B2B Content Strategy & Insights Specialist (Bangkok Based, relocation provided)
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About Agoda
About the Role:
In this Role, youâll get to:
Analysis & Insights:
- Conduct partner performance, market, and competitive analysis to identify growth opportunities and inform strategic priorities
- Build dashboards and reports to track content effectiveness, measure business outcomes, and communicate recommendations to stakeholders
- Translate data findings into compelling narratives and strategic frameworks for leadership presentations
- Leverage AI tools to accelerate research, synthesis, and content production workflows
Strategic Support:
- Support quarterly content planning and strategic initiative definition across Supply and RTA business lines
- Create business cases and measurement frameworks for new content programs (research reports, partner intelligence products, community initiatives)
- Design and analyze tests to validate content effectiveness and iterate based on results
- Support go-to-market strategy and sales enablement for product, translating product capabilities into value propositions for target segments
Project Coordination:
- Lead independent workstreams on strategic projects, coordinating across commercial, analytics, product, and engineering teams
- Track project milestones, flag risks, and drive accountability across cross-functional dependencies
- Support senior leadership in preparing materials for executive reviews and strategic planning sessions
What youâll Need to Succeed:
- Bachelorâs degree or higher from a top university in a quantitative subject (business, economics, engineering, mathematics, computer science)
- 3â6 years of experience in strategy consulting, investment banking, corporate strategy, or product/business analytics at a fast-growing tech company
- Strong analytical and problem-solving skills - comfortable extracting insights from data and structuring ambiguous problems
- Product marketing or go-to-market strategy experience (especially in B2B SaaS, marketplaces, or platform businesses)
- Excellent presentation skills â ability to distill complex analysis into clear, compelling decks for senior stakeholders
- Knowledge of SQL, Tableau, Looker, or similar BI tools (or willingness to learn quickly)
- Organizational excellence - able to manage multiple workstreams, prioritize effectively, and deliver independently
- Strong communication skills - written and verbal English fluency
- Innate desire to take ownership, make an impact, and influence outcomes
Please review our Hiring Process Guidelines before your interview â click here to learn how interviewing at Agoda works.
Discover more about working at Agoda
- Agoda Careers https://careersatagoda.com
- Facebook https://www.facebook.com/agodacareers/
- LinkedIn https://www.linkedin.com/company/agoda
- YouTube https://www.youtube.com/agodalife
Equal Opportunity Employer
Disclaimer
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āļĢāđāļ§āļĄāļāļēāļāļāļąāļāđāļĢāļē: At Agoda, we believe that the best way to provide exceptional customer service is to empower our employees. We offer a dynamic and innovative work environment where you will have the opportunity to grow professionally, develop your skills, and make a significant impact in the tra ...
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