ประสบการณ์:
1 ปีขึ้นไป
ทักษะ:
Branding
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
Overview Minor Lifestyle is one of Thailand's leading lifestyle retail and distribution companies, with more than 200 points of sale nationwide. We represent a carefully curated portfolio of internationally recognized brands across fashion, home and lifestyle - including Anello, Charles & Keith, Sunnies, Crash Baggage, Zwilling J.A. Henckels, Villeroy & Boch, Joseph Joseph and Minor Smart Kids. We're also expanding into new territory. Through a joint venture with Pop Mart - the globally renowned collectible toy and art figure brand - Minor Lifestyle is growing beyond traditional re ...
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Product Development, Project Management, Social media, Power point, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Working closely with key stakeholders to understand the current market situation and to devise and implement a marketing plan according to our brand objectives and strategies i.e. brand communication, advertisement, development of packaging and new product development.
- Researching/ Studying market opportunity for current and new product development to ensure the business direction alignment.
- Responsible for planning digital, media and PR to ensure all event activities commun ...
- Creating and utilizing new communications channel to enhance sales opportunities (especially digital and social media).
- Implement 360 communication plan and follow up marketing campaign according to master plan of marketing by working closely with agencies and internal marketing communication team.
- Monitor all brand activities are smoothly executed and aligned with brand strategy.
- Monitoring the sale performance.
- Analyze market, competitors, and consumer data to evaluate brand and campaign performance.
- Track and manage marketing spending of assigned projects.
- Bachelor degree or above in Marketing / Business Administration / Management or and related field.
- At least 3 years' experience in Marketing / Brand Management / Brand Strategy will be advantage.
- Knowledge of 360 marketing communications and media management both offline and online.
- Experience in using Nielsen, Consumer Panel, Brand Health and Sales data.
- FMCG project management skills.
- Excellent communication with influencing skills and ability to engage cross functional teams effectively.
- Fluent in English language.
- Presentation and storytelling skills.
- Passionate, active, result oriented, strive for the best.
- Strong in computer skill (Excel, Power point).
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