เงื่อนไขการค้นหา

ประเภทงาน:

งานประจำ

กรุงเทพมหานครPostedPosted 6 days ago

ทักษะ:

Marketing Strategy, SEO, SEM

ประเภทงาน:

งานประจำ

• Strategic planning and providing team direction on brand communication, digital media, and agency management, in coordination with overall marketing strategy for the group and marketplaces.
• Planning digital media campaigns, Paid, owned, earned including web, SEO/ SEM, email, social media & display advertising.
• Measuring and reporting on the performance of all digital media touch point and marketing campaigns.
• Lead A/B and multivariate experiments.
• Review and fine tune marketing and customer acquisition strategy with lead to the communication segmentation.
• Own budget and actions for the Digital media and brand marketing communication plan.
• Monitor online media marketing actions with all matrix performance. i.e. Reach, Imp, Click. CTR, CVR, CPA, CPX, ROI, sales.
• Media strategy lead, Prepare and discuss media and creation concepts or ideas and lead Tech team to provide the media automation tools.
• Efficiency controlling and optimization (online marketing reporting).
• Reporting and decision-support materials for management.
• RequirementsDegree in communication/ media or economics with a major in marketing.
• Experience in a Digital Media agency or in marketing or corporate communication at an international company, ideally in an online environment.
• Demonstrable experience leading and managing SEO/ SEM, marketing database, email, social media and/or display advertising campaigns.
• Strong understanding of Agile methodologies.
• Prior leadership experience in a Digital Marketing team.

ทักษะ:

Public Relations, Branding, Social media

ประเภทงาน:

งานประจำ

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department s budget.
• Overseeing branding, advertising, and promotional campaigns.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends. Build the effective marketing strategies for our target markets and products/services.
• Build strong engagement for our community in all global channels.
• Implement and monitor social media and communication campaigns to align with marketing strategies.
• Plan and create community initiatives to build a stronger and larger community.
• Ensure the continuous development and effective delivery of strategic ambitions in a fast paced and changing external environment.
• Set and implement social media, content planning, and communication campaigns to align with marketing strategies.
• The ideal candidate should possess the following background:
• Bachelor s degree in marketing, finance, business administration, or similar.
• A master s degree in a relevant field will be advantageous.
• At least two years experience as a marketing manager.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.
• Experience in Pet Industry is preferred.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Creativity, Problem Solving, Research

ประเภทงาน:

งานประจำ

• Utilize an in-depth knowledge on client category, brands and specific client requests and needs to provide appropriate input and direction to the agency units driving the entire value exchange process.
• Lead account 'project manager' for the entire business accountable for achieving deadlines across all campaigns and deliverables.
• Act as key liaison accountable for the entire work product (for assigned client brands) among each business unit (Business Planning, Invention and Exchange) that contri ...
• In this role, your goals will be: In three months:
• Begun to develop relationships with the key day-to-day team, client and media partner contacts.
• Used your strong media contacts to unlock innovative solutions for the client both proactively and in response to briefs.
• Have a clear understanding of the day-to-day implementation and reporting tools utilised by the team.
• In six months:
• Motivated and inspired the team to produce a high quality work.
• A thorough understanding of the client's business, working as an extension of their marketing team and fostering strong relationships with key stakeholders.
• Become familiar with the Mindshare Adaptive Marketing Framework, and applied it to client briefs.
• Been involved with annual negotiations to maximise client investmen.
• In 12 months:
• Ensured that your client servicing is best in class.
• Trained and mentored junior team members.
• Shared your specialist digital knowledge with the agency to contribute to our continuous learning environment.
• Ensured client is kept up to date on the media landscape, providing necessary media information and updates and competitor reports.
• What you'll bring:
• Developing innovative and effective digital communication solutions in response to client briefs.
• Ensuring creativity, accuracy and timely output across the portfolio.
• You will have a strong point of view on the digital landscape and will be comfortable presenting new, innovative thinking to clients.
• Your success will be measured through success in team engagement, delivering award-worthy case studies, impressive feedback scores from clients and year on year delivery against financial targets.
• Under graduate degree in communication or media or business management (Post-graduate/masters preferred).
• At least 5 years in media planning experience or related field required.
• Knowledgeable about and experienced with the concepts, approaches and issues involved in tactical media planning.
• Familiar with the timelines, processes and needs of the implementation of all media.
• Knowledgeable about new approaches to and developments in tactical planning.
• Demonstrated critical thinking and problem solving.
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
• Ability to make decisions and use critical thinking.
• Knowledge and use of various research systems.
• More about Mindshare
• We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - We believe that in today's world, everything begins and ends in media. We aim to be our clients' lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.
• Mindshare APAC has won 500 awards in the last year alone, including "Agency Network of the Year 2017" by both the MMA SMARTIES and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world's leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com and follow us on Twitter @mindshare and facebook.com/mindshareapac and linkedin.com/company/mindshare.
• About Thailand.
• In a population of 69 million people, Thailand's mobile penetration is at a whopping 120% with smart phone penetration at 50%. Digital spend has grown 38% year-on-year and most people are now accessing the internet via mobile devices. Bangkok is one of the top Facebook cities in the world and Thailand ranks high in time spend viewing YouTube.
• The audience fragmentation, following years of a virtual FTA TV duopoly, is creating huge trading and content opportunities. Thailand is one of the fastest-growing media markets in the region. Those looking for a rewarding and dynamic career in media have no better place to be than Thailand.
• GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

