WorkScore™ คืออะไร?
WorkScore™ คืออะไรเหรอ? แถบสีน้ำเงินด้านข้างตำแหน่งงานแต่ละตำแหน่งจะแสดงค่าความเหมาะสมของโพรไฟล์คุณกับตำแหน่งงาน คุณจำเป็นต้องใส่รายละเอียดในโพรไฟล์อย่างน้อย 80% ขึ้นไป จึงจะสามารถดูค่าความเหมาะสมของ WorkScore ได้ ใครอยากรู้ กรอกโปรไฟล์เลย
ทักษะ:
Marketing Strategy, Automation, Finance
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Responsible for the day-to-day operations of engagement channels - Email, Push notification, In-App messaging, Inbox and Line channel.
- Manage the Engagement Calendar monthly coordinating with Campaign, Fashion, Retail & Trading teams to ensure our products, new collections, great deals & USPs are communicated effectively to our customers.
- Brief & partner with Editorial and Visual teams on execution of all assets.
- Schedule engagement communications (Push, Email, In-app Message) using Braze.
- Monitoring results daily with a focus on open rate and conversion rate.
- Initiating Pomelo's marketing strategy to generate both new customers and boost customer retention in order to meet company KPIs.
- Implement and champion a rigorous test-and-learn methodology to optimize performance across your owned channels.
- Actively explore new opportunities to engage with our customers and drive traffic to Pomelo channels.
- Develop and implement a robust online and offline customer communications flow.
- Partner directly with the Tech and Bi teams to implement and troubleshoot personalisation and automation tactics within push, email and in app comms.
- Collaborate cross functionally with different team across Pomelo (Campaign, Creative, Data Science, Tech, BI and more).
- Who are we looking for?.
- Bachelor' s degree in Marketing, Finance, Business Administration or related field.
- Experienced in digital marketing, with a thorough understanding of key metrics, such as, open-rate, click-through-rate, conversion rate, etc.
- Experience with and interested in the technical aspects of marketing communications, particularly automation & personalisation and with a flair for troubleshooting, testing & iterating.
- Proficient with Braze customer engagement tool preferred (similar tools will be considered).
- A creative thinker with a Data-driven mindset.
- Passionate about fashion and Pomelo and ultimately interested in bringing great fashion products to life through engaging communications.
- A demonstrated ability to set priorities, problem-solve, multi-task and work independently in a dynamic, rapidly changing workplace.
- A demonstrated ability to collaborate and be able to work effectively with a variety of functions and businesses.
- Detail-oriented with entrepreneurial mindset who is able to think in customer's shoes.
ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
฿15,000+ , สามารถต่อรองได้
- ดูแลภาพรวม และแนวทางการจัดทำเนื้อหาเว็บไซต์, เพจ, และการยิงโฆษณาของบริษัท.
- มีความเข้าใจใน Digital marketing ระบบสื่อโฆษณาออนไลน์ Facebook /Instagram /TIKTOK /LINE OA /Google Ads เป็นต้น.
- วางกลยุธท์ทางการตลาด.
- วางแผนการลงคอนเทนต์.
- สามารถวิเคราะห์ Google ads, Facebook and Instagram ads ได้.
- วิเคราะห์การตลาด วิเคราะห์คู่แข่ง ศึกษาเทรนด์ทำการตลาดออนไลน์.
- ประสานงานการทำงานกับทีมงานและแผนกอื่น ๆ ให้เป็นไปตามแผนที่วางไว้.
- จัดทำสรุปข้อมูลรายรายเดือน จากข้อมูลระบบหลังบ้านในแต่ละ Platform.
- อื่นๆ ที่ได้รับมอบหมายจากผู้บังคับบัญชา.
- ยินดีรับนักศึกษาจบใหม่.
- วันหยุดประจำปี.
- ประกันสังคม.
- โบนัสขึ้นอยู่กับผลงาน.
- งบพัฒนาความรู้และสุขภาพ 20,000 บาทต่อปี กรณีทำงานครบ 2 ปี.
- สถานที่และเวลาทำงาน.
- AI Ratchaphruek (อัยย์ ราชพฤกษ์) 145/8 ถนนปลายบาง มหาสวัสดิ์ อำเภอบางกรวย นนทบุรี 11130.
- เวลางาน จันทร์-ศุกร์ 9.00-18.00 น.
ทักษะ:
Coordinate, Creativity, Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Oversee the overall off-line experiential activation, managing common space, and offline media.
