- No elements found. Consider changing the search query.


ทักษะ:
Teamwork
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Bachelor degree or Higher in MBA or related field.
- Minimum of 8-10 years of responsible experience. (Retail: Must have).
- Familiarity with latest marketing trends and best practices.
- Ability to conduct customer survey and analyze data.
- Organizational skills, experience meeting tight deadlines.
- Excellent communication and teamwork skills.
- Knowledge of product pricing, packaging, distribution and positioning.
- Have excellent written and verbal communication skills.
- Able to travel to other provinces as required.
- Coffee Aficionado (Must).
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Brand Manager
- Product Marketing Manager
- CRM Marketing
- Strategic Planner.
- วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
- วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
- ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
- วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
- นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
- ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
- ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
- ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
- พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
- จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
- Master's Degree in Marketing or related field
- At least 10 years experiences in retail or oil business
- Microsoft Expert (excel, ppt)
- Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
- Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
- Attribute: การคิดวิเคราะห์.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Finance
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Working closely with the local media and brand teams to ensure all digital campaign details get actioned in accordance with the campaign briefs.
- Co-create digital activation plans in collaboration with audience, performance & content teams to ensure campaigns are set-up for success.
- Analyse campaign performance data and provide insights and recommendations for continuous improvement.
- Collaborate with cross-functional teams to execute digital test & learns.
- Providing monthly media actualizations to Reckitt finance teams.
- Ensuring the team shares weekly optimization with the local CE Data Analysts.
- Identify new testing opportunities that will help drive our media activations forward, through working with industry partners and internal stakeholders.
- Be proactive in sharing good results, case studies to wider teams.
- The experience we're looking for.
- Bachelor s degree in Marketing, Business, or a related field.
- Proven hands-on experience in planning & buying successful programmatic and/or paid social/search campaigns. (Min. 5 years of in-platform experience).
- Demonstrate strong understanding of programmatic DSPs (DV360, Lazada, e-retailer DSPs etc). Paid Social (Meta, TikTok etc) and paid search a plus.
- Previous exposure to using ad verification & ad server platforms such as the likes of DoubleVerify & Google Campaign Manager.
- Experience in managing teams, setting objectives & aiding with task prioritisation.
- The skills for success.
- What we offer.
- With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
- We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
- Equality.
- We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
- All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
ทักษะ:
Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
- Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
- Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
- Ensure up-to-date category & channel analysis and competitor understanding shared to team.
- Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
- Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
- Sign off cycle plan and sales brief materials.
- Bachelor or Master's Degree in Business Administration, Marketing or related field.
- At least 5 years in sales, marketing or category management in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
- Quick conceptual thinker-able to grasp ideas and communicate them effectively.
ทักษะ:
Digital Marketing, Social media, SEO
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Identifying the target tourist demographics and tailoring marketing campaigns to their interests.
- Developing strategies to attract tourists from specific locations or with specific interests.
- Visual Merchandising and Store Appeal.
- Collaborating with merchandising teams to ensure the store's layout and displays are visually appealing to tourists.
- Creating eye-catching window displays and in-store promotions.
- Digital Marketing and Online Presence.
- Managing the shop's online presence, including social media accounts and website.
- Utilizing online advertising and SEO to reach tourists searching for local shops and souvenirs.
- Leveraging online reviews and ratings to build a positive reputation.
- Partnerships and Collaborations.
- Building relationships with local hotels, tour operators, and tourist information centers to promote the shop.
- Collaborating with other local businesses to create cross-promotional opportunities.
- Developing and implementing special promotions, discounts, and events to attract tourist shoppers.
- Creating and distributing marketing materials, such as flyers and brochures, in tourist areas.
- Ensuring that the shop provides a positive and memorable shopping experience for tourists.
- Gathering customer feedback and using it to improve marketing strategies and customer service.
- Monitoring tourism trends and competitor activity to stay ahead of the market.
- Analyzing sales data to identify popular products and optimize marketing efforts.
- In essence, a marketing manager for a tourist shop focuses on creating a compelling and inviting environment that encourages tourists to visit and make purchases.
- Bachelor s degree in Marketing, Business Administration, Tourism, or a related field.
- 5 year experience in marketing, preferably in retail, tourism, or hospitality industries.
- Strong understanding of tourist behavior and local tourism trends.
- Experience in digital marketing, including social media management, SEO, and online advertising.
