เงื่อนไขการค้นหา

ประเภทงาน:

งานประจำ

• สนับสนุนการเติบโตของยอดขายแบรนด์ โดยปรับปรุงกระบวนการดำเนินงาน ค้นหาแนวทางแก้ไข และเพิ่มการมองเห็นบนแพลตฟอร์ม Lazada, Shopee, TikTok, Singha Online Website และช่องทางการขายอื่นๆ ทาง Online.
• วิเคราะห์ข้อมูลยอดขายและพฤติกรรมลูกค้า รวมถึงบริหารจัดการแผนงานเพื่อเพิ่มยอดขายและขยายฐานลูกค้าบนแพลตฟอร์มอีคอมเมิร์ซ.
• เจรจาต่อรองและพัฒนากลยุทธ์ทางการขาย ร่วมมือกับพันธมิตรทางธุรกิจเพื่อจัดหาข้อเสนอพิเศษและโปรโมชั่น พร้อมทำงานร่วมกับทีมการตลาดในการออกแบบแคมเปญเพื่อเพิ่มรายได้.
• วางแผนและดำเนินการปล่อยสื่อ ดูแลโฆษณา รวมถึงวิเคราะห์ผลเพื่อเพิ่มประสิทธิภาพ.
• สร้างและบริหารคอนเทนต์ ทั้งในรูปแบบวิดีโอ โพสต์ และ LIVE เพื่อเพิ่มการมีส่วนร่วมและสร้างการรับรู้แบรนด์.
• วางกลยุทธ์การตลาด โปรโมชั่น แคมเปญ และส่วนลด เพื่อกระตุ้นยอดขายและเพิ่มการรับรู้.
• จัดการและดูแลลูกค้าสัมพันธ์ (CRM) รวมถึงตอบแชทและคอมเมนต์อย่างมีประสิทธิภาพ.
• ประสานงานกับฝ่ายที่เกี่ยวข้องและ Influencer/KOL เพื่อเพิ่มการรับรู้แบรนด์และให้กระบวนการดำเนินงานเป็นไปอย่างราบรื่น.
• สำเร็จการศึกษาระดับปริญญาตรี ในสาขาการตลาด บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
• มีประสบการณ์ทำงาน 0-2 ปี ในสายงาน Key Account, Sales หรือ Customer Relationship Management (หากมีประสบการณ์จะได้รับการพิจารณาเป็นพิเศษ).
• ทักษะในการขายและเจรจาต่อรอง ได้อย่างมีประสิทธิภาพ.
• ความสามารถในการวิเคราะห์ข้อมูล และใช้งาน Excel, PowerPoint หรือซอฟต์แวร์ CRM ได้ดี.
• ทัศนคติที่ดี มีความคิดสร้างสรรค์ มีความคล่องตัว และสามารถทำงานภายใต้แรงกดดันได้.
• มีทักษะในการสื่อสารและการทำงานเป็นทีม พร้อมพัฒนาตนเองและเรียนรู้สิ่งใหม่.

ทักษะ:

SQL, Research, Digital Marketing

ประเภทงาน:

งานประจำ

• Lead and Manage Paid Campaigns: Plan, execute and optimize lower-funnel campaigns, including lead generation, web conversions and CPAs, across major platforms (Meta, Google, TikTok, Line etc.).
• Effectively communicate campaign insights, performance, and key learnings to the team on a weekly/monthly basis. Provide clear and actionable recommendations based on campaign performance and Return on Ad Spend (ROAS).
• Collaborate with team to ideate media strategies, target audience profiles, and ad c ...
• Take responsibility for campaign optimization, adjusting budget allocation to ensure efficient and effective use of resources. Propose new strategies and tactics to improve campaign performance and achieve desired outcomes.
• Be the main point of contact for local optimization, driving strategies aimed at increasing seller sign-ups while maintaining a strong focus on quality acquisition.
• Analyze data, dashboards, and SQL reports to evaluate campaign performance and ROI. Use insights to guide campaign improvements and ensure alignment with business goals.
• Conduct in-depth research to understand the target audience's behavior, consumer demand, and keyword trends to craft data-driven media campaigns.
• Work closely with regional PICs to implement local best practices and optimize campaigns to drive seller acquisition in specific regions.
• Generate ideas for ad creatives and specifications, ensuring campaigns are aligned with client goals and are optimized for performance.
• Experience in A/B testing and conversion rate optimization to improve campaign effectiveness.
• Excellent communication and interpersonal skills to coordinate with cross-functional teams.
• 2-3 years of working experience in a digital marketing, sales team management.
• Highly motivated willing to push or go extra mile to drive impact with high ownership.
• Excellent analytical skills and data visualization skills, SQL would be a plus.
• Bachelor s and/or Master s degree in a relevant field of study.
• Extensive knowledge and practical experience in Social Media Advertising - Proven project management and team leadership skills.
• Interest in startup culture, self-motivated, ability to work under pressure, highly responsible.

