We are looking for a confident and experienced communications / PR professional to reinforce the Chanel brand through PR and influence activities, maximizing the positive and on-strategy understanding of Chanel among key influencers including Press, Celebrities, Influencers and WFJ experts in Thailand. You will be defining together with the Communications GM, the Watch & Fine Jewellery communication strategy to develop CHANEL brand image, its visibility and reinforce locally its reputation over time.
Key Responsibilities:

• Drive & develop WFJ communication strategy in collaboration with the Marketing & Media teams, Regional and Global PR team for each product launch
  
• Be the expert and create impactful visibility through strong PR story telling
  
• Lead and oversee media photoshooting and nurture brand Image
  
• Develop a KOL strategy and build a community of WFJ KOLs to create dream & inspire the local market
  
• Develop and execute Image event and coordinate press trip
  
• Create memorable CHANEL experiences for media and influencers
  
• Work closely with Media agency and PR Agency to develop full competitor analysis including events, media, PR and celebrities' strategy

Academic / Professional Qualifications:

• University degree in Communications, Marketing, Business Administration, or related field
  
• At least 5 years of experience in PR, communications or marketing
  
• Passionate about WFJ with a strong sense of Fashion
  
• Analytical, paying great attention to detail and accuracy
  
• Great passion for fashion, culture, art history and etc.
  
• Strong verbal and written communication skills in English and Thai including the ability to facilitate and present