เงื่อนไขการค้นหา

ทักษะ:

English

ประเภทงาน:

งานประจำ

• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.).
• Implement 360 communication plan and manage cross-functional and agencies.
• Monitor all brand activities are smoothly executed and aligned with brand strategy.
• Analyze market and consumer data to evaluate brand and campaign performance.
• Track and manage marketing spending of assigned projects.
• Work with cross functional team including Trade marketing and Agencies to ensure effective execution.
• Support team on promotions and brand campaigns to drive engagement.
• Degree in Marketing or related fields.
• Minimum 5 year experience in brand management (preferably FMCG or beverage).
• Knowledge of basic 360 marketing communications and media management both offline and online.
• Excellent communication with ability to engage cross functional teams effectively.
• Fluent in English language.
• Management skills.
• Presentation and storytelling skills.
• Experience in using Nielsen and Sales data.
• Contact Information:-.
• K. Mallika E-mail: [email protected].
• Thai Drink Co Ltd.
• CW Tower, 90 Ratchadaphisek Rd, Khwaeng Huai Khwang, Khet Huai Khwang, Krung Thep Maha Nakhon 10310.

ทักษะ:

Branding, eCommerce, Business Development, English

ประเภทงาน:

งานประจำ

• Identify, prioritize, and secure business opportunities.
• Drive revenue for TikTok by seeking advertising & brand marketing partnerships with various direct clients and agencies.
• Use a consultative sales approach by offering strategic media solutions across your book of business.
• Create compelling sales propositions utilizing internal and external data for respective markets.
• Understanding media on performance marketing and branding product.
• Liaise with cross-functional teams on structuring and executing operational and strategic initiatives.
• Develop and implement best practices for client interaction, sales, and services.
• Create persuasive sales presentations using market trends and case studies.
• Ensure that our clients receive the highest level of sales and operational customer service.
• Educate clients on TikTok products and developments and guide clients on best practices to drive business outcomes.
• Bachelor's degree in Business, Marketing, Communications, or related field.
• 5+ years of experience in any of the following: Sales, Marketing, eCommerce, Tech, Business Development.
• Proven track record of meeting or exceeding sales targets.
• Strong understanding of digital advertising or e-commerce ecosystem.
• Excellent communication, presentation, and negotiation skills.
• Ability to thrive in a fast-paced, cross-functional, and results-driven environment.
• High proficiency in both written and spoken English is required to communicate and correspond directly with multi-national partners.
• Experience with crafting strategic outcomes through data analysis and insights.
• High level of business acumen and driver of commercial success.
• Sales person who has experience working on product mix strategies to build the business.
• Experience working with emerging industry & conglomerate.

ทักษะ:

Power point, eCommerce

ประเภทงาน:

งานประจำ

CREA is an E-Commerce Enabler, multinational and diverse organization with talent from all around the world. If you consider yourself an ambitious and driven person who loves everything e-commerce and can keep up with the pace of innovation. We want to hear from you! Apply now! Key Responsibilities: Working closely with Key Account Manager and Graphic Designer in preparing clear graphic briefs, following-up, checking artworks, decorating store, and meeting deadlines Supporting Key Account Manager on commercial and marketing execution Supporting Key Account Manager and working with ...

ทักษะ:

Teamwork

ประเภทงาน:

งานประจำ

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we u ...

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Marketing Strategy, Social media, Negotiation, Power point, eCommerce

ประเภทงาน:

งานประจำ

As CREA's Key Account Manager, you're the pivotal link between our brands and internal teams, overseeing a seamless e-commerce journey. You'll collaborate with various departments to boost customer experience and drive brand growth. The ideal candidate is more than just a quick learner and a problem solver. You need the ability to work cross-functionally, balancing financial acumen with interpersonal skills, all while prioritizing the brand's objectives. Responsibilities: Growing your brand portfolio through joint business planning by: Preparing joint business plan and driving week ...

