Job Summary:

Responsible for planning and executing marketing promotion campaigns for Credit Card at the Department Store to drive cardholder engagement, spending, sales, and customer acquisition. The role involves developing seasonal and thematic campaigns, managing credit card promotions and privileges, coordinating with banks, brands, and internal teams, managing campaign budgets and timelines, and analyzing campaign performance to maximize business results.

Key responsibilities:

• Develop and execute Credit Card promotion campaigns to drive sales, spending, and customer engagement.
• Plan seasonal and thematic campaigns, including discounts, cashback, special offers, and cardholder privileges.
• Coordinate with bank partners, brands, and internal teams to develop and execute campaigns.
• Manage campaign budget, timeline, mechanics, and promotional materials.
• Monitor and analyze campaign performance, sales, and cardholder spending.
• Prepare campaign reports and provide recommendations to improve campaign effectiveness.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Finance, or related fields.
• 2-4 years of experience in Marketing, Promotion, Campaign, Retail, Department Store, Banking, or Credit Card business.
• Experience in planning and executing marketing campaigns, promotional activities, or customer loyalty programs.
• Experience working with banks, credit card partners, brands, merchants, or agencies is a plus.
• Strong coordination, communication, and project management skills.
• Strong analytical skills with the ability to monitor campaign performance and identify business opportunities.
• Creative, proactive, customer-oriented, and result-driven.
• Able to manage budgets, timelines, and multiple projects in a fast-paced environment.
• Proficient in Microsoft Office Suite, particularly Excel and PowerPoint.
• Good command of English is an advantage.

Work Location: The Mall Head Office (Ramkhamhaeng)