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Job Description
  • Support marketing by generating customer target list, generate, and configures campaigns or information through various channels including SMS, Direct Mail, E-Mail, Line Connect, SCB Easy App, Call Center, Smart Sales, etc by using Adobe, UNICA, SQL Statement from several data sources e.g., Data lake, Teradata, SAS, Saleforce, B2K, etc.
  • Support the development of the marketing and channel application layer on the Data Lake, e.g. ADOBE DMP, Salesforce.com
  • Coordinate to connect the applications and expand their usage in line with business requirements/use cases
  • Configure the applications according to business requirements
  • Design, develop and maintain campaign process for offer campaign to customers
  • Fine tuning and optimize campaigns in more effective ways through multi-channels to achieve business goals
  • Provide consultation on design of campaign to business by maximize utilization of the available tools
  • Develop dashboards as well as intelligence reports of related campaigns for business with analyzing campaigns performance and share to concern parties
  • Advise business and data scientists how to automate model deployment into marketing/channel applications, together with collaborate with Data Analytics, CI, Marketing, Product Owner, & Technology team

Qualifications
  • Bachelor or Master's degree in Computer Engineering, Software Engineering, Computer Science, Information Technology or related fields
  • 1-5 years' experience in CRM Platforms, Campaign Management, contextual marketing, Campaign Execution
  • Deep expertise and proven track record in operating CRM platforms at scale
  • Experience in campaign execution
  • Understanding of contextual marketing and technical requirements
  • Curious mindset and willingness to learn, strong analytical, initiative, and logical skills
  • Teamwork, transparency and collaboration with good communication skill (Thai/English)
  • Quick learner and capability development.
We're committed to bringing passion and customer focus to the business.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.
Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • IT / Programming
Job type
  • Full-time
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Company overview

Size:2000-5000 employees
Industry:Banking & Finance
Location:Bangkok
Website:careers.scb.co.th/th
Founded in:1906
Ranking:4/5

Siam Commercial Bank is the first bank in Thailand that was informally established in 1904 as "Book Club". According to the Bank of Thailand, it is Thailand's fourth largest commercial bank in terms of total assets, deposits, and loans.

Why join us: สมัครฝึกงานธนาคารไทยพาณิชย์เพื่อเริ่มต้นอาชีพการงานของคุณด้วยการค้นหาว่าคุณเก่งในเรื่องอะไร อีกทั้งยังได้รับประสบการณ์ในการทำงานด้านธนาคารอีกด้วย โปรแกรมฝึกงานของธนาคารไทยพาณิชย์จะให้โอกาสนักศึกษาปีสุดท้ายได้รับประสบการณ์การทำงานในตลาดที่มีการแข่งขันมากที่สุดในทวีปเอเชีย โปรแกรมฝึกงานของเราจะมีระ ... Read more

Head office: Siam Commercial Bank PCL., Head Office 9th Floor, Zone C, 9 Ratchadapisek Rd., Jatujak, Bangkok, Thailand 10900
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