- Initiate off-line marketing plan and concept for responsible mall, develop key strategies, and ensure they match with the targeted customers, and can be encourage the greatest experiences of them.
- Optimize the space allocation for both common space and in-store media.
- Lead the implementation for event campaigns, set up exhibition space and display promotion materials with ensuring the greatest number of customer traffic and revenues.
- Manage and sell common space and media to the end consumer/business purchaser through various sales channels.
- Coordinate with all stakeholders for on ground implementation.
- Work with related team ie. corporate partnership management for sponsor package.
- Maximize the cost and budget for the off-line marketing projects to achieve the business plan.
- Bachelor s or Master s Degree in related fields, especially in Marketing Communication, Mass Communications, or.
- More than 3-5 years of experiences in marketing related fields.
- Have experiences in on-ground event management, in-mall media management, or other off-line marketing communications.
- Have experiences in a large shopping complex, or marketing agency will be an advantage.
- Strong communication, persuasion, and partnership management skills.
- Understand the business trends, customer behaviors and be able to evaluate opportunities for growth.
- Agile and creativity.
- Proven skill in project management with budget control.
- Good command in English.
ทักษะ:
Sales, Negotiation, Industry trends
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Sales plan and execute sales action according to a company target.
- Finding and maintain client.
- To develop a product to meet a customer requirement both existing and new customers/business.
- To be able to win a sale with good business acumen and negotiation skills.
- To be able to develop a relationship with a customer in order to increase a sales opportunity.
- Report sales activities and sales performances regularly or upon request.
- Marketing capability to identify a product and service improvements by maintaining growth a business, to be applicable to a market, industry trends and a competitor.
- Effective coordination with all concerned departments to ensure a smooth running operation in order to satisfy the customer requirement and to be achieved a company's goal.
- Experience in Sales and Marketing in FMCG, MNC, OEM Business.
- At lease 3 Years above in Sales Position.
- Hands on experience in sales and an ability to deliver excellent customer experience.
- Knowledge and exposure in Sales Force and MS Office. Understand of sales performance metric, Business acumen with problem-solving attitude.
- Having working experiences in power and energy field is specially considered.
- Excellent communication & interpersonal skills both verbal and written, negotiation skill, influencing skills.
- Willing to travel upcountry.
ทักษะ:
Branding, Business Development, Project Management
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Conducting market and business analyses.
- Serving as a dedicated representative throughout the project lifecycle.
- Crafting a comprehensive business plan encompassing strategies for branding, communication, marketing, and overall commercial success.
- Establishing pivotal success drivers for the project, while instituting a daily operational approach that prioritizes financial gains and sustainable business expansion.
- Overseeing and managing the Profit & Loss (P&L) statement, financial budget, and sales targets for the designated project.
- Collaborating closely with both internal and external stakeholders, bearing the responsibility for a triumphant project launch and the attainment of impactful outcomes for the entire group.
- The ideal candidate should possess the following background.
- Possess a minimum of 1-3 years experience in areas such as Business Development, Project Management, Branding & Marketing, or related fields in Business Management.
- Demonstrate robust analytical prowess, encompassing a comprehension of financial and accounting management.
- Exhibit exceptional aptitude in marketing and branding communication.
- Deadline-oriented: excellent time management and organizational skills.
- Accuracy and attention to details.
- Professional approach to time, costs and deadlines.
- Have outstanding interpersonal communication skills, leadership and can work well as a team.
- Ability to work well with people from many fields with different experience.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Team and Role Introduction:
- Lazada Regional Marketing Solutions is a strategic function that spearheads the awareness, adoption, optimization, and growth of the Lazada Sponsored Solution suite, an AI-powered set of marketing tools that help our brands and sellers grow their business. We strive to invest heavily in innovating new solutions to tackle our brands and sellers' pain points and elevate their experience while using our solutions. Marketing Solutions Solution Expert is responsible for sharing the LSS knowledge, strateg ...
- Responsibilities:-Working closely with the commercial team to support the cross border brands and sellers along with sellers in new business model in adopting Lazada Sponsored Solutions' potential in achieving their business objectives
- Liaising with the regional product marketing and product operations team for any product updates, GTM, or external communication in order to capture brands' and sellers' investments
- Being a solution expert for Lazada Sponsored Solutions suite and external media solutions
- Standardizing and optimizing internal Marketing Solutions operational procedures and best practices to drive internal operational excellence and efficiency e.g. media bookings, incentive payout, and more
- Managing projects independently and closely liaising with internal stakeholders across departments (Commercial, General Operations, Finance, Product Operations, and others)
- Preparing and sharing insight with upper management to support and optimize our decision-making processes.