ทักษะ:

Product Development, Project Management, Digital Marketing, Market Research, Procurement

ประเภทงาน:

งานประจำ

This position will have an assignment test before interview. Job Description Support Marketing Director and in charge as a Business Unit Head (a key person) who led in driving brand growth and managing brand's product portfolio, exploring new opportunities, and developing brand strategy/direction to meet business objectives Manage, lead, supervise, and give guidance to a brand management unit team with at least 3-5 subordinates Control Marketing ROI as agreed KPIs and manage/allocate marketing budget effectively to achieve business objectives. Develop & implement effective marketin ...

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Business Development

ประเภทงาน:

งานประจำ

หน้าที่ความรับผิดชอบ: ค้นหาและคัดเลือกแบรนด์หรือสินค้าใหม่จากแหล่งในประเทศและต่างประเทศ เช่น งานแสดงสินค้า เว็บไซต์ แพลตฟอร์มออนไลน์ วิเคราะห์โอกาสทางการตลาด และวางแผนกลยุทธ์เพื่อการเติบโตของแบรนด์ตามเป้าหมายบริษัท ประสานงานกับผู้ผลิต ซัพพลายเออร์ และทีมภายในเกี่ยวกับตัวอย่างสินค้า การเสนอราคา และข้อตกลงเบื้องต้น จัดทำและตรวจสอบสัญญาความร่วมมือกับพันธมิตร เช่น ข้อตกลงการจัดจำหน่ายหรือแบรนด์ร่วม ประเมินศักยภาพของสินค้าและความเหมาะสมในการเข้าสู่ตลาดไทย ทั้งด้านราคา คุณสมบัติ และการขออนุญาตจากหน่วยงานที่เกี่ยวข้อง คุณสมบัติ: วุฒิการศึกษาระดับปริญญาตรีขึ้นไปในสาขาบริหารธุรกิจ การตลาด ห ...

ทักษะ:

Product Development, Project Management, Market Research, Negotiation, Procurement

ประเภทงาน:

งานประจำ

This position will have an assignment test before interview. Job Description Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good understanding in consumer insight Be able to work and collaborate closely with internal departments i.e. product development, sales, trade, design, procurement, e-commerce team etc. to drive product launch plan successfully and manage existing products Manage and lead the discussion with external parties (i.e. Agencies, business partners, production houses etc.) Efficiently plan and track budget spe ...

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Marketing Strategy, Social media, Negotiation, Power point, eCommerce

ประเภทงาน:

งานประจำ

CREA's mission is to power brand through digital commerce to reach the booming, digital savvy, Millennial and Gen Z consumers in Southeast Asia. The e-commerce business model is evolving fast. Today simply knowing how to list, ship and manage digital payments is not enough to differentiate brand online. As CREA's Junior Key Account Manager, you're the pivotal link between our brands and internal teams, overseeing a seamless e-commerce journey. You'll collaborate with various departments to boost customer experience and drive brand growth. The ideal candidate is more than just a qui ...

ประสบการณ์:

1 ปีขึ้นไป

ทักษะ:

Data Analysis, Livestream, Energetic, eCommerce, English

ประเภทงาน:

งานประจำ

We're looking for an energetic Brand Management Associate for Livestreaming Department to elevate our in-house livestreaming experiences for top brand partners! If you have a knack for finding charismatic MCs, optimizing sales strategies, and bringing brand stories to life through livestreams, this is the role for you. Key Responsibilities: Create Winning Campaigns: Collaborate with Brand Key Account Managers (KAM) to develop effective voucher strategies and sales mechanics that drive maximum revenue. Briefing for Success: Prepare and deliver clear, comprehensive briefs to the MC M ...