- Creative skills in visual merchandising and promotional campaign design.
- Excellent communication and interpersonal skills, with the ability to build and maintain partnerships.
- Strong organizational and project management skills.
- Analytical mindset with the ability to interpret sales and customer data to inform strategies.
- Proficiency in marketing tools and software (e.g., Google Analytics, Meta Ads Manager, Canva, etc.).
- Ability to work independently, think strategically, and adapt to a dynamic retail environment.
- Multilingual abilities or experience working in multicultural environments is a plus.
ประเภทงาน:
งานประจำ
เงินเดือน:
฿100,000 - ฿150,000, สามารถต่อรองได้
- Lead a team of Strategic Account Marketing Solutions Consultants in driving the media investment of an assigned portfolio of strategic accounts
- Manage accounts and relationships with different local and regional stakeholders
- Become a platform and product expert, and be the go-to person for Lazada's and external advertising solutions, media planning, strategy, optimization, and measurement for partners. Advise and consult with global brands and their media agencies on budget allocation, optimization, and performance tracking.
- Understand managed clients consumer funnel, goals, and strategy and help the team strategize on how to consult with their accounts partners while driving partner satisfaction, business results, and investment growth through media solutions
- Provide strategic and technical directions on how the team can support brands/sellers/their agencies to build efficient media plans (from planning to execution to post-mortem)
- Enable Commercial stakeholders and your team to manage the full sales cycle, from developing joint business plans and pitching to closing for new strategic accounts and growing existing accounts through effective strategies, including budgeting, optimization, and solution adoption.
- Collaborate and coordinate closely with regional and local cross-functional teams (commercial category teams, onsite, and data) to execute media activities and projects seamlessly.
- Bachelor degree s in business, or equivalent experience.
- At least 6 years in account management, digital marketing, or media sales that includes data-driven analysis of campaign performance.
- A strong Understanding in digital marketing especially on online advertising solutions.
- Account Management/Sales skill with passion in doing sales roles.
- Analytical skills. Proficiency in MS Excel and other data tools.
- Strong communication, negotiation, and stakeholder management skills.
- Ability to navigate in ambiguity in a fast-paced environment with multiple priorities.
- Project management skills with ability to work effectively in a cross-functional capacity.
- Ability to speak and write in English and Thai fluently and idiomatically.
- Direct Experience in E-Commerce or fast-moving tech companies.
- Hands-on advertising/media planning experience especially Facebook and Google Ads.
- Experience in managing brands or large client accounts
- 3 or more years experience in leadership role and/or team management.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
SQL, Tableau, Big Data
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Spearhead the development, execution, and optimization strategy for growing Agoda's new & emerging marketing channels.
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
- Extensive Experience: 5+ years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry. Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
- Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
- Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
- Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
- Experience in digital or social media marketing.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
- To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.
ทักษะ:
Industry trends, Product Development, Purchasing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Managing brand product portfolio.
- Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
- Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
- Managing product launches, maintaining effective communication with internal and external contacts.
- Preparing marketing and promotional briefs; reports to related department.
- Producing PR message to present brand value & image.
- Providing marketing tools to support all parties.
- Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
- Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
- Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
- Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
- Executes the monitoring, tracking and evaluation of marketing plans.
- Minimum 5 years experiences in brand management (preferably FMCG or beverage).
- Knowledge in Marketing Communication and Brand Management.
- Highly accountable and commitment on the task and assignments.
- Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
- Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
- Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.
ทักษะ:
Research, Data Analysis, Statistics, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
- Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
- Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
- Lead internal research to answer ad hoc insight requests from marketing team.
- Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
- Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
- Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
- Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
- Trade Strategy Development.
- Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
- Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
- Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
- Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
- Degree in marketing, economics, management or statistics.
- Previous experience in consumer insight or shopper insight.
- Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
- Research management experience at a management level is preferred.
- Previous experience in local and international research is preferred.
- Excellent command of written and spoken English.
- Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
- Consumer insight experience in FMCG environment.
- Consumer insight experience in CLMV countries would be beneficial.
- Experience in managing multiple projects.
- Excellent Excel and PowerPoint presentation skills.
- Contact Information:-.
- Thai Drinks Co., Ltd.
- 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Finance, Negotiation, eCommerce
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Responsible to work cohesively with Marketing & Sales team on business plan development process (including new product launches and category projects) and then translate brand strategies and tactical plans into sales execution plans to achieve key business KPIs (net revenue / trade spend / gross margin and market share).
