เงื่อนไขการค้นหา

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Analytical Thinking, Product Development, Project Management, Digital Marketing, Social media

ประเภทงาน:

งานประจำ

• Execute annual brand and marketing plans in line with overall brand strategy, business goals, and market opportunities.
• Assist in developing brand positioning, value propositions, and go-to-market strategies to strengthen brand equity and drive business growth.
• Support the implementation of integrated marketing campaigns across multiple channels to enhance brand awareness, consideration, and customer engagement.
• Identify opportunities to improve brand performance through data-driven insights and strategic recommendations.
• Product Development & Launch Management.
• Support the end-to-end new product development (NPD) process, working closely with cross-functional teams including R&D, Sales, Supply Chain, Regulatory, and Finance.
• Coordinate product launch activities, ensuring successful execution of launch plans, timelines, and commercialization strategies.
• Conduct market and competitor analysis to identify consumer needs, market gaps, and innovation opportunities.
• Marketing Campaign & Brand Activation.
• Manage day-to-day brand activities, including advertising, promotional campaigns, digital marketing initiatives, social media content, and consumer engagement programs.
• Develop and execute integrated marketing communication (IMC) plans to ensure consistent brand messaging across all consumer touchpoints.
• Work with creative, media, digital, and PR agencies to develop impactful marketing materials and campaigns that support brand objectives.
• Monitor campaign effectiveness and optimize marketing activities based on performance metrics and return on investment (ROI).
• Market Intelligence & Consumer Insights.
• Track and analyze brand health, market share, sales performance, consumer trends, and competitive activities.
• Leverage consumer and customer insights to identify growth opportunities and improve marketing effectiveness.
• Stay updated on industry developments, emerging trends, and evolving consumer behaviors to maintain brand competitiveness.
• Stakeholder & Agency Management.
• Collaborate closely with internal stakeholders across Sales, Trade Marketing, Commercial, Supply Chain, Finance, and Product Development teams to ensure seamless execution of brand initiatives.
• Manage relationships with external agencies, vendors, and partners to ensure quality deliverables, adherence to brand guidelines, and achievement of campaign objectives.
• Budget & Project Management.
• Manage assigned Advertising & Promotion (A&P) budgets, ensuring expenditures are effectively allocated and aligned with approved plans.
• Monitor marketing investments, track spending against budget, and evaluate campaign ROI.
• Lead project planning and execution, ensuring initiatives are delivered on time, within budget, and according to agreed objectives.
• Who are you?.
• Bachelor's Degree in Marketing, Business, or a related field; qualifications in Health Sciences, Nutrition, Pharmacy, Naturopathy, or related disciplines are an advantage.
• 5-8 years of experience in Brand Management and Marketing within the Beauty, FMCG, Consumer Healthcare, Health Supplements, OTC, or Consumer Products industry.
• Proven track record in developing and executing integrated brand plans, product launches, and marketing campaigns that drive business growth and deliver results within budget.
• Strong commercial acumen, analytical thinking, and consumer insight capabilities, with the ability to translate market opportunities into effective marketing strategies, in the areas of Immunity, Mental Health, and Healthy Ageing.
• Experience in digital marketing, social media, e-commerce, and innovative consumer engagement initiatives to strengthen brand presence and drive brand growth.
• Excellent stakeholder management, communication, presentation, and project management skills, with the ability to collaborate effectively across cross-functional teams and external partners.
• Fluent in Thai and English (written and spoken),.
• Able to thrive in a fast-paced environment, manage multiple priorities independently, and maintain strong attention to detaill.
• Agencies please note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Leadership Skill

ประเภทงาน:

งานประจำ

Required: Bachelor's degree in Marketing, Business, or related field (Master's preferred). Minimum 5 years brand management or marketing experience with proven growth track record. Strong design, layout, and conceptual skills across print, interactive, and broadcast media. Strategic thinking and problem-solving capabilities with marketing software and analytics proficiency. Excellent communication, presentation, and project management skills. Thai nationality preferred; fluency in Thai (reading, writing, speaking) required.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Leadership Skill

ประเภทงาน:

งานประจำ

• Brand Strategy & Growth: Spearhead efforts to drive substantial growth in brand awareness, engagement, and market share while serving as the guardian of brand identity and values.
• Strategic Operations: Develop comprehensive strategies spanning marketing, product development, and customer engagement. Collaborate with merchandising teams on product assortment and inventory alignment with brand objectives.
• Digital & Marketing Leadership: Lead digital marketing initiatives, including online ...
• Team Management: Lead marketing professionals, mentor staff, and foster high-performance collaboration focused on growth targets.
• Market Intelligence: Monitor industry trends, competitor activity, and consumer insights to position the brand competitively.
• Analytics & Accountability: Establish and track KPIs to assess brand health and make data-driven strategic adjustments.
• Required: Bachelor's degree in Marketing, Business, or related field (Master's preferred).
• Minimum 5 years brand management or marketing experience with proven growth track record.
• Strong design, layout, and conceptual skills across print, interactive, and broadcast media.
• Strategic thinking and problem-solving capabilities with marketing software and analytics proficiency.
• Excellent communication, presentation, and project management skills.
• Thai nationality preferred; fluency in Thai (reading, writing, speaking) required.

ทักษะ:

Product Development, Marketing Strategy, Social Networking, Google Analytics, Branding

ประเภทงาน:

งานประจำ

Job Responsibilities.

