āļāļđāļāļāļīāđāļĄāļāļāđāđāļāļĒ āļāļģāļāļąāļ (āļĄāļŦāļēāļāļ)
āļāļĢāļ°āļāļēāļĻāļāļēāļāļāļĩāđāļŦāļĄāļāļāļēāļĒāļļāđāļĨāđāļ§
Brand Management & Strategy - Bangsue-based, SCGP
āļāļĩāđāļāļđāļāļāļīāđāļĄāļāļāđāđāļāļĒ āļāļģāļāļąāļ (āļĄāļŦāļēāļāļ)Brand Management & Strategy - Bangsue-based, SCGP
Job Description
Job Summary
Job Description
- Execute SCGP brand strategy in line with defined objectives across Thailand and target international markets
- Ensure correct and consistent use of SCGP brand identity across all media and communication materials in accordance with CI guidelines
- Develop and manage brand communication initiatives through creative and integrated communication channels to enhance brand awareness among target audiences
- Plan, manage, and optimize communication channels to ensure effectiveness and alignment with brand strategy
- Build and maintain strong relationships with internal and external stakeholders, including government agencies, communities, media, and opinion leaders
- Support corporate communication and brand reputation management, including monitoring, advisory, and response in crisis situations
Qualifications
- Bachelors or Masters degree in Communication Arts, Business Administration, Marketing, Liberal Arts, or related fields (Bachelor GPA > 2.70, Master GPA > 3.30)
- 1-3 year of working experience in corporate communication, brand communication, or branding-related roles
- Knowledge of brand strategy, corporate branding, and integrated marketing communication
- Basic understanding of brand identity management, CI guidelines, and communication channels
- Strong communication, coordination, and stakeholder management skills with the ability to work under pressure
- Good command of English (TOEIC Score > 550)
- Willing to work onsite at SCG Packaging PCL (Bang Sue, Bangkok)
āļāļĢāļ°āļŠāļāļāļēāļĢāļāđāļāļĩāđāļāļģāđāļāđāļ
- 3 āļāļĩ
āđāļāļīāļāđāļāļ·āļāļ
- āļŠāļēāļĄāļēāļĢāļāļāđāļāļĢāļāļāđāļāđ
āļŠāļēāļĒāļāļēāļ
- āļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ / āļāļĢāļīāļŦāļēāļĢāđāļāļĢāļāļāđāļŠāļīāļāļāđāļē
- āļāļĢāļ°āļāļēāļŠāļąāļĄāļāļąāļāļāđ
- āļāļēāļĢāļāļĨāļēāļ / āđāļāļĐāļāļē
āļāļĢāļ°āđāļ āļāļāļēāļ
- āļāļēāļāļāļĢāļ°āļāļģ
āđāļāļĩāđāļĒāļ§āļāļąāļāļāļĢāļīāļĐāļąāļ
âPassion for Betterâ
SCG, a leading conglomerate in ASEAN and entering its 111th year of stable growth, recognizes the importance of responsible business practices. It is elevating its operations by integrating sustainable development strategies in line with the ...
āļĢāđāļ§āļĄāļāļēāļāļāļąāļāđāļĢāļē: āđāļāļĢāļēāļ°āļ§āđāļēāļŦāļąāļ§āđāļāļāļāļāļ§āļąāļāļāļāļĢāļĢāļĄāļāļāļāđāļāļĢ āļāļ·āļ āļāļāđāļāļŠāļāļĩāļāļĩ āļŦāļĢāļ·āļ SCG People āļāļĩāđāļĒāļķāļāļĄāļąāđāļāđāļĨāļ°āļāļāļīāļāļąāļāļīāļāļēāļĄāļāļļāļāļĄāļāļēāļĢāļāđ 4 āđāļĨāļ°āđāļāđāļāļāļ Open & Challenge āđāļāļ·āđāļāđāļāđāļāļāļēāļĢāļŠāļĢāđāļēāļāļāļ·āđāļāđāļŠāļĩāļĒāļ āļāļāļāļāļāļāđāļāļĢāđāļŦāđāđāļāđāļāļāļĩāđāļĒāļāļĄāļĢāļąāļāđāļāļ āļđāļĄāļīāļ āļēāļāļāļēāđāļāļĩāļĒāļ āđāļāļāļēāļāļ°āļāļāļāđāļāļĢāđāļŦāđāļāļāļ§āļąāļāļāļĢāļĢāļĄāļāļĩāđāļāđāļēāļĢāđāļ§āļĄāļāļēāļāļāđāļ§āļĒāđāļĨāļ°āđāļāđāļāđāļāļāļāļĒāđāļēāļāļāđāļēāļāļāļĢāļĢāļĐāļąāļāļ āļīāļāļēāļĨ āđāļĨāļ°āļāļēāļĢāļāļąāļāļāļēāļāļĒāđāļēāļāļĒāļąāđāļāļĒāļ·āļāļāļēāļĄāļ§āļīāļŠ ...
āļŠāļ§āļąāļŠāļāļīāļāļēāļĢ
āļāļģāđāļŦāļāđāļāļāļēāļāļ§āđāļēāļāļāļĩāđāļāļļāļāļāđāļēāļāļ°āļŠāļāđāļ
