- No elements found. Consider changing the search query.


ทักษะ:
SQL, Research, Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
฿40,000 - ฿50,000, สามารถต่อรองได้
- Lead and Manage Paid Campaigns: Plan, execute and optimize lower-funnel campaigns, including lead generation, web conversions and CPAs, across major platforms (Meta, Google, TikTok, Line etc.).
- Effectively communicate campaign insights, performance, and key learnings to the team on a weekly/monthly basis. Provide clear and actionable recommendations based on campaign performance and Return on Ad Spend (ROAS).
- Collaborate with team to ideate media strategies, target audience profiles, and ad c ...
- Take responsibility for campaign optimization, adjusting budget allocation to ensure efficient and effective use of resources. Propose new strategies and tactics to improve campaign performance and achieve desired outcomes.
- Be the main point of contact for local optimization, driving strategies aimed at increasing seller sign-ups while maintaining a strong focus on quality acquisition.
- Analyze data, dashboards, and SQL reports to evaluate campaign performance and ROI. Use insights to guide campaign improvements and ensure alignment with business goals.
- Conduct in-depth research to understand the target audience's behavior, consumer demand, and keyword trends to craft data-driven media campaigns.
- Work closely with regional PICs to implement local best practices and optimize campaigns to drive seller acquisition in specific regions.
- Generate ideas for ad creatives and specifications, ensuring campaigns are aligned with client goals and are optimized for performance.
- Experience in A/B testing and conversion rate optimization to improve campaign effectiveness.
- Excellent communication and interpersonal skills to coordinate with cross-functional teams.
- 2-3 years of working experience in a digital marketing, sales team management.
- Highly motivated willing to push or go extra mile to drive impact with high ownership.
- Excellent analytical skills and data visualization skills, SQL would be a plus.
- Bachelor s and/or Master s degree in a relevant field of study.
- Extensive knowledge and practical experience in Social Media Advertising - Proven project management and team leadership skills.
- Interest in startup culture, self-motivated, ability to work under pressure, highly responsible.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- About TikTok.
- TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
- Why Join Us.
- Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
- Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
- To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.
- Status quo? Never. Courage? Always.
- At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
- Join us.
- The SEA Integrated Marketing team (IMC) crafts and executes integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. The team builds brand awareness, drive user engagement, and enhance the overall shopping experience. Whether it's launching innovative marketing campaigns, optimizing user interfaces, or crafting compelling narratives, the team's contributions are essential to TikTokShop's success in SEA.
- In this role you will develop an online marketing communication plan for promotion and branding campaigns. You will also be responsible for the end-to-end execution of online marketing ads.
- Coordinate with campaign managers to develop an online marketing communication plan for promotion campaigns (e.g. Mega Sales 9.9, Payday) and branding campaigns (e.g. TikTok Shop awareness).
- Plan the suitable ads objective, creative assets, target audience, and budget for different ads platforms, e.g. TikTok Ads, X, Display & Video 360, to achieve campaign objectives (awareness, traffic, orders).
- Stay up-to-date with the latest market trends and competitor movement to leverage opportunities to drive growth.
- Continuously improve contents via A/B testing and performance monitoring.
- Responsible for the end-to-end execution of online marketing ads, including creative assets development to suitable format for each ads type (static posts, short videos, ads text), budget management, tracking parameters setup, ads launch, and performance reporting.
- Regularly monitor ads launch and performance, and troubleshoot any issues related to ads launch and tracking parameters setup.
- Make data-driven decisions for content improvement and media budget optimization.
- Manage and allocate online marketing communication budget effectively, and optimize spending on key online marketing metrics (CPI, CPC, CPV, CPO) to maximize ROAS (Return on Ad Spend).
- Provide regular budget updates and forecasts to key stakeholders.
- Work closely with campaigns and marketing communication teams to ensure alignment of online marketing plans with promotion details, campaign objectives, and implementation timeline.
