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ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- We are seeking a dynamic Product Marketing Manager to drive the success of our Lazada Sponsored Solutions within the e-commerce landscape across Southeast Asia (Thailand, Vietnam, Philippines, Indonesia, Singapore, Malaysia). The ideal candidate will possess a unique blend of product, technical, and B2B marketing expertise, with a strong understanding of e-commerce platforms and digital advertising business. In this role, you will lead B2B advertising product positioning, content development, and market research, while collaborating with cross-functional teams to ensure successful ...
- Develop compelling B2B product positioning and narratives that resonate with our target customers and differentiate our solutions in the Southeast Asia region.
- Understand the unique value propositions of Lazada Sponsored Solutions and articulate them clearly to internal and external stakeholders.
- Demonstrate a deep understanding of e-commerce platforms, their economic models, and the value they provide to sellers.
- Leverage this knowledge to shape B2B product strategies and marketing campaigns that drive seller engagement and success.
- Lead the development of engaging and informative marketing content for assigned product domains and projects.
- Manage product launches from conception to execution, ensuring consistent communication with stakeholders and timely delivery of deliverables.
- Contribute to the success of B2B marketing campaigns, primarily through owned channels.
- Conduct thorough market research to identify target seller customer segments, understand their needs, and analyze product use cases.
- Develop detailed seller personas to guide product positioning and messaging.
- Partner with the sales team to provide them with the necessary knowledge and tools to effectively pitch Lazada Sponsored Solutions.
- Manage key B2B marketing operations, including governance, traffic generation and more.
- Education: Bachelor's degree in Business, Marketing or related fields.
- Experience: 5+ years of experience in product marketing, preferably in e-commerce, B2B and/or advertising industries in Southeast Asia.
- Strong understanding of e-commerce platforms, advertising solutions, and B2B marketing strategies.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- Proven track record of developing compelling B2B product positioning and narratives.
- Project management experience, with the ability to lead cross-functional initiatives.
- Analytical skills, familiarity with marketing analytics tools, experience conducting market research and e-commerce platforms.
- Exceptional proficiency in English communication.
- Proficiency in an additional Southeast Asian language and Mandarin is highly preferred.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
SQL, Tableau, Big Data
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Spearhead the development, execution, and optimization strategy for growing Agoda's new & emerging marketing channels.
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
- Extensive Experience: 5+ years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry. Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
- Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
- Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
- Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
- Experience in digital or social media marketing.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
- Equal Opportunity Employer.
- At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
- We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
- Disclaimer.
- We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
ทักษะ:
Project Management, Microsoft Office, Social media, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Support the implementation of SCX s brand strategy and marketing campaigns.
- Coordinate with the Creative Design team to develop materials aligned with SCX s brand identity.
- Analyze market trends, consumer behavior, and competitor activities to inform strategic decisions.
- Assist in the development and management of marketing campaigns across multiple channels.
- Monitor and report on key marketing KPIs and campaign performance metrics.
- Collaborate with cross-functional teams to ensure consistent and cohesive brand messaging.
- Plan, organize, and manage marketing events, promotions, and related activities.
- Support content creation for digital platforms and marketing collateral.
- Assist with budget planning and track expenses for marketing initiatives.
- Bachelor s degree in Marketing, Communications, or a related field.
- 3-5 years of experience in marketing.
- Knowledge of the hospitality or logistics/warehouse industries (depending on role focus).
- Experience in developing and executing marketing campaigns.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Proficiency in Microsoft Office, marketing software, and social media platforms.
- Fluency in Thai and English, both written and spoken.
ทักษะ:
Marketing Strategy
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- นำเสนอสินค้าและบริการเด่นของบริษัทฯ (Highlight Products/Services) มาปรับใช้ ในแผนกลยุทธ์ Local Marketing Strategy.
- ใช้ Marketing Communication ที่เหมาะสม ทั้ง Offline และ Online Media ให้ตอบโจทย์พฤติกรรมผู้บริโภค.
- วางแผนและบริหารจัดการกิจกรรมทางการตลาดทั้งในระดับกลยุทธ์และการปฏิบัติการ เพื่อสนับสนุน Retail & Wholesale ให้สอดคล้องกับเป้าหมายของบริษัทฯ.
