เงื่อนไขการค้นหา

ทักษะ:

Sales, Product Development, Procurement

ประเภทงาน:

งานประจำ

• Analyze market trends, consumer behavior, and competitor insights to develop proactive strategies for customer acquisition.
• Develop retention strategies and CRM programs to increase customer loyalty and lifetime value.
• Product Portfolio Strategy & Lifecycle Management.
• Define product strategies that align with market needs, and manage the full product lifecycle.
• Collaborate with product development and procurement teams to select high-potential items and enhance product value.
• Multi-Channel Sales & Distribution Management.
• Plan and manage both offline (physical stores) and online (e-Commerce) sales, including B2B channels.
• Explore and develop new sales opportunities via emerging platforms such as marketplaces, mobile apps, and franchising.
• Brand & Marketing Communications Management.
• Drive consistent brand communication across all platforms, aligned with brand positioning.
• Supervise advertising, public relations, digital marketing, and brand image campaigns.
• Team Development & Leadership.
• Structure and lead agile marketing and sales teams aligned with business goals.
• Foster team capability through continuous skill development, career path planning, and succession management.
• Strategic Partnership Development.
• Build partnerships with automotive brands, relevant product suppliers, insurers, and after-sales service providers to boost sales value.
• Negotiate commercial terms that benefit the organization and support long-term collaboration.
• Data Analytics & Performance Measurement.
• Oversee analytics of sales performance, campaign effectiveness, and customer behavior to support strategic planning.
• Prepare sales and marketing performance reports for executive management.
• Budget Control & Risk Management.
• Manage sales and marketing budgets efficiently within the defined framework.
• Anticipate market risks and proactively plan mitigation strategies.
• QualificationsBachelor s degree or higher in Marketing, Business Administration, or a related field.
• A Master s degree in Strategic Marketing, Brand Management, or Digital Business is a plus..
• Minimum 12 years of experience in senior marketing and sales roles.
• Proven track record in industries such as retail, automotive, spare parts, or related FMCG sectors.
• Strong leadership experience in managing large teams and driving omni-channel marketing initiatives.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Digital Marketing, Ability to travel upcountry, Business Development, Thai, English

ประเภทงาน:

งานประจำ

• Deeply understand objectives of both branding and marketing. Be a brand leader to inspire everyone the same brand belief.
• Develop and implement comprehensive marketing plans for stores including promotions, events, social media, and seasonal campaigns (master campaign and local campaign).
• Co-lead with sales team to accomplish sales target.
• Lead activities to expand brand partnerships.
• Manage marketing budgets and allocate resources efficiently across channels.
• Coordinate with external agencies, designers, and vendors to execute campaigns.
• Maintain brand consistency and enhance brand visibility.
• KPI: new store sales growth.
• Monitor and analyze daily, weekly, and monthly store revenue and KPI performance.
• Identify opportunities for revenue growth through pricing strategies, product placement, and promotional offers.
• Work with store managers to optimize in-store customer experience to increase average transaction value and conversion rates.
• KPI: sales target of each store.
• Manage performance-based content to attract new customers, maintain current customers and make customers loyal to the brand short and long term.
• Oversee digital marketing initiatives including social media, email marketing, and online advertising.
• Track campaign performance and adjust strategies based on ROI and customer engagement.
• KPI: content engagement.
• Bachelor s degree in Marketing, Business, or related field (Master s preferred).
• 3-5 years of experience in marketing and/or revenue management, preferably in retail or consumer-facing industries.
• Strong analytical skills with experience using tools such as Excel, Google Analytics, POS systems, etc.
• Creative thinker with a track record of successful marketing campaigns.
• Excellent communication, leadership, and project management skills..
• Familiarity with CRM and loyalty program management.
• Experience in both offline and online marketing.
• Ability to thrive in a fast-paced, data-driven environment.

