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ทักษะ:
Sales, Product Development, Procurement
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Analyze market trends, consumer behavior, and competitor insights to develop proactive strategies for customer acquisition.
- Develop retention strategies and CRM programs to increase customer loyalty and lifetime value.
- Product Portfolio Strategy & Lifecycle Management.
- Define product strategies that align with market needs, and manage the full product lifecycle.
- Collaborate with product development and procurement teams to select high-potential items and enhance product value.
- Multi-Channel Sales & Distribution Management.
- Plan and manage both offline (physical stores) and online (e-Commerce) sales, including B2B channels.
- Explore and develop new sales opportunities via emerging platforms such as marketplaces, mobile apps, and franchising.
- Brand & Marketing Communications Management.
- Drive consistent brand communication across all platforms, aligned with brand positioning.
- Supervise advertising, public relations, digital marketing, and brand image campaigns.
- Team Development & Leadership.
- Structure and lead agile marketing and sales teams aligned with business goals.
- Foster team capability through continuous skill development, career path planning, and succession management.
- Strategic Partnership Development.
- Build partnerships with automotive brands, relevant product suppliers, insurers, and after-sales service providers to boost sales value.
- Negotiate commercial terms that benefit the organization and support long-term collaboration.
- Data Analytics & Performance Measurement.
- Oversee analytics of sales performance, campaign effectiveness, and customer behavior to support strategic planning.
- Prepare sales and marketing performance reports for executive management.
- Budget Control & Risk Management.
- Manage sales and marketing budgets efficiently within the defined framework.
- Anticipate market risks and proactively plan mitigation strategies.
- Bachelor s degree or higher in Marketing, Business Administration, or a related field.
- A Master s degree in Strategic Marketing, Brand Management, or Digital Business is a plus..
- Minimum 12 years of experience in senior marketing and sales roles.
- Proven track record in industries such as retail, automotive, spare parts, or related FMCG sectors.
- Strong leadership experience in managing large teams and driving omni-channel marketing initiatives..
ทักษะ:
Digital Marketing, Social media, Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Strategy & Planning: Oversee comprehensive digital marketing and media strategies that support brand initiatives and overall business objectives..
- Content & Messaging: Oversee the creation, editing, and distribution of engaging content, ensuring it aligns with the brand's voice and messaging across various channels..
- Campaign Management: Review with Brand on Plan, execute, and optimize both paid and organic digital media campaigns across different platforms to increase brand awarene ...
- Collaboration: Work closely with the brand team, creative teams, and other internal departments to ensure cohesive and consistent brand communication..
- Performance Analysis: Support Track, analyze, and report on campaign performance metrics and key performance indicators (KPIs) to measure success and make data-driven adjustments to strategies..
- Brand Consistency: Ensure that brand guidelines are maintained and that brand messaging is consistent across all digital marketing materials and communications..
- Audience Engagement: Monitor and manage social media channels to engage with the brand's community and strengthen audience connections..
- Alignment: The manager ensures that all digital and media efforts align with the brand's long-term vision, values, and messaging..
- Brand Development: By working with the branding team, the manager helps define and refine brand guidelines for digital channels, ensuring that the brand's essence is accurately represented online..
- Integrated Campaigns: The role integrates digital media activities into broader marketing campaigns, creating unified experiences that reinforce the brand image and connect with the audience on multiple touchpoints..
- Strategic Input: The digital manager provides expertise on digital trends and platform capabilities, contributing to the brand team's understanding of how to best reach and engage the target audience in the digital space..
- Bachelor Degree in Digital Marketing / Advertising or related field.
- At least 10 years in Digital marketing in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
ทักษะ:
Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop campaigns for tenants such as Special Deals/Promotion to generate more traffic and revenue.
- Able to provide information about promotions in Viz Privilege and One Siam Super App to tenants.
- Organize marketing related activities to boost sales for tenants.
- Create content and select media channels to promote tenants movement.