- Collaborate with the design team and external agencies for creative assets development with suitable formats for target audience of each ads platform.
- Cooperate with ad tech and analytics teams to report and provide insights on channel performance and propose action plans for future improvements.
- Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
- At least 3 years of working experience with hands-on experience in online marketing.
- Proficiency in online ads platforms and Excel or Sheets to interpret data and generate insights for content and media performance improvement.
- Strong executional ability, and high attention to detail for content accuracy.
- Excellent project management and stakeholder management.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ทักษะ:
Research, Market Research, Statistics
ประเภทงาน:
งานประจำ
เงินเดือน:
฿35,000 - ฿50,000, สามารถต่อรองได้
- Collaborate with cross-functional teams to conduct research studies to align with organizational goals.
- Design and execute qualitative and quantitative market research studies.
- Aggregate, analyze data and generate holistic insights, actionable reports, and presentations to stakeholders to support business & marketing strategic actions.
- Monitor industry trend and market movement and update the key findings to stakeholders to support business & marketing strategic actions.
- Technical Skills:.
- Strong knowledge of statistics, including hypothesis testing, and statistical modeling.
- Experience with data visualization tools like Tableau, Power BI.
- Knowledge of survey platforms like Qualtrics, SurveyMonkey, or Google Forms.
- Familiarity with web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 - ฿45,000, สามารถต่อรองได้
- Analyze and Acquire Potential Prepaid Lists: Convert prepaid to postpaid through various channels (e.g., Tele sales, Direct Sales, Online, Retail Shops) and initiate new channels for conversion.
- Create Innovative Plans: Acquire non-AIS RSME customers and potential leads, designing suitable channels for both self-service and sales agent facilitation.
- Define Pricing Strategy: Align with mass offerings.
- Monitor AIS SME & Competitor Offerings: Compare with RSME packages.
- Propose RSME Postpaid Tariff Packages: Include Value Proposition (e.g., online seller solution services) and implement E2E product and marketing packages.
- Propose RSME Handset Campaigns: Include financial promotions.
- Collaborate with Strategic Partners. Continue to find potential ideal value propositions.
- Manage Sales & Marketing Campaigns on Digital Channels: Acquire new subscribers from new SIM and handset bundling.
ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ประเภทงาน:
งานประจำ
เงินเดือน:
฿15,000 - ฿18,000
- ค้นหาและติดต่อประสานงานกับ Influencer.
- Support และ Monitor การไลฟ์สดในแต่ละแพลตฟอร์ม.
- บันทึกเก็บยอดสถิติการไลฟ์ เช่น ยอดคนดู, ยอดคอมเม้นต์.
- สรุปข้อมูลเป็น Report การไลฟ์ (รายวัน / สัปดาห์ / เดือน).
- ค้นหา วิเคราะห์ และเก็บข้อมูลบริษัทคู่แข่ง.
- จัดทำบัญชีรายรับ/รายจ่าย และจัดซื้อ.
- งานอื่นๆที่ได้รับมอบหมาย.
- ทำงาน 5 วัน หยุด 2 วัน (หยุดไม่ตรงเสาร์ - อาทิตย์) และเสาร์ที่ 3 ของเดือน.
- เวลาเข้างาน: 11.00-20.00 น.
- อายุไม่เกิน 35 ปี.
- วุฒิการศึกษา ปวส. ขึ้นไป สาขาการตลาด หรือสาขาที่เกี่ยวข้อง.
- มีพื้นฐานการใช้งานโปรแกรม MS Office / Google Workspace โดยเฉพาะ Excel, PowerPoint, Google Sheet, Google Slide เป็นต้น.
- มีทักษะการติดต่อประสานงาน และสามารถแก้ไขปัญหาเฉพาะหน้าได้เป็นอย่างดี.
- รักการค้นคว้าข้อมูล รักการเรียนรู้ และเปิดรับสิ่งใหม่ๆ.
- ยืดหยุ่นวันและเวลาการทำงาน.
