Digital Marketing Executive/Specialist (Social & Search)
atWPP (Thailand) Ltd. - GROUPMAbout WPP Media:
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:
o Be
Extraordinary
by Leading Collectively to Inspire transformational Creativity.
o Create an
Open
environment by Balancing People and Client Experiences by Cultivating Trust.
o Lead
Optimistically
by Championing Growth and Development to Mobilize the Enterprise.
Responsibilities of the role:
Strategy & Consulting:
Diagnose a client's current situation their objectives
Develop Media proposals in line with client needs
Use Neo proprietary tools to understand consumer behaviors and then develop strategies and/or opportunities accordingly
Operations & Delivery:
Grow strong relationships with all relevant contacts client side including Senior Management
Work with client teams to ensure that retainer and project based work is implemented efficiently and to the expect standards/deadlines
Ensure SEM efficiencies are made by the proper use of tools and integration
Continuously working with the client and 3rd party teams to develop and implement tactics and content marketing initiatives.
Allocate clients budgets to maximise the client's return on investment
Constant focus and optimisation on improving performance based metrics such as CTR, Avg CPC, CPA, etc.
Business Growth and Development:
Be competent in spotting and driving opportunities for existing clients
Work with Senior Management on new business & award entries
Manage revenue and finance process
Work with Senior Management to address goals and KPIs
Process & Team Management:
Be competent at keeping an internal WIP document up to date
Ensure team members are completing work on time
Ensure all SEM output is SOX compliant and timesheets are completed accurately
Provide on the job training, coaching and mentoring to Search Executive/Assistant
Conduct performance reviews with Search Executive/Assistant where relevant in accordance to Neo processes and timelines
Provide timely feedback to ensure all search deliverables are of a high-quality
Assist in the recruitment of new Search Managers, Executives or Assistants
What you will need:
0-3 years of SEM, Social or Paid media experience, ideally with strong operational track record (New Graduated also welcome)
Extensive usage and knowledge of analytical packages e.g. Google Analytics, or Omniture.
Strategy and implementation of client campaigns across the following platforms: Google AdWords, DoubleClick, Bing Ads, YouTube Ads, Facebook and Instagram Ads
Strategic knowledge and implementation of SEO tactics is added advantage
Consultative skills with a passion of making the complex simple
Proficient in Microsoft Office with a strong focus on Excel (vlookup, pivot tables, IF functions)
Account and team management experience
A demonstrably high level of initiative and resourcefulness
Excellent administrative and organisational skills, with strong presentation skills
Attention to detail with high levels of accuracy
Ability to cope with conflicting demands and to prioritise tasks
Ability to support others in problem solving
Google Analytics and AdWords Individual Qualifications
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Please read our Privacy Notice for more information on how we process the information you provide.
Experience required
- 3 years
Salary
- Negotiable
Job function
- Marketing / Advertising
Job type
- Full-time
Company overview
Our primary purpose is to maximize the performance of WPP's media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, propri ...
Why join us: We aim to ensure our people fulfill their potential by investing in their whole-person wellbeing, careers, and capabilities, which in turn helps grow our clients' businesses. We offer opportunities to develop both knowledge and soft skills. As a large company, we provide comprehensive benefits, incl ... Read more