ประสบการณ์:

5 ปีขึ้นไป

ประเภทงาน:

งานประจำ

• Experienced professional with full understanding on specialized areas; resolves a wide range of issues in creative ways.
• Works on problems of diverse scope where analyzing data requires evaluating identifiable factors. Demonstrates good judgement in selecting methods and techniques for obtaining solutions.
• Normally receives little instruction on day-to-day work and receives general instructions on new assignments.
• Typically requires minimum 5 years' of related experience and a Bachelor's degree, or 3 years and a Master's degree; or a PhD without experience.
• Skills and Qualifications

ประเภทงาน:

งานประจำ

กรุงเทพมหานครPostedPosted 6 days ago

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Social media, Marketing Strategy, Content Creator

ประเภทงาน:

งานประจำ

• Elevate and refresh Pomelo's content strategy across all channels.
• Plan, develop, and execute a social media strategy that broadens and elevates Pomelo brand awareness, as well as boosting reach and engagement.
• Play a key part in building and executing the marketing strategy for Pomelo brand & with other Marketing leads.
• Oversee content on all Pomelo projects from new arrivals and brand launches to marketing campaigns, brand partnerships, mega campaigns and fashion events ensuring content meets both brand guidelines and commercial objectives.
• Drive continuous innovation and fresh content that will engage, excite and inspire our customers.
• Mentor and guide Pomelo's Social Media, Social Commerce & Editorial Content teams to produce world class content & storytelling that truly wow's our customer.
• Your goal will be to inspire and delight our customers and followers, creating a stronger bond between the customer and the brand via inspirational content and community building.
• Guide your team to bridge the gap between great content and sales by creating emails, push notifications, social content & live streams that encourage our to interact and convert.
• Drive brand loyalty, engagement and new customer acquisition through content.
• Partner with Head of Fashion, Head of Performance & CRM and Head of Creative to ensure seamless customer and marketing journeys are created through all projects.
• Work closely with commercial and cross-functional teams to deliver timely content that helps deliver upon commercial goals.
• Oversee the content calendar for all social channels.
• Manage a content creator budget and talent stream to ensure relevant and engaging content is created for our owned channels.
• Develop and implement innovative, results-driven growth strategies across our social media and other content channels, including but not limited to livestream, social events, user generated content, giveaways etc.
• Track and monitor the impact and success of all content projects, testing and iterating as you go.
• Above all you will be passionate about fashion, social & telling great stories that inspire our.
• Who are we looking for?.
• Bachelor degree in Marketing, PR or Communications.
• At least 5 years experience in a similar role.
• Hyper active on personal or other social media with proven social media success.
• A passion for content creation, social media and for fashion.
• Expert knowledge and interest in TikTok and Instagram platforms.
• Strong aesthetic sensibility, with an ability to curate impactful social experiences coupled with a flair for commercial, to ensure content can turn into sales.
• Excellent teamwork with strong communication skills and can build relationships and coordinate cross functionally and with external stakeholders.
• Excellent organizational and problem-solving skills.
• You will think outside the box and not be afraid to push the needle, inspiring your team to do the same.
• You will have your finger on the pulse of what's trending and are willing to pivot at a moment's notice to ride the wave, guiding your team along the way.
• Most of all you will be open to have fun and grow in a fast paced dynamic environment, with the independence to grow your channels, working with some of the best creatives, influencers and teams in Bangkok.

