āļ›āļĢāļ°āļāļēāļĻāļ‡āļēāļ™āļ™āļĩāđ‰āļŦāļĄāļ”āļ­āļēāļĒāļļāđāļĨāđ‰āļ§

Overview:
Be the Consumer champion by leading and shaping Insights agenda, contributing to accelerating the growth ambition for Thailand Foods business
Responsibilities:
  • Drive Human Centricity agenda with Empathy mindset End To End
  • Collaborate closely with Marketing Director and Brand Managers to strengthen Brand
  • Growth Strategy, Media Audience Planning and Innovation Pipeline
  • As the Consumer Champion in a fast-changing environment, lead with forward thinking to identify trends and need shifts, translating it to what it means for PepsiCo
  • Lead Performance analysis, leveraging our GBS support team and building a strong partnership to identify and communicate growth acceleration opportunities to the Commercial team
  • Devise and execute quanti and quali research projects in strong collaboration with agency partners, delivering actionable insights
  • Utilize and deploy different type of insights tools for analysis, e.g. Nielsen retail audit, Kantar Panel, Kantar Equity, Social Listening, and Demand Spaces, among others
  • This role will be based in Bangkok
Qualifications:
  • Strong competence level in design, planning & execution of Insights agenda
  • Advanced level collaboration skills - ability to work with senior teams Commercial savvy, build and challenge decision & recommend optimization
  • Ability to synthesize and integrate information from multiple sources
  • Strong presentation skills – comfortable presenting internally & externally to all levels
  • Ability to listen & influence to gain broad alignment and deliver goal successfully
  • At least 6-8 years of proven insights experiences, esp. within consumer goods industry
  • Familiar with Retail, Panel and Equity metrics and analytics
  • Strong understanding of Asian markets and consumers
  • Bachelor degree in business, marketing or any other related field
āļ—āļąāļāļĐāļ°āļ—āļĩāđˆāļˆāļģāđ€āļ›āđ‡āļ™
  • Research
āļ›āļĢāļ°āļŠāļšāļāļēāļĢāļ“āđŒāļ—āļĩāđˆāļˆāļģāđ€āļ›āđ‡āļ™
  • 8 āļ›āļĩ
āđ€āļ‡āļīāļ™āđ€āļ”āļ·āļ­āļ™
  • āļŠāļēāļĄāļēāļĢāļ–āļ•āđˆāļ­āļĢāļ­āļ‡āđ„āļ”āđ‰
āļŠāļēāļĒāļ‡āļēāļ™
  • āļāļēāļĢāļˆāļąāļ”āļāļēāļĢ
āļ›āļĢāļ°āđ€āļ āļ—āļ‡āļēāļ™
  • āļ‡āļēāļ™āļ›āļĢāļ°āļˆāļģ

āđ€āļāļĩāđˆāļĒāļ§āļāļąāļšāļšāļĢāļīāļĐāļąāļ—

āļˆāļģāļ™āļ§āļ™āļžāļ™āļąāļāļ‡āļēāļ™:500-1000 āļ„āļ™
āļ›āļĢāļ°āđ€āļ āļ—āļšāļĢāļīāļĐāļąāļ—:āļ­āļļāļ•āļŠāļēāļŦāļāļĢāļĢāļĄāļŠāļīāļ™āļ„āđ‰āļēāļ­āļļāļ›āđ‚āļ āļ„āļšāļĢāļīāđ‚āļ āļ„
āļ—āļĩāđˆāļ•āļąāđ‰āļ‡āļšāļĢāļīāļĐāļąāļ—:āļāļĢāļļāļ‡āđ€āļ—āļž
āđ€āļ§āđ‡āļšāđ„āļ‹āļ•āđŒ:www.pepsico.com
āļāđˆāļ­āļ•āļąāđ‰āļ‡āđ€āļĄāļ·āđˆāļ­āļ›āļĩ:1982
āļ„āļ°āđāļ™āļ™:3.5/5

PepsiCo is a large conglomerate with interests in manufacturing, marketing and selling a wide variety of carbonated and non-carbonated beverages, as well as salty, sweet and grain-based snacks, and other foods. Besides the Pepsi-Cola brands, the company owns the brands Quaker Oats, Gatorade, Frito-L ... āļ­āđˆāļēāļ™āļ•āđˆāļ­

āļĢāđˆāļ§āļĄāļ‡āļēāļ™āļāļąāļšāđ€āļĢāļē: At PepsiCo, people from different backgrounds and experiences eagerly roll up their sleeves, pitch in and get to work. We share a desire to succeed, and to win! The work is exhilarating, the atmosphere is electric and the brands are world-class. We get great satisfaction knowing that our ideas are n ... āļ­āđˆāļēāļ™āļ•āđˆāļ­

