Key Responsibilities :

• Strategic Brand & Campaign Planning: Develop and implement strategies to maximize brand and campaign awareness through influencer marketing, leveraging content to enhance reach and engagements.
• Influencer Selection & Briefing: Select and brief influencers (KOLs, KOCs) to ensure alignment with brand values and campaign objectives, monitoring content for consistency with the brief.
• Media Boosting: Provide briefs for media boosting, suggest targeting options, and evaluate media performance to optimize content reach and effectiveness.
• Engagement & Social Response: Respond to customer comments on influencer posts to enhance brand awareness and engage followers, maintaining positive brand perception.
• Campaign Evaluation, Reporting, & Documentation: Analyze campaign performance, prepare and deliver reports, ensure accurate and compliant documentation for all campaigns.

Qualification :

• Bachelor’s degree or master’s degree in Business Administration, Marketing, or other related field.
• At least 3-5 years’ experience in influencer marketing, social media management, or a related field.
• Proficiency in social media platforms, influencer management tools, and data analytics software.
• Solid understanding marketing capabilities including digital analytical skills, familiar with digital tools such
• Google analytics, and Project management skill is required.
• Excellent communication and interpersonal skills.
• Management/coordination of complex projects
• Ready to embrace and work in a fast-changing environment
• Ability to work independently and as part of a team.
• Creative thinking and problem-solving abilities.
• Well-organized person