ประสบการณ์:

6 ปีขึ้นไป

ทักษะ:

Product Development, Microsoft Office, Teamwork, English

ประเภทงาน:

งานประจำ

• If you currently work for Brown-Forman, please apply by clicking the.
• Careers.
• icon on the Workday portal.
• For best results, use Google Chrome to view this page.
• Meaningful Work From Day One.
• The Brand Manager is responsible for the end-to-end management of assigned brands within the B-F SEA Jack Daniel's portfolio. This includes developing the brand strategy, overseeing the implementation of all brand-building activities, and managing the necessary marketing tools and resources in collaboration with the Marketing Manager and internal stakeholders. A core responsibility is to continuously measure and evaluate brand performance to ensure growth and establish a strong position for the brands within the B-F portfolio. This role requires effective stakeholder management, connecting and collaborating with internal teams (Sales, Finance, Supply Chain), key distributor partners, Regional and Global brand teams, and external agencies (Marketing, PR) and suppliers.
• What You Can Expect.
• Lead the development of the assigned brand strategy and its implementation and tracking through all marketing tools and resources in consultation with the Marketing Manager and internal stakeholders.
• Drive the growth and development of the Jack Daniel's within the B-F portfolio, managing the brand's presence in the mind of consumers, managing presence in the market with commercial partners, and maximizing value creation through a holistic approach to brand building.
• Identify, monitor and analyse data working with the insights team to find and qualify opportunities and build vital consumer/category/trade insights that underpin brand strategies.
• Manage the Marketing agency partners to ensure that briefing, design and production of marketing communications materials achieve the brand's objectives.
• Lead the briefing, development and approval process for any local or global creative adaptation and supervise the effective implementation of marketing activities, in compliance with brand equity guidelines.
• Manage brand budgets to ensure resources are deployed to maximize growth. Partner with Market Managers and Finance to understand and optimise Jack Daniel's P&L across South East Asia.
• Partner with multiple internal and external constituencies/stakeholders, including third party distributors, Area Manager, Market Managers (sales), Finance and Supply Chain teams in South East Asia, APAC Regional and Global brand teams, Marketing and PR agencies and other suppliers/business partners.
• Lead the implementation of new product development (NPD) for the Jack Daniel's Portfolio in South East Asia.
• Leverage Brown-Forman processes, frameworks and resources to understand customer, consumer, channel, and campaign insights for more informed decision-making & planning.
• What You Bring.
• to the Table.
• Bachelor's degree in Marketing, Business Administration, or relevant subject.
• Minimum 6 years of brand marketing experience in a relevant industry.
• Strong experience in integrated marketing and measurement, creativity and innovative thinking.
• Proven ability to manage multiple tasks and deadlines in a dynamic, fast-paced environment.
• Strong oral and written communication skills; fluency in English is required.
• High level of integrity, trust, and professionalism.
• Strong interpersonal skills with the ability to build relationships across teams and geographies.
• High proficiency in Microsoft Office and/or Google Workspace tools.
• What Makes You Unique.
• Experience working in the alcoholic beverage industry or branded consumer goods sector.
• Familiarity with operating in emerging markets and contributing to business growth.
• Exposure to international business practices, including handling of foreign currencies, regional complexities, and operating within a multinational corporation.
• Experience in designing or enhancing internal control and business processes.
• We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
• What We Offer.
• Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
• LI.
• Employee.
• Professional.
• P6.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Microsoft Office, Market Research, Internal Audit, Negotiation, Leadership Skill

ประเภทงาน:

งานประจำ

• Set the long-term brand ambition and own the end-to-end strategy for assigned Eyecare products across launch, growth, maturity, and lifecycle optimization.
• Translate global and Area strategy into a locally relevant, insight-led annual brand plan with clear priorities, investment choices, milestones, and measures of success.
• Lead launch excellence for new products, indications, and line extensions, from early market shaping and readiness planning through execution and post-launch optimizati ...
• Develop a deep understanding of patients, customers, the treatment pathway, market access dynamics, competitors, and emerging trends; commission market research where needed and convert insights into action.
• Define differentiated positioning, value propositions, segmentation, targeting, channel strategy, and core messages for priority customer groups.
• Design and execute integrated, customer-centric and omnichannel campaigns that strengthen engagement, support field execution, and maximize brand impact.
• Identify portfolio, indication, market-development, pricing, packaging, and partnership opportunities that can unlock sustainable growth and long-term value.
• Establish performance dashboards and lead regular business reviews; use leading and lagging indicators to identify risks, optimize investment, and initiate timely corrective action.
• Provide senior stakeholders with clear, decision-oriented updates on performance, strategic choices, opportunities, risks, and progress against milestones.
• Budget, Forecast and Supply Management.
• Build and manage the annual brand budget, allocating resources to the highest-value opportunities and maintaining disciplined control of spend.
• Partner with Finance and Sales to develop robust sales forecasts, scenario plans, and business cases grounded in market assumptions and performance drivers.
• Recommend pricing and pricing-adjustment strategies that balance patient access, competitiveness, revenue growth, and gross-profit objectives.
• Track investment effectiveness and forecast accuracy, proactively addressing variances and reallocating resources when priorities change.
• Collaborate with Supply Chain and Logistics on demand planning, inventory management, sample availability, and continuity of supply, particularly during launch and growth phases.
• Scientific Engagement and External Partnership.
• Partner with Medical Affairs and Area/Global teams to ensure brand strategy is informed by robust science, relevant evidence, and evolving standards of care.
• Build and sustain trusted, compliant relationships with key opinion leaders, professional societies, healthcare institutions, and relevant patient or health organizations.
• Develop local external-engagement and expert-development plans that support education, scientific exchange, market shaping, and responsible brand growth.
• Contribute to advisory boards, speaker programs, congresses, and scientific meetings in close partnership with Medical Affairs and in full compliance with applicable requirements.
• Training and Capability Development.
• Translate strategy into high-quality product, disease-state, customer-engagement, and launch-readiness training for AbbVie and distributor field teams.
• Partner with Sales Force Effectiveness, Training, Medical Affairs, and Sales leadership to identify capability gaps and deliver practical learning that improves execution.
• Ensure all training content is scientifically accurate, customer-relevant, engaging, and aligned with approved brand strategy and compliance standards.
• Select and lead external agencies with clear briefs, governance, timelines, quality standards, budgets, and performance indicators.
• Cross-Functional Leadership and Collaboration.
• Lead the cross-functional brand team and create shared ownership of priorities, decisions, milestones, and outcomes across Sales, Medical Affairs, Market Access, Finance, Supply Chain, Regulatory Affairs, Business Excellence, and other partners.
• Influence without direct authority, constructively challenge assumptions, resolve trade-offs, and maintain momentum in a complex matrix environment.
• Partner with Regulatory Affairs to prioritize new-product, indication, and packaging submissions and support readiness for approval and launch.
• Collaborate with Market Access on value creation and appropriate engagement with priority accounts, institutions, and payers.
• Translate brand strategy into focused, actionable guidance for the field and partner with Sales leadership on goal setting, prioritization, capability needs, and performance tracking.
• Maintain a strong external orientation through regular field visits and customer engagement, using first-hand insights to improve strategy and execution.
• Quality, Compliance and Governance.
• Ensure all marketing, launch, digital, agency, and promotional activities comply with AbbVie policies, approval processes, industry codes, and applicable laws and regulations in Thailand.
• Embed quality and compliance by design across planning, execution, documentation, vendor management, safety-monitoring collaboration, and internal audit readiness.
• Complete required business processes and training on time, including relevant approval, expense, and learning systems.
• Role-model AbbVie values, ethical decision-making, patient centricity, accountability, and a speak-up culture.
• Education: Bachelor's degree in Pharmacy, Science, Health Sciences, Business, Marketing, or a related discipline; an MBA or relevant postgraduate qualification is an advantage.
• Industry experience: At least 5 years of experience in the pharmaceutical or healthcare industry, including a minimum of 3 years in product management, brand management, or a comparable commercial role within a multinational environment.
• Launch capability: Demonstrated experience supporting or leading product launches, new indications, or major lifecycle initiatives, with evidence of translating strategy into execution.
• Therapy-area exposure: Experience in Eyecare, specialty care, or hospital-based markets is preferred.
• Market understanding: Strong knowledge of Thailand's pharmaceutical and healthcare environment.
• Strategic and commercial acumen: Strong capability in insight generation, strategic planning, financial management, forecasting, performance analysis, and prioritization.
• Leadership: Proven ability to influence without authority, align diverse stakeholders, manage ambiguity, and deliver through cross-functional teams.
• Communication: Excellent communication, presentation, facilitation, and negotiation skills.
• Languages: Professional fluency in Thai and English, with the ability to collaborate effectively with local, Area, and Global stakeholders.
• Ways of working: Curious, resilient, collaborative, accountable, and comfortable operating at pace while maintaining sound judgment and attention to detail.
• Digital capability: Proficiency in Microsoft Office and comfort using data, omnichannel platforms, content-creation tools, and responsible AI-enabled tools to improve decision-making and execution.
• Mobility: Willingness to travel domestically and internationally for field engagement, business meetings, and product training as required.
• AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
• US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html.