ทักษะ:

Fast Learner, Project Management, English

ประเภทงาน:

งานประจำ

• a mission we aim towards achieving every day.
• To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
• Courage? Always. At TikTok, we create together and grow together.
• That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
• From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
• We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
• As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
• Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
• Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
• Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
• Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
• Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
• Develop and execute marketing strategies across owned digital platforms.
• Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
• Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
• Minimum 4 years of experience in a strategy or marketing role.
• Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
• A deep understanding of the.
• Small & Medium Businesses industry is needed.
• Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
• Have a strong business understanding of Thailand and APAC markets.
• Experience designing and executing content strategies and analyzing content strategy performance.
• Ability to identify opportunities, develop project scope and independently lead ideation and execution.
• Have a strong business understanding of Thailand and APAC markets.
• Preferred Qualifications.
• Fast learner with a good sense of judgment and original thinking.
• Ability to thrive in ambiguity and adjust quickly to change.
• Strong data and analytical skills (measurement, ROI, forecasting).
• Have a commercial mindset with a history of delivering against stretching performance goals.
• Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
• Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
• Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

SEM, Industry trends, Data Analysis, English

ประเภทงาน:

งานประจำ

• Customer First.
• Push Boundaries.
• Critical Thinking.
• Build for Scale.
• Less is More.
• Win as One.
• We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!.
• Responsibilities:Develop and execute SEM strategies to optimize performance for the hotel and car rental business.
• Manage daily SEM operations, including campaign optimization and task execution.
• Collaborate with cross-functional teams to align SEM activities with overall business goals.
• Analyze data insights and lead test-and-learn initiatives to drive data-driven decision-making and business growth.
• Monitor and optimize SEM campaigns to enhance online presence and booking conversions.
• Maintain awareness of SEM industry trends and implement best practices for continuous performance improvement.
• Qualifications:Bachelor's degree in Marketing, Advertising, Business, or a related field.
• 1-3 years of practical experience in SEM (Hospitality experience preferred).
• Strong data analysis skills, including data mining.
• Familiarity with Python/SQL (a plus).
• Excellent English communication skills.
• Demonstrated learning agility and a proactive approach to industry knowledge.
• Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We re dedicated to creating a welcoming and supportive culture where everyone belongs.

ทักษะ:

Marketing Strategy

ประเภทงาน:

งานประจำ

• นำเสนอสินค้าและบริการเด่นของบริษัทฯ (Highlight Products/Services) มาปรับใช้ ในแผนกลยุทธ์ Local Marketing Strategy.
• ใช้ Marketing Communication ที่เหมาะสม ทั้ง Offline และ Online Media ให้ตอบโจทย์พฤติกรรมผู้บริโภค.
• วางแผนและบริหารจัดการกิจกรรมทางการตลาดทั้งในระดับกลยุทธ์และการปฏิบัติการ เพื่อสนับสนุน Retail & Wholesale ให้สอดคล้องกับเป้าหมายของบริษัทฯ.
• ใช้เทคโนโลยี AI และ Data Analytics วิเคราะห์เพื่อพัฒนาแผนการตลาด.
• บริหารจัดการทีมงาน ประสานงานกับฝ่ายการขาย หน่วยงานส่วนกลางและพันธมิตรในพื้นที่.
• วิเคราะห์ตลาดและคู่แข่ง พร้อมเสนอแผนเพิ่มยอดขาย และส่วนแบ่งตลาด.
• ประจำพื้นที่ จ.สุราษฎร์ธานี ดูแลพื้นที่ 7 จังหวัดภาคใต้ตอนบน.
• วุฒิการศึกษาระดับปริญญาตรี หรือสูงกว่า ในสาขาการตลาด, บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
• มีประสบการณ์ด้านการตลาดอย่างน้อย 7 ปี หากมีประสบการณ์ในอุตสาหกรรมโทรคมนาคม
• หรือธุรกิจที่เกี่ยวข้องจะพิจารณาเป็นพิเศษ.
• มีความเชี่ยวชาญในการวางแผนกลยุทธ์การตลาดและสามารถนำไปปฏิบัติได้จริง.
• สามารถวิเคราะห์ข้อมูลการตลาด และใช้ Data ในการวางแผนกลยุทธ์ในระดับดี.
• มีความสามารถในการใช้เทคโนโลยี AI เพื่อสนับสนุนการตลาดในยุคดิจิทัล.
• เชี่ยวชาญการวางแผนการตลาดเชิงกลยุทธ์ ทั้ง Offline / Online / On Ground Campaigns.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