- Responsible for leveraging instore execution arms (POSM, Premium promotional campaign, Nutrition advisor) to bring strategies to live.
- Work closely with Sales team to drive business objectives through customer JBP, busi ...
- Perform analysis on brands and relevant categories, measure results against.
- The experience we're looking for.
- 5-7 years of experience from FMCG company with solid background as Trade Marketing or Key Account Manager.
- Leadership and interpersonal skill to work cohesively with cross functional organization including Sales, Marketing, Finance and Supply Chain.
- Entrepreneurship mindset to pivot for the most optimal solution for consumer, customer and company.
- Mid to long term career aspiration within Sales organization (Trade Marketing and Sales).
- The skills for success.
- Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product plannnig, Business accumen; financial accumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence, Key Account Management, Account Management, Field sales; Field sales management, Ecommerce, Analysing sales and Ecommerce data, Pharmaceutical Sales, Trade Marketing, Digital activation to HCPs, Leadership skills.
- What we offer.
- With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
- Equality.
- We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Help collect and summarize data analysis requirements for data application projects
- Collaborate with Data Product/Data Engineers on metrics framework design, metrics definition clarification, ready-to-use data tables
- Request and to develop fundamental data layer and dashboards for new business projects/initiatives.
- Design market/business insights report and performance measurement dashboards to share with senior management
- Design metrics frameworks to track business/project performance in a structured and systematic way, to reflect business performance and identify any business issue and challenges.
- Initiate ad-hoc analysis to address specific business performance and issues, and produce analysis report to senior
- management/business stakeholders
- Work closely with business stakeholders to understand business operation and performance, and provided valuable and/or actionable insights to support business for decision making/strategy planning.
- Bachelor's degree or equivalent practical experience.
- 6 - 9 years of working experience in an analytical position (business intelligence, MIS or analytics)
- Willingness to learn and use new business intelligence tools (i.e. Alibaba s platforms)
- Familiarity with Data tools and languages, with SQL and Excel are required
- Experience in conducting business analysis, reporting, data analysis, and providing thoughts and insight.
- Experience in business, strategy and/or consulting would be an advantage
- Can-do attitude, proactiveness and resilience to changes.
- Ability to prioritize multiple tasks and navigate independently in ambiguity.
- Solid analytical skills. Ability to analyze campaign performance to derive recommendation.
ทักษะ:
Social media, Finance, Compliance
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
- Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
- Independently own and lead strategic projects that need cross-functional collaborati ...
- Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
- Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
- Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
- Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thai market.
- 5+ years of professional experience in marketing, communications, consulting or business strategy.
- Ability to thrive in a rapid, agile, and often ambiguous growth environment.
- Good understanding and appreciation of the business landscape and culture in Thailand.
- A team player and collaborator, strong relationship-building and leadership skills.
- Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
- Excellent in project management.
- Ability to quickly complete/execute large volumes of work with high quality and attention to detail. Preferred Qualifications.
- Proven experience in media, advertising or technology industries preferred.
- Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
- Passion for TikTok marketing, and up for the challenge of building something from the ground up.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Research, Problem Solving, Excel
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead junior research analysts to deliver consistent and high-quality actionable insight.
- Build and maintain strong relationships with senior client stakeholders.
- Coach, develop and inspire team to develop careers and drive innovative approaches to client briefs.
- Manage internal stakeholders and projects to ensure the client s requirements are translated into delivering the very best NIQ-GFK CMI can offer.
- Proactively share and exchange best practice and industry knowledge across NIQ-GFK internal teams.
- Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
- Entrusted to deliver flawless research and analytics to our clients.
- Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue.
- Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals.
- Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.
- About you.
- You are a high-performing individual thriving in ensuring high client centricity & customer satisfaction. You know how to take care of client requirements & develop long-lasting client relationships. Awareness of the market landscape, our CMI products, and our processes is at the forefront of your mind. You know that collaboration amongst teams and active listening of clients is critical to meet goals and grow.
- Graduate or Post Graduate with at least 5+ years of experience in data analytics and delivery.
- Ideally a first experience in a related industry but not essential.
- Customer Centric mindset.
- Awareness of data analytics industry, business model, products, services and solutions like Brand Health, Segmentation, Usage & Attitude, Customer Experience & Shopper solutions etc.
