli Jucker Public Co., Ltd.
• Human Resources Division
• 99 Soi Rubia, Sukhumvit 42,
• Phrakanong, Klongtoey, Bangkok 10110
• Visit us at: www.bjc.co.th
• Facebook Fan Page: BJC Careers.
• Line ID: @bjccareers.

Experience:

5 years required

Skills:

Digital Marketing, Ability to travel upcountry, Business Development, Thai, English

Job type:

Full-time

• Deeply understand objectives of both branding and marketing. Be a brand leader to inspire everyone the same brand belief.
• Develop and implement comprehensive marketing plans for stores including promotions, events, social media, and seasonal campaigns (master campaign and local campaign).
• Co-lead with sales team to accomplish sales target.
• Lead activities to expand brand partnerships.
• Manage marketing budgets and allocate resources efficiently across channels.
• Coordinate with external agencies, designers, and vendors to execute campaigns.
• Maintain brand consistency and enhance brand visibility.
• KPI: new store sales growth.
• Monitor and analyze daily, weekly, and monthly store revenue and KPI performance.
• Identify opportunities for revenue growth through pricing strategies, product placement, and promotional offers.
• Work with store managers to optimize in-store customer experience to increase average transaction value and conversion rates.
• KPI: sales target of each store.
• Manage performance-based content to attract new customers, maintain current customers and make customers loyal to the brand short and long term.
• Oversee digital marketing initiatives including social media, email marketing, and online advertising.
• Track campaign performance and adjust strategies based on ROI and customer engagement.
• KPI: content engagement.
• Bachelor s degree in Marketing, Business, or related field (Master s preferred).
• 3-5 years of experience in marketing and/or revenue management, preferably in retail or consumer-facing industries.
• Strong analytical skills with experience using tools such as Excel, Google Analytics, POS systems, etc.
• Creative thinker with a track record of successful marketing campaigns.
• Excellent communication, leadership, and project management skills..
• Familiarity with CRM and loyalty program management.
• Experience in both offline and online marketing.
• Ability to thrive in a fast-paced, data-driven environment.

Job type:

Full-time

Coffee Aficionado.

Skills:

Laos

Job type:

Full-time

• This is a newly created role that sits on the Asia Marketing Leadership Team - helping to craft future strategies, elevate capability, drive executional excellence and build PepsiCo Way culture.
• The role covers a huge geographical remit with a variety of business models - North Asia (Japan, Korea), MAPS (Malaysia, Singapore) and MLC (Myanmar, Laos & Cambodia).
• Whilst the role reports directly to the Asia CMO, your key stakeholders are the General Managers of each cluster.
• The role will have functional reporting lines from the Marketing Teams of each cluster.
• You will be required to wear many hats and adapt to a fast-paced & agile environment.
• This is a multi-faceted operational role where you need to operate at different altitudes; from strategic guidance and thinking to getting your hands dirty in the detail & execution.
• Responsibilities:Long Term Plans - Partner with Regional Category Teams on long term Portfolio Strategies & Plans rooted in deep local consumer & category insights.
• AOP Plans - Lead local Marketing teams to plan & execute Country Plans that deliver against Net Revenue & Market Share targets for the year.
• Lift & Scale - Identify cross market synergies to lift & scale best practice & playbooks - communications & innovation.
• Elevate Consumer Centricity - partner with Insights team on agile & accurate methodologies/ tools to mine for consumer, shopper & category insights & trends.
• A&M Accountability & Alignment - allocation, spending, tracking, optimizing & reporting.
• Media Strategy - Partner with Category Media Lead on strategic approach to Media; Portfolio Allocation, Media Sufficiency, Platform & Channel ROI.
• Media Implementation - coach & support Market Teams on timely & optimized media implementation; with clear measurable outcomes & reporting/ learnings.
• Innovation Execution - coach & support Market Teams on innovation execution; forecasting, consumer validation, trade presentations, channel plans, post campaign reviews.
• Pack Price Architecture - partner with Commercial Teams on identifying & developing PPAs to maximize net revenue management.
• Agency Management & Review - review, assess & strengthen agency roster performance, SOW and costs.
• Internal Stakeholder Management & Meetings - lead internal business reviews & meetings with GMs, Regional teams and Global visitors.
• External Stakeholder Management - partner with Market GMs on Bottler relationships regarding the Marketing agenda.
• Process Management - refine, strengthen & scale up marketing processes to drive consistency, clarity & completeness.
• Qualifications: Attitude:Curiosity - you have a thirst to go deeper; understand why, what, how, when.
• Builder - you love to coach, mentor and build talent, culture and brands.
• Action Driver - you have a biased for action, deliverables and outcomes.
• Ambidextrous - you can think strategically, and long term yet act now.
• Collaborator - you know the power of teams & relationships to get things done.
• Influence - you have an aura and x factor that can sell snow to the Eskimos.
• Track Record:Leadership - you ve managed complex matrix reporting lines with a variety of senior stakeholders.
• Culturally In Tune - you know the local nuances of different Asian cultures & ways of working.
• Local & Regional - you ve been on both sides - operated in local business and led regional management roles with exceptional results.
• Multi Brand - managing multiple brands across multiple categories is not new to you.

