Responsibilities

• Formulate and spearhead the end-to-end digital sales & communication strategies of assigned product group to achieve sales and commercial KPIs.
• Leverage marketing campaigns to create integrated B2B and D2C online marketing strategies to enhance brand communication, drive qualified traffic, and optimizing conversion performance.
• Work closely with the marketing team to leverage campaigns and develop suitable activation plans.
• Develop communications plan and media optimization in social media : FB, LINE OA, you tube, E- commerce platform ( Lazada, Shopee, Tik Tok, etc )
• Conduct data analysis and insight to generate program and formulate appropriate action plans.
• Collaborate with cross-functional teams, such as Digital Sales and Back-End Operations, to fulfill all strategic requirements.
• Manage allocated budget, ensuring that spending is aligned with strategic goals

Qualifications

• Bachelor in Marketing / Business or related fields
• 3-5 years of experience in E-Commerce / trade marketing in FMCG
• Strong communication in Thai & English
• Commercial mindset with creativity
• Solid know-how in digital marketing or E-Commerce
• Result-oriented and able to manage multi-task
• Understanding in FMCG Business