- ใช้เทคโนโลยี AI และ Data Analytics วิเคราะห์เพื่อพัฒนาแผนการตลาด.
- บริหารจัดการทีมงาน ประสานงานกับฝ่ายการขาย หน่วยงานส่วนกลางและพันธมิตรในพื้นที่.
- วิเคราะห์ตลาดและคู่แข่ง พร้อมเสนอแผนเพิ่มยอดขาย และส่วนแบ่งตลาด.
- ประจำพื้นที่ จ.สุราษฎร์ธานี ดูแลพื้นที่ 7 จังหวัดภาคใต้ตอนบน.
- วุฒิการศึกษาระดับปริญญาตรี หรือสูงกว่า ในสาขาการตลาด, บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์ด้านการตลาดอย่างน้อย 7 ปี หากมีประสบการณ์ในอุตสาหกรรมโทรคมนาคม
- หรือธุรกิจที่เกี่ยวข้องจะพิจารณาเป็นพิเศษ.
- มีความเชี่ยวชาญในการวางแผนกลยุทธ์การตลาดและสามารถนำไปปฏิบัติได้จริง.
- สามารถวิเคราะห์ข้อมูลการตลาด และใช้ Data ในการวางแผนกลยุทธ์ในระดับดี.
- มีความสามารถในการใช้เทคโนโลยี AI เพื่อสนับสนุนการตลาดในยุคดิจิทัล.
- เชี่ยวชาญการวางแผนการตลาดเชิงกลยุทธ์ ทั้ง Offline / Online / On Ground Campaigns.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Mechanical Engineering, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿50,000 - ฿80,000
- Focuses on business development, technical sales, and strategic marketing of NVH products for automotive OEMs and Tier One customers.
- Develop new sales initiatives, liaise with clients, and maintain relationships with prospective and existing clients.
- Present and demonstrate products and solutions to clients.
- Identify and implement sales and marketing strategies for NVH products.
- Understand and analyze customer requirements and turn them into effective technical solutions.
- Bachelor s degree or diploma in Mechanical Engineering, Process Engineering, or a related field.
- At least 5 years of hands-on experience in R & D NVH departments of Japanese car manufacturers or Tier One company specializing in NVH solutions.
- Highly knowledgeable in automotive acoustics, thermal insulation materials and lightweight soundproofing solutions.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Digital Marketing, Ability to travel upcountry, Business Development, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 - ฿40,000, มีค่าคอมมิชชั่น
- Deeply understand objectives of both branding and marketing. Be a brand leader to inspire everyone the same brand belief.
- Develop and implement comprehensive marketing plans for stores including promotions, events, social media, and seasonal campaigns (master campaign and local campaign).
- Co-lead with sales team to accomplish sales target.
- Lead activities to expand brand partnerships.
- Manage marketing budgets and allocate resources efficiently across channels.
- Coordinate with external agencies, designers, and vendors to execute campaigns.
- Maintain brand consistency and enhance brand visibility.
- KPI: new store sales growth.
- Monitor and analyze daily, weekly, and monthly store revenue and KPI performance.
- Identify opportunities for revenue growth through pricing strategies, product placement, and promotional offers.
- Work with store managers to optimize in-store customer experience to increase average transaction value and conversion rates.
- KPI: sales target of each store.
- Manage performance-based content to attract new customers, maintain current customers and make customers loyal to the brand short and long term.
- Oversee digital marketing initiatives including social media, email marketing, and online advertising.
- Track campaign performance and adjust strategies based on ROI and customer engagement.
- KPI: content engagement.
- Bachelor s degree in Marketing, Business, or related field (Master s preferred).
- 3-5 years of experience in marketing and/or revenue management, preferably in retail or consumer-facing industries.
- Strong analytical skills with experience using tools such as Excel, Google Analytics, POS systems, etc.
- Creative thinker with a track record of successful marketing campaigns.
- Excellent communication, leadership, and project management skills..
- Familiarity with CRM and loyalty program management.
- Experience in both offline and online marketing.
- Ability to thrive in a fast-paced, data-driven environment.
ทักษะ:
Fast Learner, Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we aim towards achieving every day.
- To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
- Courage? Always. At TikTok, we create together and grow together.
