เงื่อนไขการค้นหา

ประเภทงาน:

งานประจำ

• As a Junior Planner, you will support the strategy team in uncovering insights, understanding consumer behavior, and helping develop creative briefs that inspire impactful campaigns. You ll work closely with account service, creative, and media teams to ensure that the strategy aligns with business objectives and resonates with the target audience.
• Assist in gathering and analyzing consumer, category, and cultural insights through desk research, surveys, interviews, and data analysis.
• Help build brand, communication, and campaign strategies under the guidance of senior planners.
• Prepare inspiring creative briefs and participate in briefing sessions with the creative team.
• Support the development of presentations and strategic documents for internal and client meetings.
• Monitor campaign performance and assist in analyzing results for optimization and learning.
• Stay updated on industry trends, competitor activities, and emerging consumer behavior.
• Bachelor s degree in Communication, Marketing, Advertising, or related field.
• 0-2 years of experience in advertising, marketing, research, or a related field (internship experience welcomed).
• Good command of English, both written and spoken - able to communicate ideas clearly and confidently in a professional setting.
• Curious and passionate about people, culture, and brands.
• Analytical mindset with the ability to interpret data and turn it into insights.
• Strong communication and storytelling skills.
• Organized, detail-oriented, and able to handle multiple tasks under deadlines.
• Proficient in Microsoft Office and/or familiarity with research tools (e.g., social listening platforms, surveys, etc.) is a plus.
• A team player with a can-do attitude and willingness to learn.

ประสบการณ์:

2 ปีขึ้นไป

ทักษะ:

Analytical Thinking, Problem Solving, Market Planning, English, Thai

ประเภทงาน:

งานประจำ

• Leadership Management: Involves guiding both the strategic direction and the team responsible for executing marketing initiatives.
• Client Relationship Management: Build and maintain strong, professional relationships with clients, offering strategic guidance and demonstrating the value and impact of our services through consistent communication and expert counsel.
• Research & Analysis: Conduct thorough market research and competitor analysis to gather critical consumer insights, informing strategic planning and ensuring data-drive ...
• Strategic Development: Develop innovative and effective advertising strategies that align with client objectives, ensuring the successful execution of campaigns that meet or exceed business goals.
• Media Strategy Development: Formulate competitive social media strategies across key platforms, including Meta, TikTok, X (formerly Twitter), and Google, optimizing reach, engagement, and performance.
• Creative Briefing & Collaboration: Collaborate with the creative team to develop clear and inspiring creative briefs that drive the development of compelling campaigns. Recommend suitable social media content and materials that align with both the overall strategy and the competitive landscape.
• Campaign Monitoring & Evaluation: Continuously monitor and analyze campaign performance, identifying areas for improvement and providing data-driven recommendations for optimization and enhanced effectiveness.
• 2-3+ years of experience in the Marketing Strategy field (experience in a Marketing/Advertising Agency is a plus).
• Experience with campaign management and online media tools (Facebook, IG, Google, LINE, etc.).
• Experience with Social Listening Tools.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team.
• Fluency in both English and Thai.
• Bachelor s degree in Marketing, Advertising, Business, or a related field.
• Experience in marketing for restaurants and FMCG products will be considered a plus.
• Competitive salary and benefits package.
• Opportunities for professional development and growth.
• Work location: BRT Rama 9 Bridge.

ประเภทงาน:

งานประจำ

• Operate Repeat Phase tactics_Realize higher repeat% of brand/product/service than other competitors' brand/product/service.
• Operate CRM tactics_Customer satisfactio score/Customer retention%/Sales conversion rate/Net Promote Score.
• Explain AS-IS customer journey & Suggest TO-BE for trial/repeat/CRM issue.
• Consumer analysis Contact point analysis, RFM analysis, UI/UX analysis.
• Develop & maintenance segmentation of customer database based on customer experience strategy.
• Develop tactics to gain customer feedback and visualize customer satisfaction score & evaluation.
• Revise & Update brand/product/service/Marketing 4P mix with customer feedback.
• Engage related employees to use new system/database/dashboard.
• Set KPI/ROI of own tasks with leader/manager follow.