SQL, Tableau, Big Data

ประเภทงาน:

งานประจำ

• Spearhead the development, execution, and optimization strategy for growing Agoda's new & emerging marketing channels.
• Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
• Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
• Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
• Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
• Extensive Experience: 5+ years in Data Analyst position or otherwise in projects involving big data preferably in the tech, e-commerce, or digital marketing industry. Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
• Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
• Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
• Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations. Chinese language skills are a strong plus.
• Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
• Experience in digital or social media marketing.
• Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
• Equal Opportunity Employer.
• At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
• We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
• Disclaimer.
• We do not accept any terms or conditions, nor do we recognize any agency's representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.

ประเภทงาน:

งานประจำ

• Lead the development of annual category, channel plan covering assortment, merchandising, pricing, promotion and trade spend framework to achieve business objectives and align across all channels (offline & online) for the assigned category.
• Develop deep understanding of current market situation and trend to identify business opportunity in term of channel and leverage insights to turn them into actionable plan
• Develop a channel activity plans based on given trade spend, media (EC) and ensure e ...
• Develop and ensure all POSM, sales support materials and giveaways channel/customer activities and communication comply to latest marketing plan/ brand guidelines supplied by marketing
• Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs. Be a partner with marketing to jointly agree on the marketing plan - Initiate pack price solution to drive business performance. (Utilize POS data, Monthly report)
• Ensure successful execution and implementation of category activation across channel and responsible for evaluation the effectiveness of promotions including NPD tracking as well as lead monthly meeting with sales team
• Ensure up-to-date category, channel & customer analysis and work closely with the Marketing team to conduct monthly meetings shared to team.
• Leading, motivating, and guiding a team to achieve its goals while fostering a positive and productive work environment.

ทักษะ:

Digital Marketing, Social media, SEO

ประเภทงาน:

งานประจำ

• To be a key contact with media agency and work with internal team (Brand com, Loyalty, Own brand, Cluster, Mall, O2O, retail media and others) to get requirements on media, share expertise on media to comments media proposal, manage performance, find solution to manage performance to achieve as planned.
• To work with media agency to develop media strategy, annual brand plan, campaign and share creative best practice for each platform, as well as building and leading a high-performance marketing capabilities to achieve KPI as planned.
• To manage budget to meet performance goals both offline and Digital (KPIs, Digital Funnel and ROI) and collaborating with cross-functional internal and to be key contact with digital agency/media agency/business partner (e.g Meta/Google/LINE/TikTok/X) for achieving growth targets in own channels.
• To handle testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
• To plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win-back - digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
• To coach sub-ordinate media team.
• Responsible for Digital Analytics - Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
• To utilize strong analytical ability to evaluate media across multiple channels and customer touch points, in order to preparing and presenting recommendations, reports and finding from data to team. Lead on media dashboard project.
• To evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• To follow our Business Code of Conduct and always act with integrity and due diligence.
• To perform other assignments as deem appropriate..
• Proven working experience in media at least (5 years).
• Expertise of digital social media SEO/SEM/ASO, e-mail marketing, CRM Database, and GA.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in media agency or marketing as expert on media.
• Strong analytical skills and data-driven thinking.
• Strong ROI and growth mindset with track record of building performance marketing functions in fast-paced environment.
• Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ทักษะ:

Marketing Strategy, Excel, English

ประเภทงาน:

งานประจำ

• Developing trade marketing strategy of own brand with utilizing all channels to meet established sales and market share tarket.
• Executing that strategy by setting sales targets and activity in all channels, and by review it monthly base.
• Control sales and budget of own brand category collaborating with Division manager.
• Provide competitive activity for all channels based on marketing strategry.
• Job Qualification.
• Bachalor degree or higher in Business Administration, Marketing, Economics or any field related.
• Having 2-3 years experiences in sales, marketing, buyer will be preferable.
• Background in FMCG and knowledge of customer data (Nielsen, Kantar, Egg Digital) is preferable.
• Proficiency in Excel (VLOOKUP, Pivot Table).
• Good analytical and Logical Thinking skill.
• Strong attitude and eager to learn new things.
• Good command of writing and speaking English.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Digital Marketing, Social media, YouTube