- That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
- From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
- We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
- As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
- Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
- Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
- Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
- Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
- Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
- Develop and execute marketing strategies across owned digital platforms.
- Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
- Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
- Minimum 4 years of experience in a strategy or marketing role.
- Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
- A deep understanding of the.
- Small & Medium Businesses industry is needed.
- Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
- Have a strong business understanding of Thailand and APAC markets.
- Experience designing and executing content strategies and analyzing content strategy performance.
- Ability to identify opportunities, develop project scope and independently lead ideation and execution.
- Have a strong business understanding of Thailand and APAC markets.
- Preferred Qualifications.
- Fast learner with a good sense of judgment and original thinking.
- Ability to thrive in ambiguity and adjust quickly to change.
- Strong data and analytical skills (measurement, ROI, forecasting).
- Have a commercial mindset with a history of delivering against stretching performance goals.
- Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
- Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
- Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead the development of annual category, channel plan covering assortment, merchandising, pricing, promotion and trade spend framework to achieve business objectives and align across all channels (offline & online) for the assigned category.
- Develop deep understanding of current market situation and trend to identify business opportunity in term of channel and leverage insights to turn them into actionable plan
- Develop a channel activity plans based on given trade spend, media (EC) and ensure e ...
- Develop and ensure all POSM, sales support materials and giveaways channel/customer activities and communication comply to latest marketing plan/ brand guidelines supplied by marketing
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs. Be a partner with marketing to jointly agree on the marketing plan - Initiate pack price solution to drive business performance. (Utilize POS data, Monthly report)
- Ensure successful execution and implementation of category activation across channel and responsible for evaluation the effectiveness of promotions including NPD tracking as well as lead monthly meeting with sales team
- Ensure up-to-date category, channel & customer analysis and work closely with the Marketing team to conduct monthly meetings shared to team.
- Leading, motivating, and guiding a team to achieve its goals while fostering a positive and productive work environment.
ทักษะ:
Digital Marketing, Social media, SEO
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- To be a key contact with media agency and work with internal team (Brand com, Loyalty, Own brand, Cluster, Mall, O2O, retail media and others) to get requirements on media, share expertise on media to comments media proposal, manage performance, find solution to manage performance to achieve as planned.
- To work with media agency to develop media strategy, annual brand plan, campaign and share creative best practice for each platform, as well as building and leading a high-performance marketing capabilities to achieve KPI as planned.
- To manage budget to meet performance goals both offline and Digital (KPIs, Digital Funnel and ROI) and collaborating with cross-functional internal and to be key contact with digital agency/media agency/business partner (e.g Meta/Google/LINE/TikTok/X) for achieving growth targets in own channels.
- To handle testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
- To plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win-back - digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
- To coach sub-ordinate media team.
- Responsible for Digital Analytics - Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
- To utilize strong analytical ability to evaluate media across multiple channels and customer touch points, in order to preparing and presenting recommendations, reports and finding from data to team. Lead on media dashboard project.
- To evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- To follow our Business Code of Conduct and always act with integrity and due diligence.
- To perform other assignments as deem appropriate..
- Proven working experience in media at least (5 years).
- Expertise of digital social media SEO/SEM/ASO, e-mail marketing, CRM Database, and GA.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in media agency or marketing as expert on media.
- Strong analytical skills and data-driven thinking.
- Strong ROI and growth mindset with track record of building performance marketing functions in fast-paced environment.
- Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
- CP AXTRA | Lotus's
- CP AXTRA Public Company Limited.
- Nawamin Office: Buengkum, Bangkok 10230, Thailand.
- By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .
ทักษะ:
Marketing Strategy, Excel, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Developing trade marketing strategy of own brand with utilizing all channels to meet established sales and market share tarket.
- Executing that strategy by setting sales targets and activity in all channels, and by review it monthly base.
- Control sales and budget of own brand category collaborating with Division manager.
- Provide competitive activity for all channels based on marketing strategry.
- Job Qualification.
- Bachalor degree or higher in Business Administration, Marketing, Economics or any field related.
- Having 2-3 years experiences in sales, marketing, buyer will be preferable.
- Background in FMCG and knowledge of customer data (Nielsen, Kantar, Egg Digital) is preferable.