ประเภทงาน:

งานประจำ

กรุงเทพมหานครPostedPosted 6 days ago

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Social media, Finance, English, Thai

ประเภทงาน:

งานประจำ

• Develop the IKEA Thailand digital & social media strategy including search and framework with clearly defined objectives, contribute to and implement the strategic plan, evaluate the progress and make any necessary adjustments if needed.
• Plan and implement the social content calendar and search strategies by working closely with the Marketing team, Sales, Web/e-commerce teams to achieve business and commercial goals, drive web and store visits, increase home furnishing interest and elevate awareness / personality of the IKEA brand.
• Ensure optimal reach, engagement and frequency (spends) across digital & social platforms, outreach to bloggers and influencers.
• Stay on top of trending topics while finding IKEA's voice and foothold in each scenario, social media reactions, comments and queries are to be monitored while working with Customer Contact Centre for needed actions to be taken and responses are given in an acceptable time frame - especially when there is a crisis.
• With the support of media agency, measure, report and follow up on the results of all search and social media activities, then make recommendations and implement actions to improve results.
• Be on the top of the digital and social media landscape to know where and how we as a brand should reach the right target.
• Ensure that all executions are aligned with IKEA Brand Values and the IKEA Brand copy identity guidelines to secure that the results are consistent, relevant, engaging and unique with IKEA's tone of voice and executions that has great twinkle in the eye.
• Contribute to the budget planning process and take responsibility in all administrative matters relating to budgeting, monthly reconciliation with Finance teams, and re-forecasting assignments.
• Qualification You have at least 5 years of experience with deep knowledge of search engine marketing and optimization (SEM/SEO), understanding of technicalities, and insights to online traffic generation and deep knowledge of social media platforms, understanding of media technicalities, knowledge of country social media trends including content production.
• High energy, curious, proactive, highly responsible and have a sense of urgency. Possess a creative mindset.
• Proven ability to work with creative advertising/media agencies.
• Ability to work in fast moving stressful environment and deliver business goals. Ability to take holistic view of the organisation and identify business opportunities.
• You are fluent in both the English and Thai language.
• More Information The internal job title and corresponding competence profile for this position is Search and Social Media Manager, IKEA Thailand.
• Please apply by 25 April 2024.

ทักษะ:

Social media, Creative Thinking, Project Management, English

ประเภทงาน:

งานประจำ

• Develop and implement social commerce strategy, particularly for Tiktok & Instagram ensuring the business KPIs are being met.
• Lead initiatives to manage social traffic, social commerce campaigns, live stream, affiliates and platform activation alongside the channel manager and content creators.
• Manage the live streaming content calendar and campaign planning.
• Lead the assortment planning, conversion rate, shopping experience and daily operations with support from Merchandising and Operations teams.
• Ensure product categories and displays are optimized for sale and marketing on Instagram and Tiktok.
• Anticipate, predict and develop tactics to respond to competitive moves and trends within the social commerce space.
• Manage inventory and product selection that is in line with the social media content plan.
• Liaise with trading, campaign and social media team on key pushes for the months.
• Partner with TikTok and Meta on unique social commerce campaigns and activations that really wow our.
• Who are we looking for?.
• Interest or Experience at Tik tok Shop or other Social Commerce Platform.
• Strong analytical skills and commercial driven mindset.
• Creative thinking with the ability to develop and test hypotheses.
• Good project management skills.
• Excellent teamwork with strong communication skills and can build relationships and coordinate cross functional with people from different background.
• Strong verbal and written communication skills in English.
• Highly self motivated, proactive and can-do attitude.
• Studies in marketing, business-related or economics degree a plus.
• If you're looking for an environment that provides a platform for learning, a diverse culture, and the opportunity to truly drive change and make a difference, join us now! #BeTheBestYouAtPomelo.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Sales, Data Analysis, Compliance