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Leadership Skill

ประเภทงาน:

งานประจำ

• Ensure the timely registration of new chemical entities, new dosage forms, and new indications across Asia Pacific, directly supporting Own Brands commercial growth and portfolio expansion.
• Develop and implement regional registration strategies aligned with global commercial objectives, enabling in-licensing, acquisition, and lifecycle management opportunities.
• Lead and provide direction in regulatory due diligence and evaluation for in-licensi ...
• Oversee dossier preparation, review, and submission for new product registrations, variations, renewals, and line extensions, maintaining high standards of quality and regulatory compliance.
• Establish and maintain ongoing liaison with relevant regulatory authorities and market Regulatory Affairs (RA) teams to monitor, assess, and proactively respond to significant regulatory developments.
• Ensure timely communication of regulatory developments and their potential business impact to Senior Management, enabling informed and proactive organizational decisions.
• Maintain the integrity and accuracy of the Regulatory Affairs database, including master dossiers, registration status, and regulatory requirements across all markets in scope.
• Monitor and ensure the registration lifecycle of existing products, including drugs, medical devices, food supplements, and cosmetics, remains current and fully compliant.
• Serve as the primary liaison with market Regulatory Affairs teams on all Own Brands regulatory matters, providing guidance and direction on product registrations and related regulatory activities.
• Collaborate effectively with cross-functional teams including Research and Development (R&D), Medical Affairs, Quality Assurance (QA), Supply Chain Management (SCM), and Commercial teams to ensure successful and compliant product launches.
• Drive and manage the performance of the Regulatory Affairs team across Own Brands and market RA teams, building functional capabilities and a high-performing regulatory community.
• Administrative duties and coordination tasks as required.
• Bachelor's degree in Pharmaceutical Sciences, Life Sciences, or a related field; an advanced degree or Regulatory Affairs Certification is preferred.
• Minimum 8 years of Regulatory Affairs experience in the pharmaceutical industry and related healthcare products, with at least 3 years in a managerial role leading a team.
• Regional or multi-market Regulatory Affairs experience is strongly preferred.
• Good knowledge of regulatory requirements and compliance standards for healthcare products across multiple categories.
• Proven experience registering new chemical entities and new drugs, including regulatory submissions such as Investigational New Drug (IND) applications and marketing applications in Common Technical Document (CTD) format.
• Sound understanding of ASEAN harmonization of healthcare product registration.
• Solid understanding of Food and Drug Administration (FDA), European Medicines Agency (EMA), and Therapeutic Goods Administration (TGA) regulations and International Council for Harmonisation (ICH) guidance.
• Knowledge and familiarity with the National Medical Products Administration (NMPA) and other global regulatory agencies are preferred.
• Proven ability to manage complex regulatory projects independently across multiple markets.
• Strong written and spoken English communication skills, with the ability to influence cross-functional stakeholders across diverse markets.
• Proficient in office productivity tools including Excel, Word, and PowerPoint.
• At DKSH, we help companies grow in Asia and enable people to perform at their best. You will be part of an organization that values accountability, collaboration, and long-term partnerships. We offer a dynamic environment where your contributions are visible and where you can build a meaningful career in Regulatory Affairs.
• LI-SW2.
• Ensure the timely registration of new chemical entities, new dosage forms, and new indications across Asia Pacific, directly supporting Own Brands commercial growth and portfolio expansion.
• Develop and implement regional registration strategies aligned with global commercial objectives, enabling in-licensing, acquisition, and lifecycle management opportunities.
• Lead and provide direction in regulatory due diligence and evaluation for in-licensing, acquisitions, and new product opportunities, ensuring sound regulatory risk assessment and informed decision-making.
• Oversee dossier preparation, review, and submission for new product registrations, variations, renewals, and line extensions, maintaining high standards of quality and regulatory compliance.
• Establish and maintain ongoing liaison with relevant regulatory authorities and market Regulatory Affairs (RA) teams to monitor, assess, and proactively respond to significant regulatory developments.
• Ensure timely communication of regulatory developments and their potential business impact to Senior Management, enabling informed and proactive organizational decisions.
• Maintain the integrity and accuracy of the Regulatory Affairs database, including master dossiers, registration status, and regulatory requirements across all markets in scope.
• Monitor and ensure the registration lifecycle of existing products, including drugs, medical devices, food supplements, and cosmetics, remains current and fully compliant.
• Serve as the primary liaison with market Regulatory Affairs teams on all Own Brands regulatory matters, providing guidance and direction on product registrations and related regulatory activities.
• Collaborate effectively with cross-functional teams including Research and Development (R&D), Medical Affairs, Quality Assurance (QA), Supply Chain Management (SCM), and Commercial teams to ensure successful and compliant product launches.
• Drive and manage the performance of the Regulatory Affairs team across Own Brands and market RA teams, building functional capabilities and a high-performing regulatory community.
• Administrative duties and coordination tasks as required.