- Proficiency in Excel (VLOOKUP, Pivot Table).
- Good analytical and Logical Thinking skill.
- Strong attitude and eager to learn new things.
- Good command of writing and speaking English.
ทักษะ:
Social media, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Set budget and manage marketing expenses.
- Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
- Direct the planning and execution of annual marketing campaigns in collaboration wit ...
- Analyze the data and implement new steps.
- Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
- Implement marketing promotional, online/offline activities.
- Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
- Bachelor degree in Marketing or related field.
- Experience in the field at least 3-5 years.
- Good understanding of Chinese social media platforms both Redbook and Douyin as main.
- Excellent communication skills in Chinese and Thai with additional English would be a plus.
- Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
- Proactive and details oriented.
- Ability to interact and cooperate with internal and external parties.
ทักษะ:
Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Manage the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
- Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
- Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
- Ensure up-to-date category & channel analysis and competitor understanding shared to team.
- Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
- Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
- Sign off cycle plan and sales brief materials.
- Bachelor Degree in Marketing / Advertising or related field.
- At least 2 years in sales, marketing or category management in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
- Berli Jucker Public Co., Ltd.
- Human Resources Division
- 99 Soi Rubia, Sukhumvit 42,
- Phrakanong, Klongtoey, Bangkok 10110
- Visit us at: www.bjc.co.th
- Facebook Fan Page: BJC Careers.
- Line ID: @bjccareers.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Digital Marketing, Social media, YouTube
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Participate as an active member of the global digital marketing team, contributing ideas to improve structure and processes.
- Actively engage Crimson s country managers and local area marketing managers, helping them build their local digital strategies and plans.
- Digital Campaign Execution.
- Consistently launch paid advertising campaigns across all markets managed (you will be owning digital marketing across Asia), following global processes, guidelines, and budgets.
- Select and design A/B tests in order to consistently improve knowledge and results.
- Consistently track leads, lead progress, and sales/revenue generated from your activities.
- Explore local digital marketing resources, market by market, in order to optimize spend and maximize revenue in each market.
- Analysis and Reporting.
- Analyse and report on campaigns, A/B tests, leads, and revenue and ROAS.
- Contribute to developing Crimson s global digital marketing best practices and knowledge base.
- Support in compiling and reviewing global analytics and revenue reporting.
- 3+ years of experience developing and executing social media strategies and paid advertising campaigns across Facebook and Google.
- Experience working with other paid advertising platforms such as or similar to WeChat, YouTube, LinkedIn, Snapchat, and TikTok.
- Excellent verbal and written communication skills.
- Experience managing multiple projects in a fast-paced environment with other team members and stakeholders.
- Ability to productively and efficiently collaborate with a globally dispersed team.
- Outstanding analytical and problem-solving skills.
- Exceptional learning agility.
- Experience with Google Analytics, Marketo, Salesforce, or close equivalents for each is preferred.
- Basic understanding of the UK and US admissions process.
- Please keep an eye on your spam/junk email folder for correspondence from the Team.
ทักษะ:
Packaging Design, Project Management
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead end-to-end strategy like beverages A&M Management for MLC, developing spend calendar and supporting local Bottler marketing teams to create their respective country calendars, ensuring alignment with AOP and JBP. As well as Portfolio well plan development for business fundamentals.
- Develop brand expansion roadmaps via developing brand product portfolio within the brand guardrail thru collaborating with cross function team.
- Marketing Campaign Development and Execution for Each Market:Lead the development of ...
- Localize global or regional brand campaigns and develop local campaigns.
- Evaluate the effectiveness and efficiency of current marketing strategies and tactics, and make recommendations for changes and improvements.
- Development and rollout of packaging design.
- Work across markets to find efficiencies in spending and project management, as well as localizing any global/regional content which is available and meets brand s strategic imperative.
- New Product Innovations and Limited-Time-Only Launches:Coordinate with Regional team and local teams to identify new products to be launched locally, leading commercialization, working with cross-functional stakeholders to seek both approval and execute on-time and in-full launch.
- Total CSD & Energy Portfolio Management (Key CAT in these markets):Manage and oversee all PEP Brands category across MLC markets, advancing the performance and growth of our brands.