ทักษะ:

Digital Marketing, Social media, Automation, Leadership Skill, English

ประเภทงาน:

งานประจำ

• Strategic Storytelling & Automotive Brand Management.
• Narrative Ownership: Craft and maintain a compelling, consistent brand narrative across all automotive touchpoints, translating technical vehicle specs into emotional, benefit-driven customer stories.
• Omnichannel Positioning: Ensure brand positioning, messaging, and visual identity seamlessly align with corporate strategy across tiered campaigns (Tier 1 Brand, Tier 2 Regional, Tier 3 Dealer).
• Brand Equity & Perception: Monitor long-term brand health metrics, sentiment, and market share, implementing storytelling initiatives that elevate premium perception and innovation.
• Compliance & Governance: Safeguard global brand guidelines while ensuring local market relevance and compliance across all creative agencies and communication channels.
• Full-Funnel Campaign Management: Concept to Conversion.
• End-to-End Funnel Orchestration: Architect, execute, and manage the complete automotive customer funnel - from awareness (upper funnel) and consideration/test-drive generation (mid-funnel) to retail conversion and booking (lower funnel).
• New Product & Vehicle Launches: Lead the go-to-market (GTM) strategy for new model rollouts by optimizing the 5Ps. Design integrated launch ecosystems blending PR, experiential events, digital, and showroom-floor readiness.
• Cross-Functional Alignment: Collaborate with Sales, Product Planning, CRM, Digital Commerce, and Dealer Networks to eliminate friction points along the purchase journey.
• Agile Execution: Ensure all short-term campaigns and major launches are delivered on time, within scope, and rigorously managed against budgets, OKRs, KPIs, and KGIs.
• Media & Performance Optimization.
• Data-Driven Media Mix: Oversee and optimize multi-channel media budgets (Digital, Programmatic, Connected TV, OOH, Paid Social) to maximize Share of Voice (SOV) and Return on Media Investment (ROMI).
• Lead & Conversion Optimization: Leverage marketing automation, modern ad tech, and CRM systems to continuously test and optimize creative assets, landing pages, and audience targeting to lower Cost-Per-Lead (CPL) and Cost-Per-Acquisition (CPA).
• Insights into Action: Analyze marketing attribution models, website traffic, and digital showroom behaviors to pivot media strategies in real-time based on market demand and competitor inventory moves.
• Bachelor's or master's degree in marketing, Communications, Business Administration, or a related field.
• At least 10 years of progressive experience in marketing communications, brand management, and integrated online and offline campaigns, with several years in a leadership role.
• Strong strategic knowledge of brand management, digital marketing, social media, media planning, and marketing performance analytics, with the ability to translate insights into business actions.
• Proven leadership, stakeholder management, and decision-making skills, with the ability to lead teams, manage multiple priorities, and deliver results in a fast-paced environment.
• Strong business acumen, innovative mindset, and up-to-date understanding of market, consumer, and digital trends.
• Strong command of English, presentation and communication skills.
• Demonstrated experience leading large-scale marketing campaigns, product launches, and cross-functional initiatives, with experience in agency management or transformation projects considered an advantage.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Project Management, Packaging Design, Graphic Design, Branding, Thai

ประเภทงาน:

งานประจำ

• Develop and implement strategies to create meaningful brand experiences across digital, physical, and social channels.
• Ensure brand consistency across all customer interactions, marketing campaigns, and product experiences.
• Initiate, develop, and execute all creative projects/activities to elevate innovation and establish a unified brand understanding and company voice.
• Lead the development and execution of creative projects, including installations, decorations, window displays, and in-store events, to enhance brand presence.
• Analyze customer insights and market trends to enhance brand engagement and perception.
• Design and execute experiential marketing campaigns, events, and activations to deepen customer connections.
• Collaborate with marketing, sales, and product teams to enhance the end-to-end customer journey.
• Oversee packaging design and execution to align with the brand's identity and customer expectations.
• Leverage customer feedback, reviews, and research to refine brand experience strategies.
• Bachelor's Degree in Graphic, Design, Communication art or art related flied.
• Minimum of 5+ years of experience in design fashion-related project management, event-experience design.
• Strong conceptual, graphic design, type, and page layout skills for projects ranging from print to interactive to broadcast.
• Excellent project management and organizational skills.
• Creative mindset with a passion for storytelling and experiential marketing.
• Adobe Program and 3D sketchups is plus.
• Thai nationality preferred; must be able to read, write, and communicate effectively in Thai.
• Creative mindset with a passion for storytelling and experiential marketing.
• Ability to work collaboratively across teams and manage multiple projects.
• A tastemaker with solid understanding of Fashion, creative and branding.
• Make-it-happen attitude.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Project Management, Market Research