ทักษะ:

Branding, Industry trends, English

ประเภทงาน:

งานประจำ

• Fashion team works with leading brands across fashion, apparel, beauty-fashion lifestyle, accessories, footwear, luxury, sportswear, and related categories.
• We provide strategic consultation and advertising solutions spanning branding, performance marketing, e-commerce, TikTok Shop, web conversion, lead generation, and online-to-offline business objectives. By combining deep industry expertise with TikTok's innovative advertising and commerce products, we help fashion advertisers unlock sustainable business growth across TikTok and TikTok Shop. Responsibilities.
• Lead, coach, and develop a team of Brand Partnership Managers to achieve advertising revenue, client growth, and organizational objectives across the Fashion vertical in Thailand.
• Define and execute category growth strategies for Fashion, Apparel, Accessories, Footwear, Luxury, Sportswear, and related categories, identifying market opportunities and accelerating business expansion.
• Drive team performance through clear target setting, pipeline management, forecasting discipline, business reviews, and strong execution of revenue plans.
• Build and maintain senior-level relationships with advertisers, agencies, fashion brands, retailers, and key industry stakeholders to strengthen TikTok's market position.
• Partner with team members on strategic account planning, high-impact client engagements, annual business planning, and complex commercial opportunities.
• Establish strong partnerships with TikTok Shop leadership and cross-functional stakeholders to develop long-term Fashion category strategies, align monetization and commerce priorities, and accelerate growth across both advertising and commerce ecosystems.
• Drive adoption of TikTok's full advertising and commerce solutions, including Branding Ads, Performance Ads, TikTok Shop Ads, Search Ads, Measurement Solutions, Creative Solutions, and emerging products.
• Collaborate closely with cross-functional teams, including Client Solutions, Product Strategy & Operations, Measurement, Agency, Creative, Marketing, and TikTok Shop teams, to unlock business growth for fashion clients.
• Provide thought leadership on fashion industry trends, consumer behavior, creator commerce, media investment strategies, and digital transformation opportunities.
• Build a strong team culture focused on client impact, collaboration, accountability, ownership, and continuous development.
• Identify talent gaps, support hiring efforts, and develop succession planning within the team.
• Bachelor's degree or above in Marketing, Business, Advertising, Media, Communications, or related fields.
• 5+ years of experience in digital advertising, media, sales, marketing, business development, e-commerce, or related commercial functions.
• 3+ years of people management experience, with demonstrated success in leading high-performing commercial, advertising, or platform teams.
• Proven track record of consistently delivering revenue growth and exceeding business targets.
• Strong understanding of digital advertising, media planning, branding, performance marketing, e-commerce, TikTok Shop, and marketing measurement.
• Experience managing senior stakeholders, including C-level executives, agency leadership teams, and strategic brand partners.
• Strong analytical, strategic thinking, business planning, and commercial execution capabilities.
• Business proficiency in Thai and English is required, with the ability to engage senior stakeholders from local, regional, and international brands.
• Preferred Qualifications.
• Experience within Fashion, Apparel, Accessories, Footwear, Luxury, Sportswear, Retail, E-commerce, or related industries.
• Strong media and advertising background with experience across branding, performance, commerce, web conversion, creator marketing, and omnichannel marketing solutions.
• Experience working in leading digital platforms, media agencies, publishers, e-commerce platforms, consulting firms, or technology companies.
• Familiarity with TikTok's advertising ecosystem, TikTok Shop, creator commerce, and the broader digital media landscape in Thailand.
• Demonstrated ability to lead organizational change, scale teams, and drive cross-functional alignment.
• Strong coaching and talent development capabilities with a passion for building high-performing teams.
• Entrepreneurial mindset with strong ownership, resilience, and execution capabilities.