- Coordinate with internal departments regarding the installation of promotional materials for retailers.
- Regularly meet with tenants to discuss marketing strategies.
- Bachelor's degree in Business Administration, Management/Marketing, or related fields.
- At least 2-3 years of experience in tenant services within shopping centers.
- Good personality, a passion for customer service, and strong negotiation skills.
- Proficient in MS Office.
- Able to communicate in English.
- Ability to read construction plans will be an advantage.
- Work 5 days a week (Monday - Friday).
ทักษะ:
Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and implement innovative trade marketing strategies to increase brand visibility and boost sales performance across various retail channels..
- Collaborate closely with the sales team to execute impactful in-store promotions, merchandising, and other trade marketing activities..
- Analyze sales data and market trends to identify new opportunities and optimize initiatives..
- Conduct market visits to gather insights from stores to support planning for market expansion and promotions..
- Build and manage relationships with key trade partners, including distributors and retailers, to ensure effective product placement..
- Plan and present product listings and premium product arrangements for both Modern Trade and Traditional Trade channels..
- Develop and coordinate promotional campaigns with department stores and retail partners..
- Contribute to the creation and maintenance of trade marketing tools, templates, and resources..
- Coordinate with internal teams, partners, and factories..
- Prepare monthly sales analysis reports and quarterly performance updates for partners and management..
- Provide mentorship and support to junior members of the Trade Marketing team when needed..
- What We're Looking ForBachelor s or Master s degree in Business Administration or Marketing..
- 3+ years of relevant experience in Trade Marketing, preferably within the FMCG industry..
- Proven track record in executing successful trade marketing campaigns in both Traditional and Modern Trade..
- Strong analytical and problem-solving skills, with the ability to interpret data and market trends..
- Proficient in Microsoft Excel (VLOOKUP, Pivot Table) and familiar with CRM systems and data visualization tools..
- Excellent communication, presentation, and negotiation skills..
- Good command of English (listening, speaking, reading, and writing)..
- In-depth understanding of the Thai retail landscape and distribution channels..
- Able to travel upcountry as required..
- Adaptable and resourceful with a collaborative mindset and the ability to work independently..
- Competitive remuneration.
- Career development opportunities.
- A dynamic, supportive, and empowering workplace.
- A culture that encourages innovation and growth.
- Comprehensive benefits to support your wellbeing.
- About UsSaha Pathanapibul Public Company Ltd. is one of Thailand s leading FMCG companies, offering a diverse portfolio of trusted and well-known brands. Our mission is to enrich lives through high-quality products and innovative solutions. With a strong focus on sustainability and customer satisfaction, we are committed to long-term growth and delivering value to our stakeholders.
- Ready to grow your career with us?If you're excited by the prospect of joining a passionate and high-performing team, apply now and help shape the future of our FMCG brands.
ทักษะ:
Digital Marketing, Marketing Strategy
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Drive App Marketing strategy to acquire, engage, and retain users on Big C Mobile App..
- Develop and implement in-app marketing campaigns such as push notifications, in-app messages, app-exclusive promotions, and loyalty initiatives..
- Collaborate with cross-functional teams (Product, CRM, Design, Data) to improve app user experience and customer journey..
- Support on identifying short-term and long-term growth plans for app user acquisition and retention, ensuring alignment with company vision..
- Utilize customer analytics and app usage data to generate insights, identify trends, and optimize marketing activities..
- Monitor key app metrics (downloads, active users, engagement rate, retention, conversion funnel) and ensure achievement of targets..
- Prepare accurate performance reports on app marketing campaigns and recommend improvements..
- Work with internal stakeholders and external partners to drive innovation in app marketing initiatives and stay ahead of market trends..
ทักษะ:
Negotiation, Microsoft Office, Excel
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Conceptualized, planned, and executed corporate promotion campaign for Shopping Center.
- Used CRM data to craft promotion mechanics and proposals.
- Managed the creative design and production processes.
- Monitored and analyzed promotion campaign outcomes.