- Awareness of market trends and its interdependencies impacting customers.
- Excellent time management and prioritization skills with a proven track record of delivering projects on time.
- Problem solving and solutions-oriented.
- Engaging presenter.
- Good at building relationships, internally and with clients.
- Strong verbal and written communication skills.
- Experience of working in an analytical environment.
- Coaching or managerial experience.
- A positive and creative approach to problem solving.
- Excellent presentation skills.
- Capable of leveraging tools such as Microsoft Excel and PowerPoint.
- Additional InformationRemote-hybrid based role, must be physically located within Thailand and candidate must be a Country/Region Resident.
- Our Benefits.
- Flexible working environment.
- Volunteer time off.
- LinkedIn Learning.
- Employee-Assistance-Program (EAP).
- About NIQ.
- NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
- For more information, visit NIQ.com.
- Want to keep up with our latest updates?.
- Follow us on: LinkedIn | Instagram | Twitter | Facebook.
- Our commitment to Diversity, Equity, and Inclusion.
- NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.
ทักษะ:
Branding, Research, Industry trends
ประเภทงาน:
งานประจำ
เงินเดือน:
฿45,000 - ฿65,000, สามารถต่อรองได้
- Oversee the development of POSM and printed marketing materials for campaigns, events, and store openings ensuring brand alignment.
- Collaborate with internal teams and external partners to create marketing assets, including signage, campaigns, and events.
- Track, analyze, and report on performance.
- Develop innovative marketing and branding campaign concepts and strategies.
- Plan and execute events, including defining objectives, target audiences, and design concepts.
- Coordinate with vendors to ensure seamless event execution.
- Manage event budgets, secure sponsorships, and negotiate vendor rates.
- Research industry trends to inspire future marketing initiatives.
- Identify, manage, and allocate budgets for KOL (Key Opinion Leader) collaborations.
- Bachelor s degree in Marketing, Communication, or relevant field.
- At least 1-3 years experience in Marketing and Branding.
- Data Driven with ability to draw insights from complex marketing data.
- Excellent communication skills, project management, creative mind, and always thinking outside the box.
- High attention to detail, excellent interpersonal skills and stakeholder management.
ทักษะ:
Excel, Tableau, Power BI
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- จัดเตรียมข้อมูลและวิเคราะห์พฤติกรรมและประวัติการซื้อสินค้า คัดเลือกลูกค้ากลุ่มเป้าหมายและประมาณการณ์ค่าใช้จ่ายและยอดขายในการทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคล.
- จัดทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคลแบบครบวงจร (End-to-End) โดยจัดเตรียมข้อมูลกลุ่มเป้าหมาย และส่วนลด, สร้างแคมเปญในระบบ, สื่อสารโปรโมชั่นไปยังสาขาและผู้เกี่ยวข้อง, แจ้งข้อมูลโปรโมชั่นส่งเสริมการขายให้ลูกค้าทราบผ่านสื่อต่างๆ และรับเรื่องร้องเรียน และแก้ไขให้ลูกค้า หรือสาขา กรณีพบปัญหาที่เกี่ยวกับโปรโมชั่นส่งเสริมการขาย.
- จัดทำรายงานวัดผลของโปรโมชั่นส่งเสริมการขาย วิเคราะห์ผลของแคมเปญเพื่อนำข้อมูลไปใช้ในการพัฒนาโปรโมชั่นในครั้งต่อไป เพื่อให้ได้ผลลัพธ์สูงสุด.
- วุฒิปริญญาตรีขึ้นไป สาขาการตลาด สถิติ หรือเศรษฐศาสตร์.
- มีประสบการณ์ 5-8 ปี ด้านการตลาด หรือ CRM.
- มีทักษะในการใช้ภาษาอังกฤษที่ดีทั้งในด้านการเขียน, การอ่าน, และการพูด.
- ทักษะการใช้คอมพิวเตอร์: เชี่ยวชาญในการใช้โปรแกรม MS Access, MS Excel, MS PowerPoint, Tableau, Power BI.
- มีใจรักการบริการและมีความสามารถในการบริการลูกค้า.
ทักษะ:
Fast Learner, Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we aim towards achieving every day.
- To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
- Courage? Always. At TikTok, we create together and grow together.
- That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
- From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
- We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
- As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
- Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
- Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
- Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
- Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
- Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
- Develop and execute marketing strategies across owned digital platforms.
- Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
- Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
- Minimum 4 years of experience in a strategy or marketing role.
- Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
- A deep understanding of the.
- Small & Medium Businesses industry is needed.
- Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
- Have a strong business understanding of Thailand and APAC markets.
- Experience designing and executing content strategies and analyzing content strategy performance.
- Ability to identify opportunities, develop project scope and independently lead ideation and execution.
- Have a strong business understanding of Thailand and APAC markets.
- Preferred Qualifications.
- Fast learner with a good sense of judgment and original thinking.
- Ability to thrive in ambiguity and adjust quickly to change.
- Strong data and analytical skills (measurement, ROI, forecasting).
- Have a commercial mindset with a history of delivering against stretching performance goals.
- Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
- Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
- Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ทักษะ:
Contracts, Project Management, Social media, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we all believe in and aim towards achieving every day.
- To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
- for ourselves, our company, and the communities we serve.
- Join us. Team Introduction Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
- We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives.
- Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
- Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment.
- Assist in pitching products/solutions to clients and engage in client discussions.
- Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
- Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
- Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
- Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
- Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
- Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
- Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
- Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
- 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.
- Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.
- Analytical, data sensitive & goal-driven.
- Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.
- Great communicator & team-worker.
- Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
- Fluency in English and Thai is required.
- Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.
- Experience presenting to internal and external audiences at all levels of seniority.
- Preferred Qualification.
- Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop Go to Market plan and implement marketing strategies and campaigns to drive subscribers and revenue.
- Define the target audience and key messages to effectively reach and engage the target audience.
- Manage all marketing materials displayed across all broadcast platforms on AIS PLAY and create engaging marketing content, including match day, big matches, fixtures, results as well as develop interesting and viral topics.
- Stand by and handle all urgent changes.
- Prepare crisis management plans for different scenarios to ensure real-time response and action for both internal and external.
- Design the customer journey, manage end-to-end implementation, and ensure successful deployment.
- Manage all sales channels efficiently, delivering sales support information, materials to support sales team, or incentives program when needed.
- Monitor sales performance, prepare reports, and analyze data to ensure targets are met and optimize future marketing initiatives.
- Motivate and maintain relationships with partners and work closely with them.
- Work closely with cross-functional teams, including communication, public relations, social media, technical, and internal designers.
- Manage the budget effectively to ensure marketing initiatives are executed within allocated resources.
- A degree in Marketing, Business Administration, Sports Management, or a related field.
- Proven experience in marketing 4-5 year, especially within the sports industry.
- Ability to plan and execute campaigns that drive revenue and fan engagement.
- Deep understanding of the football audience, culture, fan behavior.
- Creative, strategic thinker with a passion for football to create engaging marketing campaigns or promotions.
- Knowledge of the clubs, players, and commercial of the football league.
- Experience in social media marketing, sport KOLs/influencers, content creation, sport online campaigns to effectively reach audiences.
- Strong written and verbal communication skills for dealing with cross-functional teams.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- Proactive, self-motivated, and eager to learn.
- Excellent organizational and time management skills.
- Excellent command of English, both written and spoken.
- Knowledge or skills in using AI is an advantage..
- Position No.2: Senior Sport and content Marketing officer.
- Execute marketing campaigns to drive subscribers and revenue.
- Define the target audience and key messages to effectively reach and engage the target audience.
- Manage all marketing materials displayed across all broadcast platforms on AIS PLAY and create engaging marketing content, including match day, big matches, fixtures, results as well as develop interesting and viral topics.
- Manage all sales channels efficiently, delivering sales support information, materials to support sales team, or incentives program when needed.
- Work closely with cross-functional teams, including communication, public relations, social media, technical, and internal designers.
- A degree in Marketing, Business Administration, Sports Management, or a related field.
- Proven experience in marketing 2-3 year, especially within the sports industry.
- Ability to plan and execute campaigns that drive revenue and fan engagement.
- Deep understanding of the football audience, culture, fan behavior.
- Creative, strategic thinker with a passion for football to create engaging marketing campaigns or promotions.
- Knowledge of the clubs, players, and commercial of the football league.
- Experience in social media marketing, sport KOLs/influencers, content creation, sport online campaigns to effectively reach audiences.
- Strong written and verbal communication skills for dealing with cross-functional teams.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- Proactive, self-motivated, and eager to learn.