ทักษะ:

Social media, Research

ประเภทงาน:

งานประจำ

• Develop and execute strategic marketing plans to drive sales growth.
• Manage and enhance our social media presence and growth across various platforms.
• Create engaging content to attract and retain customers.
• Identify and cultivate new business opportunities.
• Embrace networking and social media.
• Support team in tasks and execution pertaining to a project s requirement, brand guide and budget.
• Prepare necessary preliminary research and images for presentation.
• Understand and adhere to financial and deadline of each project and the designated task assigned.
• Book venues and schedule business suppliers and vendors accordingly.
• Support in all coordination relating to an event such as catering, decorators, entertainment, sound & lights, production.
• Oversee set up is up to expectations and finishing and tear down of events.
• Supporting team in ensuring final check on the day of event that standards are met.
• Manage materials samples and all relating logistic, maintenance and paperwork that comes with it.

ประเภทงาน:

งานประจำ

• About TikTok.
• TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
• Why Join Us.
• Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
• Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.
• Status quo? Never. Courage? Always.
• At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
• Join us.
• The SEA Integrated Marketing team (IMC) crafts and executes integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. The team builds brand awareness, drive user engagement, and enhance the overall shopping experience. Whether it's launching innovative marketing campaigns, optimizing user interfaces, or crafting compelling narratives, the team's contributions are essential to TikTokShop's success in SEA.
• In this role you will develop an online marketing communication plan for promotion and branding campaigns. You will also be responsible for the end-to-end execution of online marketing ads.
• Coordinate with campaign managers to develop an online marketing communication plan for promotion campaigns (e.g. Mega Sales 9.9, Payday) and branding campaigns (e.g. TikTok Shop awareness).
• Plan the suitable ads objective, creative assets, target audience, and budget for different ads platforms, e.g. TikTok Ads, X, Display & Video 360, to achieve campaign objectives (awareness, traffic, orders).
• Stay up-to-date with the latest market trends and competitor movement to leverage opportunities to drive growth.
• Continuously improve contents via A/B testing and performance monitoring.
• Responsible for the end-to-end execution of online marketing ads, including creative assets development to suitable format for each ads type (static posts, short videos, ads text), budget management, tracking parameters setup, ads launch, and performance reporting.
• Regularly monitor ads launch and performance, and troubleshoot any issues related to ads launch and tracking parameters setup.
• Make data-driven decisions for content improvement and media budget optimization.
• Manage and allocate online marketing communication budget effectively, and optimize spending on key online marketing metrics (CPI, CPC, CPV, CPO) to maximize ROAS (Return on Ad Spend).
• Provide regular budget updates and forecasts to key stakeholders.
• Work closely with campaigns and marketing communication teams to ensure alignment of online marketing plans with promotion details, campaign objectives, and implementation timeline.
• Collaborate with the design team and external agencies for creative assets development with suitable formats for target audience of each ads platform.
• Cooperate with ad tech and analytics teams to report and provide insights on channel performance and propose action plans for future improvements.
• Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
• At least 3 years of working experience with hands-on experience in online marketing.
• Proficiency in online ads platforms and Excel or Sheets to interpret data and generate insights for content and media performance improvement.
• Strong executional ability, and high attention to detail for content accuracy.
• Excellent project management and stakeholder management.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Market Research, Research, Creativity, English

ประเภทงาน:

งานประจำ

• Implementation of marketing strategies: Responsible for localizing and executing marketing plans to strengthen the brand image and increase sales.
• Product launches: localization and execution of product launches & promotions.
• Brand communication: Develop advertising campaigns across the different offline and online touchpoints to increase brand awareness and maintain the brand image.
• Content creation: localize and generate content relevant for TG and market needs.
• Selling propositions: localize sales stories and value propositions ready to use for sales teams, based on consumer, customer, technical, Market Research and sales feedback.
• Collaboration with agencies: Work with advertising agencies, and other service providers to develop and implement communication campaigns.
• Performance measurement: Analyze the success of marketing activities based on KPIs such as increased sales, market share gain, or brand awareness.
• Market research: Conduct market analysis to identify trends, understand the competitive landscape and determine customer needs.
• Budget management: Responsible for managing the marketing budget and ensuring that resources are effectively utilized.
• YOUR SKILL.
• Master's degree in economics, international business or similar, ideally with a focus on marketing.
• Minimum 3-4 years of experience as brand assistant, brand coordinator or similar roles.
• Creativity and a spirit of innovation are among your strengths.
• Experience with brand communication and activation.
• Visual and written content creation.
• Commercially astute.
• In-depth knowledge of MS Office.
• An above-average degree of independence and ability to work in a team.
• Fluent in English language.
• At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

ประเภทงาน:

งานประจำ

• We are looking for a dynamic and data-driven Marketing Commercial Associate with experience in platform business, focused on customer acquisition, retention, and performance tracking. This role will play an essential part in developing, launching, and optimizing marketing campaigns to grow our customer base and increase customer loyalty. The ideal candidate will have a hands-on approach to campaign management, along with the analytical skills to measure and report on campaign effectiveness independently..
• Customer Acquisition & Retention: Design and execute customer acquisition and retention strategies that align with business goals and drive growth in the platform ecosystem.
• Campaign Development: Create and launch effective marketing campaigns across multiple channels, including social media, email, and digital advertising, to reach target audiences.
• Performance Tracking: Independently track, analyze, and report on campaign performance and results, making data-driven adjustments to optimize outcomes.
• Market Analysis: Conduct ongoing market and competitor analysis to inform strategies, positioning, and campaign planning.
• Collaboration: Work closely with the sales, product, and content teams to align marketing efforts with business objectives and ensure consistency across all touchpoints.
• A/B Testing: Implement and oversee A/B testing of campaigns to refine messaging, creatives, and target audiences..
• Skills & Qualifications.
• Education: Bachelor s degree in Marketing, Business, or a related field.
• Experience: Minimum of 4-5 years in a marketing or commercial role within a platform business, with a proven record in customer acquisition and retention.
• Proficiency in digital marketing tools (e.g., Google Analytics, CRM systems, social media platforms).
• Strong data analysis skills to assess campaign performance and customer trends.
• Familiarity with email marketing and automation tools (e.g., HubSpot, Mailchimp) is a plus.
• Campaign Management: Hands-on experience creating, managing, and optimizing digital marketing campaigns independently.
• Communication: Strong verbal and written communication skills for crafting compelling messaging and collaborating effectively with stakeholders.
• Analytical Mindset: Ability to interpret metrics and make recommendations based on data insights, including ROI and key performance indicators.
• Contact Information:-.
• Little John Digital Co., Ltd.
• Park Ventures 57 Witthayu Road, Lumphini, Pathum Wan, Bangkok.

ทักษะ:

Data Analysis

ประเภทงาน:

งานประจำ

• Channel Management Direct Sales,Dealer,Shop Retail etc.
• Data Analysis and Presentation.
• Create Action Plan for Channel Improvement.
• Consult key Problem Point from Analysis to Improvement.
• Convince channel to operate according to AIS,3BB Fibre Plan.
• Bachelor's degree in marketing or related field.
• Channel Planning, English Training.
• At least 3-5-year experience in sales channel management or related field.
• Knowledge in MS Office, Power BI, Internet Board band Business.
• Data analyze by using excel and relate program..