- Coordinated with internal and external parties to ensure execution of campaigns on time and within budget..
- At least 3 years of experience in marketing, promotion, events, or related fields.
- Bachelor s degree in Marketing, Business Administration, or related fields.
- Good communication, presentation as well as negotiation skills.
- Proficient skills in Microsoft Office Suite (Excel, PowerPoint, Word).
- Proactive and committed to delivering results in a fast-paced.
- Work Location: EM District, BTS Phrom Phong station.
- Website: www.themallgroup.com.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Problem Solving, Market Research, Research, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Strong sales leadership including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers.
- Ability to build enduring relationships with C-level executives - truly passionate relationship developer.
- Strong affiliation to Sales Personas & develops sales strategies to suit.
- Excellent problem solving skills, solution oriented and good analytical skill.
- Very good client-facing and communication/presentation skills.
- Good knowledge on market research.
- Financial understanding (eg. P&L, EBITDA) and how this relates to business success.
- Excellent at consultative selling.
- Ability to speak at external forums.
- Strong Collaboration and Networking skills.
- Earning Client Trust/Building Relationships.
- Build and maintain strong networking and C-suite engagement with key players & Sales personas across broad base of client targets.
- Confidence & credibility to talk to a wide range of decision influencers.
- Demonstrate the highest commitment to sales force penetration and retention.
- Demonstrable knowledge of the T&D industry, understanding how business needs are changing and how NIQ solutions can help solve client business issues.
- Responsible for developing case studies & client testimonials. Present at client/ Retailer events, external industry events.
- Full understanding of NIQ portfolio and interconnectedness of different solutions.
- Understanding Client Needs.
- Has a deep understanding of customer business and can reframe and challenge the way customers view their businesses.
- Has a deep understanding in market research and how NIQ solutions support our clients business growth.
- Available during final presentation of results to ensure client satisfaction, actionable recommendations and additional opportunity detection.
- Planning and Forecasting.
- Owns the business plan: financial target/proposal submission/revenue on hand/pipeline for its group of clients/solutions.
- Takes overall accountability for business planning and implementation. Tracks the financial performance of clients.
- Sound understanding of profitability and EBITDA and how this relates to all proposals and sales. Knows how Nielsen s IQ and competitor offer.
- Comfortable negotiating with senior clients and knows what levers to use. Clearly links the value of NIQ products and solutions with the price to overcome objections. Pre-empts stakeholder objections and pushes the client to a favorable outcome.
- Team Management and Collaboration.
- Relentless curiosity to learn from & share with peers from APAC markets and beyond.
- Works continuously with CBPs, Commercial Leaders, PL, Delivery COE team & other APAC leaders to ensure that leads and opportunities are picked up, pertinent information about clients is shared and the relevant people are consulted and/or informed of key activity on an account.
- Qualifications 5+ years of experience in market research agency. Relevant experience in FMCG Industry and Consumer Behavior Insights.
- Bachelor's Degree.
- Good knowledge of NIQ products, services and data preferred.
- Digital knowledge, Salesforce.
- Excellent business English (+ local language), both verbal and written.
- Proven sales acumen.
- Excellent problem solving skills, solution oriented and good analytical skill.
- Very good client-facing and communication/presentation skills.
- Financial understanding (eg. P&L, EBITDA) and how this relates to business success.
- Strong Collaboration and Networking skills.
- Ability to communicate in local language is preferred.
- Additional Information
- Our Benefits.
- Flexible working environment.
- Volunteer time off.
- LinkedIn Learning.
- Employee-Assistance-Program (EAP).
- About NIQ.
- NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
- For more information, visit NIQ.com.
- Want to keep up with our latest updates?.
- Follow us on: LinkedIn | Instagram | Twitter | Facebook.
- Our commitment to Diversity, Equity, and Inclusion.
- NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.