ทักษะ:

Negotiation, English

ประเภทงาน:

งานประจำ

• Initiate concept development for new products and brands, continuously identifying market opportunities and proposing new product development aligned with the company's objectives and resources to meet market needs.
• Develop and execute brand strategies tailored to target audiences.
• Collaborate with the OEM factory to effectively plan production requirements and maintain an optimal inventory level.
• Monitor the progress of product launches with a focus on integrated marketing support, distribution, POSM & display, pricing, and off-take. Propose appropriate corrective measures as needed.
• Work with advertising agencies and media partners to create brand-aligned content.
• Design and execute marketing campaigns across online and offline channels.
• Develop promotional activities, experiential marketing, and brand awareness programs.
• Assess competitive landscape and adjust strategies accordingly.
• Master's Degree in Marketing, Food Science or related field.
• At least 3 - 5 years experience in marketing or related field (FMCG is preferable).
• Good creative, interpersonal, negotiation, and compromising skills.
• Good planning and management skill.
• Good analytical, problem-solving skills.
• Ability to use personal computer.
• Good knowledge of written and spoken English.
• We offer an attractive compensation, benefits package and career opportunities to the successful candidate. If this profile largely fits your background, personality and ambition, we would be very interested in talking to you, in person.

ทักษะ:

Project Management, English

ประเภทงาน:

งานประจำ

• Develop and drive marketing communication and brand communication strategies to strengthen FWD's brand awareness, consideration, and overall brand equity.
• Lead the planning, development, and execution of integrated marketing communication campaigns across multiple channels to support business objectives and deliver measurable brand and business outcomes.
• Identify and evaluate strategic marketing communication opportunities, marketing collaboration partnerships, sponsorships, and engagement platforms to enhance audience ...
• Translate consumer insights, market intelligence, and competitive analysis into actionable marketing communication strategies, messaging frameworks, and campaign plans.
• Define success metrics, monitor campaign and brand performance, generate insights, and recommend optimization strategies to improve communication effectiveness, audience engagement, and ROI.
• Partner with internal and external stakeholders to ensure effective delivery of marketing communication programs and consistent execution of brand standards across all customer and communication touchpoints.
• Act as a strategic advisor to business functions on marketing communication strategy, campaign development, audience engagement, and integrated marketing planning, ensuring alignment with FWD's brand objectives and business priorities.
• Master degrees in Marketing, Business, Communication or related.
• 7-10 years working experiences in leading roles under brand/comms team or related.
• A good understanding in integrated marketing communications, media planning, event/experiential experience, partnership experience, and project management.
• Strong leadership, communications, and good analytical skills with business acumen.
• High understanding of AI, digital and market trend. Hands on and can-do attitude with high ambitious to drive for a high-performance team.
• Excellence communication in both Thai and English.
• Hybrid working (2 days in office/week).
• Office at BTS Nana station.
• Insurance coverage for employee and family.
• Performance Bonus.
• Annual leaves 20 days/year.

