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Digital Marketing, Typography
Job type:
Full-time
Salary:
฿48,000 - ฿50,000, negotiable
- Translate strategy into a visual language that speak to the target audience and express brand equity.
- Develop the overall look or style of publication, an advertising campaign.
- Determine how best to represent a concept visually.
- Generate clear ideas and concepts about campaign.
- Present Design to clients for approval.
- Stay on top of all trends and maintain best practice.
- 4 year's work experience as art director in digital marketing agency.
- Hands on experience with Logo design, typography, color, print production.
Experience:
2 years required
Skills:
Typography
Job type:
Full-time
Salary:
negotiable
- Developing innovative visual concepts and creative directions for advertising campaigns across all media channels including digital, print, broadcast, and out-of-home advertising.
- Leading brainstorming sessions and creative workshops with cross-functional teams to generate breakthrough ideas and solutions.
- Creating mood boards, storyboards, and visual presentations to communicate creative concepts clearly to clients and stakeholders.
- Collaborating closely with copywriters, strategists, and account managers to ensure cohesive and impactful campaign execution.
- Art directing photoshoots, video productions, and other content creation activities to ensure visual excellence and brand consistency.
- Managing multiple projects simultaneously whilst maintaining high standards of creativity and design quality.
- Mentoring and providing guidance to junior art directors and designers, fostering their professional development and creative growth.
- Staying abreast of design trends, industry developments, and emerging technologies to keep campaigns fresh and competitive.
- Presenting creative work to clients and defending creative concepts with strategic rationale.
- Ensuring all creative outputs align with brand guidelines, campaign objectives, and client requirements.
- What we're looking for.
- Bachelor's degree in Fine Arts, Graphic Design, Visual Communications, or related field is preferred.
- Minimum 1-2 years of professional experience in art direction, preferably within advertising agencies or creative environments.
- A strong portfolio demonstrating exceptional creative work across various mediums and campaign types, with measurable business impact.
- Advanced proficiency in design software including Adobe Creative Suite (Photoshop, Illustrator, InDesign), and familiarity with prototyping and motion design tools.
- Deep understanding of visual design principles, typography, colour theory, and composition.
- Demonstrated ability to lead and inspire creative teams, with experience in mentoring junior staff.
- Excellent conceptual thinking and problem-solving skills with the ability to translate strategic briefs into compelling visual solutions.
- Strong communication and presentation skills, with the ability to articulate creative concepts persuasively to both internal teams and clients.
- Experience in art directing across multiple disciplines including digital, print, video, and experiential marketing.
- Knowledge of current design trends, advertising standards, and emerging technologies in the creative industry.
- Proven ability to work under pressure, manage tight deadlines, and juggle multiple projects effectively.
- Collaborative mindset with strong interpersonal skills and ability to work effectively across departments.
- What we offer.
- At Publicis Groupe Thailand, we are committed to creating a workplace where creativity thrives and employees feel valued. We offer a competitive compensation package commensurate with experience, alongside comprehensive benefits including health insurance, professional development opportunities, and training programmes to support your career growth. Our company fosters a collaborative and innovative culture that encourages creative excellence and rewards outstanding contributions. We believe in work-life balance and offer flexible working arrangements where possible. Additionally, we provide access to industry conferences, workshops, and opportunities to work on diverse and challenging projects across regional and international campaigns. We are an equal opportunities employer and welcome applications from all backgrounds and experiences.
- About us.
- Publicis Groupe Thailand is a leading creative agency and part of Publicis Groupe, one of the world's largest advertising and communications companies. With a strong presence in Thailand and across the Asia-Pacific region, we are dedicated to delivering innovative solutions that transform brands and drive business growth. Our multidisciplinary teams combine strategic thinking, creative excellence, and digital innovation to develop impactful campaigns that connect with audiences and deliver measurable results. We work with prestigious local and international clients across diverse industries, from FMCG and retail to technology and financial services. Our commitment to creativity, collaboration, and continuous improvement has established us as a preferred creative partner for brands seeking to make a meaningful impact in the market. We foster an inclusive, dynamic workplace culture where talented individuals are empowered to do their best work and grow their careers.
- If you are a visionary art director with a passion for creativity and a proven track record of delivering outstanding work, we would love to hear from you. Apply now to join our creative team and make your mark on some of Thailand's most exciting advertising campaigns.
Skills:
Industry trends, Fashion Design, Leadership Skill
Job type:
Full-time
Salary:
negotiable
- Develop and communicate a compelling creative vision for the brand, ensuring alignment with overall business objectives.
- Inspire and lead a team of designers and artists, fostering a collaborative and innovative work environment.
- Provide mentorship and guidance to team members for professional growth.
- Contribute to the development and refinement of the brand strategy, ensuring that creative initiatives support and enhance the brand's identity.
- Collaborate with senior management to integrate creative strategies into overall business plans.
- Stay abreast of industry trends, consumer behaviors, and cultural influences to inform and inspire creative direction.
- Conduct regular trend research and analysis to anticipate and capitalize on emerging opportunities.
- Lead brainstorming sessions and workshops to generate innovative ideas for campaigns, collections, and other creative projects.
- Collaborate with cross-functional teams to develop and refine creative concepts from ideation to execution.
- Define and maintain the artistic direction, visual language, and aesthetic principles for the brand.
- Ensure that all creative elements align with the established brand guidelines.
- Work closely with marketing, merchandising, and operations teams to integrate creative vision into all aspects of the business.