- สามารถทำงานในวันนักขัตฤกษ์ได้.
ทักษะ:
Social media
ประเภทงาน:
งานประจำ
เงินเดือน:
฿35,000 - ฿50,000, สามารถต่อรองได้
- วางแผนกลยุทธ์ด้าน online ทั้ง own media และ paid media.
- ประชุมและเก็บข้อมูลลูกค้าเพื่อมาวิเคราะห์ เพื่อเลือก Channel สื่อที่เหมาะสมกับกลุ่มลูกค้าเป้าหมาย.
- Monitor performance ของ media ที่ลงไปและสามารถปรับกลยุทธ์เพื่อให้ได้ performance ที่ตรง target.
- Manage and control plan strategy สำหรับทุกแพลตฟอร์ม Social Media
- และ Influencer.
- Work with teams to develop influencer campaigns.
- Report performance online media for team.
- วุฒิ ปริญญาตรี / โท สาขาการตลาด หรือ ที่เกี่ยวข้อง.
- ประสบการณ์ 1 ปีขึ้นไป ในงานการตลาดอสังหาริมทรัพย์คอนโดมาโดยตรง.
- Good mindset / Good Energy / มีความคิดสร้างสรรค์.
- สามารถทำงาน 6 วัน / สัปดาห์ได้.
- มีรถยนต์ส่วนตัว.
- To apply, please send your CV and a statement describing yourself and why you would like to apply to the post (in Thai or English) to APPLY NOW
- ฝ่ายทรัพยากรบุคคล
- บริษัท เอสซี แอสเสท คอร์ปอเรชั่น จำกัด (มหาชน)
- อาคารชินวัตร ทาวเวอร์ 3 ชั้น 10
- เลขที่ 1010 ถนนวิภาวดี - รังสิต
- แขวงจตุจักร เขตจตุจักร กรุงเทพฯ 10900.
- Any queries relating to the post should also be directed to the same email address or contact (
- Website: www.scasset.com [link removed].
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Marketing Strategy, Market Planning, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 - ฿40,000, สามารถต่อรองได้
- สื่อสารการตลาด, วิเคราะห์การตลาด, แผนการตลาด, ประเมินการตลาด และ สถิติ.
- ดูแลงบประมาณในการดำเนินการตั้งแต่ต้นจนจบในการทำสื่อ Local.
- วางแผนกิจกรรม สร้างกลยุทธ์การตลาดทั้งทาง Online และ Offline (เน้น Offline เป็นหลัก).
- จัดทำสรุปผลการดำเนินงานของแผนกเสนอต่อผู้บังคับบัญชา.
- วิเคราะห์สรุปผล Result เพื่อนำมาปรับปรุงพัฒนา.
- คิดผลิตภัณฑ์ที่จะทำสื่อการตลาด เช่น ร่มให้กับร้านค้า / พัด และอื่นๆ.
- ลงพื้นที่เพื่อหาการทำสื่อโฆษณา (สื่อ Local) พูดคุยกับภาครัฐและเอกชนเรื่องราคาการโฆษณา.
- ประสานงานกับหน่วยงานอื่นๆที่เกี่ยวข้อง.
- อายุ 28 - 38 ปี (ทุกเพศ).
- มีประสบการณ์งานการตลาด Offline เป็นหลัก อย่างน้อย 5 ปี.
- มีความรู้ความเข้าใจในภาพธุรกิจ ผลิตภัณฑ์ หรือบริการต่างๆของบริษัทฯ.
- มีความรู้ความเข้าใจในสื่อ Local เคยติดต่อภาครัฐและเอกสารเพื่อลงโฆษณา.
- มีมนุษยสัมพันธ์ที่ดี และสามารถทำงานกับเพื่อนร่วมทีมและฝ่ายอื่นๆที่เกี่ยวข้องได้.
