Want to revolutionize the future of education and do meaningful work that transforms future generations’ lives?

Crimson Global Academy (CGA) is a pioneering online high school based in New Zealand that provides students with a transformative learning experience without borders. We break educational barriers—there's no limit on subjects, no age restrictions, and no geographical constraints on where students or teachers can connect. Our innovative approach caters to diverse learning needs, offering flexibility for students balancing significant athletic or artistic commitments. At CGA, we empower students worldwide to access high-quality education from home, dedicated to helping them achieve their academic and personal best.

As a Regional Digital Marketing Manager, you will report to the Senior Regional Digital Marketing Manager and be part of the Global Performance Marketing team. You will collaborate closely with local markets and the HQ marketing team to implement impactful marketing strategies tailored to the EMEA region.

What are the main responsibilities for this role?

You will implement effective paid digital advertising campaigns to attract qualified prospects across platforms like Facebook and Google. Your responsibilities include:

• Campaign Strategy: Develop, plan, and execute digital marketing strategies for EMEA, region, collaborating with country managers and local marketing teams.
• Digital Campaign Execution: Launch and manage paid advertising campaigns, adhering to global processes and budgets. Design A/B tests to optimize results and track leads and revenue generated.
• Analysis and Reporting: Analyze campaign performance, A/B tests, and revenue. Contribute to developing global digital marketing best practices and compile analytics reports.

What skills and experience are required?

• 3+ years of experience in executing social media strategies and paid advertising campaigns.
• Familiarity with platforms like META, Google Search/Performance Max, Microsoft, YouTube, and LinkedIn
• Excellent communication skills and experience managing multiple projects in a fast-paced environment.
• Strong analytical, problem-solving, and collaboration skills.
• Proficiency in Salesforce, Hubspot or similar tools preferred.

Why work for Crimson?

• Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work
• Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year
• $1000 individual training budget per year, we love to ‘Level Up’ (it’s one of our core values)!
• Psychologist on staff
• Insightful fireside chats and workshops to help support our high-performing and ambitious team
• Radical Candor is a feedback approach we live by
• We’re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!

If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, then we'd love to hear from you!
Please keep an eye on your spam/junk email folder for correspondence from Team Tailor.