- Closely monitor each market s performance to assess progress vs. plan and develop appropriate adjustments as needed.
- Conduct regular Consumer/Channel/Competitors trend analysis for defining brand issues and developing plans for execution.
- Find opportunities for innovation, productivity & new sub-category / product launches.
- Recommend and execute the right pack-price architecture and channels by markets.
- Commercial Planning:Lead MLC Annual Operating Plan (AOP) and MLC Joint Business Plans (JBP), aligning with internal teams to ensure seamless continuity from planning to execution.
- Closely work with GMs and Market Commercial Lead and guide local Bottler marketing teams to pinpoint new commercial opportunities to drive additional business.
- Collaborate with Regional Commercial Team, Hub Team, and/or Export Managers (of source country) to identify possible products to be imported.
- Trade Execution:Work closely with MU Franchise leads in ensuring product availability, in the implementation of brand strategies and tactics that are apt to achieve goals, and to ensure that projects are properly executed in trade.
- Leadership and People Management:Establish a collaborative relationship with the markets and cross-functional partners on both internal in the BU and external with Bottlers.
- Manage regular meetings with the markets & other stakeholders by setting the agenda, managing the presentation materials and ongoing project management of key initiatives.
- Consistently work with the different Category Marketing Teams in Asia BU on strategy planning, analysis, presentations, briefings, campaigns, etc. for the development and achievement of total business deliverables.
- Own the relationship.
- Qualifications:Strong experience of brand building experience in consumer products (beverage experience preferred).
- At least 10 years work experience at a marketing manager role.
- Analytical Skills: Conducts quantitative evaluation and develops assumptions based on findings.
- Communication Skills: Able to simplify and present complex data and information articulately.
- Leadership skills: Able to lead cross-functional teams through direct, formal and informal reporting relationships to develop and commercialize initiatives.
- Strong collaboration & influencing skills: must align markets, the Global team & 3rd party stakeholders with different priorities and agendas to a common approach.
- Understands the regional & global marketplace with sensitivity and awareness of social and cultural differences.
ทักษะ:
Teamwork
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Bachelor degree or Higher in MBA or related field.
- Minimum of 8-10 years of responsible experience. (Retail: Must have).
- Familiarity with latest marketing trends and best practices.
- Ability to conduct customer survey and analyze data.
- Organizational skills, experience meeting tight deadlines.
- Excellent communication and teamwork skills.
- Knowledge of product pricing, packaging, distribution and positioning.
- Have excellent written and verbal communication skills.
- Able to travel to other provinces as required.
- Coffee Aficionado (Must).
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Brand Manager
- Product Marketing Manager
- CRM Marketing
- Strategic Planner.
- วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
- วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
- ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
- วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
- นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
- ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
- ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
- ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
- พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
- จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
- Master's Degree in Marketing or related field
- At least 10 years experiences in retail or oil business
- Microsoft Expert (excel, ppt)
- Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
- Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
- Attribute: การคิดวิเคราะห์.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- 5+ years of program management and marketing experience in the education or related industries.
- History of building meaningful marketing programs and content with high impact.
- Creative and authentic storyteller with exceptional writing, editing, and design skills.
- Flexibility to travel (up to 30% of the time).
- Since this role focuses a lot on Thai market, fluency in English and Thai is required.
- Preferred Qualifications Strong ties to the ed-tech community and education leaders, and an understanding of the drivers of education technology purchase decisions in K12 and Higher Education.
- Possess knowledge of competitive and third party products, software applications and market trends across consumer and education segments.
- Experience building and leading projects and influencing cross-functional partners.
- Excellent organizational, analytical, communication, and interpersonal skills with strong attention to detail and very high standards of quality.
- Experience working with creative and event agencies.
- Ability to prioritize and handle multiple projects to meet aggressive deadlines.
- Excellent analytical skills.
- Strategic planning expertise.
- Submit Resume
ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Creative Thinking, Viral Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- ออกแบบแนวคิด กลยุทธ์การสื่อสาร พร้อมนำเสนอแนวคิดเชิงสร้างสรรค์ เพื่อนำเสนอผ่านสื่อภายใต้ THE STANDARD ที่เหมาะสม และตรงกับความต้องการของลูกค้าและความสนใจของผู้ชม ผู้ฟัง.