- มีทักษะในการสื่อสาร มีความรับผิดชอบสูง สามารถปฏิบัติงานที่ได้รับมอบหมายได้เสร็จตามกำหนดเวลา.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Market Research, Research, Creativity, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Implementation of marketing strategies: Responsible for localizing and executing marketing plans to strengthen the brand image and increase sales.
- Product launches: localization and execution of product launches & promotions.
- Brand communication: Develop advertising campaigns across the different offline and online touchpoints to increase brand awareness and maintain the brand image.
- Content creation: localize and generate content relevant for TG and market needs.
- Selling propositions: localize sales stories and value propositions ready to use for sales teams, based on consumer, customer, technical, Market Research and sales feedback.
- Collaboration with agencies: Work with advertising agencies, and other service providers to develop and implement communication campaigns.
- Performance measurement: Analyze the success of marketing activities based on KPIs such as increased sales, market share gain, or brand awareness.
- Market research: Conduct market analysis to identify trends, understand the competitive landscape and determine customer needs.
- Budget management: Responsible for managing the marketing budget and ensuring that resources are effectively utilized.
- YOUR SKILL.
- Master's degree in economics, international business or similar, ideally with a focus on marketing.
- Minimum 3-4 years of experience as brand assistant, brand coordinator or similar roles.
- Creativity and a spirit of innovation are among your strengths.
- Experience with brand communication and activation.
- Visual and written content creation.
- Commercially astute.
- In-depth knowledge of MS Office.
- An above-average degree of independence and ability to work in a team.
- Fluent in English language.
- At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 - ฿45,000, สามารถต่อรองได้
- Develop the analytics strategy of AIS properties, both of website and applications, to gather all data and insight and conduct collection, tracking and analysis of data and the generation of fact-based insights using digital analytic tools including Adobe Analytic, Google Analytic 4 and truehits.net.
- Analysis of digital marketing traffic and channels of paid, own, earn web and app, customer journey and performance marketing analysis-purchase funnel.
- Implement the data driven marketing guideline document and use data driven decision ...
- Execute assigned projects in areas such as analytics implementation, use case, data integration, tag management, online tracking etc.
- Explore the latest Marketing Technologies (MarTech) trends and technological advances including Analytic, DMP, CDP, SEO tools and Social Listening tools etc.
- At least 3 years professional work experience in digital marketing.
- Education background in IT, Statistics.
- Analytical and systematic thinking skills with using Google Analytics 4 tool..
ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ทักษะ:
English, Thai
ประเภทงาน:
ฝึกงาน
- Collaborate with the Brand and eCommerce teams to update and enhance the appearance of our eCommerce platforms, ensuring brand consistency and sales optimization.
- Review and resolve content issues on international websites, utilizing newly created branded content.
- Manage and maintain YouTube channels across multiple countries to ensure a consistent brand image.
- Provide competitive creative intelligence and trend analysis using tools like Facebook Ad Library and Google Trends.
- Work closely with the SEO team to implement best practices on our websites.
- University graduate or in the final year of studies.
- Excellent command of English, both spoken and written.
- Strong proficiency in Excel and other MS Office tools.
- Preferred: Certification in Facebook and/or Google Ads.
- Why join us?
- Join WorkVenture to gain real-life digital marketing experience in a dynamic and supportive environment. You'll have the chance to work on meaningful projects that make a difference, while developing your skills and growing your career in the ever-evolving digital marketing industry.
- Thong Lor (Panjit Tower, Sukhumvit 55, Sub District Khlong Tun Nua, Sub Area Wattana, Bangkok 10110).
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
SEM, Industry trends, Data Analysis, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Customer First.
- Push Boundaries.
- Critical Thinking.
- Build for Scale.
- Less is More.
- Win as One.
- We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!.
- Responsibilities:Develop and execute SEM strategies to optimize performance for the hotel and car rental business.
- Manage daily SEM operations, including campaign optimization and task execution.
- Collaborate with cross-functional teams to align SEM activities with overall business goals.