ทักษะ:
Digital Marketing, Social media, YouTube
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- วางแผนกำหนดกลยุทธ์การตลาดดิจิทัลให้แก่เว็บไซต์ วางแผนการตลาด และดำเนินการได้อย่างมีประสิทธิภาพ.
- วางแผนงานเพื่อนำเสนอแนวคิดในการจัดทาสินค้าใหม่พร้อมทั้งแผนงานในการผลักดันสินค้า.
- วางแผนงานเพื่อนำเสนอแนวคิดในการจับมือทางธุรกิจกับบริษัท/แบรนด์อื่น ๆ ที่มีศักยภาพ เพื่อความเติบโตและเป็นที่รู้จัก.
- มีประสบการณ์และสามารถทำการตลาดผ่าน social media เช่น Facebook, YouTube, Instagram, Line, TikTok ได้อย่างมีประสิทธิภาพ.
- มีความเข้าใจและประสบการณ์ในการใช้งาน Google Analytics, Google Adwords, Google Webmaster Tools ได้เป็นอย่างดี.
- พัฒนาและปรับใช้แคมเปญการตลาดดิจิทัลบนแพลตฟอร์มต่างๆ รวมถึงโซเชียลมีเดีย อีเมล เสิร์ชเอ็นจิน และโฆษณาแบบดิสเพลย์.
- ประสานงานกับทีมขายเพื่อนำข้อเสนอแนะ ความคิดเห็น ไปดำเนินกิจกรรมส่งเสริมการตลาดเพื่อผลักดันยอดขายและสินค้าของบริษัท.
- ออกแบบแนวทางการทำคอนเทนต์ ทั้งบทความและวิดีโอได้อย่างสร้างสรรค์และเหมาะสม.
- ตรวจสอบและวิเคราะห์ประสิทธิภาพของแคมเปญ โดยใช้ข้อมูลเพื่อทำการตัดสินใจเชิงกลยุทธ์และเพิ่มประสิทธิภาพผลลัพธ์.
- ประสาน ดูแล วิเคราะห์ข้อมูลโปรโมชั่นเกี่ยวกับสินค้ารวมไปถึงในงาน Event Online & Offline.
- ดูแล วางแผน ออกแบบ จัดท่าสื่อของสินค้าทั้ง Online & Offline.
- เพศชาย/หญิง อายุ 26-38 ปี.
- วุฒิปริญญาตรี สาขาการตลาด นิเทศศาสตร์ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์ทางงาน Digital Marketing ไม่น้อยกว่า 3 ปี.
- มีทักษะการวิเคราะห์ที่แข็งแกร่ง พร้อมความสามารถในการตีความข้อมูลและการตัดสินใจที่ขับเคลื่อนด้วยข้อมูล.
- มีความคิดสร้างสรรค์ที่สามารถพัฒนาแคมเปญการตลาดที่เป็นนวัตกรรมใหม่.
- สามารถใช้ Microsoft Office (Word, Excel, PPT) ได้ดี.
- มีความรู้ความสามารถทางด้านภาษาอังกฤษ.
- หากสามารถใช้งานโปรแกรม Illustrator, Photoshop และตัดต่อวิดีโอ (*จะพิจารณาเป็นพิเศษ).
- ประกันสุขภาพ.
- ประกันสังคม.
- กองทุนสำรองเลี้ยงชีพ.
- เยี่ยมไข้ เยี่ยมคลอด.
- ของขวัญวันเกิดพนักงาน.
- ตรวจสุขภาพประจำปี.
- เงินช่วยเหลืองานมงคลสมรส.
- เงินช่วยเหลืองานศพ.
- การฝึกอบรมและพัฒนาพนักงาน.
- ค่าตอบแทนพิเศษ.
- โบนัสตามผลงาน / ผลประกอบการ.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Problem Solving, Market Research, Research, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Strong sales leadership including prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers.
- Ability to build enduring relationships with C-level executives - truly passionate relationship developer.
- Strong affiliation to Sales Personas & develops sales strategies to suit.
