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Marketing Technology Specialist
atSiam Commercial Bank (SCB)Job Description
- Design and develop structured customer journey that supports multi-wave and omni/multi-channel communication, as well as, develop and implement campaign conversion tracking, both online and online-to-offline
- Conceptualize, design and implement complex solution to develop and deliver innovative custom solutions in order to ensure business goals and digital campaign accomplishment
- Lead technical implementation to enable ideas for digital marketing and digital campaigns, together with identify the initiatives, new ideas, new techniques and new technology to improve campaign results
- Analyze, deploy and develop an integrated marketing technology roadmap that includes deep collaboration with the IT, Data Analytic, CRM, and related stakeholders and work closely with vendors and partners for requirement analysis, design and development towards digital marketing platform
- Oversees digital marketing platform operations, including campaign traffic, new journey developments & enhancement, web application analytic tool integration, content portal & ads network integration, and tracking code deployment for digital campaigns
Qualifications:
- Bachelor's degree or higher in Computer Science, Engineering, MIS or any fields
- At least 3 years of experience in digital / data driven in marketing campaigns automation,
or digital acquisition & engagement in technology industry and/or start-up, e-commerce
is preferable - Experience and familiar with analyzing big data and statistical models, enterprise Digital Marketing solution (Salesforce Marketing Cloud is preferred; other enterprise including Adobe, Oracle, SAP are welcome), Marketing Automation, or Marketing Technology would be a plus
- Strong entrepreneurial, analytical, strategic thinking & planning, presenting, and interpersonal skills with effective communication over multi-departments and adaptive planning during the dynamic environment
We're committed to bringing passion and customer focus to the business.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
Job type
- Full-time
Company overview
Siam Commercial Bank is the first bank in Thailand that was informally established in 1904 as "Book Club". According to the Bank of Thailand, it is Thailand's fourth largest commercial bank in terms of total assets, deposits, and loans.
Why join us: สมัครฝึกงานธนาคารไทยพาณิชย์เพื่อเริ่มต้นอาชีพการงานของคุณด้วยการค้นหาว่าคุณเก่งในเรื่องอะไร อีกทั้งยังได้รับประสบการณ์ในการทำงานด้านธนาคารอีกด้วย โปรแกรมฝึกงานของธนาคารไทยพาณิชย์จะให้โอกาสนักศึกษาปีสุดท้ายได้รับประสบการณ์การทำงานในตลาดที่มีการแข่งขันมากที่สุดในทวีปเอเชีย โปรแกรมฝึกงานของเราจะมีระ ... Read more
Benefits
- Professional development
- Learning & Development Opportunities
- Five-day work week
- Performance bonus