- Analyze data insights and lead test-and-learn initiatives to drive data-driven decision-making and business growth.
- Monitor and optimize SEM campaigns to enhance online presence and booking conversions.
- Maintain awareness of SEM industry trends and implement best practices for continuous performance improvement.
- Qualifications:Bachelor's degree in Marketing, Advertising or Mathematical related field.
- 3-5 years of practical experience in SEM (Hospitality experience preferred).
- Strong numerical and data analysis skills, including data mining.
- Familiarity with Python/SQL (a plus).
- Excellent English communication skills.
- Demonstrated learning agility and a proactive approach to industry knowledge.
- Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We re dedicated to creating a welcoming and supportive culture where everyone belongs.
ประสบการณ์:
ไม่จำเป็นต้องมีประสบการณ์ทำงาน
ทักษะ:
Creative Writing, Analytical Thinking, Adobe Illustrator, Adobe Photoshop, Video Editing
ประเภทงาน:
ฝึกงาน
- The Marketing team creates content that moves our users and inspires their careers. The team brings the spirit of joy, authenticity, and sharing of our product to our users, as well as bringing our users' passion, insights, and dreams to our product. Working within the team, the role offers excellent opportunities to develop and utilize skills in marketing, branding and communications.
- The candidate will be working with the team toward building new partnerships, expanding existing relationships and utilizing public relations opportunities to create br ...
- Developing written materials, story pitches, messaging guidelines, press releases, Q&As, presentations and speeches.
- Supporting the team in preparation for press events, public speeches and media engagements.
- Strong communication skills, excellent writing skills and a good visual sense.
- Creativity and resourcefulness in finding new ways to reach users and to establish communication with them.
- Availability for an internship of at least 2 months, 3 months is a plus.
- Previous work experience not required.
- ( Start within this month. ).
ทักษะ:
Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Deploy a channel activity plan based on given trade spend, media (EC) and ensure effective implementation. Control actuals spend versus planned expenditure.
- Ensure successful execution and implementation of category activation across channel and responsible for evaluation the effectiveness of promotions including NPD tracking as well as lead monthly meeting with sales team.
- Develop and ensure all POSM, sales support materials and giveaways channel/customer activities and communication comply to latest marketing plan/ brand guidelines suppl ...
- Ensure good visibility for Unicharm products across channel e.g. share of shelf, location on shelf, POSM & decoration.
- What we're looking for.
- 1-3 years' experience in a trade marketing or sales support role, ideally within the FMCG industry.
- Strong understanding of retail dynamics, trade marketing principles, and in-store activation best practices.
- Excellent communication and interpersonal skills to engage with both internal and external stakeholders.
- Analytical mindset with the ability to interpret sales data and campaign performance.
- Proficient in MS Office suite, with experience using CRM and project management tools.
- Fluency in both Thai and English languages.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Operate Repeat Phase tactics_Realize higher repeat% of brand/product/service than other competitors' brand/product/service.
- Operate CRM tactics_Customer satisfactio score/Customer retention%/Sales conversion rate/Net Promote Score.
- Explain AS-IS customer journey & Suggest TO-BE for trial/repeat/CRM issue.
- Consumer analysis Contact point analysis, RFM analysis, UI/UX analysis.
- Develop & maintenance segmentation of customer database based on customer experience strategy.
- Develop tactics to gain customer feedback and visualize customer satisfaction score & evaluation.
- Revise & Update brand/product/service/Marketing 4P mix with customer feedback.
- Engage related employees to use new system/database/dashboard.
- Set KPI/ROI of own tasks with leader/manager follow.
ทักษะ:
Excel, Data Analysis, Power BI, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Provide comprehensive insights in areas such as customers, stores, assortment, promotion, pricing, and advanced analytics to support supplier collaboration programs.
- Work closely with Big C s marketing teams by interpreting their queries and delivering well-structured, actionable insights, and data-driven responses to address ad hoc business requirements in a timely manner.
