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Experience:

3 years required

Skills:

Social media

Job type:

Full-time

• Department: Marketing.
• Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
• Develop social strategies, creative concepts, and content tailored to the unique behaviors of Thai and Chinese fans.
• Optimize the presence of artists and content across all relevant social media platforms.
• Build and sustain fan communities by mastering the dynamics of the regional entertainment landscape and "fandom culture.".
• Act as lead social admin, ensuring all creative assets meet the aesthetic and linguistic standards of both markets.
• Analyze engagement trends and use data to identify trending content types to pivot strategies in real-time.
• Minimum 3 years of professional social media experience, specifically focused on the Chinese digital ecosystem. Direct experience in the Entertainment business and in the marketing agency is a significant plus.
• Deep knowledge of digital platforms and the entertainment industry, including influencers and regulatory sensitivities.
• Fluency in Thai and Chinese is a must. You must understand cultural nuances, slang, and internet lingo beyond simple translation.
• Ability to collaborate with Creative and Artist Management teams to produce high-impact, viral content.
• ประสบการณ์ 3 ปีขึ้นไป.
• จำนวน 1 อัตรา.