Skills:

Teamwork

Job type:

Full-time

• Bachelor degree or Higher in MBA or related field.
• Minimum of 8-10 years of responsible experience. (Retail: Must have).
• Familiarity with latest marketing trends and best practices.
• Ability to conduct customer survey and analyze data.
• Organizational skills, experience meeting tight deadlines.
• Excellent communication and teamwork skills.
• Knowledge of product pricing, packaging, distribution and positioning.
• Have excellent written and verbal communication skills.
• Able to travel to other provinces as required.
• Coffee Aficionado (Must).

Skills:

Packaging Design, Project Management

Job type:

Full-time

• Lead end-to-end strategy like beverages A&M Management for MLC, developing spend calendar and supporting local Bottler marketing teams to create their respective country calendars, ensuring alignment with AOP and JBP. As well as Portfolio well plan development for business fundamentals.
• Develop brand expansion roadmaps via developing brand product portfolio within the brand guardrail thru collaborating with cross function team.
• Marketing Campaign Development and Execution for Each Market:Lead the development of ...
• Localize global or regional brand campaigns and develop local campaigns.
• Evaluate the effectiveness and efficiency of current marketing strategies and tactics, and make recommendations for changes and improvements.
• Development and rollout of packaging design.
• Work across markets to find efficiencies in spending and project management, as well as localizing any global/regional content which is available and meets brand s strategic imperative.
• New Product Innovations and Limited-Time-Only Launches:Coordinate with Regional team and local teams to identify new products to be launched locally, leading commercialization, working with cross-functional stakeholders to seek both approval and execute on-time and in-full launch.
• Total CSD & Energy Portfolio Management (Key CAT in these markets):Manage and oversee all PEP Brands category across MLC markets, advancing the performance and growth of our brands.
• Closely monitor each market s performance to assess progress vs. plan and develop appropriate adjustments as needed.
• Conduct regular Consumer/Channel/Competitors trend analysis for defining brand issues and developing plans for execution.
• Find opportunities for innovation, productivity & new sub-category / product launches.
• Recommend and execute the right pack-price architecture and channels by markets.
• Commercial Planning:Lead MLC Annual Operating Plan (AOP) and MLC Joint Business Plans (JBP), aligning with internal teams to ensure seamless continuity from planning to execution.
• Closely work with GMs and Market Commercial Lead and guide local Bottler marketing teams to pinpoint new commercial opportunities to drive additional business.
• Collaborate with Regional Commercial Team, Hub Team, and/or Export Managers (of source country) to identify possible products to be imported.
• Trade Execution:Work closely with MU Franchise leads in ensuring product availability, in the implementation of brand strategies and tactics that are apt to achieve goals, and to ensure that projects are properly executed in trade.
• Leadership and People Management:Establish a collaborative relationship with the markets and cross-functional partners on both internal in the BU and external with Bottlers.
• Manage regular meetings with the markets & other stakeholders by setting the agenda, managing the presentation materials and ongoing project management of key initiatives.
• Consistently work with the different Category Marketing Teams in Asia BU on strategy planning, analysis, presentations, briefings, campaigns, etc. for the development and achievement of total business deliverables.
• Own the relationship.
• Qualifications:Strong experience of brand building experience in consumer products (beverage experience preferred).
• At least 10 years work experience at a marketing manager role.
• Analytical Skills: Conducts quantitative evaluation and develops assumptions based on findings.
• Communication Skills: Able to simplify and present complex data and information articulately.
• Leadership skills: Able to lead cross-functional teams through direct, formal and informal reporting relationships to develop and commercialize initiatives.
• Strong collaboration & influencing skills: must align markets, the Global team & 3rd party stakeholders with different priorities and agendas to a common approach.
• Understands the regional & global marketplace with sensitivity and awareness of social and cultural differences.

