โนวาร์ตีส (ประเทศไทย) จำกัด
Senior Brand Manager
ที่โนวาร์ตีส (ประเทศไทย) จำกัดSummary
About the Role
Major Accountabilities:
- Prepares content of Integrated Brand Teams and Launch Teams.
- Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
- Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
- Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
- Identifies area market insights and opportunity via customer interactions.
- Executes central marketing activities as well as regional initiated marketing activities.
- Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
- Collaborate with Marketing and Medical teams to maximize activities.
- Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.
- Reporting of technical complaints / adverse events / special case scenarios related to Novartis products within 24 hours of receipt.
Minimum Requirements:
Education
- Bachelor’s degree in Pharmacy or equivalent
Work Experience
- Minimum of 5 years of experience in pharmaceutical marketing
- Proven experience in Product Management or related roles within the pharmaceutical industry
- Strong background in operations management and execution
Skills:
- Agility
- Commercial Excellence
- Cross-Functional Collaboration
- Customer Orientation
- Digital Marketing
- Healthcare Sector Understanding
- Influencing Skills
- Marketing Strategy
- Negotiation Skills
- Operational Excellence
- Product Lifecycle Management (PLM)
- Product Marketing
- Product Strategy
- Stakeholder Engagement
- Stakeholder Management
- Strategic Partnerships
Languages:
- English
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.
Read our handbook (PDF 30 MB)
ทักษะที่จำเป็น
- Digital Marketing
- Marketing Strategy
- Negotiation
- English (Fair)
ประสบการณ์ที่จำเป็น
- 5 ปี
เงินเดือน
- สามารถต่อรองได้
สายงาน
- บริหารผลิตภัณฑ์ / บริหารแบรนด์สินค้า
- การตลาด / โฆษณา
- กลยุทธ์ / วางแผน
ประเภทงาน
- งานประจำ
เกี่ยวกับบริษัท
Novartis is global healthcare leader, Novartis has one of the most exciting product pipelines in the industry today. A pipeline of innovative medicines brought to life at Novartis by diverse, talented, performance driven people. All of which makes us the most rewarding employer in our field. Nova ...
ร่วมงานกับเรา: We believe our people are our greatest asset. That's why we foster an 'INSPIRED, CURIOUS & UNBOSSED' culture, empowering you to achieve your full potential. We offer opportunities for continuous development and growth, encouraging you to challenge norms and drive meaningful change. Our commitment to ... อ่านต่อ