- Contribute to the enhancement of existing analytical frameworks and business processes while supporting supplier teams in implementing advanced analytics solutions to m ...
- Facilitate knowledge transfer by coaching and training Big C team members to develop a thorough understanding of analytics tools, fostering self-sufficiency in leveraging these solutions for decision-making.
- Provide solutions and improve working processes to users using tools such as Excel, Power Query, BI tools (single tool knowledge is considerable, and multiple tools knowledge is a plus).
- Bachelor s or Master s Degree any fields.
- Experience in Data Analysis and Business Analysis.
- 3-5 years of experience working in Retail or FMCG industries.
- Able to use Excel and BI tools (Power BI, Tableau and etc.).
- Good command of English.
ทักษะ:
Research, Procurement, Accounting
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop brand strategy, and brand initiatives.
- Execute the brand plan, with internal and external stakeholders, within agreed timeline.
- Lead ongoing brand activations to ensure that the strategies are efficiently and effectively executed.
- Visit market to obtain consumer insight.
- Work closely with channel marketing, commercial team, brand team, and marketing research team to ensure the availability of information which are required for brand success.
- Support channel marketing and commercial team to get their in-market job done.
- Co-ordinate with other internal support team i.e., logistics, procurement, accounting, finance, graphic designer team.
- Ensure that business targets and expected brand health are fully met.
- Control marketing spending and ensure it is properly allocated.
- Manage brand profitability.
- Other tasks assigned by manager.
- Bachelor or master s degree in marketing, business management, mass communications or related fields.
- Minimum 3 - 5 years experiences in marketing, channel marketing, or sales profession, preferably consumer products or beverage industry.
- Effective project management and efficient time management.
- Exhibit good communication and presentation skills.
- Believe in the excellence in execution, always put extra effort to win.
- Passionate about consumer behavior and insights.
- Possess a sense of strategic thinking to use analytical skills to generate consumer driven strategies.
- Interpersonal skills to engage with sales team and channel marketing team.
- Understand commercialization and P&L model.
- Initiate creative ideas as well as apply search and spin from past and competitor activities.
- Anticipate trends of market situations as well as business implications resulted from the actions taken.
- Contact Information:-.
- Thaibev Marketing Co.,Ltd.
- SangSom Building, Vibhavadi Rangsit, Chompon, Chatuchak, Bangkok.
ประสบการณ์:
8 ปีขึ้นไป
ทักษะ:
Sales, Financial Analysis, Python
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
- Experience with programming languages such as Python or R for data analysis and modeling.
- Master's degree in Statistics, Econometrics, Data Science, Mathematics, or a related quantitative field.
- Experience with various MMM techniques (e.g. Bayesian MMM, time series regression, Machine learning).
- Experience in developing and implementing MMMs in a business environment, with understanding of statistical modeling techniques, including regression analysis, time series analysis, and causal inference.
- Understanding of the digital advertising and measurement ecosystem (e.g. attribution, experiments, data clean rooms, server-side API).
- Excellent communication skills, with the ability to present complex information to senior and C-level stakeholders.
- Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
- As a Marketing Mix Modeling (MMM) Specialist at Google, you will play a pivotal role in empowering our clients to optimize their marketing investments through advanced statistical modeling and data-driven insights. You will be a trusted advisor, guiding clients through complex MMM analyses, translating technical findings into business strategies, and influencing executive-level decision-making. You will be responsible for driving the adoption of measurement methodologies and fostering a culture of data-driven marketing within Google and our client ecosystem.
- Our Large Customer Sales teams partner closely with many of the world s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
- Lead Marketing Mix Modeling (MMM) Modeling and Analysis by consulting on MMM models using Python, R, or other statistical tools. Conduct analysis of marketing data to identify key drivers of performance and provide recommendations. Guide customers through modelling discussions, explaining statistical concepts to both technical and non-technical audiences.
