Location: Pattanakarn 44

SPECIFIC DUTIES AND JOB FUNCTIONS

1. Develop and implement an Annual Trade Marketing Plan to build and grow business, maximizing profit and ensuring achievement of Trade Marketing Objectives.

2. 
   Create and Analyses reports and demonstrate an understanding of the markets, competitors, and customers.

3. 
   Evaluate customer research, market conditions, Internal data, competitor data and execute plans accordingly.

4. Identify key issues, trends, and opportunities to increase sales and help in growing business
5. Develop a tailored and compelling communications initiative to drive the commercial objectives and customer focus strategy.
6. Responsible for promotional and brand visibility activation at point of sale within agreed budget and timing.
7. Supervise the execution, monitoring and measuring of marketing promotion and campaigns on a regular basis.
8. Work closely with functional team to implement plan and strategy.
9. Performs other duties as assigned by management /direct supervisor.

• Bachelor’s or higher in Marketing, Economics, Business Administration or related fields.
• Minimum 5 years experiences in Marketing or Trade Marketing function.
• Strong knowledge and robust background in retail business is preferred.
• Has demonstrated leadership capability, strong commercial acumen in previous roles.
• A strong commercial drive while understanding and portraying the creative side of marketing.
• Ability to create and implement business strategies that grow sales & margins and manage key business metrics.
• Innovative and creative ability to identify and evaluate creative ideas, focusing on those that will create competitive advantage.
• Must have excellence command of computer literacy, especially MS Excel and PowerPoint.
• Data driven decision-making, strong analytical skill & strategic thinking.
• Excellence communication skill both English & Thai