- ค้นคว้าและสรุปข้อมูลประกอบการทำ Proposal หรือพัฒนาสินค้า เช่น เทรนด์การตลาด ข้อมูลเชิงลึกของลูกค้า หรือเทรนด์ของโซเชียลมีเดีย.
- จัดทำ Proposal ให้มีความคิดสร้างสรรค์และสื่อสารได้ตรงจุด.
- ร่วมประชุมกับลูกค้า เพื่อนำเสนอแนวคิดของงานและให้คำแนะนำในการออกแบบการสื่อสาร.
- ร่วมออกแบบและดูแลแผนการประชาสัมพันธ์สำหรับงาน Annual Event หรืองานลูกค้าของ THE STANDARD เพื่อสร้างการเข้าถึงกลุ่ม Target Audience ของแต่ละงานให้มากที่สุด.
- นำเสนอและถ่ายทอดแนวคิดของงานให้กับทีมที่เกี่ยวข้อง ทั้งส่วนของคอนเทนต์และโปรดักชัน.
- พัฒนาต่อยอดไอเดียร่วมกับทีมภายในองค์กรที่เกี่ยวข้องจนสำเร็จออกมาเป็นโปรดักต์.
- ปริญญาตรีทุกสาขา โดยมีประสบการณ์ทำงาน 1-2 ปีขึ้นไป ในสายงานสื่อ หรือการตลาด.
- มีความรู้ ความเข้าใจในวงการสื่อ และรูปแบบสื่อของ THE STANDARD.
- มีความรู้ ความเข้าใจผู้ชมและลูกค้า เพื่อออกแบบและพัฒนาสินค้าและบริการขององค์กร.
- มีความรู้ ความสามารถในการบริหารจัดการงานตามที่ได้รับมอบหมาย.
ประเภทงาน:
งานประจำ
เงินเดือน:
฿50,000 - ฿70,000, สามารถต่อรองได้
- Disruptive Thinking: Conceptualize bold, culturally relevant campaigns with a clear understanding of business objectives.
- Craft Excellence: Deliver work with top-tier craft creation that expands to TVC, Online video, Key Visuals, Outdoor Activation, Campaign Graphic Assets. Meticulous attention to detail, maintaining excellence across all outputs.
- Viral Activations: Develop and execute activations that drive engagement and have the potential to go viral across social and experiential platforms.
- Regional Campaigns: Create multi-market campaigns tailored to regional audiences, ensuring consistency and alignment across markets.
- Production Management: Collaborate with film, animation, photography, and music production houses to ensure seamless execution from concept to delivery.
- Drive Collaboration: Partner with branding, social, and media teams to maximise creative potential and align outputs with business objectives.
- Cultural Awareness & Trendspotting: Stay ahead of cultural movements, industry trends, and viral moments to keep the brand relevant.
- Presentation & Stakeholder Engagement: Present ideas confidently to internal teams and senior stakeholders.
- Mentorship & Leadership: Lead, inspire, and mentor junior creatives and freelancers, fostering a culture of fun, collaboration, and growth..
- 5+ years of experience in creative roles, with a background in Advertising Agencies or Creative In-house. Experience in a leadership role is plus.
- Proven ability as a strong conceptual thinker, with experience executing disruptive campaigns from start to finish. Experience in viral activations is an advantage.
- A strong portfolio showcasing craftsmanship, bold art direction and hand on execution, demonstrating innovative storytelling across platforms. Including TVC, Online video, Key Visuals, Outdoor Activation, Campaign Graphic Assets.
- Fluent in English, with good presentation skills and the ability to engage with diverse teams. Comfortable working with regional teams through video calls.
- Experience in leading a team or key account is a plus.
- Proficiency in art direction, craft, and a keen eye for detail to maintain the highest standards across deliverables.
- Experience collaborating with film, animation, and music production partners.
- Proficiency in Adobe Creative Suite and familiarity with video and animation tools.
- A proactive and self-driven mindset, with the ability to take initiative and think creatively.
- A passionate, collaborative personality who thrives in dynamic, fast-paced environments.
- Strong multi-tasking abilities, able to work independently and manage multiple deadlines effectively.
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