ประเภทงาน:

งานประจำ

• Participate as an active member of the global digital marketing team, contributing ideas to improve structure and processes.
• Actively engage Crimson s country managers and local area marketing managers, helping them build their local digital strategies and plans.
• Digital Campaign Execution.
• Consistently launch paid advertising campaigns across all markets managed (you will be owning digital marketing across Asia), following global processes, guidelines, and budgets.
• Select and design A/B tests in order to consistently improve knowledge and results.
• Consistently track leads, lead progress, and sales/revenue generated from your activities.
• Explore local digital marketing resources, market by market, in order to optimize spend and maximize revenue in each market.
• Analysis and Reporting.
• Analyse and report on campaigns, A/B tests, leads, and revenue and ROAS.
• Contribute to developing Crimson s global digital marketing best practices and knowledge base.
• Support in compiling and reviewing global analytics and revenue reporting.
• 3+ years of experience developing and executing social media strategies and paid advertising campaigns across Facebook and Google.
• Experience working with other paid advertising platforms such as or similar to WeChat, YouTube, LinkedIn, Snapchat, and TikTok.
• Excellent verbal and written communication skills.
• Experience managing multiple projects in a fast-paced environment with other team members and stakeholders.
• Ability to productively and efficiently collaborate with a globally dispersed team.
• Outstanding analytical and problem-solving skills.
• Exceptional learning agility.
• Experience with Google Analytics, Marketo, Salesforce, or close equivalents for each is preferred.
• Basic understanding of the UK and US admissions process.
• Please keep an eye on your spam/junk email folder for correspondence from the Team.

ทักษะ:

Social media, English

ประเภทงาน:

งานประจำ

• Set budget and manage marketing expenses.
• Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
• Direct the planning and execution of annual marketing campaigns in collaboration wit ...
• Analyze the data and implement new steps.
• Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
• Implement marketing promotional, online/offline activities.
• Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
• Bachelor degree in Marketing or related field.
• Experience in the field at least 3-5 years.
• Good understanding of Chinese social media platforms both Redbook and Douyin as main.
• Excellent communication skills in Chinese and Thai with additional English would be a plus.
• Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
• Proactive and details oriented.
• Ability to interact and cooperate with internal and external parties.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Nutrition, Finance

ประเภทงาน:

งานประจำ

• Responsible to work cohesively with Marketing & Sales team on business plan development process (including new product launches and category projects) and then translate brand strategies and tactical plans into sales execution plans to achieve key business KPIs (net revenue / trade spend / gross margin and market share).
• Responsible for leveraging instore execution arms (POSM, Premium promotional campaign, Nutrition advisor) to bring strategies to live.
• Work closely with Sales team to drive business objectives through customer JBP, busi ...
• Perform analysis on brands and relevant categories, measure results against.
• The experience we're looking for.
• 5-7 years of experience from FMCG company with solid background as Trade Marketing or Key Account Manager.
• Leadership and interpersonal skill to work cohesively with cross functional organization including Sales, Marketing, Finance and Supply Chain.
• Entrepreneurship mindset to pivot for the most optimal solution for consumer, customer and company.
• Mid to long term career aspiration within Sales organization (Trade Marketing and Sales).
• The skills for success.
• Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product plannnig, Business accumen; financial accumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence, Key Account Management, Account Management, Field sales; Field sales management, Ecommerce, Analysing sales and Ecommerce data, Pharmaceutical Sales, Trade Marketing, Digital activation to HCPs, Leadership skills.
• What we offer.
• With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
• Equality.
• We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

ทักษะ:

Negotiation, English

ประเภทงาน:

งานประจำ

• Manage the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
• Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
• Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
• Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
• Ensure up-to-date category & channel analysis and competitor understanding shared to team.
• Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
• Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
• Sign off cycle plan and sales brief materials.
• Bachelor Degree in Marketing / Advertising or related field.
• At least 2 years in sales, marketing or category management in FMCG.
• Good command of spoken and written in English and Computer Literacy.
• Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
• Interpersonal, negotiation, and compromising skills.
• Strong team player, communication and listening skills.
• Leader, problem-solving skills, coaching and training skills.
• Good planning and management skill.
• Berli Jucker Public Co., Ltd.
• Human Resources Division
• 99 Soi Rubia, Sukhumvit 42,
• Phrakanong, Klongtoey, Bangkok 10110
• Visit us at: www.bjc.co.th
• Facebook Fan Page: BJC Careers.
• Line ID: @bjccareers.

ประเภทงาน:

งานประจำ

Coffee Aficionado.

ทักษะ:

Teamwork

ประเภทงาน:

งานประจำ

• Bachelor degree or Higher in MBA or related field.
• Minimum of 8-10 years of responsible experience. (Retail: Must have).
• Familiarity with latest marketing trends and best practices.
• Ability to conduct customer survey and analyze data.
• Organizational skills, experience meeting tight deadlines.
• Excellent communication and teamwork skills.
• Knowledge of product pricing, packaging, distribution and positioning.
• Have excellent written and verbal communication skills.
• Able to travel to other provinces as required.
• Coffee Aficionado (Must).

ประเภทงาน:

งานประจำ

• Brand Manager
• Product Marketing Manager
• CRM Marketing
• Strategic Planner.
• วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
• วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
• ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
• วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
• นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
• ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
• ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
• ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
• พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
• จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
• Master's Degree in Marketing or related field
• At least 10 years experiences in retail or oil business
• Microsoft Expert (excel, ppt)
• Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
• Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
• Attribute: การคิดวิเคราะห์.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Mechanical Engineering, English

ประเภทงาน:

งานประจำ

• Focuses on business development, technical sales, and strategic marketing of NVH products for automotive OEMs and Tier One customers.
• Develop new sales initiatives, liaise with clients, and maintain relationships with prospective and existing clients.
• Present and demonstrate products and solutions to clients.
• Identify and implement sales and marketing strategies for NVH products.
• Understand and analyze customer requirements and turn them into effective technical solutions.
• Bachelor s degree or diploma in Mechanical Engineering, Process Engineering, or a related field.
• At least 5 years of hands-on experience in R & D NVH departments of Japanese car manufacturers or Tier One company specializing in NVH solutions.
• Highly knowledgeable in automotive acoustics, thermal insulation materials and lightweight soundproofing solutions.

ทักษะ:

Industry trends, Product Development, Purchasing

ประเภทงาน:

งานประจำ

• Managing brand product portfolio.
• Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
• Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
• Managing product launches, maintaining effective communication with internal and external contacts.
• Preparing marketing and promotional briefs; reports to related department.
• Producing PR message to present brand value & image.
• Providing marketing tools to support all parties.
• Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
• Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
• Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
• Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
• Executes the monitoring, tracking and evaluation of marketing plans.
• Minimum 5 years experiences in brand management (preferably FMCG or beverage).
• Knowledge in Marketing Communication and Brand Management.
• Highly accountable and commitment on the task and assignments.
• Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
• Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
• Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.

ทักษะ:

Research, Data Analysis, Statistics, English

ประเภทงาน:

งานประจำ

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ทักษะ:

Negotiation, English

ประเภทงาน:

งานประจำ

• Lead the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
• Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
• Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
• Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
• Ensure up-to-date category & channel analysis and competitor understanding shared to team.
• Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
• Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
• Sign off cycle plan and sales brief materials.
• Bachelor or Master's Degree in Business Administration, Marketing or related field.
• At least 5 years in sales, marketing or category management in FMCG.
• Good command of spoken and written in English and Computer Literacy.
• Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
• Interpersonal, negotiation, and compromising skills.
• Strong team player, communication and listening skills.
• Leader, problem-solving skills, coaching and training skills.
• Good planning and management skill.
• Quick conceptual thinker-able to grasp ideas and communicate them effectively.