Commerce ops
Regional Key Accounts Manager - Business Growth and Operations (Mandarin Speaking), TikTok Shop - Thailand
Location
:
Bangkok
Employment Type
:
Regular
Job Code
:
A160786

Responsibilities

About the Team
The SEA Regional Key Accounts team works with top-tier brands to scale e-commerce growth across multiple markets on TikTok Shop. The team drives strategic growth partnerships, regional business planning, and high-impact commercial solutions.
About the Role
This role strengthens our internal capabilities through structured client-solution initiatives and analytical frameworks, while driving the launch and success of the fast-growing Chinese/International FMCG portfolio.
Responsibilities

• Co-create and scale regional strategic solution kits, including but not limited to JBP frameworks, campaign playbooks, co-investment models, and performance best practices that enable consistent brand growth across SEA markets.
• Co-design and refine data-driven frameworks to enhance decision-making, such as regional scorecards, diagnosis tools, and competitive benchmarking dashboards.
• Lead vertical strategy and end-to-end commercial ownership of Chinese/International FMCG (Fast Moving Consumer Goods) sellers, driving ecosystem enablement, operational excellence, and sustainable brand success within SEA markets.
• Facilitate alignment between SEA market teams, brand headquarters, and internal cross-functional partners through structured communication mechanisms and shared OKRs to ensure seamless execution and mutual growth.
• Translate insights into actionable business recommendations that influence key internal agendas, from product development and marketing solutions to shared resource optimization, to accelerate GMV scale and improve investment efficiency.
• Participate in regional B2B marketing planning and execution:

Work with regional teams to drive B2B marketing and industry initiatives for key accounts, enhancing TikTok Shop's brand awareness and influence within the industry.

Qualifications

Minimum Qualifications

• Bachelor's degree or above
• Fluent in Mandarin, to liaise with China-based brand HQs and partners
• 4 years experience in eCommerce marketplace business or similar
• Market knowledge with an international mindset, willing to have some business travel
• Excellent interpersonal and negotiation skills, strong presentation skills and sales foundation
• Strong analytical capability and proficiency with business metrics, reporting, and forecasting
• Ability to work in a fast-paced and cross-cultural environment, with problem-solving mindset and strong ownership

Preferred Qualifications

• Strong networks and connections with Chinese FMCG or Beauty is a plus
• Background in regional e-commerce, category management, account management, or commercial operations
• Familiarity with TikTok Shop or content-based commerce models (LIVE, affiliate, creator-led sales)
• Track record building frameworks, dashboards, or standardized planning tools

Job Information
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.