เงื่อนไขการค้นหา

ประสบการณ์:

5 ปีขึ้นไป

ประเภทงาน:

งานประจำ

• Bachelor s Degree or Master s Degree in Marketing.
• Minimum 5 years of experience from FMCG.
• Category Management and Trade Marketing.
• Key Responsibilities (หน้าที่ความรับผิดชอบหลัก)
• Leads development of insights-driven channel & category key findings, an input for Channel and Category Strategy.
• Develop Channel Strategy based on 4P s (Work closely with Sales team to translate Category plan into Customer plan)
• Understand Consumer and Shopper and Customer to maximize P&L in channel
• Support Category / Business Review and JBP with customer by integrating Category plan into customer plan
• Allocate and manage trade & spending budget across channel to ensure optimize return on investment.
• Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing
• Focus on Volume Generation, Revenue Creation, Demand Fulfillment, and Profitability.
• Bachelor s Degree or Master s Degree in Marketing Major.
• Minimum 5 years of experience from FMCG company with solid background in Category Management and Trade Marketing
• Commercial skills and knowledge in fields such as Category, Sales, Shopper Marketing, Commercial Finance.
• Good analytical, be creative, initiative, pro-active, self-motivated and self-starter
• Interpersonal, negotiation, and compromising skills
• Strong team player, communication and listening skills
• Leader, problem-solving skills, coaching and training skills

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

English

ประเภทงาน:

งานประจำ

• 3-5 years experience in brand management.
• Experience in Marketing communications and media.
• Fluent in English communication&presentation.
• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.).
• Implement 360 communication plan and manage cross-functional and agencies.
• Monitor all brand activities are smoothly executed and aligned with brand strategy.
• Analyze market and consumer data to evaluate brand and campaign performance.
• Track and manage marketing spending of assigned projects.
• Work with cross functional team including Sales& Trade marketing and Agencies to ensure effective execution.
• Support team on promotions and brand campaigns to drive engagement.
• Degree in Marketing or related fields.
• Minimum 3 years experience in brand management (preferably FMCG or beverage).
• Knowledge of basic 360 marketing communications and media management.
• Excellent communication with ability to engage cross functional teams effectively.
• Fluent in English language.
• Management skills.
• Presentation and storytelling skills.
• P&L evaluation.
• Experience in using Sales data.

ประสบการณ์:

5 ปีขึ้นไป

ประเภทงาน:

งานประจำ

• Online Channel Management.
• Campaign Communication.
• Media Strategy.
• Online Channel Management
• Create strategy to meet the KPI
• Evaluate content performance and Ads performance and adjust plan to achieve target
• Summary report to committee monthly
• Analyze HORECA situation and align content to meet customer need
• Monitor competitor to keep content competitive
• Control content plan from Agency to align MHA requirement
• Set up keyword as business required and align with team strategy
• coordinate with agency to manage the data collection
• Communication
• Create content plan monthly to align with content/activity/campaign schedule
• Create content by weekly as plan
• Send out to all employee by MHA center email
• Evaluate result of communication such as content click, game attention or related items
• Assist each project leader for media plan and schedule to align with project strategy
• Assist to manage all cost (design / production/ Ads) to align with project strategy
• Assist to brief designer and get comment to abject until final approve
• Assist to manage communication channel schedule (MHA + MKT)
• Assist to do promotion/campaign internal communication to store by MHA center email
• Report out result of content and ads (when campaign end).
• Bachelor s Degree, or equivalent work 5-7 years of relate work experience in Online Channel and Communication
• Solid knowledge of online content production, internal communication, campaign communication online/offline
• Proficient in Microsoft Office suit
• Expert Communication skills.