ทักษะ:

Excel, Social media, Creativity, English

ประเภทงาน:

งานประจำ

• Determine the integrated marketing plan for the Brand with marketing manager.
• Organize brand's marketing programs and budgets with marketing manager.
• Assist the Merchandizing team in developing promotion plans, sales calendar and executing the plans.
• Assist managing the production of product catalogues and other marketing materials.
• Conduct marketing and promotion approaches if applicable.
• Manage the production of materials for marketing purposes with marketing manager.
• Assist tracking the effectiveness of campaign on a monthly basis.
• Develop and initiate annual tactical plan for retail marketing with marketing manager.
• Liaise with principal on marketing campaigns and initiatives with marketing manager.
• Source suppliers and negotiate on behalf of the Brand regarding prices policy, terms and conditions with marketing manager.
• Bachelor's degree in Marketing or any related field.
• 8+ years of Marketing experience in fashion industry.
• English: Intermediate both speaking and writing.
• Strong analytical skills, oral and written presentation skills, and excellent computer skills, including Excel and PowerPoint.
• Familiarity with social media and marketing analytics.
• Excellent communication and people skills.
• Creativity and commercial awareness.
• Self-discipline, sense of organization and analysis skills.
• Exhibit a keen ability to be proactive as well as handle a multitude of projects at one time.
• Highly organized and detail-oriented.

ประสบการณ์:

7 ปีขึ้นไป

ทักษะ:

Art Direction, Branding, English

ประเภทงาน:

งานประจำ

Senior Specialist, Group Branding & Design About the Role The Senior Specialist, Group Branding & Design plays a pivotal role in shaping and safeguarding DKSH's corporate brand across regions, functions, and business units. This position drives brand excellence by combining strategic art direction, branding thinking, and hands-on execution to deliver compelling visual solutions that directly support DKSH's business objectives. What You Will Deliver Ensure consistent and high-quality application of the corporate brand across all touchpoints, aligned with brand guidelines and systems ...

ประสบการณ์:

4 ปีขึ้นไป

ทักษะ:

Business Development, Product Development, Market Research, Data Analysis, Negotiation

ประเภทงาน:

งานประจำ

• Business Performance: Deliver financial growth objectives for assigned brand(s) or brand segments through the development and implementation of the annual brand plan.
• Market Share: Achievement of defined Nielsen objectives: Market share, penetration/loyalty/ frequency etc.
• New Product Development / Existing Product Development: Complete ownership of all NPD and EPD projects. Starting from development of Strategic Rationale, Business opportunity quantification, Pricing/Sizing Recommendation, Lead concept development/MR, d ...
• Business Development.
• o P&L: Assortment/pricing/visibility by channel to improve GM.
• o Business Growth: Increased Brand penetration/consumption - variant priority, portfolio gaps vs competition by channel/need state, building everyday relevance.
• o Leveraging on ground business: Give strategic direction / Guide the Assistant Brand Manager to leverage the various potential activation areas.
• Brand Strategy.
• o Brand Equity: Own completely including measurement, plot to improve/strengthen and related consumer work/lead MR.
• o Communication: Own and continuously improve the portfolio strategy - identify role of each segment, equity building vs business growth, media strategy including weights across segments - existing portfolio in year and 3 year roadmap, keeping in mind competition as well.
• o Long term strategy: Support the MM in developing the long term strategy for the brand/ segment. Work on long term P&L and frame a strategy for achieving this. Ensure achievement of long term objectives for brand/ segment.
• o Competitor Monitoring: Based on available data analysis and competitor benchmarking present short, medium and long term business threats and development opportunities.
• Marketing Grid: Ownership of Activity Grid Of one's own Brand/Segment, ensuring timely Implementation of the same by working in close coordination with agencies necessary for such execution.
• o Media: Lead communication development for their brand (generating insightful concept, validating the concepts with consumers, getting alignment from all stakeholders on Admap, briefing creative agency, leading discussions with agency on campaign ideas, copy script & storyboard, selecting production house, cost negotiation and finally ensuring agency delivers copy as per agreed storyboard).Ensure that the monthly plans of the media agency are in sync with the agreed principles of the particular brand/segment and are on track.
• o Consumer Promotion: Develop Rationale and identify opportunities by SKU/segment/channel through analysis especially for DBW consumption and share gain.
• o Budgets: Ensure effective deployment of budgets by owning, implementing and tracking of segmental budgets - media plans, promos, on ground. Lead regular reconciliation and investment plot.
• Market Research: Own and lead all MR on bathing including insight development not only for New Product Development but also Business Development Initiatives.
• Maintaining Archives: Archiving all collateral and advertising material with respect to the brand and key competitors.
• Bench Development: Development of the Assistant Brand Manager/Graduate Trainee to Brand Manager level with specific coaching inputs in the areas of Consumer insight development and MR, Media, Brand P&L, Managing marketing budgets.
• Professional Qualification / Experience / Skill.
• Minimum Bachelor degree in Sales & Marketing. MBA in Sales / Marketing is preferred.
• Minimum 4-5 Years of experience in Sales, must be able to demonstrate outstanding marketing skills and potential, developed within an FMCG environment.
• Thorough knowledge of the sales process and has a strong commercial awareness.
• Track record of delivery, goal oriented, sets clear priorities and meets deadlines.
• Positive, initiative driven and motivating influence, sets good examples, is a natural leader.
• Result oriented, entrepreneurial and self-motivating.
• Good planning and organisational ability.
• Strong commercial awareness with an international outlook.
• Ambitious and flexible.
• High level of communication ability and presentation skills.
• Strong analytical skills: ability to define problems, collect details data, analyse and interpret results and recommend changes and improvements.
• Good financial skills and P&L understanding.
• Ability to understand and work within the framework of the overall company strategy and also relevant customer insights.
• Resilient and able to perform under pressure.