ประเภทงาน:

งานประจำ

• Lead the development of brand strategy, promotional campaigns, and tactical plans within approved marketing budgets.
• Define product strategy in alignment with local management, regional stakeholders, and global marketing direction.
• Prepare and contribute to Integrated Brand Team and Launch Team discussions, including key strategic inputs and execution updates.
• Lead market research initiatives, generate actionable customer and market insights, and anticipate market developments.
• Execute, monitor, and analyze agreed tactical plans to ensure effective delivery of brand objectives and growth targets.
• Lead the local and regional cross-functional brand team, including coordination of the Integrated Product Strategy Plan and monitoring of execution progress.
• Develop promotional activities in accordance with internal SOPs, Code of Conduct guidelines, and applicable compliance requirements.
• Monitor and control brand budgets, forecasts, and expenses, and assess marketing mix effectiveness against business outcomes.
• Identify market opportunities and customer needs through structured customer interactions and insight gathering.
• Execute central, regional, and locally initiated marketing activities with consistency and excellence.
• Monitor product performance and external market dynamics using appropriate tools, and recommend corrective actions when required.
• Ensure compliance with applicable policies, procedures, regulatory requirements, and company standards.
• Monitor execution of regional and local tactics to ensure alignment with Novartis strategy and customer needs.
• Identify patient segment needs within the assigned therapeutic area and translate insights into relevant brand implications.
• Report technical complaints, adverse events, and special case scenarios related to Novartis products within 24 hours of receipt.
• Market share performance and market share growth.
• Achievement of brand objectives, tactical execution milestones, and launch readiness indicators.
• Quality of cross-functional collaboration, stakeholder engagement, and brand team effectiveness.
• Effective management of brand budget, forecast accuracy, and marketing investment impact.
• Full adherence to regulatory, compliance, SOP, and pharmacovigilance reporting requirements.
• Required.
• Bachelor's degree in Pharmacy; MBA or equivalent business qualification preferred.
• Minimum 3-5 years of pharmaceutical marketing experience in Thailand, preferably in specialty care or immunology.
• Proven ability to develop and execute brand strategy, tactical plans, and customer engagement initiatives.
• Strong strategic thinking, operational execution, and project management capabilities.
• Strong communication and influencing skills, with proven ability to work cross-functionally in a matrix environment.
• Preferred.
• Strong understanding of marketing principles, brand planning, and omnichannel customer engagement.
• Comprehensive knowledge of the pharmaceutical industry, healthcare environment, and regulatory requirements.
• Ability to build trusted relationships across functions, levels, and external stakeholders.
• Collaborative team player with strong project management discipline and ownership mindset.
• High resilience, agility, and ability to perform effectively in a dynamic business environment.

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Leadership Skill

ประเภทงาน:

งานประจำ

• Brand Ownership, Commercial Delivery & Through-the-Line Execution (80%).
• Focus: Support full-spectrum brand management to drive awareness, trial, penetration, and sales.
• Execute integrated brand initiatives across ATL and BTL - delivering clear commercial outcomes across awareness, education, trial, and conversion.
• Own the end-to-end digital marketing funnel across paid and organic social media.
• Work cross-functionally with Design, Ecommerce, Retail, Trade, and external partners to bring campaigns to life across all touchpoints.
• Develop and adapt campaign toolkits, brand assets, and sales/trade materials, with the support of regional marketing.
• Govern brand expression across every touchpoint in Thailand - including messaging, visual identity, packaging, POSM, retail displays, e-commerce marketplaces, partnerships, and other brand expressions.
• Support retail activations and leverage retailer promotional programs/mechanisms (e.g., Watson's thematic campaigns) to drive trial and sales uplift.
• Support the development and testing of new growth levers based on business needs - proposing approaches, evaluating impact, and adapting plans as the Thailand strategy evolves with leadership direction.
• Track brand health, competitor activity, campaign performance, and consumer insights; translate learnings into recommendations for future initiatives.
• Manage campaign timelines, budgets, and reporting with accuracy and ownership.
• Lead Sampling Activations and Brand Events (20%).
• Trial and Sampling Activations.
• Lead the planning, coordination, and execution of IRL activation events in Bangkok from start to finish.
• Own logistics, staffing, sampling allocation, partner coordination and on-ground operations.
• Ensure FPD delivers high-quality trials at scale, with efficient operations and strong user experience in office environments.
• Analyse performance, report outcomes, and recommend improvements to scale or refine the format.
• Develop a scalable playbook for expanding IRL activations beyond Bangkok, depending on business needs and market readiness.
• Brand Events - Key Strategic Support.
• Support the planning and execution of brand events.
• Coordinate booth design, storytelling, sampling operations, traffic-driving mechanics and sales-driving promotions.
• Manage logistics, partner communication, and on-ground setup to ensure smooth delivery.
• Activate influencer engagement and marketing to drive attendance, buzz and event sales.
• Track performance and generate learnings to inform future executions.
• Continuous Learning & Optimisation.
• Surface insights from Sampling and Brand Events to improve sampling efficiency, cost per trial, and cultural relevance.
• Identify what formats to scale, what to iterate, and how to evolve these flagship initiatives as growth levers for Thailand.
• Minimum 2-5 years of experience in marketing or consumer or high growth environments.
• Someone who takes ownership, moves with urgency, and delivers high-quality execution.
• Strong in coordination and communication, comfortable managing multiple stakeholders.
• Proven ability to execute commercially, run media campaigns on platform (Meta, TT) and track performance.
• Commercially-minded, with a clear understanding of how brand activities drive trial, conversion, and growth.
• A natural problem-solver who takes initiative, owns tasks end-to-end, and applies learnings to improve each cycle.
• Able to adapt quickly in a fast-changing market and proactively propose improvements.
• A brand steward who cares deeply about consistency, quality, and consumer experience across all touchpoints.
• Familiarity with the Thailand market is preferred.
• n.
• Make a difference - As a fast-growing consumer start-up, joining us is both an opportunity to make a real difference in the lives of millions of women, as well as experience unique learnings first-hand as we scale up.
• Great team - We have a diverse team across Asia-Pacific where you will get to work alongside bright and driven individuals with proven experience in high-growth environments in both startups and MNCs alike.
• Strong backing - We are funded and backed by top angel investors in SE-Asia.
• Working flexibility - We believe in a hybrid working environment, where our team can benefit from the best advantages of working from home, working from office, and anywhere in between.