ทักษะ:

Social media, Research, Meet Deadlines

ประเภทงาน:

ฝึกงาน

• Initiate ideas for campaign and content marketing to promote Bitkub and expand the customer base.
• Continuously measure the quality of campaigns/engagement efforts by capturing and analyzing the appropriate social data/metrics and insights, and then acting on that information.
• Help the marketing team with the social media space, engaging in dialogues, and answering questions where appropriate.
• Support marketing team in organizing various projects.
• Research the market and competitors to support and achieve the team's objectives.
• Provide operation support as assigned e.g. arrange and participate in team meetings, produce reports, presentations, minutes of meetings, and briefs.
• Study in Marketing, Business Administration, or any related field.
• Good understanding of various social media channels and online advertisement tools.
• Knowledge of the current trends and content strategies for different target demographics.
• Passionate about Blockchain technology and have the willingness to self-learn.
• Ability to meet deadlines, self-management, skill, and ability to handle tasks with speed and accuracy.
• High energy and responsibility, a positive "can do" attitude, and results-driven.
• Must be creative in the way of thinking and execution.
• Internship period 3-6 months.

ทักษะ:

Research, Data Analysis, Statistics, English

ประเภทงาน:

งานประจำ

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ทักษะ:

Flash, CPA, Power BI

ประเภทงาน:

งานประจำ

• วางแผนและดำเนินกลยุทธ์ทางการตลาดเพื่อเพิ่มยอดขายบนแพลตฟอร์ม Lazada และ Shopee รวมถึงบริหาร Mega Campaigns, Flash Sales และ Exclusive Deals โดยเจรจาต่อรองกับแพลตฟอร์มเพื่อเพิ่ม Brand Visibility และยอดขาย.
• วิเคราะห์ พฤติกรรมผู้บริโภคและแนวโน้มตลาด บน Shopee และ Lazada เพื่อวางแผน Content Marketing (วิดีโอ, ไลฟ์), Ads Optimization และ CRM Campaigns พร้อมปรับปรุง Storefront และ A/B Testing เพื่อเพิ่ม Conversion Rate.
• บริหารและปรับปรุงประสิทธิภาพของ โฆษณาแบบชำระเงิน (Paid Ads) บน Shopee Ads และ Lazada ...
• วางแผนและบริหาร Campaign Management, Pricing Strategy และ Promotion Strategy บน Shopee & Lazada เพื่อให้สอดคล้องกับเป้าหมายการเติบโตของแบรนด์.
• ติดตามและประเมินผลลัพธ์ของแคมเปญทางการตลาดโดยใช้ KPI ด้าน Performance Marketing เช่น CTR, CVR, ROI, ROAS, Cost per Click (CPC), Cost per Acquisition (CPA) พร้อมนำข้อมูลมาใช้ปรับกลยุทธ์ให้เหมาะสม.
• วิเคราะห์แนวโน้มตลาดและคู่แข่งโดยใช้ Shopee & Lazada Business Analytics หรือ Power BI เพื่อสร้าง Data-Driven Strategy.
• ดูแลภาพลักษณ์ของแบรนด์และสร้างประสบการณ์ที่ดีให้กับลูกค้า พร้อมพัฒนา Loyalty Program และ Retention Strategies เพื่อเพิ่ม Customer Lifetime Value.
• ประสานงานกับทีมภายในและแพลตฟอร์มเพื่อ อัปเดตโปรโมชั่น, ดีลพิเศษ และระบบโลจิสติกส์ ให้มีประสิทธิภาพ.
• สำเร็จการศึกษาระดับปริญญาตรีในสาขา การตลาด, บริหารธุรกิจ, อีคอมเมิร์ซ หรือสาขาที่เกี่ยวข้อง.
• มีประสบการณ์อย่างน้อย 1-2 ปี ในการดูแล Lazada และ Shopee พร้อมความเข้าใจใน Campaign Management, Ads Management และ Data Analytics.
• มีประสบการณ์ใน E-Commerce Marketing และ Performance Marketing พร้อมความเข้าใจเกี่ยวกับ Shopee Ads, Lazada Sponsored Solutions, SEO และ Data Analytics.
• มีความสามารถในการ วางแผนกลยุทธ์, วิเคราะห์ข้อมูล, เจรจาต่อรอง และบริหารแคมเปญการตลาด ได้อย่างมีประสิทธิภาพ.
• มีทักษะด้าน Google Analytics, Power BI, Data Studio หรือ Marketing Automation Tools.
• มีความสามารถในการ A/B Testing และ Conversion Rate Optimization (CRO) เพื่อปรับปรุงประสิทธิภาพของ Storefront และ Ads.
• หากมีประสบการณ์ด้าน Brand Marketing, FMCG หรือเคยบริหารงบโฆษณาหลักล้านบาทต่อเดือน จะได้รับการพิจารณาเป็นพิเศษ.