Job type:

Full-time

• Brand Manager
• Product Marketing Manager
• CRM Marketing
• Strategic Planner.
• วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
• วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
• ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
• วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
• นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
• ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
• ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
• ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
• พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
• จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
• Master's Degree in Marketing or related field
• At least 10 years experiences in retail or oil business
• Microsoft Expert (excel, ppt)
• Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
• Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
• Attribute: การคิดวิเคราะห์.

Experience:

5 years required

Skills:

Mechanical Engineering, English

Job type:

Full-time

• Focuses on business development, technical sales, and strategic marketing of NVH products for automotive OEMs and Tier One customers.
• Develop new sales initiatives, liaise with clients, and maintain relationships with prospective and existing clients.
• Present and demonstrate products and solutions to clients.
• Identify and implement sales and marketing strategies for NVH products.
• Understand and analyze customer requirements and turn them into effective technical solutions.
• Bachelor s degree or diploma in Mechanical Engineering, Process Engineering, or a related field.
• At least 5 years of hands-on experience in R & D NVH departments of Japanese car manufacturers or Tier One company specializing in NVH solutions.
• Highly knowledgeable in automotive acoustics, thermal insulation materials and lightweight soundproofing solutions.

Skills:

Marketing Strategy

Job type:

Full-time

• นำเสนอสินค้าและบริการเด่นของบริษัทฯ (Highlight Products/Services) มาปรับใช้ ในแผนกลยุทธ์ Local Marketing Strategy.
• ใช้ Marketing Communication ที่เหมาะสม ทั้ง Offline และ Online Media ให้ตอบโจทย์พฤติกรรมผู้บริโภค.
• วางแผนและบริหารจัดการกิจกรรมทางการตลาดทั้งในระดับกลยุทธ์และการปฏิบัติการ เพื่อสนับสนุน Retail & Wholesale ให้สอดคล้องกับเป้าหมายของบริษัทฯ.
• ใช้เทคโนโลยี AI และ Data Analytics วิเคราะห์เพื่อพัฒนาแผนการตลาด.
• บริหารจัดการทีมงาน ประสานงานกับฝ่ายการขาย หน่วยงานส่วนกลางและพันธมิตรในพื้นที่.
• วิเคราะห์ตลาดและคู่แข่ง พร้อมเสนอแผนเพิ่มยอดขาย และส่วนแบ่งตลาด.
• ประจำพื้นที่ จ.สุราษฎร์ธานี ดูแลพื้นที่ 7 จังหวัดภาคใต้ตอนบน.
• วุฒิการศึกษาระดับปริญญาตรี หรือสูงกว่า ในสาขาการตลาด, บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
• มีประสบการณ์ด้านการตลาดอย่างน้อย 7 ปี หากมีประสบการณ์ในอุตสาหกรรมโทรคมนาคม
• หรือธุรกิจที่เกี่ยวข้องจะพิจารณาเป็นพิเศษ.
• มีความเชี่ยวชาญในการวางแผนกลยุทธ์การตลาดและสามารถนำไปปฏิบัติได้จริง.
• สามารถวิเคราะห์ข้อมูลการตลาด และใช้ Data ในการวางแผนกลยุทธ์ในระดับดี.
• มีความสามารถในการใช้เทคโนโลยี AI เพื่อสนับสนุนการตลาดในยุคดิจิทัล.
• เชี่ยวชาญการวางแผนการตลาดเชิงกลยุทธ์ ทั้ง Offline / Online / On Ground Campaigns.

Skills:

Industry trends, Product Development, Purchasing

Job type:

Full-time

• Managing brand product portfolio.
• Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
• Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
• Managing product launches, maintaining effective communication with internal and external contacts.
• Preparing marketing and promotional briefs; reports to related department.
• Producing PR message to present brand value & image.
• Providing marketing tools to support all parties.
• Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
• Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
• Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
• Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
• Executes the monitoring, tracking and evaluation of marketing plans.
• Minimum 5 years experiences in brand management (preferably FMCG or beverage).
• Knowledge in Marketing Communication and Brand Management.
• Highly accountable and commitment on the task and assignments.
• Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
• Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
• Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.

Skills:

Research, Data Analysis, Statistics, English

Job type:

Full-time

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.