ทักษะ:

English, Thai

ประเภทงาน:

งานประจำ

• Strong customer focus, understand market trends and support customer needs.
• Good engagement experience widely in KA, KOL and KA commercial key decision-maker.
• Good product knowledge & experience of swine portfolio.
• Tasks & Responsibilities.
• Drive Sales Performance & Market Growth - Monitor sales, market share, and profitability against targets, adjusting strategies and tactics to maximize business performance.
• Strengthen Customer Engagement & Field Effectiveness - Spend significant time in the field with sales teams and customers to understand market trends, customer needs, product performance, and provide technical support.
• Manage Forecasting, Supply & Inventory - Prepare accurate monthly forecasts, collaborate with Supply Chain Management on inventory planning and safety stocks, and monitor product expiration to minimize write-offs and obsolescence.
• Control Budget & Marketing Investments - Manage and monitor advertising, promotion, and other marketing expenditures (DP/GP), ensuring efficient use of resources and implementing contingency plans when required.
• Develop Customer Insights & Business Analytics - Maintain and enhance customer databases to support customer segmentation, field force deployment, promotional spending decisions, and business analysis.
• Collaborate on Customer Strategy & Execution - Partner with Sales Managers and Key Account Managers to define customer support programs, pricing strategies, and effective execution plans to achieve.
• sales objectives.
• Degree in Veterinary Medicine/Business Administration/Marketing/ or related area MBA will be an advantage.
• Broad knowledge about the Swine area.
• At least 10 years' experience in the livestock (poultry, swine & ruminant) industry.
• High integrity and ethical standards.
• Strong commitment to customer engagement through regular field visits to understand market dynamics, customer needs, and provide product and technical support.
• Proficiency for English in professional level and fluent in Thai are required.

ทักษะ:

Analytical Thinking, Project Management, Risk Management, Recruitment, Leadership Skill

ประเภทงาน:

งานประจำ

• About Us.
• With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world's most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life's moments - from everyday connections to landmark celebrations. Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar f ...
• About the role.
• Reporting to the Head of Customer Service Thailand, this is a critical role within the Thailand market, requiring close collaboration with a broad range of stakeholders across the end-to-end supply chain. The primary objective is to serve as the Technical Supply Business Partner, supporting the successful delivery and commercialization of innovation and brand change initiatives that drive market growth. The role requires expertise in packaging supplier and third-party producer performance management, ensuring capabilities and operational excellence are aligned with business objectives. In addition, the position provides specialist leadership in governance areas including Health & Safety, Wellbeing, Quality, Environmental Sustainability, Supply Audits, Risk Management, and Compliance.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Microsoft Office, Negotiation, Procurement, Power point, Leadership Skill

ประเภทงาน:

งานประจำ

• Searching for new products to sell in our channel/program.
• Keep good relationships with existing suppliers and search for new suppliers for future products as well.
• Analyze consumer buying patterns, predict future trends, and identify trends and business opportunities.
• Assess the competitive market with respect to trends, marketing & product strategy; react to ensure market leadership.
• Efficiently manage problems around inventory management; work cross-functionally to ensure on-time delivery.
• Provide operational and business management support to the merchandise planning team.
• Working closely on department strategy to ensure all teams are aware of ongoing courses of action.
• Develop seasonal promotion strategies for the assigned channel.
• Work with teams across the organization to launch new product expansions and promotions.
• At least 5 years of experience in merchandising, buyer, procurement, of related products.
• Bachelors degree in Business Administration, Marketing and fields.
• Good communication, presentation as well as negotiation skill.
• Proficient skills in Microsoft Office Suite (Excel, PowerPoint, Word). Especially Vlookup, PIVOT.
• Proactive and committed to delivering results in a fast-paced.
• Background experience in the Variety/ Lifestyle/ DIY/ Stationary category is an advantage.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Thai

ประเภทงาน:

งานประจำ

• Manage the end-to-end launch process for new products and renovation/transformation initiatives for assigned brands.
• Collaborate with cross-functional teams (Trade Marketing, Demand Planning, Logistics) to ensure timely and successful launches.
• Develop launch plans, including marketing activities and work closely with trade marketing on distribution and sales targets.
• Work closely with supply chain teams to optimize product availability and minimize stockouts.
• Brand Development & Strategy.
• Lead the implementation of local marketing strategies for assigned brands through detailed marketing plans.
• Ensure alignment with overall brand objectives and business goals.
• Develop and refine brand strategies based on thorough market analysis, deep consumer understanding, and comprehensive competitor analysis.
• Identify market opportunities and develop strategies to capitalize on them.
• Lead the implementation of local marketing strategies for assigned brands through detailed marketing plans.
• Ensure alignment with overall brand objectives and business goals.
• Develop and refine brand strategies based on thorough market analysis, deep consumer understanding, and comprehensive competitor analysis.
• Identify market opportunities and develop strategies to capitalize on them.
• Regularly review pricing strategies and product mix to ensure competitiveness and profitability.
• Recommend changes based on market trends, competitor activities, and consumer insights.
• Continuously monitor the performance of the brand portfolio, identifying trends, opportunities, and challenges.
• Share insights on strong-performing competitor brands and recommend strategies to gain a competitive edge.
• Manage marketing spend within the assigned budget, ensuring efficient allocation of resources.
• Track and analyze marketing expenditures to optimize ROI.
• Develop and execute comprehensive marketing plans, encompassing both above-the-line (ATL) and below-the-line (BTL) activities.
• Work closely with the Trade Marketing team to ensure effective execution of marketing plans in the trade.
• Identify gaps in performance and develop and implement action plans to address them, in collaboration with the Trade Marketing team.
• Conduct regular brand reviews (e.g., yearly brand reviews, post-campaign reviews) to foster continuous learning and identify areas for improvement.
• Share key learnings and best practices with the broader marketing team.
• Marketing Communication.
• Work closely with advertising and creative agencies to develop impactful and differentiated communication materials that support brand strategies.
• Ensure that all communication aligns with brand guidelines and resonates with the target audience.
• Develop and execute effective KOL engagement plans to drive brand buzz, awareness, and credibility.
• Identify and build relationships with relevant KOLs in the Thai market.
• Develop compelling KVs that create impact in-store and effectively communicate brand messaging.
• Ensure consistency of KVs across all touchpoints.
• Market Research & Analysis.
• Collaborate with the Consumer Insights team to identify research needs for assigned brands.
• Develop research briefs and provide input on research methodologies.
• Analyze research findings and insights, translating them into actionable brand plans and strategies.
• Use consumer insights to inform product development, marketing communication, and promotional activities.
• Conduct monthly analysis of offtake data to monitor brand performance, identify challenges, and develop strategies to address them.
• Prepare regular reports on brand performance for management review.
• Activation.
• BTL Agency Management.
• Work with BTL agencies to develop and implement impactful activation plans that drive brand engagement and sales.
• Oversee the execution of activation activities, ensuring they are on-brand and within budget.
• Review post-activity reports to evaluate the effectiveness of activation plans.
• Optimize future activations based on learnings and insights.
• Education: Bachelor's or Master's degree, preferably in Marketing, Business Administration, or Economics.
• Experience: 4-5 years of brand management experience in the FMCG industry.
• Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data and generate actionable insights.
• Communication Skills: Excellent communication and interpersonal skills, with the ability to effectively communicate with internal and external stakeholders.
• Energetic and results-oriented, with a proven track record of achieving targets.
• Strong ability to influence and drive the strategic brand agenda.
• Proactive and able to work independently.
• Industry Knowledge: Solid understanding of the FMCG industry and the Thai market.
• Language Skills: Strong command of spoken and written Thai and English.
• Technical Skills: Proficient in Microsoft Office Suite (Excel, PowerPoint, Word) and Nielsen Answers (or similar market research tools).
• Example of BenefitsCompensation & Financial.
• Performance Bonus.
• Provident Fund.
• House Loan Support.
• Referral Bonus.
• Health & Insurance.
• Group Life Insurance, Healthcare Coverage (IPD & OPD), Dental Care Benefit.
• Annual Medical Check-up, Employee Assistance Program (EAP).
• Wellbeing.
• Wellness Flexible Benefits for your Mind, Body and Connection (Including Relaxation, Physical Wellness, Sport Wear & Equipment Sport Club Membership, Personal Enhancement, Spa, Facial Beauty etc., Skills Upgrade Course and Pet Care.
• Leave & Time Off.
• 12 Days Annual Leave and 1 Day Birthday Leave.
• Maternity and Paternity Leave and Benefits.
• Hybrid Working 3 Days in Office, 2 Days WFH, Office Located at Q House Lumpini (MRT Lumphini 0 meter from MRT station) and Flexible Working Hour.
• Training & Development, Culture & Recognition Program and Family & Life Events.
• Training & Development Program.
• Company Product Twice a Year!.
• Annual Company Outing Party & Workplace Activities.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Data Analysis, Negotiation, English, Thai

ประเภทงาน:

งานประจำ

• Act as the primary lead for key accounts (e.g., Watsons, Boots, Eveandboy, Beautrium). Build and maintain strong long-term relationships with category buyers.
• Develop and execute annual account plans to achieve sales targets, volume growth, and market share objectives.
• Plan and implement promotional calendars, including end-cap displays, sampling, and exclusive "Only at" campaigns to drive foot traffic and conversion.
• Lead annual contract negotiations (JBP), listing new products, and managing trade spend/rebates to ensure healthy margins.
• Ensure 100% On-Shelf Availability (OSA) and negotiate for premium shelf space or secondary displays.
• Monitor sales performance, inventory levels, and competitor activities to provide actionable insights and forecasts to the management team.
• 5+ years in Sales or Key Account Management within the.
• FMCG, Beauty, or Pharmaceutical.
• industry.
• Direct experience managing Beauty Multi-brand stores or Modern Trade Pharmacy chains.
• Proven track record of successful commercial negotiations and managing trade budgets.
• Proficient in analyzing sales data and P&L at an account level.
• Fluent in Thai and English (for reporting and brand owner coordination).
• ขับเคลื่อนการเติบโตของรายได้และส่วนแบ่งการตลาดในช่องทางร้านขายยา (OTC) และร้านค้าปลีกความงาม (Beauty Multi-brand) รับผิดชอบในการบริหารจัดการความสัมพันธ์กับคู่ค้าหลัก เจรจาเงื่อนไขทางการค้า และวางแผนกลยุทธ์การตลาด ณ จุดขาย เพื่อผลักดันให้แบรนด์ของบริษัทเป็นอันดับหนึ่งในใจผู้บริโภค.
• เป็นตัวแทนหลักในการดูแลลูกค้ารายใหญ่ (เช่น Watsons, Boots, Eveandboy, Beautrium) และสร้างความสัมพันธ์อันดีกับทีมจัดซื้อ (Category Buyers).
• วางแผนและดำเนินการตามแผนงานประจำปีเพื่อบรรลุเป้าหมายยอดขาย การเติบโตของปริมาณสินค้า และส่วนแบ่งการตลาด.
• วางแผนและจัดทำปฏิทินโปรโมชั่น รวมถึงกิจกรรมส่งเสริมการขาย ณ จุดขาย การแจกตัวอย่างสินค้า และแคมเปญ Exclusive เพื่อเพิ่มยอดขาย.
• นำการเจรจาเงื่อนไขทางการค้าประจำปี (JBP) การนำสินค้าใหม่เข้าวางจำหน่าย (Listing) และบริหารจัดการงบประมาณทางการค้าเพื่อให้ได้กำไรตามเป้าหมาย.
• ตรวจสอบให้สินค้ามีวางจำหน่ายอย่างต่อเนื่อง (OSA) และเจรจาเพื่อได้พื้นที่วางสินค้าในตำแหน่งที่ดีที่สุด (Premium Shelf Space).
• ติดตามผลการดำเนินงาน ยอดขาย ระดับสินค้าคงคลัง และกิจกรรมของคู่แข่ง เพื่อนำมาวิเคราะห์และทำนายแนวโน้มการขายเสนอต่อผู้บริหาร.
• ประสบการณ์ 5 ปีขึ้นไปด้านงานขายหรือการบริหารลูกค้ารายใหญ่ (KAM) ในกลุ่มสินค้า.
• FMCG, ความงาม หรือเวชภัณฑ์.
• มีความเชี่ยวชาญในช่องทางร้าน Beauty Multi-brand หรือเชนร้านขายยาแผนปัจจุบัน (Modern Trade Pharmacy).
• มีทักษะการเจรจาต่อรองที่ยอดเยี่ยม และมีประสบการณ์ในการบริหารจัดการงบประมาณการตลาดเพื่อการค้า (Trade Spend).
• มีความสามารถในการวิเคราะห์ข้อมูลการขายและเข้าใจโครงสร้างกำไรขาดทุน (P&L) ในระดับลูกค้ารายใหญ่.
• สื่อสารภาษาอังกฤษและไทยได้ดีเยี่ยม.