ประเภทงาน:

งานประจำ

• Help collect and summarize data analysis requirements for data application projects
• Collaborate with Data Product/Data Engineers on metrics framework design, metrics definition clarification, ready-to-use data tables
• Request and to develop fundamental data layer and dashboards for new business projects/initiatives.
• Design market/business insights report and performance measurement dashboards to share with senior management
• Design metrics frameworks to track business/project performance in a structured and systematic way, to reflect business performance and identify any business issue and challenges.
• Initiate ad-hoc analysis to address specific business performance and issues, and produce analysis report to senior
• management/business stakeholders
• Work closely with business stakeholders to understand business operation and performance, and provided valuable and/or actionable insights to support business for decision making/strategy planning.
• Bachelor's degree or equivalent practical experience.
• 6 - 9 years of working experience in an analytical position (business intelligence, MIS or analytics)
• Willingness to learn and use new business intelligence tools (i.e. Alibaba s platforms)
• Familiarity with Data tools and languages, with SQL and Excel are required
• Experience in conducting business analysis, reporting, data analysis, and providing thoughts and insight.
• Experience in business, strategy and/or consulting would be an advantage
• Can-do attitude, proactiveness and resilience to changes.
• Ability to prioritize multiple tasks and navigate independently in ambiguity.
• Solid analytical skills. Ability to analyze campaign performance to derive recommendation.

ทักษะ:

Excel, Data Analysis, Power BI, English

ประเภทงาน:

งานประจำ

• Provide comprehensive insights in areas such as customers, stores, assortment, promotion, pricing, and advanced analytics to support supplier collaboration programs.
• Work closely with Big C s marketing teams by interpreting their queries and delivering well-structured, actionable insights, and data-driven responses to address ad hoc business requirements in a timely manner.
• Contribute to the enhancement of existing analytical frameworks and business processes while supporting supplier teams in implementing advanced analytics solutions to m ...
• Facilitate knowledge transfer by coaching and training Big C team members to develop a thorough understanding of analytics tools, fostering self-sufficiency in leveraging these solutions for decision-making.
• Provide solutions and improve working processes to users using tools such as Excel, Power Query, BI tools (single tool knowledge is considerable, and multiple tools knowledge is a plus).
• Bachelor s or Master s Degree any fields.
• Experience in Data Analysis and Business Analysis.
• 3-5 years of experience working in Retail or FMCG industries.
• Able to use Excel and BI tools (Power BI, Tableau and etc.).
• Good command of English.

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Digital Marketing, English, Thai

ประเภทงาน:

งานประจำ

• สนับสนุนข้อมูลและจัดทำแผนการตลาดดิจิทัลสำหรับโครงการของบริษัทและลูกค้า.
• วางแผนและดำเนินการตลาดดิจิทัลในแพลตฟอร์มส่งเสริมการตลาดการท่องเที่ยวในประเทศ.
• ดูแลคำสั่งซื้อและการทดสอบสื่อสารการตลาดดิจิทัลในธุรกิจอีคอมเมิร์ซของบริษัท.
• มีประสบการณ์ในด้านการตลาดดิจิทัลหรือสาขาที่เกี่ยวข้อง.
• มีความสามารถในการวางแผนและดำเนินการแคมเปญการตลาดดิจิทัล.
• มีความรู้เกี่ยวกับแพลตฟอร์มการตลาดออนไลน์และเครื่องมือวิเคราะห์.
• มีทักษะการสื่อสารและการทำงานเป็นทีมที่ดี.