āđ€āļ‚āļ•āļ—āļĩāđˆāļ•āļąāđ‰āļ‡āļ—āļĩāđˆāļ—āļģāļ‡āļēāļ™: āļ„āļĨāļ­āļ‡āđ€āļ•āļĒ
āļŠāļģāļ™āļąāļāļ‡āļēāļ™āđƒāļŦāļāđˆ: 622 Emporium Tower, 8th, 17th & 22nd Floor, Sukhumvit Rd., Klongton, Klongtoey,
Display map

āļŠāļ§āļąāļŠāļ”āļīāļāļēāļĢ

  • āļ—āļļāļ™āļāļēāļĢāļĻāļķāļāļĐāļē
  • āļŠāđˆāļ§āļ™āļĨāļ”āļžāļ™āļąāļāļ‡āļēāļ™
  • āļ—āļģāļ‡āļēāļ™ 5 āļ§āļąāļ™/āļŠāļąāļ›āļ”āļēāļŦāđŒ
āļ—āļĩāđˆ WorkVenture āđ€āļĢāļēāđƒāļŦāđ‰āļĄāļđāļĨāđ€āļŠāļīāļ‡āđ€āļāļĩāđˆāļĒāļ§āļāļąāļšāļšāļĢāļīāļĐāļąāļ— āđ€āļ›āđŠāļ›āļ‹āļĩāđˆ-āđ‚āļ„āļĨāđˆāļē (āļ›āļĢāļ°āđ€āļ—āļĻāđ„āļ—āļĒ) - Pepsico āļšāļĢāļīāļāļēāļĢāđ€āļ­āđ€āļŠāļĩāļĒ āļˆāļģāļāļąāļ” āđ‚āļ”āļĒāļĄāļĩāļ‚āđ‰āļ­āļĄāļđāļĨāļ—āļĩāđˆāđ€āļāļĩāđˆāļĒāļ§āļ‚āđ‰āļ­āļ‡ āļ•āļąāđ‰āļ‡āđāļ•āđˆāļ āļēāļžāļšāļĢāļĢāļĒāļēāļāļēāļĻāļāļēāļĢāļ—āļģāļ‡āļēāļ™ āļĢāļđāļ›āļ–āđˆāļēāļĒāļ‚āļ­āļ‡āļ—āļĩāļĄāļ‡āļēāļ™ āđ„āļ›āļˆāļ™āļ–āļķāļ‡āļĢāļĩāļ§āļīāļ§āđ€āļŠāļīāļ‡āļĨāļķāļāļ‚āļ­āļ‡āļāļēāļĢāļ—āļģāļ‡āļēāļ™āļ—āļĩāđˆāļ™āļąāđˆāļ™ āļ‹āļķāđˆāļ‡āļ‚āđ‰āļ­āļĄāļđāļĨāļ—āļļāļāļ­āļĒāđˆāļēāļ‡āļšāļ™āļŦāļ™āđ‰āļēāļ‚āļ­āļ‡āļšāļĢāļīāļĐāļąāļ— āđ€āļ›āđŠāļ›āļ‹āļĩāđˆ-āđ‚āļ„āļĨāđˆāļē (āļ›āļĢāļ°āđ€āļ—āļĻāđ„āļ—āļĒ) - Pepsico āļšāļĢāļīāļāļēāļĢāđ€āļ­āđ€āļŠāļĩāļĒ āļˆāļģāļāļąāļ” āļĄāļĩāļžāļ™āļąāļāļ‡āļēāļ™āļ—āļĩāđˆāļāļģāļĨāļąāļ‡āļ—āļģāļ‡āļēāļ™āļ—āļĩāđˆāļšāļĢāļīāļĐāļąāļ— āđ€āļ›āđŠāļ›āļ‹āļĩāđˆ-āđ‚āļ„āļĨāđˆāļē (āļ›āļĢāļ°āđ€āļ—āļĻāđ„āļ—āļĒ) - Pepsico āļšāļĢāļīāļāļēāļĢāđ€āļ­āđ€āļŠāļĩāļĒ āļˆāļģāļāļąāļ” āļŦāļĢāļ·āļ­āđ€āļ„āļĒāļ—āļģāļ‡āļēāļ™āļ—āļĩāđˆāļ™āļąāđˆāļ™āļˆāļĢāļīāļ‡āđ† āđ€āļ›āđ‡āļ™āļ„āļ™āđƒāļŦāđ‰āļ‚āđ‰āļ­āļĄāļđāļĨāļˆāļĢāļīāļ‡āļŠāļĄāļąāļ„āļĢāļ‡āļēāļ™ āđ„āļ—āļĒ āļ„āļ­āļĄāđ‚āļžāļŠāļīāļ—āļŠāļĄāļąāļ„āļĢāļ‡āļēāļ™ Advanced DigitalāļŠāļĄāļąāļ„āļĢāļ‡āļēāļ™ āļ§āđ‚āļĢāļ›āļāļĢāļ“āđŒāļŠāļĄāļąāļ„āļĢāļ‡āļēāļ™ āđ„āļ”āđ€āļ§āļ­āļĢāđŒāļ‹āļĩāđˆ āđ„āļŪāļĒāļĩāļ™