- Serve as a consultant to clients, advising on measurement strategies and best practices. Build and maintain relationships with key stakeholders, including marketing executives and agency partners.
- Collaborate with sales, product, and customers teams to drive momentum on MMM conversations and unblock where needed. Partner with cross-functional teams to develop and implement new measurement methodologies and tools.
- Identify opportunities to improve Google's MMM capabilities and drive innovation in the field. Advocate for the adoption of advanced measurement techniques within the industry.
- Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
ทักษะ:
Excel
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- รับผิดชอบการบริหารและจัดการสินค้า และบริหารงบประมาณ.
- วางแผนการตลาด และกิจกรรมทางการตลาดที่ตรงกับกลุ่มเป้าหมาย เพื่อกระตุ้นการขาย.
- ออกตรวจตลาด เข้าเยี่ยมร้านค้าเพื่อเก็บข้อมูลและนำมาวิเคราะห์โอกาสทางการตลาดในการขยายช่องทาง การจัดรายการส่งเสริมการขายต่างๆ.
- วางแผนนำเสนอสินค้า เข้าช่องทาง Modern Trade และ Traditional Trade.
- วางแผนการจัดสินค้า Premium เพื่อทำรายการกับช่องทาง Modern Trade และ Traditional Trade.
- วางแผนโปรโมชั่นที่จะให้รายการกับห้างและร้านค้าช่องทาง Modern Trade และ Traditional Trade.
- วิเคราะห์แนวโน้มตลาด สินค้าคู่แข่ง เพื่อหาช่องว่างของตลาดในการออกสินค้าใหม่.
- ประสานงานกับหน่วยงานภายในรวมถึงคู่ค้า และโรงงาน.
- จัดทำรายงานวิเคราะห์การขายประจำเดือนและการรายงานผลการดำเนินงานรายไตรมาสให้ทางคู่ค้าและผู้บริหารทราบ.
- วุฒิการศึกษา ปริญญาตรี / โท สาขาบริหารธุรกิจ,การตลาด.
- ประสบการณ์ ด้าน Marketing หรือ Trade marketing ในช่องทาง Traditional Trade / Modern Trade 1 ปีขึ้นไป.
- หากมีประสบการณ์ในธุรกิจ FMCG จะได้รับการพิจารณาเป็นพิเศษ.
- สามารถใช้ภาษาอังกฤษได้ดี (ฟัง พูด อ่าน เขียน).
- มีทักษะการคิดวิเคราะห์ การนำเสนอ การเจรจาต่อรอง.
- สามารถใช้ Microsoft Excel ในการทำงานได้ดี (Vlookup / Pivot ได้).
- สามารถเดินทางต่างจังหวัดได้.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
SQL, Tableau, Big Data
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Spearhead the development, execution, and optimization strategy for growing Agoda's new & emerging marketing channels.
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
- Extensive Experience: 5+ years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry. Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
- Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
- Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations. Chinese language skills are a strong plus.
- Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
- Experience in digital or social media marketing.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
- Disclaimer.
- We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Market Planning, Marketing Strategy, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿15,000 - ฿30,000, สามารถต่อรองได้
- Attend to enquiries through phone, email, university fair and walk-in customers.
- Assist and coordinate with Work Exchange teams in developing and implementing marketing annual plan.
- Implement marketing strategies to increase sales.
- Manage and coordinate activities of exhibitions, events, and advertising to promote programs.
- Any other duties assigned by the departments.
- Thai nationality.
- Bachelor s Degree in any fields.
- Proficiency in English and computer literacy (Microsoft Office).
- Pleasant personality, strong service - mind, basic organizational skill, good team working
- and good communication skills.
- Preferred experience in Work and Travel USA program.
- Have valid driver s license and able to drive for working is advantage.
- Able to travel up-country.
- Social Security.
- Accident and Health Insurance.
- Performance Bonus.
- Provident Fund.
- 1
- 2
- 3
- 4
- 5
- 6
- 10