ทักษะ:

Graphic Design, After Effects, Video Editing, Photography, Leadership Skill

ประเภทงาน:

งานประจำ

Job Summary Are you an ambitious designer ready to elevate brand experiences? Kiatnakin Phatra Securities, a leading investment and brokerage firm in Thailand, is committed to providing exceptional financial services that empower individuals and businesses to make informed financial decisions. With a deep focus on innovation, Kiatnakin Phatra Securities delivers comprehensive investment solutions through advanced digital platforms that are designed to meet the evolving needs of Thai investors. As a Visual Designer at Kiatnakin Phatra Securities, you will take charge of visual commu ...

ประสบการณ์:

4 ปีขึ้นไป

ทักษะ:

Digital Marketing, Recruitment, Leadership Skill

ประเภทงาน:

งานประจำ

What You'll Do Lead Brand & Campaign Management Own and execute total brand strategy and assigned campaigns with excellence, ensuring delivery of sales, market share, and brand equity targets within A&P budget. Drive 360 Communication & Activation Develop and implement integrated communication strategies and full-funnel activation plans that connect with consumers across ATL, BTL, digital, and experiential channels. Cross-Functional Leadership Collaborate with internal and external stakeholders including Creative, Advertising, Design, Digital, Media, Research, Trade Marketing, Sale ...

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Thai

ประเภทงาน:

งานประจำ

• Manage the end-to-end launch process for new products and renovation/transformation initiatives for assigned brands.
• Collaborate with cross-functional teams (Trade Marketing, Demand Planning, Logistics) to ensure timely and successful launches.
• Develop launch plans, including marketing activities and work closely with trade marketing on distribution and sales targets.
• Work closely with supply chain teams to optimize product availability and minimize stockouts.
• Brand Development & Strategy.
• Lead the implementation of local marketing strategies for assigned brands through detailed marketing plans.
• Ensure alignment with overall brand objectives and business goals.
• Develop and refine brand strategies based on thorough market analysis, deep consumer understanding, and comprehensive competitor analysis.
• Identify market opportunities and develop strategies to capitalize on them.
• Lead the implementation of local marketing strategies for assigned brands through detailed marketing plans.
• Ensure alignment with overall brand objectives and business goals.
• Develop and refine brand strategies based on thorough market analysis, deep consumer understanding, and comprehensive competitor analysis.
• Identify market opportunities and develop strategies to capitalize on them.
• Regularly review pricing strategies and product mix to ensure competitiveness and profitability.
• Recommend changes based on market trends, competitor activities, and consumer insights.
• Continuously monitor the performance of the brand portfolio, identifying trends, opportunities, and challenges.
• Share insights on strong-performing competitor brands and recommend strategies to gain a competitive edge.
• Manage marketing spend within the assigned budget, ensuring efficient allocation of resources.
• Track and analyze marketing expenditures to optimize ROI.
• Develop and execute comprehensive marketing plans, encompassing both above-the-line (ATL) and below-the-line (BTL) activities.
• Work closely with the Trade Marketing team to ensure effective execution of marketing plans in the trade.
• Identify gaps in performance and develop and implement action plans to address them, in collaboration with the Trade Marketing team.
• Conduct regular brand reviews (e.g., yearly brand reviews, post-campaign reviews) to foster continuous learning and identify areas for improvement.
• Share key learnings and best practices with the broader marketing team.
• Marketing Communication.
• Work closely with advertising and creative agencies to develop impactful and differentiated communication materials that support brand strategies.
• Ensure that all communication aligns with brand guidelines and resonates with the target audience.
• Develop and execute effective KOL engagement plans to drive brand buzz, awareness, and credibility.
• Identify and build relationships with relevant KOLs in the Thai market.
• Develop compelling KVs that create impact in-store and effectively communicate brand messaging.
• Ensure consistency of KVs across all touchpoints.
• Market Research & Analysis.
• Collaborate with the Consumer Insights team to identify research needs for assigned brands.
• Develop research briefs and provide input on research methodologies.
• Analyze research findings and insights, translating them into actionable brand plans and strategies.
• Use consumer insights to inform product development, marketing communication, and promotional activities.
• Conduct monthly analysis of offtake data to monitor brand performance, identify challenges, and develop strategies to address them.
• Prepare regular reports on brand performance for management review.
• Activation.
• BTL Agency Management.
• Work with BTL agencies to develop and implement impactful activation plans that drive brand engagement and sales.
• Oversee the execution of activation activities, ensuring they are on-brand and within budget.
• Review post-activity reports to evaluate the effectiveness of activation plans.
• Optimize future activations based on learnings and insights.
• Education: Bachelor's or Master's degree, preferably in Marketing, Business Administration, or Economics.
• Experience: 4-5 years of brand management experience in the FMCG industry.
• Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data and generate actionable insights.
• Communication Skills: Excellent communication and interpersonal skills, with the ability to effectively communicate with internal and external stakeholders.
• Energetic and results-oriented, with a proven track record of achieving targets.
• Strong ability to influence and drive the strategic brand agenda.
• Proactive and able to work independently.
• Industry Knowledge: Solid understanding of the FMCG industry and the Thai market.
• Language Skills: Strong command of spoken and written Thai and English.
• Technical Skills: Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and Nielsen Answers (or similar market research tools).
• Example of BenefitsCompensation & Financial.
• Performance Bonus.
• Provident Fund.
• House Loan Support.
• Referral Bonus.
• Health & Insurance.
• Group Life Insurance, Healthcare Coverage (IPD & OPD), Dental Care Benefit.
• Annual Medical Check-up, Employee Assistance Program (EAP).
• Wellbeing.
• Wellness Flexible Benefits for your Mind, Body and Connection (Including Relaxation, Physical Wellness, Sport Wear & Equipment Sport Club Membership, Personal Enhancement, Spa, Facial Beauty etc., Skills Upgrade Course and Pet Care.
• Leave & Time Off.
• 12 Days Annual Leave and 1 Day Birthday Leave.
• Maternity and Paternity Leave and Benefits.
• Hybrid Working 3 Days in Office, 2 Days WFH, Office Located at Q House Lumpini (MRT Lumphini 0 meter from MRT station) and Flexible Working Hour.
• Training & Development, Culture & Recognition Program and Family & Life Events.
• Training & Development Program.
• Company Product Twice a Year!.
• Annual Company Outing Party & Workplace Activities.