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Assistant Product Branding Manager, Chemicals Business

atSCG
Assistant Product Branding Manager, Chemicals Business

6582 - Standard, งานขาย, - พนักงานประจำ

Date: 17-Feb-2021

Location: กรุงเทพมหานคร, ประเทศไทย


Description


Job Summary

  • Develop/ control / oversee and execute product branding and communication strategy


Key responsibilities

  • Control/ oversee the use of brand for products in Chemicals Business brand architecture
  • Collaborate with Marketing Teams to translate marketing plans into yearly integrated marketing communications plans
  • Develop/ control/ oversee product branding strategies & executions of communication activities for all products/services/solutions in Chemicals business architecture to create awareness and lead generation
  • Develop customer communication strategy to create product awareness (collaborate with business - product branding) and to create desire perception towards Chemicals business among B2B customers (inno & SD)
  • Execute customer communication activity via online / offlineect. e-magazine , customers events


Qualifications:

  • Bachelor and Master Degree in Marketing, Communication Arts or Journalism
  • 5-7 years' experience in Marketing communication , Corporate Brand Management , PR fields
  • Expertise in Marketing Communication, Mass Communication and Public Relations , Content Management (such as audio-visual, video, graphics and photography, with ability to manage agencies and event organizers)
Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • Management
Job type
  • Full-time
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Company overview

Size:50000 employees
Industry:Chemical / Plastic / Paper
Location:Bangkok
Website:career.scg.com
Founded in:1913
Ranking:4/5

From its humble beginnings, SCG has been committed to sustainable development in all its forms, making progress its hallmark. With a long heritage, it has grown via innovation, diversification and international expansion to become a global leader in products, solutions and services for sustainabl ...

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Why join us: เพราะว่าหัวใจของวัฒนธรรมองค์กร คือ คนเอสซีจี หรือ SCG People ที่ยึดมั่นและปฏิบัติตามอุดมการณ์ 4 และเป็นคน Open & Challenge เพื่อเป็นการสร้างชื่อเสียง ขององค์กรให้เป็นที่ยอมรับในภูมิภาคอาเซียน ในฐานะองค์กรแห่งนวัตกรรมที่น่าร่วมงานด้วยและเป็นแบบอย่างด้านบรรษัทภิบาล และการพัฒนาอย่างยั่งยืนตามวิสัยทัศน์ ... Read more

Head office: 1 Siam Cement Road, Bangsue, Bangkok 10800 Thailand
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