- Excellent organizational and time management skills.
- Excellent command of English, both written and spoken.
- Knowledge or skills in using AI is an advantage..
- To apply, click this link or copy this URL: https://ais.wd3.myworkdayjobs.com/Careers/job/Bangkok/Sport-Marketing-Specialist_R25016514.
ทักษะ:
Social media, Digital Marketing, Data Analysis
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we all believe in and aim towards achieving every day.
- To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
- for ourselves, our company, and the communities we serve.
- Join us. The SEA Integrated Marketing team (IMC) crafts and executes integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. The team builds brand awareness, drive user engagement, and enhance the overall shopping experience.
- Responsible for conceptualizing, developing, and executing Brand IP marketing campaigns.
- Keep abreast of trends on social media, e-Commerce, digital marketing, and industry developments, and leverage trends and developments to optimize campaigns.
- Responsible for projecting potential Brand IP campaign targets to serve various platform objectives.
- Conduct data analysis on campaign performance (including against order and GMV targets) and offer ongoing recommendations for campaign optimization, such as innovative ideas, partnerships and activations that enhance campaign performance.
- Collaborate and coordinate across stakeholders, including campaigns, channel marketing, platform operations, product, and sales teams to ensure alignment of marketing communication plans with promotion details and implementation timeline.
- Collaborate with the design team and external agencies for creative development and content creation that align with marketing key messages.
- Cooperate with relevant marketing channel owners and analytics teams to report and provide insights on channel performance and propose action plans for future improvements.
- Bachelor's degree in Marketing, Business, or a related field.
- Master's degree is a plus.
- At least 3 years of experience in internet companies, brand companies, or agencies.
- Excellent marketing planning skills with innovative spirit, great logical thinking ability; and had the experience of owning a comprehensive marketing campaign from ideation to execution.
- Keen user product awareness, familiar with domestic and foreign strong interactive products such as TikTok and instagram, like to understand and accept new things, have a wide range of interests, and are sensitive to marketing hotspot.
- Strong executive ability, communication ability, and pressure resistance, can quickly get the results.
- Excellent communication and resource integration skills.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ผู้จัดการฝ่ายการตลาด - รายละเอียดงานทั่วไปและหน้าที่
ภาพรวม:ผู้จัดการฝ่ายการตลาดมีหน้าที่รับผิดชอบในการพัฒนา ดำเนินการ และดำเนินแผนการตลาดเชิงกลยุทธ์สำหรับองค์กรเพื่อดึงดูดผู้มีโอกาสเป็นลูกค้าและรักษาลูกค้าที่มีอยู่ มีหน้าที่ดูแลแคมเปญการตลาดขององค์กรทั้งภายในและภายนอก และดูแลให้กิจกรรมทางการตลาดทั้งหมดเป็นไปตามวัตถุประสงค์ขององค์กร
ความรับผิดชอบร่วมกัน:
การพัฒนากลยุทธ์และแผน:
การพัฒนากลยุทธ์และแผนเพื่อเพิ่มการรับรู้ถึงแบรนด์และเพื่อส่งเสริมผลิตภัณฑ์และบริการ
การจัดการแคมเปญ:
การจัดการแคมเปญทั้งภายในและภายนอกเพื่อให้แน่ใจว่ากิจกรรมทางการตลาดทั้งหมดเป็นไปตามวัตถุประสงค์ขององค์กร
การวิเคราะห์ข้อมูล:
การวิเคราะห์ข้อมูลเพื่อระบุแนวโน้มและโอกาสในการปรับปรุง
การจัดทำงบประมาณ:
การจัดการงบประมาณด้านการตลาดและดูแลให้กิจกรรมทั้งหมดอยู่ในงบประมาณ
การวิจัย:
การวิจัยและวิเคราะห์แนวโน้มของตลาด กิจกรรมของคู่แข่ง และความต้องการของลูกค้า
การสร้างเครือข่าย:
การสร้างเครือข่ายกับผู้เชี่ยวชาญในอุตสาหกรรมเพื่อรับทราบข้อมูลล่าสุดเกี่ยวกับแนวโน้มและการพัฒนาอุตสาหกรรม
การรายงาน:
จัดทำและนำเสนอรายงานเกี่ยวกับกิจกรรมทางการตลาดและผลลัพธ์
- 1
- 2
- 3
- 4
- 5
- 6
- 28