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Experience:

3 years required

Skills:

Digital Marketing, Salesforce

Job type:

Full-time

• Develop a webinar calendar that aligns with key business and partner objectives.
• Propose timely and relevant webinar topics, speakers, and formats based on audience needs, performance data, and market trends.
• Lead internal discussions to shape webinar themes and positioning.
• Cross-Functional Collaboration and Communication.
• Coordinate with stakeholders across marketing, sales and leadership to align on goals and ensure engagement throughout the planning process.
• Prepare briefing materials and speaker support content, ensuring consistent messaging and delivery.
• Act as a reliable point of contact for internal stakeholders and external contributors involved in webinar execution.
• Project Management and Execution.
• Manage end-to-end webinar logistics including scheduling, registration, platform setup, dry runs, and live hosting.
• Ensure all event elements are delivered on time, including promotional campaigns, content assets, and speaker coordination.
• Monitor execution and problem-solve during live sessions as needed.
• Performance Analysis and Reporting.
• Track and analyze performance metrics (e.g. impressions, CTR, registration, attendance, engagement, conversion).
• Summarize insights and learnings in structured performance reports and presentations.
• Use findings to recommend improvements for future webinars and engagement strategies.
• 3-5 years of experience in digital marketing, with a strong understanding of campaign metrics and performance levers.
• Strong critical thinking skills; able to connect content planning with business strategy and audience intent.
• Exceptional communication and stakeholder management skills; confident in working with senior leaders, speakers, and cross-functional teams.
• Ability to break down complex projects into actionable steps and independently manage multiple moving parts.
• Proficiency in building structured, visually clear decks and post-event reporting.
• Nice-to-Haves.
• Familiarity with webinar tools (e.g., Zoom Webinar, ON24) and CRM/marketing platforms (e.g., Salesforce, HubSpot).
• Experience working with sales teams or in a B2B environment.
• Comfort navigating ambiguity in a fast-paced, collaborative setting.
• Why Join Us?.
• At Agoda, you will play a pivotal role in shaping our communication strategies and driving growth within the B2B marketing division. If you are an innovative thinker passionate about travel technology and have the skills to elevate our brand narrative, we invite you to apply and be part of our dynamic team!.
• Equal Opportunity Employer.
• At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
• We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
• To all recruitment agencies: Agoda does not accept third party resumes. Please do not send resumes to our jobs alias, Agoda employees or any other organization location. Agoda is not responsible for any fees related to unsolicited resumes.

Experience:

8 years required

Skills:

Sales, Financial Analysis, Python

Job type:

Full-time

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
• Experience with programming languages such as Python or R for data analysis and modeling.
• Master's degree in Statistics, Econometrics, Data Science, Mathematics, or a related quantitative field.
• Experience with various MMM techniques (e.g. Bayesian MMM, time series regression, Machine learning).
• Experience in developing and implementing MMMs in a business environment, with understanding of statistical modeling techniques, including regression analysis, time series analysis, and causal inference.
• Understanding of the digital advertising and measurement ecosystem (e.g. attribution, experiments, data clean rooms, server-side API).
• Excellent communication skills, with the ability to present complex information to senior and C-level stakeholders.
• Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
• As a Marketing Mix Modeling (MMM) Specialist at Google, you will play a pivotal role in empowering our clients to optimize their marketing investments through advanced statistical modeling and data-driven insights. You will be a trusted advisor, guiding clients through complex MMM analyses, translating technical findings into business strategies, and influencing executive-level decision-making. You will be responsible for driving the adoption of measurement methodologies and fostering a culture of data-driven marketing within Google and our client ecosystem.
• Our Large Customer Sales teams partner closely with many of the world s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
• Lead Marketing Mix Modeling (MMM) Modeling and Analysis by consulting on MMM models using Python, R, or other statistical tools. Conduct analysis of marketing data to identify key drivers of performance and provide recommendations. Guide customers through modelling discussions, explaining statistical concepts to both technical and non-technical audiences.
• Serve as a consultant to clients, advising on measurement strategies and best practices. Build and maintain relationships with key stakeholders, including marketing executives and agency partners.
• Collaborate with sales, product, and customers teams to drive momentum on MMM conversations and unblock where needed. Partner with cross-functional teams to develop and implement new measurement methodologies and tools.
• Identify opportunities to improve Google's MMM capabilities and drive innovation in the field. Advocate for the adoption of advanced measurement techniques within the industry.
• Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.