- Requirements/Qualifications(must have):-3-5 years working experience Media and Advertising agency, Consumer Tech, eCommerce Platform, eCommerce Enablers
- Excellent communication (written and verbal) in English and Madarin is required
- Adept with numbers and able to spot actionable insights through data and analytics
- Excellent knowledge of MS Office Suite (Powerpoint/Excel Advanced etc.) is required
- Passionate in problem-solving and tenacious in supporting clients to achieve their business objectives. Resilient and willing to take setbacks as a learning opportunity
- Self-driven with excellent project management and coordination skills. Able to drive results in a multi-stakeholder environment
- An avid learner, comfortable with ambiguity and constantly evolving products and solutions to address customer needs.
- Requirements/Qualifications(good to have):
- Prior experience in eCommerce, performance advertising, and digital marketing is a plus.
- Previous hands-on experience with Google AdWords, Facebook Business Manager, Smartly, Adjust and other marketing tools is a plus.
ทักษะ:
English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Bachelor or Master degree in Marketing, Business or any related field with at least 3-5 years experience in marketing.
- Knowledge of basic 360 marketing communications and media management both offline and online.
- Can work independently and under pressure.
- Experience in using Nielsen and Sales data.
- Good command of English.
ทักษะ:
Marketing Strategy, SEO, SEM
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Strategic planning and providing team direction on brand communication, digital media, and agency management, in coordination with overall marketing strategy for the group and marketplaces.
- Planning digital media campaigns, Paid, owned, earned including web, SEO/ SEM, email, social media & display advertising.
- Measuring and reporting on the performance of all digital media touch point and marketing campaigns.
- Lead A/B and multivariate experiments.
- Review and fine tune marketing and customer acquisition strategy with lead to the communication segmentation.
- Own budget and actions for the Digital media and brand marketing communication plan.
- Monitor online media marketing actions with all matrix performance. i.e. Reach, Imp, Click. CTR, CVR, CPA, CPX, ROI, sales.
- Media strategy lead, Prepare and discuss media and creation concepts or ideas and lead Tech team to provide the media automation tools.
- Efficiency controlling and optimization (online marketing reporting).
- Reporting and decision-support materials for management.
- RequirementsDegree in communication/ media or economics with a major in marketing.
- Experience in a Digital Media agency or in marketing or corporate communication at an international company, ideally in an online environment.
- Demonstrable experience leading and managing SEO/ SEM, marketing database, email, social media and/or display advertising campaigns.
- Strong understanding of Agile methodologies.
- Prior leadership experience in a Digital Marketing team.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Analyze the online financial and/or loyalty ecosystem, markets, competitive landscape and user requirements.
- Conceptualize, launch and optimize products and features, experiment, test their performance and iterate quickly.
- Work collaboratively with Engineering, Marketing, Legal and UX teams on cutting-edge technologies.
- Business Requirements Gathering:
- Proven ability to leverage analytics and quantitative methods to inform and influence decision-making.
- Strong data skills
- Experience developing and launching products.
- Experience leading global product vision, go-to-market strategy, and design discussions.
- Entrepreneurial and analytical skills; effective at breaking down complex problems and driving and managing change.
- Prioritize requirements and align with all other teams around a product or large-scale release through primary user research and workshops.
- Capture stakeholder feedback through multiple channels and methods to inform multiyear product roadmaps.
- Analyze product and business dependency with rough estimation and time to market.
- Analyze impact from requirement to cost of development and development effort.
- Product Development Leadership:
- Define, maintain and develop Product strategy and roadmap for the implementation and rollout.
- Define product prototyping and design detail for UX/UI designer to develop product detail design and style guide.
- Instruct and direct the development team on functional and technical requirements, formulating, and defining system scope, integration requirements, and objectives
- Resource/vendor management for development, testing and support.
- Manage stakeholders' expectations while building credibility with senior stakeholders through a strong business sense.
- Ongoing Delivery and Support Management:
- Develop and implement product launch plans from rollout to technical and non-technical service delivery teams
- Own quality and ongoing management of product support materials - e.g. technical "how-to's", digital properties, marketing content, etc.