ทักษะ:

Architecture, Recruitment

ประเภทงาน:

งานประจำ

• Senior Brand Manager About us With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future. Join us to create a career worth celebrating. About the Function Marketing Marketing is where our brands show up in culture and stay there. This is where creativity meets insight. We take a deep under ...
• About the role.
• Lead the development and execution of growth plans for the vibrant Vodka & Tequila portfolio across Southeast Asia, translating consumer insights, pack-price architecture recommendations and category priorities into high-impact marketing programs that deliver business and brand performance. Brand Growth & Performance Drive growth of assigned brands through effective planning and execution. Monitor brand performance including NSV, ROI, Volume, market share and equity metrics. Identify growth opportunities and recommend corrective actions where necessary. Deliver annual brand growth plans aligned to category priorities. Campaign & Activation Excellence Lead end-to-end implementation of campaigns across SEA markets. Ensure campaigns are executed with excellence, consistency and speed. Adapt global assets for local relevance while preserving brand positioning. Manage launch plans, activations and promotional initiatives. Consumer & Commercial Integration Partner with Commercial and BU Marketing teams to translate strategies into executable plans. Support customer activation programs and key business priorities. Ensure marketing activities align with commercial objectives and market dynamics. Innovation & Portfolio Deployment Lead execution of innovation launches and portfolio initiatives. Working with the Innovation team to bring the RTD portfolio to life Coordinate cross-functional teams to ensure successful commercialization Support deployment of pack-price architecture initiatives and premiumisation plans. Performance & Learning Track campaign effectiveness and brand performance metrics. Drive post-campaign evaluations and learning agendas. Share best practices and successful activations across SEA markets. Contribute to continuous improvement of marketing effectiveness Experience / skills required Flexibility is key to our success. Talk to us about what flexibility means to you, so that you're supported to manage your wellbeing and balance your priorities from day one. We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including: Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for.
• who you are.

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Material Design, eCommerce

ประเภทงาน:

งานประจำ

• trial.
• conversion.
• repeat.
• advocacy. You will be the marketing engine that fuels commercial growth, turning Blood into Thailand's most recognisable and unapologetic challenger in period care.
• This role blends brand strategy, growth marketing, activation, category understanding, consumer insights, and hands-on execution. If you love building brands from scratch, pushing boundaries, and owning the full growth loop end-to-end, this role is for you.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Project Management, Digital Marketing, Microsoft Office, Market Research, Social media, Branding

ประเภทงาน:

งานประจำ

• The Brand Manager - Hotel will be responsible for developing and executing the brand strategy for the hotel. This role requires a creative and strategic thinker who can lead a team and work collaboratively with cross-functional teams to develop and implement marketing and branding initiatives that align with the hotel's business objectives. The Brand Manager will also oversee the implementation of the hotel's brand identity across all channels, including digital and traditional media, social media, and in-person experiences.
• Develop and execute the hotel's brand strategy, including messaging, positioning, and visual identity.
• Collaborate with cross-functional teams to develop and implement marketing and branding initiatives that align with the hotel's business objectives.
• Develop and manage the hotel's marketing budget, ensuring that resources are allocated effectively to achieve desired outcomes.
• Develop and manage relationships with external agencies and vendors to execute marketing and branding initiatives.
• Develop and execute digital marketing campaigns, including email marketing, social media, and paid advertising.
• Develop and execute traditional marketing campaigns, including print and out-of-home advertising.
• Develop and manage the hotel's social media presence, including content creation and community management.
• Ensure consistent implementation of the hotel's brand identity across all channels, including digital and traditional media, social media, and in-person experiences.
• Conduct market research and stay up-to-date with industry trends to inform branding and marketing strategies.
• Develop and deliver presentations to internal and external stakeholders to communicate branding and marketing strategies and results.
• Bachelor's degree in marketing, communications, or related field.
• 5+ years of experience in branding and marketing, preferably in the hotel or hospitality industry.
• Proven track record of developing and executing successful brand and marketing strategies.
• Strong understanding of digital marketing, including email marketing, social media, and paid advertising.
• Excellent written and verbal communication skills.
• Strong leadership and project management skills.
• Ability to work collaboratively with cross-functional teams.
• Strong attention to detail and ability to manage multiple projects simultaneously.
• Ability to think creatively and strategically.
• Experience with market research and analysis.
• Proficiency in Microsoft Office and Adobe Creative Suite.
• The Brand Manager - Hotel is a critical role within the hotel's marketing team and is responsible for developing and executing the hotel's brand strategy. The ideal candidate will have a strong understanding of branding and marketing, excellent leadership and project management skills, and the ability to work collaboratively with cross-functional teams to achieve desired outcomes.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Digital Marketing, Copywriting, Branding, English, Thai

ประเภทงาน:

งานประจำ

• Develop.
• and implement brand campaign strategy based on insights from brand tracking.
• studies and primary researches that effectively strengthens the brand equity.
• and trust on the market.
• Analyze.
• competitive landscape, brand tracking data, and online & offline marketing.
• trends in order to generate viable ideas and opportunities for brand campaign.
• plans.
• Design.
• and execute brand campaign materials that consistently expresses the brand.
• identity & assets.
• Drive.
• alignment in brand campaign initiatives and activities by collaborating with.
• brand, research digital marketing and creative teams.
• Identify.
• KPIs of branding campaigns and assess results against measures.
• Support.
• marketing and business unit teams on product promotional campaigns with.
• objectives for customer acquisition and retention.
• Support.
• on any brand tracking research design and execution if necessary.
• What we.
• re looking for.
• Minimum.
• of 3 years work experience in brand campaign planning and management.
• If from.
• creative.
• brand.
• agency.
• work.
• experiences in account management and.
• or planning is preferred.
• Proven.
• track record in launching online & offline brand campaigns.
• Passion.
• for brand.
• building,.
• digital marketing and consumer lifestyle in the digital era.
• Has.
• solid knowledge of branding practices.
• traditional, digital and.
• emerging trends.
• Positive.
• can.
• do.
• attitude, not afraid to get.
• hands dirty., and has strong sense of ownership.
• Analytical.
• yet creative.
• strategic.
• thinker.
• that embraces creativity.
• Natural.
• collaborator.
• works.
• effectively with multi.
• functional teams to drive desirable outcomes.
• Able to.
• handle the pressure of working with multiple projects in a dynamic environment.
• Excellent.
• written.
• verbal.
• communications, copywriting and presentation skills in Thai and English.
• Any.
• prior experiences with fintech.
• financial services will be an advantage.
• True Digital Park, Sukhumvit 101/1,.
• Prakanong, Bangkok (BTS - Punnawithi).

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Product Development, Market Research, Data Analysis, Negotiation, English

ประเภทงาน:

งานประจำ

• Conducts market research and analysis to identify products that can be developed and adopted as Makro's Commercial Non-Food Own Brand.
• Feeds back market information, competition information, projects, sales and profit results to line manager and branded team.
• Work with branded team to conduct assortment review and identify Own Brand NPD plan.
• Coordinates with concerned Associate Director, Senior Buyer and Buyers to identify existing shelf-products that are sellable and can generate desired sales and profits if developed and marketed as Makro's Commercial Non-Food Own Brand. Identifies suppliers who can co-develop these products.
• Launch new OB items on time and to targeted cost, to achieve Commercial Non-Food Own Brand new launch budget SKUs and sales.
• Cooperates and maintains good relationship with suppliers who are reliable in providing OB products. Monitors the performance of Commercial Non-Food Own Brand products, identify root causes of shortfall and plan actions to improve performance.
• Check and ensure branded buyer maintains information/ data bank for OB products by encoding in the computerized system all correct articles and suppliers' data.
• Ensures that products being developed match or better quality than branded benchmarks and priced lower than the benchmark according to brand positioning.
• Ensures that product quality and efficacy meet Makro and Thai FDA standards and customers' expectations, if necessary, to obtain certificate.
• Work with branded buyer to produce an effective Makro Mail Program, to achieve sales budget and profit targets. Gives all necessary information and documents (i.e. article, supplier, ordering, promotions) to the stores.
• Conducts market research and analysis to identify products that can be developed and adopted as Makro's Commercial Non-Food Own Brand.
• Feeds back market information, competition information, projects, sales and profit results to line manager and branded team.
• Coordinates with concerned Director, Sr. Buyer and Buyers to identify existing shelf-products that are sellable and can generate desired sales and profits if developed and marketed as Makro's Own Brand. Identifies suppliers who can co-develop these products.
• Launch new OB items on time and to targeted cost, to achieve Own Brand new launch budget SKUs and sales.
• Cooperates and maintains good relationship with suppliers who are reliable in providing OB products. Monitors the performance of Own Brand products, identify route causes of shortfall and plan actions to improve performance.
• Check and ensure branded buyer maintains information/ data bank for OB products by encoding in the computerized system all correct articles and suppliers data.
• Ensures that products being developed match or better quality than branded benchmarks and priced lower than the benchmark according to brand positioning.
• Work with branded buyer to produce an effective Makro Mail Program, to achieve sales budget and profit targets. Gives all necessary information and documents (i.e. article, supplier, ordering, promotions) to the stores.
• Makes regular store visits to detect operational problems and follows-up on product quality and presentation. Gives all the necessary information to the Commercial Director and concerned Sr Buyer and Buyers to which the own brand is categorized/ grouped.
• Travel, when necessary (i.e. to visit suppliers and producers).
• Commits to all agreements made with the suppliers (i.e. invoice control arrangements, price differences), all of which are subject to a written contract or confirmation.
• Makes regular store visits to detect operational problems and follows-up on product quality and presentation. Gives all the necessary information to the Commercial Director and concerned Sr Buyer and Buyers to which the own brand is categorized/ grouped.
• Travel, when necessary (i.e. to visit suppliers and producers).
• Commits to all agreements made with the suppliers (i.e. invoice control arrangements, price differences), all of which are subject to a written contract or confirmation.
• Performs any other tasks not specified herewith as required / instructed by superior / management.
• Bachelor's degree or higher in Business Administration, Marketing, Supply Chain, Industrial Distribution, or a related field.
• Minimum 5-8 years of experience in merchandising, category management, buying, or own-brand/private label development within retail, FMCG, or wholesale businesses.
• Proven experience in Own Brand / Private Label product development, including NPD planning, supplier collaboration, and product launch execution.
• Strong understanding of category management, assortment planning, pricing strategy, and sales & margin optimization.
• Demonstrated ability to analyze market trends, competitor benchmarks, and customer insights to identify commercially viable product opportunities.
• Experience working closely with suppliers, manufacturers, and internal stakeholders (Commercial, QA, Marketing, Sales Support).
• Solid knowledge of product quality standards, Thai FDA regulations, and certification processes; experience coordinating with QA teams is an advantage.
• Strong commercial acumen with the ability to manage cost structures, target pricing, and profitability objectives.
• Proven track record of managing multiple projects simultaneously and delivering product launches on time and within budget.
• Excellent analytical, decision-making, and problem-solving skills with a results-oriented mindset.
• Strong communication, negotiation, and influencing skills, capable of building productive relationships across all levels.
• High level of attention to detail, organizational skills, and data accuracy in system management.
• Ability to work independently and collaboratively in a fast-paced, cross-functional environment.
• Proficient in MS Office and merchandising or ERP systems; data analysis skills are a plus.
• Good command both of spoken and written English.