- Excellent problem solving skills, solution oriented and good analytical skill.
- Very good client-facing and communication/presentation skills.
- Good knowledge on market research.
- Financial understanding (eg. P&L, EBITDA) and how this relates to business success.
- Excellent at consultative selling.
- Ability to speak at external forums.
- Strong Collaboration and Networking skills.
- Earning Client Trust/Building Relationships.
- Build and maintain strong networking and C-suite engagement with key players & Sales personas across broad base of client targets.
- Confidence & credibility to talk to a wide range of decision influencers.
- Demonstrate the highest commitment to sales force penetration and retention.
- Demonstrable knowledge of the T&D industry, understanding how business needs are changing and how NIQ solutions can help solve client business issues.
- Responsible for developing case studies & client testimonials. Present at client/ Retailer events, external industry events.
- Full understanding of NIQ portfolio and interconnectedness of different solutions.
- Understanding Client Needs.
- Has a deep understanding of customer business and can reframe and challenge the way customers view their businesses.
- Has a deep understanding in market research and how NIQ solutions support our clients business growth.
- Available during final presentation of results to ensure client satisfaction, actionable recommendations and additional opportunity detection.
- Planning and Forecasting.
- Owns the business plan: financial target/proposal submission/revenue on hand/pipeline for its group of clients/solutions.
- Takes overall accountability for business planning and implementation. Tracks the financial performance of clients.
- Sound understanding of profitability and EBITDA and how this relates to all proposals and sales. Knows how Nielsen s IQ and competitor offer.
- Comfortable negotiating with senior clients and knows what levers to use. Clearly links the value of NIQ products and solutions with the price to overcome objections. Pre-empts stakeholder objections and pushes the client to a favorable outcome.
- Team Management and Collaboration.
- Relentless curiosity to learn from & share with peers from APAC markets and beyond.
- Works continuously with CBPs, Commercial Leaders, PL, Delivery COE team & other APAC leaders to ensure that leads and opportunities are picked up, pertinent information about clients is shared and the relevant people are consulted and/or informed of key activity on an account.
- Qualifications 5+ years of experience in market research agency. Relevant experience in FMCG Industry and Consumer Behavior Insights.
- Bachelor's Degree.
- Good knowledge of NIQ products, services and data preferred.
- Digital knowledge, Salesforce.
- Excellent business English (+ local language), both verbal and written.
- Proven sales acumen.
- Excellent problem solving skills, solution oriented and good analytical skill.
- Very good client-facing and communication/presentation skills.
- Financial understanding (eg. P&L, EBITDA) and how this relates to business success.
- Strong Collaboration and Networking skills.
- Ability to communicate in local language is preferred.
- Additional Information
- Our Benefits.
- Flexible working environment.
- Volunteer time off.
- LinkedIn Learning.
- Employee-Assistance-Program (EAP).
- About NIQ.
- NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
- For more information, visit NIQ.com.
- Want to keep up with our latest updates?.
- Follow us on: LinkedIn | Instagram | Twitter | Facebook.
- Our commitment to Diversity, Equity, and Inclusion.
- NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Sales, Risk Management, Negotiation
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and implement sales strategies to achieve business objectives and expand the client base in the printing industry.
- Lead, manage, and mentor the sales team to ensure high performance and goal achievement.
- Analyze market trends, customer demands, and competitor activities to identify business opportunities.
- Build and maintain strong, long-term relationships with key clients and partners.
- Collaborate with the marketing, production, and customer service teams to ensure cost efficiencies, maintain competitive advantages, and the delivery of high-quality printing solutions.
- Set and monitor sales targets, budgets, and forecasts; provide regular performance reports to senior management.
- Oversee sales operations with a focus on cost efficiency and risk management.
- Represent the company at printing exhibitions, trade shows, and relevant industry events.
- Bachelor s degree or higher in Marketing, Business Administration, or a related field.
- Minimum 8-10 years of sales experience, preferably in printing business (at least 3-5 years in a leadership role is preferred).
