Responsibilities

Assortment & Category Development

• Develop and optimize fresh food assortments aligned with customer needs and market trends.
• Support the creation and implementation of category concepts to differentiate Big C Mini from competitors.
• Identify, evaluate, and launch new product development (NPD) initiatives to drive sales and store traffic.
• Track progress and ensure all assortment development tasks are executed on schedule.

Market & Competitor Insights

• Conduct ongoing market research to identify emerging trends, opportunities, and risks.
• Benchmark competitor strategies and propose actionable initiatives to enhance Big C Mini’s competitive position.

Category & Performance Analysis

• Track and analyze category performance (sales, margin, productivity, profitability).
• Prepare regular reports and recommend adjustments to assortment, pricing, or promotions based on KPI results and consumer insights.

Store Layout & Blueprint Development

• Collaborate with operations and store design teams to implement effective fresh food layouts.
• Ensure planograms and layouts maximize visibility, sales performance, and operational productivity.

Loss & Shrinkage Control

• Implement and monitor shrinkage control measures across fresh food categories.

• Partner with supply chain and operations to ensure loss prevention compliance and identify root causes of shrinkage.
  
  

Qualifications

• Bachelor’s degree in Business, Food Science, Retail Management, or a related field (Master’s degree is a plus).
• 5+ years of experience in merchandising, category management, or fresh food retail.
• Proven track record in assortment planning, category analysis, and market insight application.
• Strong analytical and problem-solving skills with commercial acumen.
• Experience in convenience store or supermarket formats preferred.
• Strong leadership and cross-functional collaboration skills.