Position Summary

1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.

Role and Responsibilities

• Develop and implement specific Online market strategy on Product, channel, Promotion in order to grow sales, market share and branding
• Responsible & develop and execute global plans for Online market to meet company objectives by defining strategies & product management; implementing marketing plans, promotions & media plans, budget management. Interaction with advertising agency, analysis of sales trends and others by using innovative marketing strategies to achieve sales target & raise product awareness & market share
• Contribute/respond to set up Go-to-market strategy and responsible on perfect implementing the strategy by collaborating with both internal related team and Channel partners by understanding natures of consumer, product, trade and competitors.
• Responsible of End-to-end Product life cycle management including Pre-launching, launching and after-launching phase by coordinating Trade marketing, SCM, Sales and Retail team. Ensure operational excellence through input into business management as well as manage marketing budget, P&L responsibility for the categories with a direct control over marketing budget

Skills and Qualifications

• Master's degree in Marketing, Business Administration or related fields
• Must have 5 - 10 years of management experience in all aspects of marketing, product management, trade/ channel marketing in related industries or other competitive companies (Prefer candidates from Mobile industry and/or Online market)
• Must understand online market and have full experience and knowledge on managing channel both online and offiline.
• Must and experience in all aspects of developing and maintaining marketing strategies
• Requires the ability to disseminate market information and provide the best strategic business plan for product category
• Comprehensive understanding of marketing to consumer markets
• Stress tolerance, drive, well-organized, challenge lover and good problem solving skill
• Creative, self-motivated with high degree of initiative and result-oriented
• Strong business management, analytical, decisive, and action-oriented
• Must possess the ability to work in a fast paced environment while possessing a sense of urgency
• Must have excellent command of English and Presentation skills in both Thai and English
• Must have excellent command of Computer literacy especially MS PowerPoint and Excel