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ประเภทงาน:

งานประจำ

to adjust the jd before posting.

ทักษะ:

Digital Marketing, Social media, Branding

ประเภทงาน:

งานประจำ

• Kick off community page to recruit new customer and retain existing.
• To manage channel and community day to day as End to End (Admin, Creative, Content, Media and performance).
• To co co-operate with internal to get information and develop brief for agency to develop content.
• To monitor channel and media performance for optimizing day to day to maximize result.
• To react immediately for accelerate growth channels as KPI.
• To be key contact with agencies on creative and media.
• To find new opportunity how to drive channel growth and new idea to recruit new target for Lotus Lotus s.
• To maintain digital own channel (Growth channels) such as Go fresh and others which have to co co-operate with media and creative agency to deliver KPI.
• Develop engagement content.
• Channel strategy and channel management.
• Monitor media and channel performance to get learning for improvement.
• Manage agency to deliver tasks as committed.
• Other assignments as deem appropriate.
• Follow our Business Code of Conduct and always acting with integrity and due diligence.
• At least 1 yrs experiences of working in Digital Marketing/Social Media or Creative/Media/Branding/Event agency.
• An understanding of content & digital media across a range of channels, particularly social media.
• Experience in social media tools, Listening tools, Community Management and Social Care with Crisis.
• Expert on using Microsoft excel, power power-point.
• Professionally active on Digital and Social Media Media e.g Facebook, TikTok, YouTube, Instagram and Google, X and others.
• Analytical ability to make data driven and VOC on latest trends and understand the engagement metrics and KPI s.
• Able to operate in a collaborative and cross functional environment.
• In -depth understanding of various social media platforms and their algorithm change.
• Flexibility working to serve business dynamic.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ทักษะ:

SEO, SEM, Project Management

ประเภทงาน:

งานประจำ

• To be key contact with media agency and work with internal team (Brand com, Loyalty, Own brand, Cluster, Mall, O2O, retail media and others) to get requirements on media, share expertise on media to comments media proposal, manage performance, find solution to manage performance to achieve as planned.
• Work with media agency to develop media strategy, annual brand plan, campaign and share creative best practice for each platform, as well as building and leading a high high-performance marketing capabilities to achieve KPI as planned.
• Managing budget to meet performance goals both offline and Digital (KPIs, Digital Funnel and ROI) and collaborating with crisscross-functional internal and to be key contact with digital agency/media agency/business partner ( e.g. Meta/Google/LINE/ TikTok TikTok/X) for achieving growth targets in own channels.
• Testing, optimizing, and scaling performance marketing activities across all Omnichannel communications including agency management.
• Plan, implement, and measure tangible return including new user acquisition/purchase intention/retention/win win-back - digital marketing campaigns as well as benchmarking with competitors/across industry/original idea generations.
• Responsible for Digital Analytics - Customer Journey Analysis, Key Digital Funnel Metrics and media campaign/channel efficiency analysis including generating recommendations for Digital journey optimization, Ranking Optimization to enhance customer experience, App Download and Engagement.
• Utilize strong analytical ability to evaluate media across multiple channels and customer touch points, in order to preparing preparing and presenting recommendations, reports and finding from data to team. Lead on media dashboard project.
• Follow our Business Code of Conduct and always act with integrity and due diligence.
• Other assignments as deem appropriate.
• Proven working experience in media at least (5 years).
• Expertise of digital social media SEO/SEM/ASO, e e-mail marketing, CRM Database, and GA.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in media agency or marketing as expert on media.
• Strong analytical skills and data data-driven thinking.
• Strong ROI and growth mindset with track record of building performance marketing functions in in fast -paced environment.
• Solid project management skills, with ability to lead and collaborate, priority high impact activities and keep complex projects moving forward.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ประเภทงาน:

งานประจำ

• Manage integrated campaigns for both the Big C PLUS App and House Brand.
• Analyze metrics (CPI, CPR, CPA, MAU, retention) and provide optimization insights.
• Coordinate creative and brand communication for message alignment.
• Ensure brand consistency across all touchpoints.
• Collaborate cross-functionally (Marketing, Tech, CRM, Data, Creative, Operations).
• Prepare reports and campaign summaries for management review.

ประสบการณ์:

5 ปีขึ้นไป

ประเภทงาน:

งานประจำ

Proficiency in HTML, CSS, JavaScript, and app development frameworks Quality Assurance, the shop app features, functionalities and content accuracy. Schedule projects, resources and reports. Collaborates with cross-functional with the development of the shop app in both the regional and local. Skills and Qualifications Bachelor in marketing, business administration or related fields. 3 to 5 years of experience in eCommerce app operation, marketing, and service planning. Experience in customer experience, user experience enhancement projects. Exceptional interpersonal skill and team ...