Job Summary:
PPD Business Planner likely plays a crucial role in the Financial & Sale planning and analysis for Salon Direct & Indirect channels [salon, C&C] that find opportunity to the division's sales and align with marketing strategies for professional salon products of both brands - Loreal Professionnel & KERASTASE. He/She would work closely with various teams, such as sales rep, marketing, and finance, to ensure alignment and achievement of business objectives.
Here are some potential responsibilities and tasks:

• Business Growth Analysis: sell in, Sell out/through, Gross to Net, DN, Incentive, Work with Finance & Operation on Forecasting - SISOSIT
• Demand Forecasting: Collaborating with sales and marketing teams to develop accurate forecasts of product demand, taking into account market trends, promotional activities, and seasonality. This involves analyzing historical data, current market conditions, and sales team input.
• Financial Planning and Budgeting: Developing and managing budgets for Salon Direct & Indirect channels [salon, C&C] for both brands [Loreal Professionnel & KERASTASE] parallel with specific product lines. This includes tracking actual promotion performance against the budget, identifying variances, and recommending corrective actions. They would likely analyze revenue, cost of goods sold (COGS), Free Products [GWP] and promotion expenses.
• Business Performance Analysis: Analyzing sales data, market share, and other key performance indicators (KPIs) to assess the effectiveness of sales and marketing strategies. This involves preparing regular reports and presentations for management, highlighting key trends and insights. They might look at metrics like sell-in (to salons) and sell-out (from salons to consumers).
• Promotional Planning and Analysis: Evaluating the effectiveness of promotional campaigns and recommending adjustments to maximize return on investment (ROI). This might involve analyzing data on promotional discounts and resulting sales uplift.
• Inventory Management: Working with the supply chain team to ensure optimal inventory levels, minimizing stockouts and excess inventory. This could involve analyzing historical sales data, lead times, and current inventory levels to forecast future demand.
• Pricing Analysis: Supporting the development of pricing strategies by analyzing competitor pricing, market dynamics, and cost structures. This might involve creating pricing models and conducting sensitivity analysis.
• Strategic Planning: Contributing to the development of long-term strategic plans to increase market share, identifying growth opportunities and potential risks. This often involves collaborating with senior management to define strategic priorities and allocate resources.
• Collaboration and Communication: Working effectively with cross-functional teams, especially Sale Rep., Marketing, Sale Co. & CS to ensure alignment and execution of business plans. This requires strong communication and interpersonal skills.