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Sales, Financial Analysis, Python

ประเภทงาน:

งานประจำ

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
• Experience with programming languages such as Python or R for data analysis and modeling.
• Preferred qualifications:Master's degree in Statistics, Econometrics, Data Science, Mathematics, or a related quantitative field.
• Experience with various MMM techniques (e.g. Bayesian MMM, time series regression, Machine learning).
• Experience in developing and implementing MMMs in a business environment, with understanding of statistical modeling techniques, including regression analysis, time series analysis, and causal inference.
• Understanding of the digital advertising and measurement ecosystem (e.g. attribution, experiments, data clean rooms, server-side API).
• Excellent communication skills, with the ability to present complex information to senior and C-level stakeholders.
• Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the direc tion and the strategy for how their advertising can reach thousands of users.As a Marketing Mix Modeling (MMM) Specialist at Google, you will play a pivotal role in empowering our clients to optimize their marketing investments through advanced statistical modeling and data-driven insights. You will be a trusted advisor, guiding clients through complex MMM analyses, translating technical findings into business strategies, and influencing executive-level decision-making. You will be responsible for driving the adoption of measurement methodologies and fostering a culture of data-driven marketing within Google and our client ecosystem.Our Large Customer Sales teams partner closely with many of the world's biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird's eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
• ResponsibilitiesLead Marketing Mix Modeling (MMM) Modeling and Analysis by consulting on MMM models using Python, R, or other statistical tools. Conduct analysis of marketing data to identify key drivers of performance and provide recommendations. Guide customers through modelling discussions, explaining statistical concepts to both technical and non-technical audiences.
• Serve as a consultant to clients, advising on measurement strategies and best practices. Build and maintain relationships with key stakeholders, including marketing executives and agency partners.
• Collaborate with sales, product, and customers teams to drive momentum on MMM conversations and unblock where needed. Partner with cross-functional teams to develop and implement new measurement methodologies and tools.
• Identify opportunities to improve Google's MMM capabilities and drive innovation in the field. Advocate for the adoption of advanced measurement techniques within the industry.
• Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See alsoGoogle's EEO Policy andEEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing ourAccommodations for Applicants form.

ประเภทงาน:

งานประจำ

• Manage and monitor the channel budget to ensure effective allocation and utilization.
• Design requirements for developing or enhancing relevant systems.
• Create and improve channel campaigns based on assigned KPIs.
• Calculate and analyze incentive targets and commission structures to optimize performance.
• Coordinate with internal and external departments to ensure smooth operations.
• New projects implementation.
• Troubleshooting and issue resolution.
• Preparing regular sales performance reports for management review.
• All gender,23-35 years old.
• Bachelor s degree in Business Administration, Marketing, Finance, Economics, or a related field.
• Minimum of 2-3 years experience in Channel Management, Trade Planning, or Trade Marketing.
• Strong skills in data analysis and data presentation.
• Experience in sales incentive planning and strategic planning.
• Proficiency in computer applications, especially Power BI and advanced Excel.
• Strong analytical thinking and problem-solving skills.
• Ability to work collaboratively in a team and perform under pressure.

ทักษะ:

Statistics, Data Analysis, SAS, English

ประเภทงาน:

งานประจำ

• Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests.
• Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others.
• Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers.
• Bachelor's Degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, statistics or science).
• Ability to communicate fluently in English.
• Exposure to one or more data analysis packages or databases, e.g., SAS, R, SPSS, Python, VBA, SQL, Tableau.
• Good numerical reasoning skills.
• Proficiency in Excel.
• Intellectual curiosity and analytical skills.
• Experience in digital marketing.
• Academic research experience.
• STRA#ANLS#MRKT#3#LI-TR2.
• Experience in R studio, data modeling, hypothesis testing is a plus.
• Equal Opportunity Employer.
• At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
• We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
• To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.

ทักษะ:

Social media, Finance, Compliance

ประเภทงาน:

งานประจำ

• Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
• Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
• Independently own and lead strategic projects that need cross-functional collaborati ...
• Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
• Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
• Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
• Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thai market.
• 5+ years of professional experience in marketing, communications, consulting or business strategy.
• Ability to thrive in a rapid, agile, and often ambiguous growth environment.
• Good understanding and appreciation of the business landscape and culture in Thailand.
• A team player and collaborator, strong relationship-building and leadership skills.
• Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
• Excellent in project management.
• Ability to quickly complete/execute large volumes of work with high quality and attention to detail. Preferred Qualifications.
• Proven experience in media, advertising or technology industries preferred.
• Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
• Passion for TikTok marketing, and up for the challenge of building something from the ground up.