- Train service desk, customer service teams and/or knowledge team owners as appropriate
- Prioritize ideas and opportunities to enhance products and maintain product
- roadmaps/investment cases
- Expand reach and effectiveness of existing products including making recommendations for new execution and support models as well as technological improvements
- Focus more on delivery and results rather than ideology.
- Develop operational process, practice, handbook and FAQ for operation and customer service.
- Ability to lead the first setup of operation process and command center.
- Working with Marketing team on product release communication and business impact announcement.
- Bachelor s degree in technical field (i.e. Computer Science, Statistics, Engineering, Mathematics, or similar quantitative discipline).
- MBA or Master s degree in Math, Economics, Computer Science or Statistics
- Data tools - SQL, Python, R, or equivalent
- 5-10 years of experience of being product owner that develops digital products across different mediums like web and mobile. Previously being a mobile application product owner is a plus.
- Excellent understanding of Mobile app ecosystems, business strategies, industry benchmarking.
- Experience in loyalty program, finance industry and/or retail program is a plus.
- Basic understanding of software development technology tool stacks e.g., Mobile Application (iOS, Android), Web application, API spec, Cloud Service, etc.
- Strong analytical and problem-solving skills
- Knowledge of business process analysis and exposure to software development methodologies (e.g., agile).
- Strong work ethic; demonstrated attention to detail; excellent time management and organizational skills.
- Ability to lead meetings with off-site technical and development teams.
- Ability to multi-task and lead various work streams concurrently in a fast-paced environment.
- Strong command of English (written and spoken).
ทักษะ:
Digital Marketing, eCommerce, Automation
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop digital strategies for present and future online businesses and roadmaps in the context of Ecommerce, Mobile App and the omnichannel ecosystem, including development and execution.
- Manage 4 teams including performance marketing (paid-own-earn), customer and platform analytics, graphic and production, and web/app contents management.
- Direct and oversee the design and development of customer data management such as customer analytics, personalization and performance reporting to deliver business inte ...
- Create data-driven customer analytic models for Ecommerce and Mobile Apps using Customer Data Platform and Marketing Automation technologies, as well as a real-time marketing framework and execution.
- Manage the day-to-day performance marketing operations including web/app analytics, digital customer funnel analysis, conversion rate as well as implement sales/traffic optimization activities for the online business.
- Devise strategies to increase online traffic and sales to the website and mobile application, tracking conversion rates and overseeing all aspects of web and mobile application analytics.
- Build business intelligence dashboard and reports to support business decision including daily, weekly, and monthly updates to management.
- Collaborate with cross-functional partners to manage all aspects of the digital marketing activities including, marketing planning, business planning, content strategy and development, promotional campaigns and other online marketing, website/mobile app design and web/app analytics including digital media strategy, eDM, CRM, paid search, on-site search, SEO, affiliates, advertising, promotions, social media and in-store activities.
- Oversee the day-to-day operations of performance marketing, as well as the strategic direction and prioritization of initiatives for the online business.
- Develop strategies to boost website and mobile application traffic and sales by tracking conversion rates and overseeing all parts of web and mobile application analytics.
- Create a business intelligence dashboard and reports to help management make better decisions, including daily, weekly, and monthly updates.
- Work with cross-functional partners to manage all aspects of digital marketing activities, such as marketing planning, business planning, content strategy and development, promotional campaigns and other online marketing, website/mobile app design, and web/app analytics, as well as digital media strategy, eDM, CRM, paid search, on-site search, SEO, affiliates, advertising, promotions, social media, and in-store activities.
- Position Qualifications:
- 5 years in senior management role.
- 10 years of online business management experience and leading performance marketing team.
- Experience in using web/app analytics management, social media and marketing automation tools.
ทักษะ:
Electronics, Negotiation, Thai, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop & implement activity ideas to drive growth for category/brand (for third party sellers and inhouse retail items).
- Implement analysis and develop assortment strategy required for category review.
- Track performance of new product launch and adapt communication materials for all touch points.
- Monitor and take actions to correct the performance of Sales Volume, Revenue and Distribution of each category.
- Responsible for campaign planning, media planning and implementing online campaigns and platform campaigns to drive quality sales to achieve KPIs.
- Identify short-term and long-term plans for the overall business based on the performance target given.
- Analyze all on-going campaigns, including daily tracking of performance and budget.
- Evaluate and Identify current and future market trends.
- Work in close collaboration with various stakeholders (product, commercial, operations).
- RequirementsMinimum 3 years experience in marketing and campaign management preferably from e-commerce online marketplace background.
- Bachelor's or Master s degree in business related field.