- Strong understanding of printing technologies such as offset printing, digital printing, or packaging solutions.
- Excellent negotiation, communication, and presentation skills.
- Proven leadership and team management capabilities.
- Proficiency in CRM systems and sales analytics tools.
- Willingness to travel for client visits or industry-related events as needed.
ทักษะ:
Compliance
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Assists with the coordination and execution of marketing campaigns.
- Works closely with the Marketing team to help with the development and execution of marketing activities in line with business objectives and revenue targets.
- Helps with the maintenance of the marketing activity calendar and supporting information.
- Helps the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
- Works closely with relevant stakeholders, to help with the tracking and measurement of the success of these demand generation programs.
- Assists the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
- Helps with the delivery of content, tools and materials for internal and external communications.
- Participates in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
- Collaborates with the Sales Enablement teams to ensure that sales enablement components feature prominently in all relevant communications.
- Helps with the coordination of programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas.
- Supports the development of marketing collateral that enable sales and generate interest, including contributing to bid and proposal content.
- Performs any other related task as required.
- Developing knowledge and understanding of all relevant industry standards.
- Developing knowledge and understanding of best practices for marketing.
- Excellent written and verbal communication skills.
- Excellent ability to interact with a variety of internal team members at different levels in the organization.
- Demonstrates good understanding of the features and benefit of the company s products and services.
- Developing understanding how databases are utilized in effective marketing.
- Ability to articulate company's value proposition.
- Ability to work with and manage many projects within the required deadlines.
- Awareness of data privacy and compliance as they relate to marketing activities.
- Developing knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
- Developing understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.
- Bachelor s degree or equivalent in Marketing Management or related field.
- Moderate level of experience with a solid background in all aspects of marketing.
- Moderate level of work experience as a Marketing Specialist.
- Moderate level of experience with marketing service delivery software.
- Moderate level of experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365.
- On-site Working About NTT DATA
- NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
- Equal Opportunity Employer
- NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.
ผู้อำนวยการการตลาดอาวุโส - รายละเอียดงานทั่วไปและหน้าที่
ภาพรวม:ผู้อำนวยการฝ่ายการตลาดอาวุโสมีหน้าที่รับผิดชอบในการพัฒนาและดำเนินกลยุทธ์ทางการตลาดเพื่อเพิ่มการรับรู้ถึงแบรนด์และผลักดันยอดขาย มีหน้าที่ดูแลทีมการตลาด บริหารงบประมาณ และพัฒนาแผนการตลาด พวกเขาต้องมีความเข้าใจอย่างลึกซึ้งเกี่ยวกับตลาดเป้าหมายและสามารถสร้างแคมเปญที่มีประสิทธิภาพซึ่งจะเข้าถึงกลุ่มเป้าหมายที่ต้องการได้
ความรับผิดชอบร่วมกัน:
การพัฒนาและการดำเนินกลยุทธ์:
การพัฒนาและการดำเนินกลยุทธ์ทางการตลาดเพื่อเพิ่มการรับรู้ถึงแบรนด์และกระตุ้นยอดขาย
ดูแลทีมการตลาด:
จัดการทีมการตลาด มอบหมายงาน และดูแลให้สมาชิกในทีมทุกคนทำงานเพื่อเป้าหมายเดียวกัน
การจัดการงบประมาณ:
การจัดการงบประมาณสำหรับแคมเปญการตลาดและดูแลให้ค่าใช้จ่ายทั้งหมดอยู่ในงบประมาณที่จัดสรร
การพัฒนาแผนการตลาด:
การพัฒนาแผนการตลาดและแคมเปญที่จะเข้าถึงกลุ่มเป้าหมายที่ต้องการ
การวิเคราะห์ข้อมูล:
การวิเคราะห์ข้อมูลเพื่อวัดประสิทธิภาพของแคมเปญการตลาดและทำการปรับเปลี่ยนตามความจำเป็น
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