ทักษะ:

English

ประเภทงาน:

งานประจำ

• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.).
• Implement 360 communication plan and manage cross-functional and agencies.
• Monitor all brand activities are smoothly executed and aligned with brand strategy.
• Analyze market and consumer data to evaluate brand and campaign performance.
• Track and manage marketing spending of assigned projects.
• Work with cross functional team including Trade marketing and Agencies to ensure effective execution.
• Support team on promotions and brand campaigns to drive engagement.
• Degree in Marketing or related fields.
• Minimum 5 year experience in brand management (preferably FMCG or beverage).
• Knowledge of basic 360 marketing communications and media management both offline and online.
• Excellent communication with ability to engage cross functional teams effectively.
• Fluent in English language.
• Management skills.
• Presentation and storytelling skills.
• Experience in using Nielsen and Sales data.
• Contact Information:-.
• Thai Drink Co Ltd.
• CW Tower, 90 Ratchadaphisek Rd, Khwaeng Huai Khwang, Khet Huai Khwang, Krung Thep Maha Nakhon 10310.

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Marketing Strategy, Project Management, Market Research

ประเภทงาน:

งานประจำ

• Develop and Implement Product Marketing Strategy: working on comprehensive strategies and materials that engage B2B audiences, elevate brand awareness, and deliver tangible business results across multiple business units.
• Craft Compelling Product Messaging: Develop messaging and positioning that differentiates our products in the market.
• Project Management of Cross-Functional Initiatives: Ensure alignment and effective communication among all stakeholders while managing cross-functional projects.
• Performance Analysis: Analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
• Enhance Sales Materials and Strategy: Design and execute go-to-market plans for product launches, including promotional campaigns, sales enablement, and training.
• Conduct Market Research: Identify partner needs and market trends to develop a competitive positioning strategy.
• Craft Engaging Presentations: Design and manage high-impact presentations that effectively convey Agoda's brand story and core strategies to partners and C-suite executives.
• What You'll Need to Succeed.
• Extensive Experience: A minimum of 2 years in product marketing, strategy, content marketing, or related roles preferably in the tech industry. Experience in a B2B marketing environment is a plus.
• Data-Driven Approach: Strong analytical skills with the ability to analyze data (SQL knowledge is a strong plus), translate data into actionable insights, and support content strategies and value propositions.
• Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
• Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
• Strategic Mindset: Proven experience in developing content that aligns with business objectives and enhances brand narrative.
• Industry and Product Knowledge: Familiarity with the tech and travel industries, with experience in the online travel agency sector being a plus.
• Technical Proficiency: Knowledge of marketing automation tools, CRM systems, and analytics software is an advantage.
• Why Join Us?.
• At Agoda, you will play a pivotal role in shaping our communication strategies and driving growth within the B2B marketing division. If you are an innovative thinker passionate about travel technology and have the skills to elevate our brand narrative, we invite you to apply and be part of our dynamic team!.
• Equal Opportunity Employer.
• At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
• We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
• To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.

ทักษะ:

Social Media Management, Digital Marketing, SEM, English

ประเภทงาน:

งานประจำ

• Manage digital projects inclusive of online planning and insight, online promotions, content production.
• Deep understanding of Facebook Ad Manager, A/B testing, custom audiences, lead generation, the conversion funnel, and data management.
• Analyze and provide report on paid campaign performances and communicate results, as well as provide improvement recommendations.
• Maintain paid marketing and identify site enhancements needed to increase traffic & conversion growth.
• Executes strategies through website and social media management.
• Manage customer segmentation and database management by using internal & external system to increase sales performance.
• Maintain awareness of paid marketing trends, technologies and industry standards related to campaign deployment.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Ensures that online campaigns are delivered in a timely manner and aligned with the business s guidelines, quality standards, and objectives.
• Bachelor degree in Marketing, Communication, Digital Marketing, Business Management or related fields.
• Proven experience +3 years of Digital Marketing, Marketing Communication.
• Strong understanding of digital marketing channels, including SEM, SEO, Social media, and display advertising.
• Excellent written and verbal communication skills in Thai and English.
• Highly collaborative and team oriented, with a proactive and entrepreneurial mindset work.
• Work with analytical skill along with meticulous attention to details.
• Able to multi task.
• Work well with under pressure.
• Contact Information:-.
• Home and Office Delivery Co. Ltd.
• Sangsom Building 14 Vibhavadi Rangsit Road Chomphon Sub-District
• Chatuchak District, Bangkok 10900 Thailand.