- Experience of influencing and engaging senior management in own and customer organizations.
- Highly analytical and numerate.
- Ability to work under pressure and independently with strong negotiation skills and leadership skills.
- Experience working in a fast paced, high pressure and dynamic environment.
- Must have a hands-on / executional approach.
- Excellent communication skill for both Thai and English in business level.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Purchasing, Industry trends, Finance, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- You will be responsible for the day-today operations of paid marketing channels, (focusing on Paid search, Paid Social and Paid Display), spanning multiple markets, languages and networks, from conception to execution.
- You will update reports and provide analysis around ROI, campaign performance, purchasing patterns and traffic to optimize all campaigns.
- You will analyze performance and understand the details and effectiveness of each campaign.
- You will drive independent optimisation plans through analysis of data sets to maximize spending efficiency.
- You will localize campaign approach based on day to day market observation and in line with local brand campaigns and promotions.
- You will strategize ad concepts across your channel, and take a lead on creative and content team briefings.
- Collaborate with Tech and Business intelligence to implement to ensure seamless integration of product feeds and audience segmentation.
- You will adopt a continual 'test and learn' approach to all performance marketing activities, developing A/B tests and sharing results with the wider team.
- Stay up to date with industry trends, emerging technologies, and best practices in performance marketing, paid channels, and audience targeting.
- Who are we looking for?.
- Bachelor's degree in Marketing, Finance, Business Administration or related field.
- Minimum 2 years experience in a Performance Marketing related role.
- Experience in marketing or eCommerce and passionate about building customer experiences for the fashion customer.
- Expertise in paid channels including Social Media Advertising (Facebook, Instagram, TikTok), Display Advertising and Search Engine Marketing (Google).
- Experience in creating and leveraging lookalike audiences, customer segmentation, and audience targeting strategies to maximize campaign effectiveness and reach.
- Strong analytical skills and the ability to derive actionable insights from performance data to optimize campaigns, identify audience segments, and improve ROI.
- A track record of leveraging unique ideas and creative approaches to drive engagement, increase brand awareness, and differentiate the brand in a competitive marketplace.
- Demonstrated ability to set priorities, problem-solve, multi-task and work independently in a dynamic, rapidly changing workplace.
- Language: Fluent in English.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Good Communication Skills, Teaching, English
ประเภทงาน:
งานประจำ
เงินเดือน:
฿30,000 , สามารถต่อรองได้
- We carefully train and nurture our team members; including but not limited to participation in the Food Waste Prevention Online Course (Certificate of Completion provided).
- Serious credentials, working with a pioneer food waste hacking tech and consulting company.
- Opportunity to prepare and deliver hands-on food waste prevention projects, to train professional and provide advisory services..
- Salary: THB 30,000 + depending on experience and skill.
- Social Security and annual leave..
- Training & Capacity building 50%.
- Support clients in implementing food waste monitoring system, including onsite visits to help them set up the FIT tech in their kitchens whenever applicable.
- Deliver capacity building training to clients on (1) awareness raising on the food waste issue and (2) how to implement a food waste monitoring system and use FIT data present findings and suggestions to clients with justifications and practical advice.
- Perform any other business development-related tasks as required by LightBlue, such as identify government grants, related events, publications, and announcements, that could support the go-to-market strategy or benefit our customers.
- Project Management 50%.
- Plan and/or execute assigned projects according to client s needs and requirements (design,.
- preparation, implementation and follow up).
- Formulate recommendations and solutions with attention to clients requirements, capabilities and limitations, forming customised reports.
- Present findings and suggestions to LightBlue management with justification and practical advice.
- Design deliverables content in response to client needs and strive to develop quality deliverables through verification and validation of results.
- Develop project management and consulting skills, ultimately serving as day-to-day client contact for projects, including data requests and data management.
- Support clients in implementing food waste monitoring system, including onsite visits if required and applicable.
- Ensure the project is on track and all milestones are met under supervision from project manager and senior associates.
- Updating the CRM to ensure clear and timely management.
- English Speaking Consultant - Qualifications:
- Masters/Bachelors degree in Business, Marketing, Sustainability or a related field or relevant number of years of experience..
- Minimum 2-3 years experience in the hospitality business or as a consultant.
- Fluent in English (TOEIC score 700 minimum).
- Thai National.
- Ability to work successfully with the team, handling multiple tasks and meeting deadlines.
- Mature, highly responsible, proactive, fast learner.
- A sense of humour is a plus.
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