ประเภทงาน:

งานประจำ

• To achieve accounts sales target; Deliver business results that meet the company financial goals and build the brand closely with Key Accounts to achieve top Apparel and Footwear in Key Accounts stores.
• To manage and monitor regional sales processes that lead to a satisfactory development of the best channel distribution network.
• Drive the overall business channels for aG Brand Thailand. To manage the development, selection and planning of seasonal products for Brand aG Thailand.
• Key ResponsibilitiesSales PlanningOwn the core annual sales plan for the responsible accounts. Work with Senior Manager, Commercial and Director, Commercial to develop the annual core business plan including POS expansion, assortment Planning and retail operations plan to achieve the best POS expansion, productivity and consumer satisfaction for responsible accounts.
• Prepare for core future order sales program based on sales policies and SI, ST data analysis.
• Forecast core product flow by season for all accounts in the market based on historical product flow and selling points.
• Manage and execute core sales plan for responsible accounts.
• Control core inventory ratio and structure.
• Manage and maintain a healthy A/R balance.
• Execute and follow up on future order sales / shipping plan of core channel by season.
• Seasonal Product Range Development, Selection and Planning (adidasGolf)to identify market segment, market trend, consumer preference and competitors' strategies relevant to the local market and aG business.
• Providing product requirement & forecast to Product Team, to facilitate development of market specific product ranges & retail intro schedule for various channels in order to improve sell-in, sell-through & SKU efficiencySeasonal Sell-in & Order Consolidation (adidasGolf).
• Lead the team in preparation for seasonal sell-in meeting with the support of marketing team - date setting, venue set-up preparation, screen presentation materials, fashion show, catalogue & other literatures.
• Confirmation on final seasonal purchase plan jointly with Senior Manager.
• aG Inventory Control and Clearanceproactive monitoring of stock level and driving sell-through of slow moving current season items to minimize aged stock.
• efficient clearance of season -1 stock via local clearance channel.
• clearance of season -2 stock via selling to other countries in the region and ACIM full compliance to regional inventory control policy & directives.
• Key Relationships:Key Accounts.
• Regional Functional Teams (Product, Marketing, Finance, Operation, etc).
• adidasGolf Sales team.
• Shared Services.
• Local Media, VIPs and Influencers.
• Knowledge, Skills and Abilities:Strategic Planning and overall management skill.
• Strong leadership, persuasiveness and people management skill.
• Tolerance to stress, high energy and strong job ownership.
• High degree of integrity and loyalty.
• Team player, demonstrating interests in training, coaching and motivating subordinates.
• Business acumen.
• Data analysis skills, planning skills.
• Communication skills, relationship management and empathy.
• Sales skills and customer service knowledge.
• Negotiation skills.
• Requisite Education and Experience / Minimum QualificationsAt least 3 years working experience in Distribution / Sales - related environment for multi-national consumer brand company.
• A passion for and an understanding of SPORTS and GOLF.
• Strong communication and influence skill.
• Good analysis and computer skill.
• University degree.
• AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE'S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
• COURAGE: Speak up when you see an opportunity; step up when you see a need.
• OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company's standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
• ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER. JOB TITLE: Manager, Sales - Key Account (aGolf) BRAND: adidas LOCATION: Bangkok TEAM: Sales STATE: 10 COUNTRY/REGION: TH CONTRACT TYPE: Full time NUMBER: 507478 DATE: Apr 4, 2024