- Collaborate with external partners, such as photographers, stylists, and agencies, to execute projects seamlessly.
- Develop strategies for engaging with the fashion community, influencers, and brand ambassadors.
- Foster partnerships and collaborations that align with the brand's values.
- Bachelor's degree in Fashion Design, Fine Arts, or a related field.
- Proven experience (8 years) in a creative leadership role within the fashion industry.
- Strong portfolio showcasing creative direction and successful projects.
- In-depth knowledge of fashion trends, industry innovations, and consumer behavior.
- Thai nationality preferred; must be able to read, write, and communicate effectively in Thai.
- Excellent leadership and interpersonal skills with the ability to inspire and motivate a creative team.
- Ability to thrive in a fast-paced, dynamic environment.
Skills:
Project Management, Branding, Energetic, English
Job type:
Full-time
Salary:
negotiable
Support Marketing Director and in charge as a Business Unit Head (a key person) who led in driving brand growth and managing brand's product portfolio, exploring new opportunities, and developing brand strategy/direction to meet business objectives Manage, lead, supervise, and give guidance to a brand management unit team with at least 3-5 subordinates Control Marketing ROI as agreed KPIs and manage/allocate marketing budget effectively to achieve business objectives. Develop & implement effective marketing strategies & execution plans to achieve brand objectives with a good unders ...
Experience:
5 years required
Skills:
Creative Thinking
Job type:
Full-time
Salary:
฿35,000 - ฿50,000, negotiable
- Develop and maintain Brand Strategy, Brand Positioning, and Brand Direction; ensure visual identity and communications align with Labotte's objectives.
- Translate Consumer Insight, Market Insight, and Business Goals into brand guidelines.
- Maintain consistency of Brand Personality, Message, Tone of Voice, and Customer Experience.
- Analyze competitors, fashion trends, culture, and consumer behavior.
- Own the monthly and annual Brand Calendar; define what customers should find interesting or discuss about Labotte each month.
- Establish Monthly Brand Moments even in months without major product launches.
- Connect campaigns, product launches, collaborations, events, PR, and retail activities.
- Develop Campaign Big Ideas, Stories, Key Messages, and Creative Direction.
- Write clear Creative Briefs for Growth and Creative teams.
- Develop Product Stories and Collection Narratives.
- Define Mood & Tone of campaigns; review quality and consistency before publication.
- Use performance data and customer feedback to improve campaigns.
- Identify and develop collaboration opportunities; propose suitable celebrities, creators, artists, brands, or partners.
- Develop PR stories and angles that generate brand attention.
- Conceive activities and experiences that build Earned Media and Word of Mouth.
- Collaborate with Influencer Manager and Head of Growth on idea execution.
- Participate in product development from early stages to understand product origins and strengths.
- Help define product concept, naming, story, and launch narrative.
- Ensure new products have clear emotional reasoning and usage opportunities.
- Provide customer and brand insights back to the Product Team.
- Connect Product Roadmap with Brand Calendar.
- Set direction for Art Director; review direction with Art Director before handoff to Graphic Designer.
- Hold weekly meetings with Art Director and Graphic Designer.
- Define Creative Standards and maintain work quality.
- Develop workflow between Brand, Art, and Graphic teams.
- Create Brief, Review, and Approval systems to reduce rework.
- Own Big Ideas, Product Stories, Key Messages, Campaign Narratives, Mood & Tone, Collaborations, Creative Direction, and Creative Quality.
- Work collaboratively with Head of Growth from the start, not as a handoff.
- Define Brand Direction for storefronts and pop-ups.
- Collaborate with Art Director to develop VM Guidelines.
- Set Monthly Display Direction and Hero Product Presentation.
- Work with Commercial on Hero SKU and Promotion.
- Work with Retail to ensure Visual Direction is implemented.
- Support concepts for stores, pop-ups, and future customer experiences.
- About you.
- 5+ years of experience in Brand Strategy, Brand Management, Creative Strategy, Integrated Campaigns, or similar roles.
- Proven experience developing campaigns from concept through real-world execution.
- Experience in Fashion, Beauty, Lifestyle, Consumer Brands, or brand-driven businesses (highly valued).
- Experience collaborating with Creative, Content, Social, Influencer, Product, or Commercial teams.
- Experience with Collaborations, PR, Events, Retail Experience, or Product Launches is advantageous.
- Ability to lead teams through Direction, Briefs, and Professional Influence without requiring large teams initially.
- Understanding of both Brand Strategy and Creative Execution.
- Strong campaign ideation and storytelling skills.
- Taste and understanding of Fashion/Lifestyle Brand aesthetics.
- Ability to write clear Creative Briefs.
- Ability to translate Business Objectives into understandable Brand Ideas.
- Understanding of Consumer Insight and Culture.
- Ability to work with data without being solely focused on aesthetics.
- Strong communication and presentation skills.
- Ability to give constructive and creative feedback on creative work.
- Cross-team collaboration and trust-building skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Ownership mentality and drive to see work through to completion.
- Creative thinking balanced with business reality.
- Taste without ego attachment.
- Willingness to think innovatively and question existing approaches.
- Openness to feedback from Growth, Commercial, and customers.
- Ability to follow through on ideas until execution, not just proposing concepts.
- Ability to inspire teams to follow direction.
- Understanding that brand building impacts both customer emotion and business results.
- Readiness to work in a fast-growing company with continuously evolving structure.

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