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Marketing Executive

atSCG
Marketing Executive

18505 - Bachelor's Degree / ปริญญาตรี : Above Graduate, งานการตลาด, 6 - 9 Years,

Date: 12-Jul-2022

Location: กรุงเทพมหานคร, ประเทศไทย


Description

เนื้องานโดยย่อ:

หน้าที่ความรับผิดชอบ:
  • Develop and execute public relations and media relations strategy & action plans to ensure alignment with business directions, goals, and strategy
  • Develop and maintain relationship with media partners as well as KOL (key opinion leaders), NGOs, and other institutions
  • Liaise with senior leaders and multi-disciplinary teams to devise, develop and execute branded contents & campaigns, and convey consistent, proactive, and impactful messages and stories to the targeted external stakeholders through appropriate channels (e.g. press conference, press release, press kit, press tour, newsletters, events, websites, social media) to align with brand guideline and to create awareness and drive engagement in both normal and crisis situations
  • Develop and oversee the development of materials, consisting of key messages, talking points, scripts, and Q&As for public communications
  • Analyze and anticipate crises, create scenarios / contingency plans, develop crisis communications strategy and key standard messages
  • Support Public Communications Manager to manage the crisis across all communication channels
  • Assess and analyze communication or campaign performance for continuous development

For more details of SCGC, please visit the website, https://www.scgchemicals.com/th


คุณสมบัติ:
  • Bachelor's or Master's degree in Communication Designs, Communication Arts, Journalism, Marketing, Arts or related fields
  • Achieved a minimum GPA of 2.7 for Undergraduate and 3.3 for Post-graduate studies
  • Good communication in both spoken and written in English (required TOEIC at least 550)
  • At least 5 years of experience in public communications (experience in manufacturing companies, fast-paced environments, or matrix organizations is advantageous)
  • Having experience in brand communications for internal stakeholders (experience in fast-paced environments and digital content creation or social media management are advantageous)
  • Extensive knowledge of public communications and media relations
  • Good relationship with media (e.g. online, offline, KOLs, institutions) and / or PR agencies
  • Good organizational, planning and coordination skills
  • Proficient verbal and written communication skills
  • Strong interpersonal skill and ability to build collaborative relationship
  • Self-motivated with accountability and strong passion in communications
  • Able to work as a team or independently
Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • Marketing / Advertising
Job type
  • Full-time
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Company overview

Size:50000 employees
Industry:Chemical / Plastic / Paper
Location:Bangkok
Website:career.scg.com
Founded in:1913
Ranking:4/5

From its humble beginnings, SCG has been committed to sustainable development in all its forms, making progress its hallmark. With a long heritage, it has grown via innovation, diversification and international expansion to become a global leader in products, solutions and services for sustainabl ...

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Why join us: เพราะว่าหัวใจของวัฒนธรรมองค์กร คือ คนเอสซีจี หรือ SCG People ที่ยึดมั่นและปฏิบัติตามอุดมการณ์ 4 และเป็นคน Open & Challenge เพื่อเป็นการสร้างชื่อเสียง ขององค์กรให้เป็นที่ยอมรับในภูมิภาคอาเซียน ในฐานะองค์กรแห่งนวัตกรรมที่น่าร่วมงานด้วยและเป็นแบบอย่างด้านบรรษัทภิบาล และการพัฒนาอย่างยั่งยืนตามวิสัยทัศน์ ... Read more

Head office: 1 Siam Cement Road, Bangsue, Bangkok 10800 Thailand
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