Key Responsibility:

• Conduct market research, category analysis, and competitor benchmarking to identify trends, gaps, and opportunities, and consolidate internal and external data into actionable insights to support decision-making
• Support in developing strategic category planning and special projects in line with business direction, including assortment optimization, sourcing strategy, and brand partnerships
• Collaborate with category teams to develop go-to-market initiatives and support implementation, while tracking and evaluating key KPIs and developing summary reports and performance updates
• Lead and coordinate cross-functional initiatives under CP Axtra to drive strategic projects, align execution across departments, and integrate O2O (Online-to-Offline) components to enhance customer journey and sales performance
• Assist in preparing materials and presentations for internal stakeholders and senior leadership

Qualifications:

• Bachelor’s or Master’s degree in Business, Marketing, Economics, Engineering, or related field
• 5+ years of experience in retail strategy, business development, consulting, or related fields (experience in non-food categories is a plus)
• Strong analytical, problem-solving, collaborative, self-motivated, and communication skills
• Proficiency in Excel and PowerPoint; experience with data visualization tools (e.g., Power BI, Gfk) is a plus
• Data-driven and results-oriented mindset with ability to translate insights into actions

CP AXTRA | Lotus's
CP AXTRA Public Company Limited.
Nawamin Office: Buengkum, Bangkok 10230, Thailand

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